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The Values Campaign?

The Values Campaign? PDF Author: John C. Green
Publisher: Georgetown University Press
ISBN: 9781589014749
Category : Religion
Languages : en
Pages : 292

Book Description
The Christian Right never ceases to surprise professional observers of American politics. With the Christian coalition in disarray, many expected that the movement would play less of a role in the 2004 elections. But when exit polls reported that "moral values" were the most commonly cited reason for presidential vote choice, pundits immediately proclaimed the importance of the "values vote." Yet the role of the Christian Right, of statewide referenda on same-sex marriage, and of religious mobilization remained the subject of debate. The Values Campaign? The Christian Right and the 2004 Elections reaches well beyond the instant analyses of the post-election period to provide an assessment of the role of the religious right in 2004. The contributors to this volume are among the leading scholars of religion and politics in the United States, and many have contributed for over a decade to ongoing discussions of the role played by the religious right in national elections. The authors consider national mobilization and issues, and also explore the role of the Christian Right in specific states. Their evaluations contend that the "values campaign" was not an aberration but a consistent pattern of national politics, and that moral traditionalism will likely continue to be a significant factor in future elections. A timely study of the 2004 elections, this volume will appeal to scholars and observers of electoral politics, state politics, and religion and politics.

The Values Campaign?

The Values Campaign? PDF Author: John C. Green
Publisher: Georgetown University Press
ISBN: 9781589014749
Category : Religion
Languages : en
Pages : 292

Book Description
The Christian Right never ceases to surprise professional observers of American politics. With the Christian coalition in disarray, many expected that the movement would play less of a role in the 2004 elections. But when exit polls reported that "moral values" were the most commonly cited reason for presidential vote choice, pundits immediately proclaimed the importance of the "values vote." Yet the role of the Christian Right, of statewide referenda on same-sex marriage, and of religious mobilization remained the subject of debate. The Values Campaign? The Christian Right and the 2004 Elections reaches well beyond the instant analyses of the post-election period to provide an assessment of the role of the religious right in 2004. The contributors to this volume are among the leading scholars of religion and politics in the United States, and many have contributed for over a decade to ongoing discussions of the role played by the religious right in national elections. The authors consider national mobilization and issues, and also explore the role of the Christian Right in specific states. Their evaluations contend that the "values campaign" was not an aberration but a consistent pattern of national politics, and that moral traditionalism will likely continue to be a significant factor in future elections. A timely study of the 2004 elections, this volume will appeal to scholars and observers of electoral politics, state politics, and religion and politics.

Information Campaigns

Information Campaigns PDF Author: Charles T. Salmon
Publisher: SAGE Publications, Incorporated
ISBN:
Category : Business & Economics
Languages : en
Pages : 326

Book Description
Working from the premises that information campaigns and social marketing efforts represent attempts at planned social change and that it is insufficient to examine inherently social phenomena in a social vacuum, the contributors to this volume provide a social context for examining these domains. Interdisciplinary in approach, this volume represents a merging of the traditions of marketing and strategic communication. The first section, Campaigns and Social Structure, pays particular attention to the social context in which campaigns are designed, implemented and analyzed. Each chapter addresses a set of concerns campaign organizers face and, as a whole, illustrate the broad range of social concerns which campaigns address

Giving Voice to Values

Giving Voice to Values PDF Author: Mary C. Gentile
Publisher: Yale University Press
ISBN: 0300161328
Category : Business & Economics
Languages : en
Pages : 283

Book Description
How can you effectively stand up for your values when pressured by your boss, customers, or shareholders to do the opposite? Drawing on actual business experiences as well as on social science research, Babson College business educator and consultant Mary Gentile challenges the assumptions about business ethics at companies and business schools. She gives business leaders, managers, and students the tools not just to recognize what is right, but also to ensure that the right things happen. The book is inspired by a program Gentile launched at the Aspen Institute with Yale School of Management, and now housed at Babson College, with pilot programs in over one hundred schools and organizations, including INSEAD and MIT Sloan School of Management. She explains why past attempts at preparing business leaders to act ethically too often failed, arguing that the issue isn’t distinguishing what is right or wrong, but knowing how to act on your values despite opposing pressure. Through research-based advice, practical exercises, and scripts for handling a wide range of ethical dilemmas, Gentile empowers business leaders with the skills to voice and act on their values, and align their professional path with their principles. Giving Voice to Values is an engaging, innovative, and useful guide that is essential reading for anyone in business.

Start with Why

Start with Why PDF Author: Simon Sinek
Publisher: Penguin
ISBN: 1591846447
Category : Business & Economics
Languages : en
Pages : 257

Book Description
The inspirational bestseller that ignited a movement and asked us to find our WHY Discover the book that is captivating millions on TikTok and that served as the basis for one of the most popular TED Talks of all time—with more than 56 million views and counting. Over a decade ago, Simon Sinek started a movement that inspired millions to demand purpose at work, to ask what was the WHY of their organization. Since then, millions have been touched by the power of his ideas, and these ideas remain as relevant and timely as ever. START WITH WHY asks (and answers) the questions: why are some people and organizations more innovative, more influential, and more profitable than others? Why do some command greater loyalty from customers and employees alike? Even among the successful, why are so few able to repeat their success over and over? People like Martin Luther King Jr., Steve Jobs, and the Wright Brothers had little in common, but they all started with WHY. They realized that people won't truly buy into a product, service, movement, or idea until they understand the WHY behind it. START WITH WHY shows that the leaders who have had the greatest influence in the world all think, act and communicate the same way—and it's the opposite of what everyone else does. Sinek calls this powerful idea The Golden Circle, and it provides a framework upon which organizations can be built, movements can be led, and people can be inspired. And it all starts with WHY.

The Role of Values in Campaign Communication

The Role of Values in Campaign Communication PDF Author: Ann Gordon
Publisher:
ISBN:
Category :
Languages : en
Pages : 444

Book Description


American Values, Religious Voices

American Values, Religious Voices PDF Author: Andrea L. Weiss
Publisher:
ISBN: 9781947602403
Category : Political Science
Languages : en
Pages : 0

Book Description
In the aftermath of the 2016 presidential election, many Americans questioned how to respond to the results and the deep divisions in our country exposed by the campaign. Many people of faith turned to their religious communities for guidance and support. Many looked for ways to take action. In November 2016, biblical scholar Andrea L. Weiss and graphic designer Lisa M. Weinberger teamed up to create an innovative response: a national nonpartisan campaign that used letters and social media to highlight core American values connected to our diverse religious traditions. American Values, Religious Voices: 100 Days, 100 Letters is a collection of letters written by some of America's most accomplished and thoughtful scholars of religion during the first 100 days of the Trump presidency. While the letters are addressed to the president, vice president, and members of the 115th Congress and Trump administration, they speak to a broad audience of Americans looking for wisdom and encouragement at this tumultuous time in our nation's history. This unique volume assembles the 100 letters, plus four new supplemental essays and many of the graphic illustrations that enhanced the campaign. Published near the midway point of the Trump presidency, this book showcases a wide range of ancient sacred texts that pertain to our most pressing contemporary issues. At a time of great division in our country, this post-election project models how people of different backgrounds can listen to and learn from one another. The letters offer insight and inspiration, reminding us of the enduring values that make our nation great.

The 2012 Presidential Campaign

The 2012 Presidential Campaign PDF Author: Robert E. Denton
Publisher: Rowman & Littlefield
ISBN: 1442216751
Category : Political Science
Languages : en
Pages : 221

Book Description
Presidential campaigns are our national conversations – the widespread and complex communication of issues, images, social reality, and personas. Political communication specialists break down the 2012 presidential campaign and go beyond the quantitative facts, electoral counts, and poll results of the election, to make sense of the “political bits” of communication that comprise our voting choices. The contributors look at the early campaign period, the nomination process and conventions, the social and political contexts, the debates, the role of candidate spouses, candidate strategies, political strategies, and the use of the Internet and other technologies.

Compassion (&) Conviction

Compassion (&) Conviction PDF Author: Justin Giboney
Publisher: InterVarsity Press
ISBN: 0830848118
Category : Religion
Languages : en
Pages : 165

Book Description
Have you ever felt too progressive for conservatives, but too conservative for progressives? It's easy for faithful Christians to grow disillusioned with civic engagement or fall into tribal extremes. Representing the AND Campaign, the authors of this book lay out the biblical case for political engagement and help Christians navigate the complex world of politics with integrity.

The Routledge Companion to Financial Services Marketing

The Routledge Companion to Financial Services Marketing PDF Author: Tina Harrison
Publisher: Routledge
ISBN: 1134095627
Category : Business & Economics
Languages : en
Pages : 897

Book Description
Interest in Financial Services Marketing has grown hugely over the last few decades, particularly since the financial crisis, which scarred the industry and its relationship with customers. It reflects the importance of the financial services industry to the economies of every nation and the realisation that the consumption and marketing of financial services differs from that of tangible goods and indeed many other intangible services. This book is therefore a timely and much needed comprehensive compendium that reflects the development and maturation of the research domain, and pulls together, in a single volume, the current state of thinking and debate. The events associated with the financial crisis have highlighted that there is a need for banks and other financial institutions to understand how to rebuild trust and confidence, improve relationships and derive value from the marketing process. Edited by an international team of experts, this book will provide the latest thinking on how to manage such challenges and will be vital reading for students and lecturers in financial services marketing, policy makers and practitioners.

Campaign Finance Law

Campaign Finance Law PDF Author:
Publisher:
ISBN:
Category : Campaign funds
Languages : en
Pages : 776

Book Description
A summary of state campaign finance laws with quick reference charts for the U.S. territories and possessions.