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Author: Christian Conrad Publisher: CRC Press ISBN: 1317023056 Category : Business & Economics Languages : en Pages : 348
Book Description
Effective sustainability communication can deliver business value. Get it wrong, however, and the reputational damage will be costly. Stakeholders, and the general public as well as activists, are unforgiving of companies whose products, services, business practices or culture fall short of their socially responsible rhetoric. Based on close to one hundred in-depth interviews with leading experts, Christian Conrad and Marjorie Thompson's The New Brand Spirit helps corporate communications and marketing professionals tackle this conundrum by providing a first-hand view of eight distinct and relevant stakeholder perspectives. Nineteen comprehensive and well-researched best practice cases from sustainability leaders like IBM, Unilever, Marks & Spencer and Puma will inspire all those tasked with communicating sustainability with practical and applicable tools and lessons learned. The result is a book that will enable senior executives, corporate communication professionals and brand managers to decide when, to whom and how to communicate sustainability related messages - and when not to.
Author: Christian Conrad Publisher: CRC Press ISBN: 1317023056 Category : Business & Economics Languages : en Pages : 348
Book Description
Effective sustainability communication can deliver business value. Get it wrong, however, and the reputational damage will be costly. Stakeholders, and the general public as well as activists, are unforgiving of companies whose products, services, business practices or culture fall short of their socially responsible rhetoric. Based on close to one hundred in-depth interviews with leading experts, Christian Conrad and Marjorie Thompson's The New Brand Spirit helps corporate communications and marketing professionals tackle this conundrum by providing a first-hand view of eight distinct and relevant stakeholder perspectives. Nineteen comprehensive and well-researched best practice cases from sustainability leaders like IBM, Unilever, Marks & Spencer and Puma will inspire all those tasked with communicating sustainability with practical and applicable tools and lessons learned. The result is a book that will enable senior executives, corporate communication professionals and brand managers to decide when, to whom and how to communicate sustainability related messages - and when not to.
Author: Hamish Pringle Publisher: John Wiley & Sons ISBN: Category : Business & Economics Languages : en Pages : 316
Book Description
Brand Spirit examines the business benefits of cause related marketing and demonstrates how a marketeer can harness these benefits and power to promote a product, service or corporate brand.
Author: Jill McKeever Publisher: Andrews McMeel Publishing ISBN: 1524866725 Category : Body, Mind & Spirit Languages : en Pages : 208
Book Description
A visually entrancing and esoteric guide to connecting with plants through the senses. In The Spirit of Botany, artist and perfumer Jill McKeever reveals her personal rituals and creative methods of using aromatic botanical materials in incense, perfume, tisanes, ritual baths, and much more. In addition to dozens of recipes, McKeever offers her reflections on sustainability, synesthesia, creativity, and her own experience of turning her passion for this work into the indie perfume brand, For Strange Women. Appropriate for hobbyists and career alchemists alike, The Spirit of Botany features inspiring photography and a mysterious aesthetic, immersing readers in the countless biological, emotional, energetic, and spiritual benefits of aromatherapy and herbalism.
Author: Harry J. Aponte Publisher: W W Norton & Company Incorporated ISBN: 9780393701760 Category : Social Science Languages : en Pages : 257
Book Description
A guide to providing psychotherapy for the poor stresses the need to help them draw on strengths and resources within themselves and within their communities
Author: Michael Houlihan Publisher: Footnotes Press ISBN: 9780999504208 Category : Business & Economics Languages : en Pages : 298
Book Description
This New York Times bestselling business paperback chronicles the unlikely opportunities that transformed this unknown novelty label into an American icon. This is the story about how Barefoot Wines helped transform an entire industry from stuffy and intimidating to fun and socially aware.
Author: Raymond Buckland Publisher: Llewellyn Worldwide ISBN: 0738703990 Category : Body, Mind & Spirit Languages : en Pages : 407
Book Description
The author of the bestselling "Buckland's Complete Book of Witchcraft" writes a handbook for anyone who wishes to communicate with spirits, as well as for the less adventurous who simply want to satisfy their curiosity about the subject.
Author: Andrew Wommack Publisher: Destiny Image Publishers ISBN: 1680313983 Category : Religion Languages : en Pages : 96
Book Description
The New You It's important to understand what happened when you received Jesus as your Savior. That knowledge and understanding will keep the Word that was sown in your heart from being stolen by Satan. There is more to salvation than you have ever imagined. The forgiveness of sin was not the only thing included in your salvation. From God's perspective, it is just the beginning, a means to an end. Fellowship is the real goal. Now, become a disciple (learner and follower) of Jesus. Learn what separates Christianity from every other religion; how God sees past, present, and future sins; and much more. The Holy Spirit Living the abundant life that Jesus provided is impossible without the Holy Spirit. Before Jesus disciples received Him, they were weak and fearful. After receiving, each one became a powerhouse of God's miraculous power, and that's available to you. If you believe the Bible is true, then you must also believe the baptism in the Holy Spirit is God's will for everyone. In this book, Andrew establishes the validity of speaking in tongues, talks about the many gifts that accompany it, shares other little-known benefits, and explains how to begin speaking in tongues.
Author: Paul W. Brand Publisher: Servant Ministries ISBN: 9780892838691 Category : Languages : en Pages : 221
Book Description
A renowned surgeon and bestselling author draws a fascinating analogy between God's design of our physical bodies and his design of our souls. Revealing the wonders of the human body--its structure, its appetities, its dependence on God's creation for food, its intricate means of growing and sustaining itself--Dr. Brand delights readers with the genius of the Creator and how he cares for his creation.
Author: Lee Roy Martin Publisher: BRILL ISBN: 9004258256 Category : Religion Languages : en Pages : 310
Book Description
In Pentecostal Hermeneutics: A Reader Lee Roy Martin brings together fourteen significant publications on biblical interpretation, along with a new introduction to Pentecostal hermeneutics and an extensive up-to-date bibliography on the topic. Organized chronologically, these essays trace the development of Pentecostal hermeneutics as an academic discipline. The concerns of modern historical criticism have often stood at odds with Pentecostalism’s use of Scripture. Therefore, over the last three decades, Pentecostal scholars have attempted to identify the unique characteristics and interpretive practices of their tradition and to offer constructive proposals for a Pentecostal hermeneutic that would be critically valid and, at the same time, be consistent with the Pentecostal ethos and conducive for the continued development of the global Pentecostal movement. Contributors include: Rickie D. Moore, John Christopher Thomas, Jackie David Johns, Cheryl Bridges Johns, John W. McKay, Robert O. Baker, Scott A. Ellington, Kenneth J. Archer, Robby Waddell, Andrew Davies, Clark H. Pinnock, and Lee Roy Martin.
Author: Andrew Wommack Publisher: Destiny Image Publishers ISBN: 1606830376 Category : Religion Languages : en Pages : 149
Book Description
Have you ever asked yourself what changed when you were "born again?" You look in the mirror and see the same reflection - your body hasn't changed. You find yourself acting the same and yielding to those same old temptations - that didn't seem to change either. So you wonder, Has anything really changed? The correct...
Author: Christian Conrad
Author: Christian Conrad
Author: Hamish Pringle
Author: Jill McKeever
Author: Harry J. Aponte
Author: Michael Houlihan
Author: Raymond Buckland
Author: Andrew Wommack
Author: Paul W. Brand
Author: Lee Roy Martin
Author: Andrew Wommack