The Library World PDF Download

Author:
Publisher:
ISBN:
Category : Libraries
Languages : en
Pages : 646

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Author: Mark Gould
Publisher: American Library Association
ISBN: 0838910025
Category : Language Arts & Disciplines
Languages : en
Pages : 125

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Book Description
The fast-paced and complex PR role is becoming increasingly important as libraries need to respond quickly to the changing media landscape and the country's demographic shifts. Written by high-profile experts in the PR field, The Library PR Handbook is the essential reader for those looking to spice up their library's message and get the word out.

Author: Bob M. Fennis
Publisher: Psychology Press
ISBN: 1317398955
Category : Psychology
Languages : en
Pages : 451

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Book Description
Advertising is a ubiquitous and powerful force, seducing us into buying wanted and sometimes unwanted products and services, donating to charitable causes, voting for political candidates, and changing our health-related lifestyles for better or worse. The impact of advertising is often subtle and implicit, but sometimes blatant and impossible to overlook. This revised and fully updated new edition of The Psychology of Advertising offers a comprehensive and state-of-the-art overview of the psychological findings on the impact of advertising, and discusses the research in the context of recent developments in the fields of social and consumer psychology. Key questions covered in the volume include: What impact does advertising have on consumer behavior? What causes this impact? What are the psychological processes responsible for the effectiveness of advertising? How do consumers make sense of advertising messages? Which messages "get across" successfully and when, and why? How do new online and digital technologies affect consumer judgement and choice? Engagingly written, and including a comprehensive glossary of frequently used concepts, The Psychology of Advertising is a unique and invaluable resource for advanced undergraduate and graduate students, and for researchers and lecturers in social psychology, marketing, and communications. It is also a valuable guide for professionals working in advertising, public health, public services and political communication.

Author:
Publisher:
ISBN:
Category : Libraries
Languages : en
Pages : 326

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Author:
Publisher:
ISBN:
Category : Classified catalogs (Dewey decimal)
Languages : en
Pages : 734

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Book Description

Author: National Library (Philippines)
Publisher:
ISBN:
Category : Philippines
Languages : en
Pages : 828

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Book Description

Author: Jeff Carlson
Publisher: Rocky Nook, Inc.
ISBN: 1681984067
Category : Photography
Languages : en
Pages : 341

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Book Description
Skylum’s Luminar 4 is a great solution for both professional and amateur photographers who want to quickly create stunning photos. Luminar’s advanced AI-based tools eliminate hours of traditional editing tasks, whether you’re applying automatic tone and color adjustments, replacing dreary skies with more dynamic ones, or retouching portraits to smooth skin, remove blemishes, and accentuate flattering facial features. For those who want to dig into editing, powerful tools give you full control over your RAW and JPEG images, including advanced features such as layers, masks, blend modes, and lens correction. Luminar also works as a plug-in for other applications, such as Adobe Photoshop, Lightroom Classic, and Apple Photos, allowing round-trip editing and seamless integration with workflows you may already have in place.

Luminar 4 is deceptively deep, and in The Photographer’s Guide to Luminar 4, photographer Jeff Carlson helps you discover Luminar 4’s best features to take full advantage of the program for all your photography needs. From importing your images to editing, managing, and exporting your files, Jeff showcases the power, precision, and control of Luminar while teaching you to work quickly and efficiently. In this book, he walks you through real-world landscape and portrait edits, and covers every tool and feature with the goal of helping you understand how to make Luminar improve your images.

In this book you’ll learn all about:

• AI editing: Luminar 4’s many AI-based tools eliminate hours of traditional editing tasks. Improve overall tone and color using just one slider, and enhance a sky using another without building masks or layers. Realistically replace the entire sky in one step, even when objects like buildings or trees intrude. Luminar identifies faces in photos, allowing you to smooth skin, sharpen eyes, brighten faces, and perform other portrait retouching tasks in minutes.

• Expert editing: Take advantage of Luminar’s many professional tools to bring out the best versions of your photos. Enhance the look using tone controls and curves, dodging and burning, and tools built for specific types of images, such as Landscape Enhancer, Adjustable Gradient, and B & W Conversion. The Erase and Clone & Stamp tools make it easy to remove unexpected objects and glitches such as lens dust spots. Luminar’s RAW editing engine includes real-time noise reduction and advanced color processing and sharpening tools, all completely non-destructive and with the ability to step back through the history of edits.

• Advanced editing: Use layers, masks, blend modes, and lens corrections to combine edits and effects.

• Creativity: Open your imagination with Luminar’s creative tools, which range from adding glow, texture, and dramatic looks to incorporating sunrays and objects into augmented skies.

• Presets and LUTs (Lookup Tables): Learn how to use Luminar Looks presets and LUTs to bring the look of simulated film stocks and creative color grades to your work.

• Luminar Library: Organize and manage your photos in a central library where your source images can reside where you want them, whether that’s on your hard disk, a network volume, or in local cloud services folders such as Dropbox or Google Drive for remote backup.

• Luminar plug-ins: If you already use other applications to organize your library or for photo editing, such as Adobe Photoshop or Lightroom Classic, Luminar 4 also works as a plug-in that allows round-trip editing and seamless integration with the workflows you may already have in place.

• Sharing images: Whether you’re printing your images or sharing them online, learn how to make your photos look their best no matter what output solution you need.

Bonus Content: Includes an exclusive offer and free download from Skylum for creative add-ons.

Author:
Publisher:
ISBN:
Category : Special libraries
Languages : en
Pages : 594

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Book Description
Most vols. include Proceedings of the Special Libraries Association.

Author: National Education Association of the United States. Department of Elementary School Principals
Publisher:
ISBN:
Category : Education, Elementary
Languages : en
Pages : 274

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Book Description
Vol. 1-32 includes List of members.

Author: New York Public Library
Publisher:
ISBN:
Category : Bibliography
Languages : en
Pages : 752

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Book Description
Includes its Report, 1896-1945.