Are you looking for read ebook online? Search for your book and save it on your Kindle device, PC, phones or tablets. Download User Research PDF full book. Access full book title User Research by Stephanie Marsh. Download full books in PDF and EPUB format.
Author: Stephanie Marsh Publisher: Kogan Page Publishers ISBN: 0749481056 Category : Business & Economics Languages : en Pages : 289
Book Description
Many businesses are based on creating desirable experiences, products and services for users. However in spite of this, companies often fail to consider the end user - the customer - in their planning and development processes. As a result, organizations find themselves spending huge sums of money creating products and services that, quite simply, don't work. User experience research, also known as UX research, focuses on understanding user behaviours, needs and motivations through a range of observational techniques, task analysis and other methodologies. User Research is a practical guide that shows readers how to use the vast array of user research methods available. Covering all the key research methods including face-to-face user testing, card sorting, surveys, A/B testing and many more, the book gives expert insight into the nuances, advantages and disadvantages of each, while also providing guidance on how to interpret, analyze and share the data once it has been obtained. Ultimately, User Research is about putting natural powers of observation and conversation to use in a specific way. The book isn't bogged down with small, specific, technical detail - rather, it explores the fundamentals of user research, which remain true regardless of the context in which they are applied. As such, the tools and frameworks given here can be used in any sector or industry, to improve any part of the customer journey and experience; whether that means improving software, websites, customer services, products, packaging or more.
Author: Stephanie Marsh Publisher: Kogan Page Publishers ISBN: 0749481056 Category : Business & Economics Languages : en Pages : 289
Book Description
Many businesses are based on creating desirable experiences, products and services for users. However in spite of this, companies often fail to consider the end user - the customer - in their planning and development processes. As a result, organizations find themselves spending huge sums of money creating products and services that, quite simply, don't work. User experience research, also known as UX research, focuses on understanding user behaviours, needs and motivations through a range of observational techniques, task analysis and other methodologies. User Research is a practical guide that shows readers how to use the vast array of user research methods available. Covering all the key research methods including face-to-face user testing, card sorting, surveys, A/B testing and many more, the book gives expert insight into the nuances, advantages and disadvantages of each, while also providing guidance on how to interpret, analyze and share the data once it has been obtained. Ultimately, User Research is about putting natural powers of observation and conversation to use in a specific way. The book isn't bogged down with small, specific, technical detail - rather, it explores the fundamentals of user research, which remain true regardless of the context in which they are applied. As such, the tools and frameworks given here can be used in any sector or industry, to improve any part of the customer journey and experience; whether that means improving software, websites, customer services, products, packaging or more.
Author: David M. Fetterman Publisher: SAGE Publications ISBN: 1483324885 Category : Social Science Languages : en Pages : 499
Book Description
This Second Edition celebrates 21 years of the practice of empowerment evaluation, a term first coined by David Fetterman during his presidential address for the American Evaluation Association. Since that time, this approach has altered the landscape of evaluation and has spread to a wide range of settings in more than 16 countries. In this Second Edition of Empowerment Evaluation: Knowledge and Tools for Self-Assessment, Evaluation Capacity Building, and Accountability, an outstanding group of evaluators from academia, government, nonprofits, and foundations assess how empowerment evaluation has been used in practice since the publication of the landmark 1996 edition. The book includes 10 empowerment evaluation principles, a number of models and tools to help put empowerment evaluation into practice, reflections on the history and future of the approach, and illustrative case studies from a number of different projects in a variety of diverse settings. The Second Edition offers readers the most current insights into the practice of this stakeholder-involvement approach to evaluation. “One of the greatest evaluation innovations of the past two decades has been the development of a professional and systematic approach to self-evaluation called empowerment evaluation. This book offers you the latest, cutting-edge understanding of this powerful innovation and evaluation approach. May you be inspired and empowered as you adventure through the chapters in this outstanding volume!” —Stewart I. Donaldson, President-elect, American Evaluation Association, Claremont Graduate University “This twenty year follow-up to the original provides even better and richer stories about the versatility and utility of empowerment work in most social contexts. It expands our understanding of how empowerment evaluation is foundational to any effort to improve and measure growth in any community/social environment.” —Robert Schumer, University of Minnesota “This text brings empowerment evaluation to life, and in doing so it offers all evaluators a large body of relevant concepts and tools for designing, implementing, and assessing evaluation efforts that engage, democratize, and strengthen stakeholder’s self-determination.” —Gary J. Skolits, The University of Tennessee, Knoxville
Author: Dan Lerner Publisher: Little, Brown Spark ISBN: 0316311634 Category : Education Languages : en Pages : 278
Book Description
From the professors who teach NYU's most popular elective class, "Science of Happiness," a fun, comprehensive guide to surviving and thriving in college and beyond. Every year, almost 4,000,000 students begin their freshman year at colleges and universities nationwide. Most of them will sleep less and stress out a whole lot more. By the end of the year, 30% of those freshmen will have dropped out. For many, the unforeseen demands of college life are so overwhelming that "the best four years of your life" can start to feel like the worst. Enter Daniel Lerner and Dr. Alan Schlechter, ready to teach students how to not only survive college, but flourish in it. Filled with fascinating science, real-life stories, and tips for building positive lifelong habits, U Thrive addresses the opportunities and challenges every undergrad will face -- from finding a passion to dealing with nightmarish roommates and surviving finals week. Engaging and hilarious, U Thrive will help students grow into the happy, successful alums they all deserve to be.
Author: Robert Johr Publisher: McGraw Hill Professional ISBN: 0071834362 Category : Medical Languages : en Pages : 561
Book Description
Learn dermoscopy with this full-color, case-based self-assessment guide With 436 clinical and dermoscopic images and 218 progressively more difficult cases commonly encountered in general dermatologic practice, Dermoscopy: An Illustrated Self-Assessment Guide offers a unique checklist methodology for learning how to use dermosocpy to diagnose benign and malignant pigmented and non-pigmented skin lesions. Each high-quality, full-color clinical and dermoscopic image is presented with short history. Every case is followed by multiple-choice questions and three check boxes to test your knowledge of risk, diagnosis, and disposition. Turn the page, and the answers to the questions are provided in an easy-to-remember manner which includes the dermoscopic images being sown again. Circles, stars, boxes, and arrows appear in the image pointing out the important criteria of each case. FEATURES: Cases involving the scalp, face, nose, ears, trunk and extremities, palms, soles, nails, and genitalia – many new to this edition The concepts of clinic-dermoscopic correlation, dermoscopic-pathologic correlation, and dermoscopic differential diagnosis are employed throughout Each case includes a discussion of all of its salient features in a quick-read outline style and ends with a series of dermoscopic and/or clinical pearls based on the authors’ years of experience Key dermoscopic principles are re-emphasized throughout the book to enhance your understanding and assimilation of the teaching points Two new chapters on trichoscopy and dermoscopy in general medicine Updated material on pediatric melanoma, desmoplastic melanoma, Merkel cell carcinoma, invasive squamous cell carcinoma, and nevi and melanoma associated with decorative tattoos
Author: United States. Dept. of Housing and Urban Development. Office of Policy Development and Research Publisher: ISBN: Category : Housing Languages : en Pages : 224
Author: United States. Department of Housing and Urban Development. Office of Policy Development and Research Publisher: ISBN: Category : Housing Languages : en Pages : 1026
Author: Michael Ungar Publisher: Routledge ISBN: 1317626710 Category : Psychology Languages : en Pages : 222
Book Description
Working with Children and Youth with Complex Needs provides a detailed description of techniques and rich stories of how social workers, psychologists, counselors, and child and youth care workers can help young people become more resilient. With ample case studies and fascinating explanations of research, Dr. Ungar shows why we need to work just as hard changing the environments that surround children as we do changing children themselves. Building on lessons learned from clinical, community and residential settings, Dr. Ungar discusses 20 skills that can enhance the effectiveness of frontline mental health services. Along with descriptions of the skills necessary to talk with clients about the factors that put their mental health at risk, Working with Children and Youth with Complex Needs also presents systemic practices clinicians can use in their everyday work. Engaging with children’s extended family, addressing issues of community violence, racism and homophobia, and helping parents and teachers understand children’s maladaptive coping strategies as sometimes necessary are among the many practical strategies that are discussed which clinicians can use to enhance and sustain the therapeutic value of their work.
Author: Sue L. T. McGregor Publisher: SAGE Publications ISBN: 1506350976 Category : Social Science Languages : en Pages : 880
Book Description
Understanding and Evaluating Research: A Critical Guide shows students how to be critical consumers of research and to appreciate the power of methodology as it shapes the research question, the use of theory in the study, the methods used, and how the outcomes are reported. The book starts with what it means to be a critical and uncritical reader of research, followed by a detailed chapter on methodology, and then proceeds to a discussion of each component of a research article as it is informed by the methodology. The book encourages readers to select an article from their discipline, learning along the way how to assess each component of the article and come to a judgment of its rigor or quality as a scholarly report.
Author: Stephanie Marsh
Author: Stephanie Marsh
Author: David M. Fetterman
Author: Dan Lerner
Author: Robert Johr
Author: 
Author: United States. Dept. of Housing and Urban Development. Office of Policy Development and Research
Author: United States. Department of Housing and Urban Development. Office of Policy Development and Research
Author: Michael Ungar
Author: 
Author: Sue L. T. McGregor