Author: American Association of Advertising AgenciesPublisher:
ISBN:
Category : Advertising agencies
Languages : en
Pages : 250
Book Description
The Advertising Agency Business Around the World
Author: American Association of Advertising AgenciesPublisher:
ISBN:
Category : Advertising agencies
Languages : en
Pages : 250
Book Description
Business America
Author: Welcome to the Creative Age
Author: Mark EarlsPublisher: John Wiley & Sons
ISBN: 0470853018
Category : Business & Economics
Languages : en
Pages : 288
Book Description
This book chronicles the dawn of the age of creativity in business, when new ideas and practices based on creativity will drastically change the way we do business. Starting with an overview of the age of marketing, the book winds its way through the past and the present to show us the future of business, backed up with insights from sociology and psychology.
Around The World in 80 Years
Author: Jack NedellPublisher: Xlibris Corporation
ISBN: 1469169363
Category : Travel
Languages : en
Pages : 406
Book Description
JACK NEDELL knew early in life that he wanted to break away from home and go out into the world to travel, explore foreign lands and, eventually, pursue a career abroad. In “Around the World in 80 Years” Jack relates his lifelong journey as a global businessman traveling, living and managing overseas operations in countries throughout the world. From his long career as an executive in Procter & Gamble’s international business, Jack provides behind-the-scenes stories of how P&G evolved from essentially a U.S. business in the 1950’s into the global powerhouse it is today.
The Westminster
Author: Publisher:
ISBN:
Category : Presbyterian Church
Languages : en
Pages : 1692
Book Description
CoolBrands - Around The World In 80 Brands
Author: Maarten SchäferPublisher: Maarten Schäfer
ISBN:
Category : Business & Economics
Languages : en
Pages : 162
Book Description
We travel the world... meet people with a vision and brands with a purpose. Here are their stories...
The Great Round World
Author: Congressional Record
Author: United States. CongressPublisher:
ISBN:
Category : Law
Languages : en
Pages : 1446
Book Description
The American Exporter
Author: Keith's Radio Station
Author: John Allen HendricksPublisher: CRC Press
ISBN: 1136027858
Category : Language Arts & Disciplines
Languages : en
Pages : 588
Book Description
Keith's Radio Station offers a concise and insightful guide to all aspects of radio operations, explaining the functions performed within every professionally managed station. Now in its ninth edition, this book continues its long tradition of guiding readers to a solid understanding of who does what, when, and why. This new edition explains what "radio" in America has been, where it is today, and where it is going. Covering the basics of how programming is produced, financed and delivered across a spectrum of technologies, including the newest technological trends such as streaming and podcasting, satellite, and HD Radio, John Allen Hendricks and Bruce Mims argue that the future of radio remains bright and strong as it continues to evolve with emerging technologies. New to this edition: New and updated essays from industry leaders discussing how radio is evolving in an era of rapidly changing technology A thorough examination of Internet radio, online music services, and mobile listening devices An analysis of how new technologies have fragmented the advertising dollar A discussion of station website content and promotional usage of social media A revised examination of technologically advanced strategies used in traffic and billing departments Updated, full-color photos and illustrations. The new companion website features content for both students and instructors, including an instructors’ manual, lecture slides, test questions, audio examples of key concepts, quizzes for students, and links to further resources.