The Impact of Mass Media on Political Support PDF Download

Are you looking for read ebook online? Search for your book and save it on your Kindle device, PC, phones or tablets. Download The Impact of Mass Media on Political Support PDF full book. Access full book title The Impact of Mass Media on Political Support by Daniela Floss. Download full books in PDF and EPUB format.

The Impact of Mass Media on Political Support

The Impact of Mass Media on Political Support PDF Author: Daniela Floss
Publisher: Nomos Verlagsgesellschaft
ISBN: 9783832953874
Category : Communication in politics
Languages : en
Pages : 0

Book Description
Why is citizens' support for political actors and institutions declining? Recent research suggests that voter cynicism is fueled by the manner in which mass media cover political events and issues. This study provides evidence for the impact that media coverage of political decision-making procedures has on audience's political support. It focuses on the role of individual expectations and preferences regarding political processes of the audience. Empirically, standardized online surveys, an experimental study, and a comprehensive content analysis of news coverage were conducted. The study shows that mass media may contribute to a decrease of political support by shaping the perception of political processes. In addition, the findings suggest that the media's impact on political support was particularly strong if media coverage shapes the impression that political processes do not match individual preferences. This study wishes to contribute to a differentiation of the rather general claim that negative or critical media information results in a decline of political support.