Crossing the Chasm PDF Download

Author: Geoffrey A. Moore
Publisher: Harper Collins
ISBN: 0061795860
Category : Business & Economics
Languages : en
Pages : 254

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Book Description
Here is the bestselling guide that created a new game plan for marketing in high-tech industries. Crossing the Chasm has become the bible for bringing cutting-edge products to progressively larger markets. This edition provides new insights into the realities of high-tech marketing, with special emphasis on the Internet. It's essential reading for anyone with a stake in the world's most exciting marketplace.

Author: Association for Talent Development
Publisher: American Society for Training and Development
ISBN: 1957157321
Category : Business & Economics
Languages : en
Pages : 1007

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Book Description
The Definitive Resource for the Talent Development Profession The TDBoK™ Guide: Talent Development Body of Knowledge, second edition, is a comprehensive collection of TD concepts, definitions, methodologies, and examples that lays the foundation and guiding principles for those who develop talent in the workplace. Created by the Association for Talent Development (ATD), this reference sets the gold standard for the learning and talent development profession. The first iteration of the TDBok was made available in 2020 through an ATD subscription product. ATD is delighted to present this updated and revised edition in book format. Grounded in and offering a deep dive of ATD’s Talent Development Capability Model, the TDBoK Guide goes beyond the core foundational aspects of training and development and supports the approach that—to be most effective—TD professionals need to develop personal and professional capabilities to impact organizational capability. Covering the TD field’s 23 key disciplines (or capability areas), the TDBoK Guide is divided into three sections that align with the Capability Model’s three domains-personal, professional, and organizational. This second edition—developed by ATD in partnership with industry expert Elaine Biech—includes comprehensive updates based on feedback from the field, more than 100 subject matter expert contributors, and curated perspectives from thousands of publications. For those preparing to obtain certifications offered by ATD—ATD CI’s certification programs, the Associate Professional in Talent Development (APTD), or the Certified Professional in Talent Development (CPTD)—the TDBoK Guide also serves as a helpful resource for exam preparation. ATD’s TDBoK Guide is the differentiator for the field—a resource that every TD professional needs to grow in their careers, today and in the future.

Author: Jimmy St. Louis
Publisher: Morgan James Publishing
ISBN: 1631959484
Category : Business & Economics
Languages : en
Pages : 177

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Book Description
Your Comprehensive Guide to Franchise Success was created to solve the problem of misaligned interests in franchise sales, as well as a lack of tools to promote good decision making in franchise purchasing. Jimmy St. Louis’ goal is to help fledgling business owners and entrepreneurs determine the right franchise and prepare them for success as a franchise owner and operator. His approach requires three definitive steps: Identify: Is franchising right for you? Assess your business skills, identify your preferences, and determine your non-negotiables as you compare different industries and identify which ones appeal to you. Research: What brands and franchise models align with your skill set? Use our workbook to compare brands, evaluate franchise models, review FDDs, and engage directly with franchisors and franchisees. Decide: Are you ready to take the plunge? Sign your franchise agreement and start forming concrete plans with your franchisor’s guidance and support. For anyone looking to gain financial independence, dreaming of owning a business, or looking to expand their business portfolio, investing in a franchise is an incredible experience—but it’s also a big decision to make. Your Comprehensive Guide to Franchise Success is designed with simple, easy-to-follow steps for those looking to enter the exciting world of franchise ownership.

Author: Gunther Verheyen
Publisher: Van Haren
ISBN: 9087537948
Category : Architecture
Languages : en
Pages : 113

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Book Description
This pocket guide is the one book to read for everyone who wants to learn about Scrum. The book covers all roles, rules and the main principles underpinning Scrum, and is based on the Scrum Guide Edition 2013. A broader context to this fundamental description of Scrum is given by describing the past and the future of Scrum. The author, Gunther Verheyen, has created a concise, yet complete and passionate reference about Scrum. The book demonstrates his core view that Scrum is about a journey, a journey of discovery and fun. He designed the book to be a helpful guide on that journey. Ken Schwaber, Scrum co-creator says that this book currently is the best available description of Scrum around. The book combines some rare characteristics: • It describes Scrum in its entirety, yet places it in a broader context (of past and future). • The author focuses on the subject, Scrum, in a way that it truly supports the reader. The book has a language and style in line with the philosophy of Scrum. • The book shows the playfulness of Scrum. David Starr and Ralph Jocham, Professional Scrum trainers and early agile adopters, say that this is the ultimate book to be advised as follow-up book to the students they teach Scrum to and to teams and managers of organizations that they coach Scrum to.

Author: Denise Gosnell
Publisher: "O'Reilly Media, Inc."
ISBN: 1492044024
Category : Computers
Languages : en
Pages : 429

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Book Description
Graph data closes the gap between the way humans and computers view the world. While computers rely on static rows and columns of data, people navigate and reason about life through relationships. This practical guide demonstrates how graph data brings these two approaches together. By working with concepts from graph theory, database schema, distributed systems, and data analysis, you’ll arrive at a unique intersection known as graph thinking. Authors Denise Koessler Gosnell and Matthias Broecheler show data engineers, data scientists, and data analysts how to solve complex problems with graph databases. You’ll explore templates for building with graph technology, along with examples that demonstrate how teams think about graph data within an application. Build an example application architecture with relational and graph technologies Use graph technology to build a Customer 360 application, the most popular graph data pattern today Dive into hierarchical data and troubleshoot a new paradigm that comes from working with graph data Find paths in graph data and learn why your trust in different paths motivates and informs your preferences Use collaborative filtering to design a Netflix-inspired recommendation system

Author: Mehdi Khosrow-Pour
Publisher: IGI Global Snippet
ISBN: 9781605660264
Category : Computers
Languages : en
Pages : 4292

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Book Description
"This set of books represents a detailed compendium of authoritative, research-based entries that define the contemporary state of knowledge on technology"--Provided by publisher.

Author: Munther Al- Dawood
Publisher: Munther Al- Dawood
ISBN:
Category : Business & Economics
Languages : en
Pages : 400

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Book Description
This book aims to guide readers to learn the necessary enterprise skills to create and run their own businesses. It provides not only a manual for business skills​ but also a step-by-step guide that will enable readers to successfully master, develop and run an enterprise. This one-stop manual offers a simple explanation of all the essential enterprise skills and learning resources needed for a theoretical understanding of the topic, as well as practical tips for the budding entrepreneur. A reader will particularly learn: • The conceptual framework of enterprise functions. • Skills, concepts and functions necessary to understand the enterprise. • Tools necessary for assessing yourself as an entrepreneur. • Steps essential for creating an enterprise, including developing a viable business concept, product-market fit and business model. • Steps significant for running and growing an enterprise successfully. • Tools for assessing the ability of your enterprise to grow.

Author: Nick Mehta
Publisher: John Wiley & Sons
ISBN: 1119167965
Category : Business & Economics
Languages : en
Pages : 256

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Book Description
Your business success is now forever linked to the success of your customers Customer Success is the groundbreaking guide to the exciting new model of customer management. Business relationships are fundamentally changing. In the world B.C. (Before Cloud), companies could focus totally on sales and marketing because customers were often 'stuck' after purchasing. Therefore, all of the 'post-sale' experience was a cost center in most companies. In the world A.B. (After Benioff), with granular per-year, per-month or per-use pricing models, cloud deployments and many competitive options, customers now have the power. As such, B2B vendors must deliver success for their clients to achieve success for their own businesses. Customer success teams are being created in companies to quarterback the customer lifecycle and drive adoption, renewals, up-sell and advocacy. The Customer Success philosophy is invading the boardroom and impacting the way CEOs think about their business. Today, Customer Success is the hottest B2B movement since the advent of the subscription business model, and this book is the one-of-a-kind guide that shows you how to make it work in your company. From the initial planning stages through execution, you'll have expert guidance to help you: Understand the context that led to the start of the Customer Success movement Build a Customer Success strategy proven by the most competitive companies in the world Implement an action plan for structuring the Customer Success organization, tiering your customers, and developing the right cross-functional playbooks Customers want products that help them achieve their own business outcomes. By enabling your customers to realize value in your products, you're protecting recurring revenue and creating a customer for life. Customer Success shows you how to kick start your customer-centric revolution, and make it stick for the long term.

Author: Donald Charrett
Publisher: Taylor & Francis
ISBN: 1000779157
Category : Law
Languages : en
Pages : 705

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Book Description
FIDIC contracts are the most widely used contracts for international construction around the world and are used in many different jurisdictions, both common law and civil law. For any construction project, the General Conditions of Contract published by FIDIC need to be supplemented by Particular Conditions that specify the specific requirements of that project. FIDIC Contracts in Europe: A Practical Guide to Application provides readers with detailed guidance and resources for the preparation of the Particular Conditions that will comply with the requirements of the applicable laws that apply to the site where the work is carried out, and for the governing law of the contract, for a number of the jurisdictions in which FIDIC contracts are used. This book closely follows the format of The International Application of FIDIC Contracts, with the addition of an outline of the construction industry and information on the impact of COVID-19 on both the execution and operation of construction contracts in each jurisdiction. This book is essential reading for construction professionals, lawyers and students of construction law.

Author: X. Zhang
Publisher: IOS Press
ISBN: 1643683136
Category : Technology & Engineering
Languages : en
Pages : 1280

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Book Description
With the general acknowledgement that climate change constitutes an existential threat to both mankind and to the planet, the quest for more sustainable and environmentally-friendly ways of developing and maintaining human civilizations has become ever more important in recent years. This book presents the proceedings of GEESD2022, the 3rd International Conference on Green Energy, Environment and Sustainable Development. Due to continuing travel restrictions as a result of the COVID-19 pandemic, the conference was held as a hybrid event, part face-to-face in Beijing, China, and partly online via Zoom, on 29 June 2022. The 141 papers included here were selected after a rigorous 6-month process of evaluation and peer-review from the more than 300 submissions received, and are grouped into 7 sections: energy system and smart control; sustainable and green energy; environmental modeling and simulation; environmental science and pollution research; ecology and rural environment; building and environment; and water and mineral resources. The book provides an overview of the most up-to-date findings and technologies current in green energy, environment and sustainable development today, and will be of interest to all those working in the field.