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Author: Paul Democritou Publisher: ISBN: Category : Languages : en Pages : 198
Book Description
Practically no one in blockchain knows these powerful FACTS about marketing: 70% of Facebook users only read the headline 60% of people on Twitter who share posts will share without reading The first 30 seconds of your YouTube videos will determine your channel's success*No sales copy in marketing = NO SALES If you're not using funnels, you're not marketing Even top professional marketers NEED the secrets revealed in this book The most successful marketers in the world have their own playbook with little-known secrets they use everyday. Now finally thanks to The Crypto Marketing Playbook-you can, too. Unleash these powerful techniques to manipulate human psychology to supercharge your influence and drive attention to your project. They work no matter what kind of technology you are promoting, no matter what social media platforms you are using, and no matter what budget you have. Learn how to start advertising on a shoestring budget and scale at will. The Crypto Marketing Playbook teaches you how to create a go-to resource for your copywriters, designers, and marketing specialists that's like having a marketing genie in their pockets telling them how to handle any situation. How to use approved copy to create powerful ads and brand consistency How to win trust and Influence people Proven psychological persuasion hacks to compel people to respond Sales science strategies for writing effective copy Things you should always/never do in your marketing Paul Democritou, a powerhouse author, entrepreneur, and consultant, has been training sales and marketing teams on consumer psychology for more than 25 years. He was the youngest and most sought-after sales and marketing trainer for some of the largest timeshare companies in Greece. After a career as an entertainer and a video producer/director, he returned to his passion and pivoted into sales, marketing, and video production for companies in and out of the blockchain industry. Paul's books include The Closers Part 3, written with living legend Ben Gay III, Success I.A.O, How To Sell a Pen-Really, and The Crypto Factor interview series with some of the most influential pioneers in the cryptosphere./p> Paul has worked and continues to work with several major blockchain projects, influencers, and start-ups. His intensive Marketing Mastery Coaching teaches businesses how to create and apply their marketing Playbooks and Game Plans to maximize the effectiveness of their marketing.
Author: Paul Democritou Publisher: ISBN: Category : Languages : en Pages : 198
Book Description
Practically no one in blockchain knows these powerful FACTS about marketing: 70% of Facebook users only read the headline 60% of people on Twitter who share posts will share without reading The first 30 seconds of your YouTube videos will determine your channel's success*No sales copy in marketing = NO SALES If you're not using funnels, you're not marketing Even top professional marketers NEED the secrets revealed in this book The most successful marketers in the world have their own playbook with little-known secrets they use everyday. Now finally thanks to The Crypto Marketing Playbook-you can, too. Unleash these powerful techniques to manipulate human psychology to supercharge your influence and drive attention to your project. They work no matter what kind of technology you are promoting, no matter what social media platforms you are using, and no matter what budget you have. Learn how to start advertising on a shoestring budget and scale at will. The Crypto Marketing Playbook teaches you how to create a go-to resource for your copywriters, designers, and marketing specialists that's like having a marketing genie in their pockets telling them how to handle any situation. How to use approved copy to create powerful ads and brand consistency How to win trust and Influence people Proven psychological persuasion hacks to compel people to respond Sales science strategies for writing effective copy Things you should always/never do in your marketing Paul Democritou, a powerhouse author, entrepreneur, and consultant, has been training sales and marketing teams on consumer psychology for more than 25 years. He was the youngest and most sought-after sales and marketing trainer for some of the largest timeshare companies in Greece. After a career as an entertainer and a video producer/director, he returned to his passion and pivoted into sales, marketing, and video production for companies in and out of the blockchain industry. Paul's books include The Closers Part 3, written with living legend Ben Gay III, Success I.A.O, How To Sell a Pen-Really, and The Crypto Factor interview series with some of the most influential pioneers in the cryptosphere./p> Paul has worked and continues to work with several major blockchain projects, influencers, and start-ups. His intensive Marketing Mastery Coaching teaches businesses how to create and apply their marketing Playbooks and Game Plans to maximize the effectiveness of their marketing.
Author: Lofton Publisher: Lofton Enterprises LLC ISBN: Category : Business & Economics Languages : en Pages : 173
Book Description
Looking to invest in cryptocurrency but wondering, 'Is crypto dead?' or feeling overwhelmed by its complexity? You're not alone. The ever-evolving digital currency world can be intimidating, especially if you're a novice investor. A Beginner's Guide, "The Crypto Playbook," is a comprehensive guide that breaks down cryptocurrency in an easy-to-understand way. Geared towards beginners and addressing questions like 'What is crypto market cap?' and how to purchase your crypto? It also offers step-by-step guides, valuable information, and advice on handling hurdles or complex scenarios that may arise during the purchasing and holding process. The book begins by addressing common concerns such as 'Will crypto recover?' and 'Is crypto dead?' and then dives deep into the fundamental principles of the cryptocurrency market. Unlike other books that provide useless facts, this guide emphasizes the importance of avoiding common mistakes that novice investors often encounter, such as falling victim to fraud and scams when investing in cryptocurrencies. The author shares his personal journey of turning a modest investment of $300 into $100,000 by investing in a promising crypto project at an early stage. Through anecdotes and real-world examples, he illustrates the potential rewards and risks in the crypto world. Beyond the basics, the guide also explores advanced topics. The book covers everything you need to successfully embark on your cryptocurrency journey, from understanding blockchain technology to creating a secure wallet to strategies. It also sheds light on the market trends, helping you make informed decisions about when and where to invest. The Crypto Playbook offers resources and tools to equip readers with the necessary knowledge to navigate the ever-changing landscape of cryptocurrency. Whether you are looking for ways to identify promising projects or are keen to understand market fluctuations, this book will be your go-to reference. Are you still asking yourself, 'Will crypto recover?' or unsure where to start? Don't worry! With a well-rounded combination of knowledge and skills, A Beginner's Guide "The Crypto Playbook" has what you need to confidently face these questions as you make your investment decisions. If you're ready to plunge into the thrilling cryptocurrency market, there is no better place to start than with A Beginner's Guide, "The Crypto Playbook." With its in-depth content, clear explanations, and actionable advice, this guide is the essential companion for anyone eager to explore the world of crypto investment."
Author: Paul Gillin Publisher: John Wiley & Sons ISBN: 0470939737 Category : Business & Economics Languages : en Pages : 253
Book Description
The first book devoted entirely to B2B social marketing B2B markets are fundamentally different from consumer markets. Decisions are made on value, not impulse. Buying cycles are complex, often with many stakeholders involved. Relationships and support are critical. Bet-the-business decisions demand discipline, knowledge, and lots of information. This hands-on guide covers topics unique to this segment, including cost justification, prospecting and lead generation, matching tools to the sales funnel, building, B2B search engine optimization, social media monitoring, social media policy development, long-term client relationships, gaining stakeholder support, building a more transparent organization, and what's coming next. Features plentiful examples, case studies, and best practices Focuses on the channels that are most effective for B2B marketers Builds on the authors' more than 30 years of combined experience in the new media/social media space, as well as two previous successful books Leverage the vast business-to-business potential of Facebook, LinkedIn, Twitter, and many other social media platforms today with Social Marketing to the Business Customer!
Author: Blaise Mathai Publisher: ISBN: 9781794533684 Category : Languages : en Pages : 441
Book Description
Fact: "By the time you've finished reading The Crypto Factor, you'll know more about what it takes to succeed in the cryptosphere than 98 percent of so-called investing gurus - guaranteed!" Do you want to discover what it actually takes to succeed in the cryptosphere? Do you want to learn from some of the most respected and successful global influencers? Do you want to discover the mindset of the greats? To learn how you can achieve financial freedom while avoiding the dangers and pitfalls of crypto? Keep reading if you want to know what 98% of people in crypto don't know - even the so-called gurus. In The Crypto Factor, international business consultant Paul Democritou and blockchain communications expert Blaise Mathai talk to the experts, dig deep, and discover what it actually takes to succeed in life and in crypto. You will learn directly from the experts themselves What it took to get where they are, and how can you get there too How you can avoid the dangers and pitfalls of crypto on the road to success Why some failures are actually your ticket to success How to gain the financial freedom that you and your loved ones deserve. Includes exclusive insights such as An introduction to Bitcoin with Andreas Antonopoulos, Bitcoin and Open Blockchain Expert, as The Voice of Bitcoin Pandora's Box with John McAfee, Pioneering Cyber security Maven, 2016 & 2020 US Presidential Candidate The Spirit of Enterprise with Roger Ver, Bitcoin Angel Investor and Bitcoin Evangelist, Bitcoin.com Bitcoin All the Way with Tone Vays, Bitcoin/Blockchain Researcher, Consultant Content Creator & Derivatives Trader Blockchain in Every Pocket with Derek L. Jones, Entrepreneur, Co-Founder / UnitedCoin C.E.O. The Future of Money with J.R. Willett, Inventor of the ICO, Omni Mastercoin Founder, ICO Designer for UpToken A Maelstrom of Opportunity with Nicholas Merten, (DataDash) YouTuber focused on Cryptocurrencies, Data Analysis & Market Trends, International Speaker When the Bitcoin Bug Bites with Josh Rosenblatt, SVP of Development & General Counsel at BTC Inc Do What You Love with Brian D Evans, Founder of Influencive, Blockchain Influencer of the Year 2018 Old Kids on the Blockchain with Haydn Gittemeier, Early Adopter Educate, Communicate, with Naomi Brockwell, Film/TV Producer, Host of NBTV Grow Your Knowledge First with Charting Man Dan of The Chart Guys, Stock Trader, Trainer and Technical Analyst Gotta Have Chispa with Catalina Castro, (Tech Con Catalina), Blockchain education on Social Media and YouTube Focus on Functionality with James Lee (JL777), Lead Developer of the Komodo Platform Philanthropy on the Blockchain with Calvin Bradley, CEO of Blockchain for Change Do Good Stuff with Joel Comm, Author, Speaker, Cryptocurrency & Blockchain Evangelist, Co-Host of The Bad Crypto Podcast Get your copy of The Crypto Factor now, and join the crypto revolution today. Warning! If You're In, or getting into, Crypto and You Haven't Read This book, You're Already Falling Behind.
Author: Jai Singh Arun Publisher: Addison-Wesley Professional ISBN: 0135581400 Category : Computers Languages : en Pages : 234
Book Description
The Pragmatic Guide to Driving Value and Disrupting Markets with Blockchain "Blockchain’s potential to transform businesses has generated a tremendous amount of excitement across industries. However, it can be difficult for decision makers to develop a practical approach to blockchain for their specific business requirements. By identifying and clearly describing the value of blockchain for enterprises, as well as the processes required to harness blockchain to achieve business objectives, Blockchain for Business presents a startlingly concise yet comprehensive roadmap for business leaders. This book is an excellent resource for anyone looking to leverage blockchain to transform their business." —Dr. Won-Pyo Hong, President & CEO of Samsung SDS “Much has been written about blockchain in the past few years: what it is and what it is not (at various levels of detail), as well as the technology’s long-term strategic value for companies, industries, and economies. However, what we’ve been missing is a practical, operational, ‘how to’ set of steps for creating, implementing, and operating a blockchain-based solution. This book aims to fill that gap. It’s an invaluable tool for anyone ready to take the plunge and start taking advantage of this remarkable technology.” —Irving Wladawsky-Berger, research affiliate, MIT; columnist, WSJ CIO Journal; VP Emeritus, IBM "I will never be able to adequately express how useful this book will be to my class. In addition the great chapters on cybersecurity, I loved the Integration Models, especially 'Coexistence with Systems of Record.' Legacy integration with Blockchain is a critical barrier, and you nailed it!" —Thomas Doty, JD, LLM - Adjunct Professor, University of New Hampshire Law Blockchain enables enterprises to reinvent processes and business models and to pursue radically disruptive applications. Blockchain for Business is a concise, accessible, and pragmatic guide to both the technology and the opportunities it creates. Authored by three experts from IBM’s Enterprise Blockchain practice, it introduces industry-specific and cross-industry use cases, and reviews best-practice approaches to planning and delivering blockchain projects. With a relentless focus on real-world business outcomes, the authors reveal what blockchain can do, what it can’t do yet, and where it’s headed. Understand five elements that make blockchain so disruptive: transparency, immutability, security, consensus, and smart contracts Explore key use cases: cross-border payments, food and drug safety, provenance, trade finance, clinical trials, land registries, and more See how trusted blockchain networks are facilitating entirely new business models Compare blockchain types: permissioned, permissionless, private, public, federated, and hybrid Anticipate key technical, business, regulatory, and governance challenges Build blockchain financial models, investment rubrics, and risk frameworks Organize and manage teams to transform blockchain plans into reality Whether you’re a senior decision maker, technical professional, customer, or investor, Blockchain for Business will help you cut through the hype and objectively assess blockchain’s potential in your business. Register your product for convenient access to downloads, updates, and/or corrections as they become available.
Author: Nazmul Anam Mollah Publisher: Ocleno ISBN: Category : Business & Economics Languages : en Pages : 48
Book Description
In "CryptoMarketing Nexus: Bridging the Gap Between Marketing and Cryptocurrency," embark on a transformative journey that reveals the cutting-edge strategies and innovative approaches shaping the future of marketing in the cryptocurrency landscape. From leveraging decentralized marketing models and community governance to embracing the metaverse and artificial intelligence, this book equips marketers, entrepreneurs, and crypto enthusiasts with the knowledge and tools needed to thrive in an ever-evolving digital marketplace. Discover how to harness the power of community-driven campaigns, capitalize on emerging technologies, and engage audiences in ways that resonate with their values. With in-depth insights, practical examples, and actionable strategies, this essential guide demystifies the world of crypto marketing, empowering you to create impactful campaigns that drive engagement and foster loyalty. Whether you’re a seasoned marketer or just starting your journey in the crypto space, "CryptoMarketing Nexus" will inspire you to innovate and succeed in the blockchain era.
Author: Niall McKeown Publisher: Business Expert Press ISBN: 163157034X Category : Business & Economics Languages : en Pages : 200
Book Description
If we are creating most of our competitive advantage at the strategic planning stage, why are we spending so little time on this and so much time on technology? This book is not about why you should digitally transform and become more strategic; it’s about how. It lays out the steps that must be taken, the data that should be used, and the decision tree to be followed. Following the principles laid out in this book allows organizational leaders, marketers, and technologists to talk at a high strategic level without getting bogged down in the tactics and delivery that consumes most of the time, attention, and activity in the modern workplace. Use the seven principles of digital business strategy to define the direction of travel for your business in today’s digital economy.
Author: Khosrow-Pour, D.B.A., Mehdi Publisher: IGI Global ISBN: 152257767X Category : Business & Economics Languages : en Pages : 857
Book Description
As businesses aim to compete internationally, they must be apprised of new methods and technologies to improve their digital marketing strategy in order to remain ahead of their competition. Trends in entrepreneurship that drive consumer engagement and business initiatives, such as social media marketing, yields customer retention and positive feedback. Advanced Methodologies and Technologies in Digital Marketing and Entrepreneurship provides information on emerging trends in business innovation, entrepreneurship, and marketing strategies. While highlighting challenges such as successful social media interactions and consumer engagement, this book explores valuable information within various business environments and industries such as e-commerce, small and medium enterprises, hospitality and tourism management, and customer relationship management. This book is an ideal source for students, marketers, social media marketers, business managers, public relations professionals, promotional coordinators, economists, hospitality industry professionals, entrepreneurs, and researchers looking for relevant information on new methods in digital marketing and entrepreneurship.
Author: Steven Levy Publisher: Penguin ISBN: 1101199466 Category : Computers Languages : en Pages : 604
Book Description
If you've ever made a secure purchase with your credit card over the Internet, then you have seen cryptography, or "crypto", in action. From Stephen Levy—the author who made "hackers" a household word—comes this account of a revolution that is already affecting every citizen in the twenty-first century. Crypto tells the inside story of how a group of "crypto rebels"—nerds and visionaries turned freedom fighters—teamed up with corporate interests to beat Big Brother and ensure our privacy on the Internet. Levy's history of one of the most controversial and important topics of the digital age reads like the best futuristic fiction.
Author: Sarah Swammy Publisher: Springer ISBN: 3030001350 Category : Business & Economics Languages : en Pages : 194
Book Description
Crypto currency integrated BlockChain under Virtual Scalable Enterprises is a widely debated and earnestly discussed topic in the technology arena. Executives at the largest institutions are calling crypto currency fraudulent while high-level institutional banking professionals are leaving their positions to jump into crypto technology, regulation and investment opportunities as industries advance towards adoption. The narratives on these topics are diametrically opposite and polarizing on both side of the debate. While this debate has many layers from a government regulatory side to social impact to the practicality of everyday use of crypto currencies in developing markets, it is safe to assume that crypto currencies or utility tokens are more than a global phenomenon and are now becoming a working framework for optional modes of business. This book demystifies what crypto currency is, how it is used, and what it means to the consumer, investor, and the future of our global currency marketplace. By providing the historical backdrop to the market, authors Sarah Swammy, Richard Thompson, and Marvin Loh provide a clear definition of what crypto-currencies actually are, how they are being used and by whom, and the unique reasons why they have gone from back street to Main Street almost overnight. The book will also delve into the government’s role in regulating this commerce medium. Lastly, the authors will look at the current global monetary policy and discuss if this type of currency phenomena was a direct result while also examining the potential risk and rewards for investors and the economy.
Author: Paul Democritou
Author: Paul Democritou
Author: Lofton
Author: Paul Gillin
Author: Blaise Mathai
Author: Jai Singh Arun
Author: Nazmul Anam Mollah
Author: Niall McKeown
Author: Khosrow-Pour, D.B.A., Mehdi
Author: Steven Levy
Author: Sarah Swammy