Author: Marta SerratsPublisher:
ISBN: 9789812457738
Category : Show windows
Languages : en
Pages : 255
Book Description
Unique Window Display Handbook
Author: Marta SerratsPublisher:
ISBN: 9789812457738
Category : Show windows
Languages : en
Pages : 255
Book Description
The Handbook of Window Display
Author: William Nelson TaftPublisher:
ISBN:
Category : Show-windows
Languages : en
Pages : 448
Book Description
Window and Store Display
Author: Albert T. FischerPublisher:
ISBN:
Category : Advertising
Languages : en
Pages : 262
Book Description
A guide to window-dressing
Author: GuideThe Handbook of Window Display
Author: Nestor CastroPublisher:
ISBN:
Category : Show-windows
Languages : en
Pages : 246
Book Description
The Art of Window Display
Author: Harold Ashford DownPublisher:
ISBN:
Category : Display of merchandise
Languages : en
Pages : 244
Book Description
Window and Store Display
Author: Albert T. FischerPublisher:
ISBN:
Category : Display of merchandise
Languages : en
Pages : 203
Book Description
Store Design and Visual Merchandising, Second Edition
Author: Claus EbsterPublisher: Business Expert Press
ISBN: 1631571133
Category : Business & Economics
Languages : en
Pages : 289
Book Description
The creative and science-driven design of the point of sale has become a crucial success factor for both retailers and service businesses. In the newly revised and expanded edition of this book, you will learn some of the shopper marketing secrets from the authors about how you can design your store to increase sales and delight shoppers at the same time. By the time you are through reading, you will have learned how shoppers navigate the store, how they search for products, and how you can make them find the products you want them to see. You will also be able to appeal to shopper emotions through the use of colors, scents, and music, as well as make shopping memorable and fun by creating unique experiences for your shoppers. The focus is on the practical applicability of the concepts discussed, and this accessible book is firmly grounded in consumer and psychological research. At the end of each chapter, you will find several takeaway points. The book concludes with the “Store Design Cookbook,” full of ready-to-serve recipes for your own store design and visual merchandising process.
Visual Merchandising
Author: Tony MorganPublisher: Laurence King
ISBN: 9781913947323
Category :
Languages : en
Pages : 224
Book Description
Write well. Live well. The practice of creative writing - being expressive, exploring ideas, crafting words, shaping stories - can deepen your appreciation of life and enhance your wellbeing. With 100 inspiring prompts, insights and exercises specially devised by an award-winning author and creative writing teacher, discover how to write well - and thrive. This comprehensive guide to visual merchandising covers both window dressing and in-store design, as well as all the other elements, real or virtual, used to enhance the contemporary retail experience. Featuring a range of shops, from fashion emporia such as Selfridges, Printemps, and Bergdorf Goodman to small outlets, the book offers practical advice, supported by tips from the most inspiring visual merchandisers and creative directors across the world. It reveals the secrets of their profession and all there is to know about the latest technology, mannequins, props etc. It also examines the psychology and ever-changing trends behind consumer behaviour. Visual merchandising is presented through lavish color photographs, diagrams of floor layouts and store case studies, and includes invaluable information such as a glossary of terms used in the industry.
The Window Trimmer's Handbook
Author: International Correspondence SchoolsPublisher:
ISBN:
Category : Display of merchandise
Languages : en
Pages : 318
Book Description