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Author: Jennifer Lee Publisher: New World Library ISBN: 1608682560 Category : Business & Economics Languages : en Pages : 250
Book Description
"Advice, exercises, and real-world examples for small-business owners and self-employed artists for establishing solid business practices, growing and expanding, and troubleshooting problems. Addresses finding, marketing to, and keeping customers; working with staff and vendors; strategic planning, goal setting, and brand building; and taking time to celebrate"--Provided by publisher.
Author: Jennifer Lee Publisher: New World Library ISBN: 1608682560 Category : Business & Economics Languages : en Pages : 250
Book Description
"Advice, exercises, and real-world examples for small-business owners and self-employed artists for establishing solid business practices, growing and expanding, and troubleshooting problems. Addresses finding, marketing to, and keeping customers; working with staff and vendors; strategic planning, goal setting, and brand building; and taking time to celebrate"--Provided by publisher.
Author: Daniel H. Pink Publisher: Penguin ISBN: 1101157909 Category : Psychology Languages : en Pages : 305
Book Description
New York Times Bestseller An exciting--and encouraging--exploration of creativity from the author of When: The Scientific Secrets of Perfect Timing The future belongs to a different kind of person with a different kind of mind: artists, inventors, storytellers-creative and holistic "right-brain" thinkers whose abilities mark the fault line between who gets ahead and who doesn't. Drawing on research from around the world, Pink (author of To Sell Is Human: The Surprising Truth About Motivating Others) outlines the six fundamentally human abilities that are absolute essentials for professional success and personal fulfillment--and reveals how to master them. A Whole New Mind takes readers to a daring new place, and a provocative and necessary new way of thinking about a future that's already here.
Author: Jennifer Lee Publisher: New World Library ISBN: 1577319443 Category : Business & Economics Languages : en Pages : 242
Book Description
Turn Passionate Ideas into Profitable Enterprises Do you dream of making a living doing what you love but find the process of creating a viable business plan like trying to fit a square peg into a round hole? Jennifer Lee knows what it's like to make the entrepreneurial leap -- and how to do it successfully. The key is using, rather than stifling, imagination and intuition. Lee's illustrated, colorful worksheets and step-by-step instructions are playful yet practical, transforming drudgery into joy. They'll enable you to define your vision and nail down plans for funding, marketing, networking, and long-term strategy. Discover how to: * Develop a financial plan with fun and flair * Select your circle of support to get the work done * Clarify your business values and goals * Paint a picture of your business landscape * Understand your competition and what makes you stand out from the crowd * Identify your perfect customers and create a marketing plan to reach them * Map out concrete action steps to bring your Right-Brain Business Plan to life
Author: Charles T. Kenny Publisher: Trafford Publishing ISBN: 1425130437 Category : Business & Economics Languages : en Pages : 138
Book Description
Dr. Kenny's Revolutionary New Book reveals the Inside Secrets of Right Brain Research... Get Inside the Mind of Your Target Audience. Learn how to access and leverage the critical emotional needs that cause consumers to choose one brand over another, access that traditional research cannot reveal. Emotional needs drive behavior. The Right Brain Way takes this powerful concept and details a proven methodology for uncovering the needs that motivate people to buy a product or a brand. Whether your objective is to increase market share or to gain a better understanding of your customers, The Right Brain Way reveals the intrinsic links between consumers' emotions and their wallets. The Right Brain Way is a must read for organizational leaders, business owners and top executives. This landmark book opens the vault on 51 years of Right Brain Research, bringing to light detailed proprietary insights previously available only to clients. The Right Brain Way will help you understand the power of emotion and how to access and leverage the key motivational drivers you need to differentiate your brand, establish the right strategy, optimize your messaging and gain a clear competitive advantage.
Author: Jeffrey Freed Publisher: Simon and Schuster ISBN: 1439126410 Category : Family & Relationships Languages : en Pages : 300
Book Description
Jeffrey Freed and Laurie Parsons provide an effective method for helping children with Attention Deficit Disorder excel in a classroom setting. In straightforward language, this book explains how to use the innovative "Learning Styles Inventory" to test for a right-brained learning style; help an ADD child master spelling—and build confidence—by committing complicated words to visual memory; tap an ADD kid's amazing speed-reading abilities by stressing sight recognition and scanning rather than phonics; access the child's capacity to solve math problems of increasing, often astonishing complexity—without pen or paper; capitalize on the "writing and weaning" technique to help the child turn mental images into written words; and win over teachers and principals to the right-brained approach the ADD child thrives on. For parents who have longed to help their ADD child quickly and directly, Freed and Parsons's approach is nothing short of revolutionary. This is the first book to offer them reason for hope and a clear strategy for enabling their child to blossom.
Author: Katharine Beals Publisher: Shambhala Publications ISBN: 0834822849 Category : Family & Relationships Languages : en Pages : 242
Book Description
Empowering advice for parents of bright, quirky, socially awkward kids—an educator’s clarion call to better understand, appreciate, and nurture our “left-brainers” Does your child: • Have impressive intellectual abilities but seem puzzled by ordinary interactions with other children? • Have deep, all-absorbing interests or seemingly encyclopedic knowledge of certain subjects? • Bring home mediocre report cards, or seem disengaged at school, despite his or her obvious intelligence? If you answered “yes” to these questions, this book is for you. Author Katharine Beals uses the term “left-brain” to describe a type of child whose talents and inclinations lean heavily toward the logical, linear, analytical, and introverted side of the human psyche, as opposed to the “right brain,” a term often associated with our emotional, holistic, intuitive, and extroverted side. Drawing on her research and interviews with parents and children, Beals helps parents to discover if they are raising a left-brain child, and she offers practical strategies for nurturing and supporting this type of child at school and at home. Beals also advises parents in how best to advocate for their children in today’s schools, which can be baffled by and unsupportive of left-brain learning styles.
Author: Sarah K. Major Publisher: Child1st Publications LLC ISBN: 9781936981199 Category : Education Languages : en Pages : 124
Book Description
Designed for children who are strongly visual, who learn all at once through images, are drawn to patterns, rely on body motions, who have difficulty with memorization, and who are considered right-brain learners, this resource teaches the multiplication and division tables based on the students' learning strengths rather than taxing their learning weaknesses.
Author: James Olson Publisher: Red Wheel/Weiser ISBN: 1579830536 Category : Psychology Languages : en Pages : 344
Book Description
Our brains have numerous functioning parts, all of which serve us at any one moment. But decades of research reveal the existence of two basic brain “operating systems”—two fundamental ways in which the whole brain processes incoming information. Because of this phenomenon of brain dominance, most of us tend to favor the input of either our “dualistic” left-brain (which focuses on parts instead of wholes) or our holistic right hemisphere. This means that typically only half of our innate intelligence informs our thinking—and since the left-brain operating system dominates most males, our culture has itself become left-brain dominant. How Whole Brain Thinking Can Save the Future explores this left-brain bias in our civilization, revealing it to be the root cause for centuries of war, racism, and political polarization—and eons of misunderstanding between the sexes. While most of our technological and scientific progress is driven by left-brain thinking, the great advances to come will require that we consciously harness both sides of our brain to greatly improve our cognition. Award-winning author James Olson goes on to explain how we can achieve greater internal harmony between the two operating systems of the brain—both as individuals and as a culture—thus showing us how ad why thinking with our whole brains will lead us to peace and to the ultimate healing of our relationships and our world.
Author: Jennifer Lee
Author: Jennifer Lee
Author: Daniel H. Pink
Author: Jennifer Lee
Author: Charles T. Kenny
Author: Jeffrey Freed
Author: Katharine Beals
Author: Sarah K. Major
Author: James Olson
Author: Lee Silber
Author: Rebecca Cutter