The Complete Guide to Writing Questionnaires PDF Download

Author: David F. Harris
Publisher: I&m Press
ISBN: 9780615917672
Category : Reference
Languages : en
Pages : 232

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Book Description
The Complete Guide to Writing Questionnaires is a user-friendly comprehensive guide for planning and writing questionnaires. It contains a framework for writing questionnaires that begins with planning research to support decision-making, conducting qualitative research, and planning the questionnaire before you begin writing questions. It provides guidelines to make questions clear, answerable, easy and unbiased. The book also offers guidelines for the three most common tasks we ask of respondents: selecting items from a list, rating items on a scale and answering open-ended questions. Finally, the book shows how to properly pretest a questionnaire. This book is for anyone who is involved in writing questionnaires, including: marketing researchers human resources managers public health officials engineers government researchers professors who will use the book as part of their curriculum pollsters anyone else charged with writing a questionnaire

Author: Ian Brace
Publisher: Kogan Page Publishers
ISBN: 0749454997
Category : Business & Economics
Languages : en
Pages : 321

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Book Description
If you need to conduct market research for your company, a good questionnaire is a vital tool. Questionnaire Design covers anything and everything you need to know about constructing the perfect questionnaire for your business. Taking you through every step of the process, and encouraging you to really think about what you are asking, and what data you want to find out, Questionnaire Design is an essential guide for marketers everywhere. Whether you are a student of marketing, have market research skills that need updating, or simply want a handbook to refer to as the need arises, Questionnaire Design is the book for you. Now fully updated to include vital information about online questionnaires and interviews, their problems and potential, this book will be a useful addition to the bookshelf of every market research practitioner.

Author: Ronald F. Czaja
Publisher: SAGE
ISBN: 1412997348
Category : Mathematics
Languages : en
Pages : 441

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Book Description
Written with the needs and goals of a novice researcher in mind, this fully updated third edition provides an accurate account of how modern survey research is actually conducted. In addition to providing examples of alternative procedures, Designing Surveys shows how classic principles and recent research guide decision-making from setting the basic features of the survey through development, testing, and data collection.

Author: Jean M. Converse
Publisher: SAGE
ISBN: 9780803927438
Category : Social Science
Languages : en
Pages : 84

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Book Description
This text reviews the literature on crafting survey instruments, and provides both general principles governing question-writing and guidance on how to develop a questionnaire.

Author: Floyd J. Fowler
Publisher: SAGE
ISBN: 9780803945838
Category : Reference
Languages : en
Pages : 204

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Book Description
Questions as Measures An Overview Designing Questions to Gather Factual Data Questions to Measure Subjective States Some General Rules for Designing Good Survey Instruments Presurvey Evaluation of Questions Assessing the Validity of Survey Questions Question Design and Evaluation Issues in Perspective.

Author: M. Sarada
Publisher: Sterling Publishers Pvt. Ltd
ISBN: 9788120729230
Category : Foreign Language Study
Languages : en
Pages : 124

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Book Description
An invaluable aid to master the art of writing for specific purposes.

Author: Jean Wilson Murray
Publisher: Atlantic Publishing Company
ISBN: 1601382340
Category : Business & Economics
Languages : en
Pages : 290

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Book Description
The text covers the three key phases of a business proposal--preparation, writing, and presentation--and includes examples of different types and styles of business proposals, such as sales proposals to clients, letters and memos as business proposals, proposals to government entities, internal proposals to top management, and business plans as a special type of business proposal.

Author: R. Burke Johnson
Publisher: SAGE Publications
ISBN: 1071869930
Category : Education
Languages : en
Pages : 738

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Book Description
Educational Research: Quantitative, Qualitative, and Mixed Approaches offers an accessible introduction to research methods. Providing an in-depth understanding of research methodologies in education, this book illustrates how to read and critically evaluate published research, how to write a proposal, construct research tools, and conduct empirical research using qualitative, quantitative, and mixed methods research approaches.

Author: Mike Allen
Publisher: SAGE Publications
ISBN: 1483381455
Category : Social Science
Languages : en
Pages : 3827

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Book Description
Communication research is evolving and changing in a world of online journals, open-access, and new ways of obtaining data and conducting experiments via the Internet. Although there are generic encyclopedias describing basic social science research methodologies in general, until now there has been no comprehensive A-to-Z reference work exploring methods specific to communication and media studies. Our entries, authored by key figures in the field, focus on special considerations when applied specifically to communication research, accompanied by engaging examples from the literature of communication, journalism, and media studies. Entries cover every step of the research process, from the creative development of research topics and questions to literature reviews, selection of best methods (whether quantitative, qualitative, or mixed) for analyzing research results and publishing research findings, whether in traditional media or via new media outlets. In addition to expected entries covering the basics of theories and methods traditionally used in communication research, other entries discuss important trends influencing the future of that research, including contemporary practical issues students will face in communication professions, the influences of globalization on research, use of new recording technologies in fieldwork, and the challenges and opportunities related to studying online multi-media environments. Email, texting, cellphone video, and blogging are shown not only as topics of research but also as means of collecting and analyzing data. Still other entries delve into considerations of accountability, copyright, confidentiality, data ownership and security, privacy, and other aspects of conducting an ethical research program. Features: 652 signed entries are contained in an authoritative work spanning four volumes available in choice of electronic or print formats. Although organized A-to-Z, front matter includes a Reader’s Guide grouping entries thematically to help students interested in a specific aspect of communication research to more easily locate directly related entries. Back matter includes a Chronology of the development of the field of communication research; a Resource Guide to classic books, journals, and associations; a Glossary introducing the terminology of the field; and a detailed Index. Entries conclude with References/Further Readings and Cross-References to related entries to guide students further in their research journeys. The Index, Reader’s Guide themes, and Cross-References combine to provide robust search-and-browse in the e-version.

Author: Willie Chee Keong Tan
Publisher: World Scientific Publishing Company
ISBN: 9813229608
Category : Science
Languages : en
Pages : 229

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Book Description
For many students, doing research is often a joyless struggle. This book provides practical advice on how to do research in a concise way. It uses classic examples to show how experts conduct their research in different fields, allowing this book to be used in different disciplines.Research Methods: A Practical Guide for Students and Researchers provides a practical guide to students and researchers on how to do their research systematically and professionally. The book begins by distinguishing between causal and interpretive sciences. It then guides the reader on how to formulate the research question, review the literature, develop the hypothesis or theoretical framework, select a suitable research methodology, and analyze both quantitative and qualitative data.The book emphasizes integration. It does not merely provide a smorgasbord of research designs, data collection methods, and ways to analyze data. Instead, it shows how one can integrate these elements into a coherent research strategy.