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Author: Barbara Baer Capitman Publisher: Courier Corporation ISBN: 048623259X Category : Design Languages : en Pages : 176
Book Description
Black-and-white reproductions of the identifying marks and symbols of American institutions, industries, and products, arranged by category, show current trends in American trademark design
Author: Barbara Baer Capitman Publisher: Courier Corporation ISBN: 048623259X Category : Design Languages : en Pages : 176
Book Description
Black-and-white reproductions of the identifying marks and symbols of American institutions, industries, and products, arranged by category, show current trends in American trademark design
Author: Ivan Chermayeff Publisher: Princeton Architectural Press ISBN: 9781568982564 Category : Design Languages : en Pages : 292
Book Description
The NBC peacock, the PBS "everyman," the Chase Bank octagon, and hundreds of other outstanding trademarks have been created by one design firm, Chermayeff & Geismar Inc. Their logos and identity programs for high-profile corporations such as Mobil, Time Warner, Viacom, and Xerox, and for preeminent institutions such as the New York Public Library, Alvin Ailey Dance, the Smithsonian Institution, and the Museum of Modern Art, are instantly recognizable hallmarks of design. TM collects over 200 trademarks created over the 40-year history of the firm, which is led by Ivan Chermayeff, Tom Geismar, and Steff Geissbuhler. The variety and vitality of their work is reflected in this visually rich book, which serves an inspiration for designers as well as a reference to the best in trademark design.
Author: Shari Seidman Diamond Publisher: American Bar Association ISBN: 9781614384748 Category : Deceptive advertising Languages : en Pages : 0
Book Description
Focusing on the issues that trademark surveys address, this book offers practical tools for recognizing and appreciating good survey methodology and distinguishing valuable evidence. The authors examine design and analysis topics relevant when presenting, defending, or critiquing a survey. Combining theory and practice in one resource, it features actual and hypothetical cases while discussing how the courts have addressed these issues. Current and authoritative, this book provides strategic guidance on how to identify important issues, understand options, and the best way to handle them.
Author: Yasaburo Kuwayama Publisher: New York ; Toronto : Van Nostrand Reinhold ISBN: Category : Business & Economics Languages : en Pages : 200
Book Description
A comprehensive, profusely illustrated guide to more than 1,500 trademark from all over the world. The trademark designs in this volume are based on letter forms and arranged alphabetically. To make the book easy to use it has three indexes: 1. Index of names of companies represented. 2. Index of type of industry, business, product or service. 3. Index of designers.
Author: Verena von Bomhard Publisher: Kluwer Law International B.V. ISBN: 904119598X Category : Law Languages : en Pages : 827
Book Description
The sweeping changes brought about in 2017 to practice and procedures in European Union trade mark law have precipitated a new edition of this much relied-upon guide to the field. This is the first book to provide comprehensive guidance to the new EU Trade Mark Regulation, including full details on all aspects of substance and procedure, as well as to the new Trade Mark Directive. This new and significantly expanded edition, which builds on the two previous editions of the Concise European Trade Mark and Design Law, includes the full texts of the new Implementing and Delegated Acts – available in no other book – as well as a collection of other texts that are needed in daily practice, such as excerpts from the Rules of Procedure of the General Court, the Paris Convention, the Madrid Protocol and the Nice Agreement, the Nice Classification, the TRIPS Agreement and the Directive on Enforcement of IP Rights. Providing a complete commentary and a full set of the legal provisions that must be dealt with on a daily basis, obviating recourse to other sources, this new edition will be welcomed by anyone with an interest in the law and practice of trade marks in the European Union.
Author: Barbara Baer Capitman
Author: Barbara Baer Capitman
Author: Joseph Sinel
Author: Ivan Chermayeff
Author: Shari Seidman Diamond
Author: David E. Carter
Author: Yasaburo Kuwayama
Author: Verena von Bomhard
Author: Joseph Edwin Crawford Munro
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