The Content Trap PDF Download

Are you looking for read ebook online? Search for your book and save it on your Kindle device, PC, phones or tablets. Download The Content Trap PDF full book. Access full book title The Content Trap by Bharat Anand. Download full books in PDF and EPUB format.

The Content Trap

The Content Trap PDF Author: Bharat Anand
Publisher: Random House
ISBN: 0812995392
Category : Business & Economics
Languages : en
Pages : 464

Book Description
“My favorite book of the year.”—Doug McMillon, CEO, Wal-Mart Stores Harvard Business School Professor of Strategy Bharat Anand presents an incisive new approach to digital transformation that favors fostering connectivity over focusing exclusively on content. NAMED ONE OF THE BEST BOOKS OF THE YEAR BY BLOOMBERG Companies everywhere face two major challenges today: getting noticed and getting paid. To confront these obstacles, Bharat Anand examines a range of businesses around the world, from The New York Times to The Economist, from Chinese Internet giant Tencent to Scandinavian digital trailblazer Schibsted, and from talent management to the future of education. Drawing on these stories and on the latest research in economics, strategy, and marketing, this refreshingly engaging book reveals important lessons, smashes celebrated myths, and reorients strategy. Success for flourishing companies comes not from making the best content but from recognizing how content enables customers’ connectivity; it comes not from protecting the value of content at all costs but from unearthing related opportunities close by; and it comes not from mimicking competitors’ best practices but from seeing choices as part of a connected whole. Digital change means that everyone today can reach and interact with others directly: We are all in the content business. But that comes with risks that Bharat Anand teaches us how to recognize and navigate. Filled with conversations with key players and in-depth dispatches from the front lines of digital change, The Content Trap is an essential new playbook for navigating the turbulent waters in which we find ourselves. Praise for The Content Trap “A masterful and thought-provoking book that has reshaped my understanding of content in the digital landscape.”—Ariel Emanuel, co-CEO, WME | IMG “The Content Trap is a book filled with stories of businesses, from music companies to magazine publishers, that missed connections and could never escape the narrow views that had brought them past success. But it is also filled with stories of those who made strategic choices to strengthen the links between content and returns in their new master plans. . . . The book is a call to clear thinking and reassessing why things are the way they are.”—The Wall Street Journal

The Content Trap

The Content Trap PDF Author: Bharat Anand
Publisher: Random House
ISBN: 0812995392
Category : Business & Economics
Languages : en
Pages : 464

Book Description
“My favorite book of the year.”—Doug McMillon, CEO, Wal-Mart Stores Harvard Business School Professor of Strategy Bharat Anand presents an incisive new approach to digital transformation that favors fostering connectivity over focusing exclusively on content. NAMED ONE OF THE BEST BOOKS OF THE YEAR BY BLOOMBERG Companies everywhere face two major challenges today: getting noticed and getting paid. To confront these obstacles, Bharat Anand examines a range of businesses around the world, from The New York Times to The Economist, from Chinese Internet giant Tencent to Scandinavian digital trailblazer Schibsted, and from talent management to the future of education. Drawing on these stories and on the latest research in economics, strategy, and marketing, this refreshingly engaging book reveals important lessons, smashes celebrated myths, and reorients strategy. Success for flourishing companies comes not from making the best content but from recognizing how content enables customers’ connectivity; it comes not from protecting the value of content at all costs but from unearthing related opportunities close by; and it comes not from mimicking competitors’ best practices but from seeing choices as part of a connected whole. Digital change means that everyone today can reach and interact with others directly: We are all in the content business. But that comes with risks that Bharat Anand teaches us how to recognize and navigate. Filled with conversations with key players and in-depth dispatches from the front lines of digital change, The Content Trap is an essential new playbook for navigating the turbulent waters in which we find ourselves. Praise for The Content Trap “A masterful and thought-provoking book that has reshaped my understanding of content in the digital landscape.”—Ariel Emanuel, co-CEO, WME | IMG “The Content Trap is a book filled with stories of businesses, from music companies to magazine publishers, that missed connections and could never escape the narrow views that had brought them past success. But it is also filled with stories of those who made strategic choices to strengthen the links between content and returns in their new master plans. . . . The book is a call to clear thinking and reassessing why things are the way they are.”—The Wall Street Journal

The Strategy Trap

The Strategy Trap PDF Author: Lt Gen Prakash Menon
Publisher:
ISBN: 9788183285247
Category : History
Languages : en
Pages : 264

Book Description
India's emergence as a nuclear weapon state gave birth to the concept of limited war and therefore, the feasibility of conventional war under the nuclear shadow informs India's military preparations. But is achievement of substantial political objectives possible through war? What are the dangers of escalation caused by what Clausewitz described as the friction and fog of war? In the context of Indo-Pak conflict, can force application by India provide an answer to resolving the contentious issue of Pakistan supported terrorism? Or would it only lead to a temporary change of status quo? This incisive analysis, made by one of the most distinguished military thinkers of India, doesn't just raise these pertinent questions but also brings great clarity to the strategic options available to India. For the Indian military, the author recommends a doctrinal shift from capture of territory to stand off destruction with a concurrent rebalance from west to north which must be accompanied by political leadership understanding that alerting nuclear weapons is a red line which once crossed, has potential for conflict to spiral beyond their control. Nuclear deterrence stands on the loose sands of nuclear strategy that has not been able to answer the query, 'What happens when nuclear deterrence fails?'. A must read not just for defense professionals, strategists and political decision-makers across the globe, this illuminating book would be of great value even to the students of statecraft and the uninitiated.

Escaping the Build Trap

Escaping the Build Trap PDF Author: Melissa Perri
Publisher: O'Reilly Media
ISBN: 1491973765
Category : Business & Economics
Languages : en
Pages : 200

Book Description
To stay competitive in today’s market, organizations need to adopt a culture of customer-centric practices that focus on outcomes rather than outputs. Companies that live and die by outputs often fall into the "build trap," cranking out features to meet their schedule rather than the customer’s needs. In this book, Melissa Perri explains how laying the foundation for great product management can help companies solve real customer problems while achieving business goals. By understanding how to communicate and collaborate within a company structure, you can create a product culture that benefits both the business and the customer. You’ll learn product management principles that can be applied to any organization, big or small. In five parts, this book explores: Why organizations ship features rather than cultivate the value those features represent How to set up a product organization that scales How product strategy connects a company’s vision and economic outcomes back to the product activities How to identify and pursue the right opportunities for producing value through an iterative product framework How to build a culture focused on successful outcomes over outputs

Playing to Win

Playing to Win PDF Author: Alan G. Lafley
Publisher: Harvard Business Press
ISBN: 142218739X
Category : Business & Economics
Languages : en
Pages : 274

Book Description
Explains how companies must pinpoint business strategies to a few critically important choices, identifying common blunders while outlining simple exercises and questions that can guide day-to-day and long-term decisions.

The Synergy Trap

The Synergy Trap PDF Author: Mark L. Sirower
Publisher: Simon and Schuster
ISBN: 1439137706
Category : Business & Economics
Languages : en
Pages : 321

Book Description
With acquisition activity running into the trillions of dollars, it continues to be a favorite for corporate growth strategy, but creating shareholder value remains the most elusive outcome of these corporate strategies—after decades of research and billions of dollars paid in advisory fees, why do these major decisions continue to destroy value? Building on his groundbreaking research first cited in Business Week, Mark L. Sirower explains how companies often pay too much—and predictably never realize the promises of increased performance and competitiveness—in their quest to acquire other companies. Armed with extensive evidence, Sirower destroys the popular notion that the acquisition premium represents potential value. He provides the first formal and functional definition for synergy -- the specific increases in performance beyond those already expected for companies to achieve independently. Sirower's refreshing nuts-and-bolts analysis of the fundamentals behind acquisition performance cuts sharply through the existing folklore surrounding failed acquisitions, such as lack of "strategic fit" or corporate culture problems, and gives managers the tools to avoid predictable losses in acquisition decisions. Using several detailed examples of recent major acquisitions and through his masterful integration and extension of techniques from finance and business strategy, Sirower reveals: -The unique business gamble that acquisitions represent -The managerial challenges already embedded in current stock prices -The competitive conditions that must be met and the organizational cornerstones that must be in place for any possibility of synergy -The precise Required Performance Improvements (RPIs) implicitly embedded in acquisition premiums and the reasons why these RPIs normally dwarf realistic performance gains -The seductiveness and danger of sophisticated valuation models so often used by advisers The Synergy Trap is the first exposé of its kind to prove that the tendency of managers to succumb to the "up the ante" philosophy in acquisitions often leads to disastrous ends for their shareholders. Sirower shows that companies must meticulously plan—and account for huge uncertainties—before deciding to enter the acquisition game. To date, Sirower's work is the most comprehensive and rigorous, yet practical, analysis of the drivers of acquisition performance. This definitive book will become required reading for managers, corporate directors, consultants, investors, bankers, and academics involved in the mergers and acquisitions arena.

Strategists First

Strategists First PDF Author: Ryan Hays
Publisher: Post Hill Press
ISBN:
Category : Business & Economics
Languages : en
Pages : 0

Book Description
This book trains you on how to be a strategist—always and in all ways. Ever wonder why you’ve had more strategy conversations than you can count, but not a single strategist discussion you can remember? That’s because strategy has made a career out of ignoring the strategist—until now. Strategists First will help you learn what every strategist needs to know, including: who strategists are, what strategists believe, how strategists behave, where strategists thrive, when strategists strike, and why strategists matter. If you’re an accomplished strategist, this book gives voice and visibility to your fight against the status quo. If you’re an aspiring strategist, this book delivers the beliefs and practices needed to live this identity into action.

Red Ocean Traps (Harvard Business Review Classics)

Red Ocean Traps (Harvard Business Review Classics) PDF Author: W. Chan Kim
Publisher: Harvard Business Review Press
ISBN: 1633692671
Category : Business & Economics
Languages : en
Pages : 64

Book Description
As established markets become less profitable, companies increasingly need to find ways to create and capture new markets. Despite much investment and commitment, most firms struggle to do this. What, exactly, is getting in their way? World-renowned professors W. Chan Kim and Renee Mauborgne, the authors of the best-selling book Blue Ocean Strategy have spent over a decade exploring that question. They have seen that the trouble lies in managers' mental models--ingrained assumptions and theories about the way the world works. Though these models may work perfectly well in mature markets, they undermine executives' attempts to discover uncontested new spaces with ample potential (blue oceans) and keep companies firmly anchored in existing spaces where competition is bloody (red oceans). In this bound version of their bestselling Harvard Business Review classic article, they describe how to break free of these red ocean traps. To do that, managers need to: (1) Focus on attracting new customers, not pleasing current customers; (2) Worry less about segmentation and more about what different segments have in common; (3) Understand that market creation is not synonymous with either technological innovation or creative destruction; and (3) Stop focusing on premium versus low-cost strategies. The Harvard Business Review Classics series offers you the opportunity to make seminal Harvard Business Review articles a part of your permanent management library. Each highly readable volume contains a groundbreaking idea that continues to shape best practices and inspire countless managers around the world--and will have a direct impact on you today and for years to come.

Beating the Commodity Trap

Beating the Commodity Trap PDF Author: Richard A. D'Aveni
Publisher: Harvard Business Press
ISBN: 1422103153
Category : Business & Economics
Languages : en
Pages : 209

Book Description
In this book, Richard D'Aveni provides a radical new framework for fighting commoditization. Drawing on an in-depth study of more than 30 industries, he provides a tool for diagnosing your competitive position and shows you how to strengthen it.

The Safety Trap

The Safety Trap PDF Author: Spencer Coursen
Publisher: St. Martin's Press
ISBN: 1250258154
Category : Psychology
Languages : en
Pages : 368

Book Description
Threat management expert Spencer Coursen offers proactive strategies to protect yourself and your loved ones in the event of hostile encounters and emergency situations in The Safety Trap: A Security Expert’s Secrets for Staying Safe in a Dangerous World. Despite what the news and social media would have you believe, we have never lived in a safer time than we are now. Unfortunately, we live under a false sense of security enforced by authorities that only alleviates fears without reducing risk. We have placed our personal safety, and our responsibilities of guarding it, into the hands of people trained only to respond to crises, not actively prevent them. Our blind faith in institutions to protect us has only dulled our natural survival instincts. The truth is that when we feel safest is actually when we are in the most danger. This is the paradox of The Safety Trap. When you don’t expect danger, you simply fail to see the signs that something bad is about to happen. But the signs are always there, and staying safe is about training yourself to see them. In easy-to-implement methods of maintaining vigilance, assessing risk, and taking preventative measures, you’ll discover how to be alert without anxiety and know how to best protect and defend yourself on the job, in school, in public places, at home, and online. With Coursen’s simple formula of Awareness + Preparation = Safety as your guide—as well as real world examples of managing threats—you will learn how to develop the skills and confidence to reclaim your own security and avoid The Safety Trap.

Avoiding the ‘Thucydides Trap’

Avoiding the ‘Thucydides Trap’ PDF Author: Dong Wang
Publisher: Routledge
ISBN: 1351206656
Category : Political Science
Languages : en
Pages : 231

Book Description
As the relationship between China and the United States becomes increasingly complex and interdependent, leaders in Beijing and Washington are struggling to establish a solid common foundation on which to expand and deepen bilateral relations. In order to examine the challenges facing U.S.-China relations, the National Bureau of Asian Research (NBR) and the Institute for Global Cooperation and Understanding (iGCU) at Peking University brought together a group of leading experts from China and the United States in Beijing and Honolulu to develop a conceptual foundation for U.S.-China relations into the future, tackling the issues in innovative ways under the banner of U.S.-China Relations in Strategic Domains. The resulting chapters assess U.S.-China relations in the maritime and nuclear sectors as well as in cyberspace and space and through the lens of P2P and mil-to-mil exchanges. Scholars and students in political science and international relations are thus presented with a diagnosis and prognosis of the relations between the two superpowers.