Author: Persis O.. RedgravePublisher:
ISBN:
Category : Matrices
Languages : en
Pages : 171
Book Description
Teacher's Manual for Philip J. Davis's The Mathematics of Matrices
Author: Persis O.. RedgravePublisher:
ISBN:
Category : Matrices
Languages : en
Pages : 171
Book Description
The Mathematics of Matrices
Author: Philip J DavisMathematics of Matrices a First Book of Matrix the Ory and Linear Algebra 2ND Edition, Teachers Manua L
Author: DavisThe Mathematics of Matrices
Author: Philip J. DavisPublisher:
ISBN:
Category : Mathematics
Languages : en
Pages : 376
Book Description
THE MATHEMATICS OF MATRICES : FIRST BOOK OF MATRIX THEORY AND LINEAR ALGEBA
Author: Philip J. DavisNational Union Catalog
Author: British Books in Print
Author: Publisher:
ISBN:
Category : Catalogs, Publishers'
Languages : en
Pages : 3176
Book Description
Teacher's Manual for Foundations of Mathematics
Author: Arthur J. WiebePublisher:
ISBN:
Category : Mathematics
Languages : en
Pages : 122
Book Description
Books in Print Supplement
Author: Publisher:
ISBN:
Category : American literature
Languages : en
Pages : 2568
Book Description
Data-Driven Marketing
Author: Mark JefferyPublisher: John Wiley & Sons
ISBN: 0470504544
Category : Business & Economics
Languages : en
Pages : 325
Book Description
NAMED BEST MARKETING BOOK OF 2011 BY THE AMERICAN MARKETING ASSOCIATION How organizations can deliver significant performance gains through strategic investment in marketing In the new era of tight marketing budgets, no organization can continue to spend on marketing without knowing what's working and what's wasted. Data-driven marketing improves efficiency and effectiveness of marketing expenditures across the spectrum of marketing activities from branding and awareness, trail and loyalty, to new product launch and Internet marketing. Based on new research from the Kellogg School of Management, this book is a clear and convincing guide to using a more rigorous, data-driven strategic approach to deliver significant performance gains from your marketing. Explains how to use data-driven marketing to deliver return on marketing investment (ROMI) in any organization In-depth discussion of the fifteen key metrics every marketer should know Based on original research from America's leading marketing business school, complemented by experience teaching ROMI to executives at Microsoft, DuPont, Nisan, Philips, Sony and many other firms Uses data from a rigorous survey on strategic marketing performance management of 252 Fortune 1000 firms, capturing $53 billion of annual marketing spending In-depth examples of how to apply the principles in small and large organizations Free downloadable ROMI templates for all examples given in the book With every department under the microscope looking for results, those who properly use data to optimize their marketing are going to come out on top every time.