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Author: BusinessNews Publishing, Publisher: Primento ISBN: 280622263X Category : Business & Economics Languages : en Pages : 49
Book Description
The must-read summary of Robert Spector's book: "Amazon.com. Get Big Fast: Inside the Revolutionary Business Model That Changed the World". This complete summary of the ideas from Robert Spector's book "Amazon.com. Get Big Fast" points to the fact that not many of us would have thought, twenty years ago, that we would be buying books from a computer, let alone reading them from a digital tablet. Interestingly, the idea for Amazon was conceived when Jeff Bezos, a Wall Street neophyte, was assigned the task of coming up with a profitable Internet businesses. The idea of selling books on the Internet was the one which seemed to create the most interesting opportunities. An online bookstore would have a competitive advantage to physical stores – it could store endless titles and respond to its customers’ preferences. This summary talks about how Amazon came into being and how Bezos developed the culture of his company, looking to Microsoft, FedEx and Walt Disney for inspiration. With an obsession for customer service he introduced functions like book recommendations and one-click buying. "In less than four years, Amazon.com went from zero to $2.6 billion in sales". With those stats in mind it comes as no surprise that Amazon’s company motto is to "Work hard, have fun and make history." And make history it certainly has... Added-value of this summary: • Save time • Understand the key concepts • Increase your business knowledge To learn more, read "Amazon.com. Get Big Fast" and discover how to succeed in an Internet business.
Author: BusinessNews Publishing, Publisher: Primento ISBN: 280622263X Category : Business & Economics Languages : en Pages : 49
Book Description
The must-read summary of Robert Spector's book: "Amazon.com. Get Big Fast: Inside the Revolutionary Business Model That Changed the World". This complete summary of the ideas from Robert Spector's book "Amazon.com. Get Big Fast" points to the fact that not many of us would have thought, twenty years ago, that we would be buying books from a computer, let alone reading them from a digital tablet. Interestingly, the idea for Amazon was conceived when Jeff Bezos, a Wall Street neophyte, was assigned the task of coming up with a profitable Internet businesses. The idea of selling books on the Internet was the one which seemed to create the most interesting opportunities. An online bookstore would have a competitive advantage to physical stores – it could store endless titles and respond to its customers’ preferences. This summary talks about how Amazon came into being and how Bezos developed the culture of his company, looking to Microsoft, FedEx and Walt Disney for inspiration. With an obsession for customer service he introduced functions like book recommendations and one-click buying. "In less than four years, Amazon.com went from zero to $2.6 billion in sales". With those stats in mind it comes as no surprise that Amazon’s company motto is to "Work hard, have fun and make history." And make history it certainly has... Added-value of this summary: • Save time • Understand the key concepts • Increase your business knowledge To learn more, read "Amazon.com. Get Big Fast" and discover how to succeed in an Internet business.
Author: Albert N. Greco Publisher: Taylor & Francis ISBN: 1135615888 Category : Business & Economics Languages : en Pages : 396
Book Description
This volume provides an innovative and detailed overview of the book publishing industry, including details about the business processes in editorial, marketing and production. The work explores the complex issues that occur everyday in the publishing in
Author: John B. Thompson Publisher: John Wiley & Sons ISBN: 1509528946 Category : Social Science Languages : en Pages : 357
Book Description
These are turbulent times in the world of book publishing. For nearly five centuries the methods and practices of book publishing remained largely unchanged, but at the dawn of the twenty-first century the industry finds itself faced with perhaps the greatest challenges since Gutenberg. A combination of economic pressures and technological change is forcing publishers to alter their practices and think hard about the future of the books in the digital age. In this book - the first major study of trade publishing for more than 30 years - Thompson situates the current challenges facing the industry in an historical context, analysing the transformation of trade publishing in the United States and Britain since the 1960s. He gives a detailed account of how the world of trade publishing really works, dissecting the roles of publishers, agents and booksellers and showing how their practices are shaped by a field that has a distinctive structure and dynamic. This new paperback edition has been thoroughly revised and updated to take account of the most recent developments, including the dramatic increase in ebook sales and its implications for the publishing industry and its future.
Author: David Paul Nord Publisher: UNC Press Books ISBN: 1469625830 Category : History Languages : en Pages : 637
Book Description
The fifth volume of A History of the Book in America addresses the economic, social, and cultural shifts affecting print culture from World War II to the present. During this period factors such as the expansion of government, the growth of higher education, the climate of the Cold War, globalization, and the development of multimedia and digital technologies influenced the patterns of consolidation and diversification established earlier. The thirty-three contributors to the volume explore the evolution of the publishing industry and the business of bookselling. The histories of government publishing, law and policy, the periodical press, literary criticism, and reading--in settings such as schools, libraries, book clubs, self-help programs, and collectors' societies--receive imaginative scrutiny as well. The Enduring Book demonstrates that the corporate consolidations of the last half-century have left space for the independent publisher, that multiplicity continues to define American print culture, and that even in the digital age, the book endures. Contributors: David Abrahamson, Northwestern University James L. Baughman, University of Wisconsin-Madison Kenneth Cmiel (d. 2006) James Danky, University of Wisconsin-Madison Robert DeMaria Jr., Vassar College Donald A. Downs, University of Wisconsin-Madison Robert W. Frase (d. 2003) Paul C. Gutjahr, Indiana University David D. Hall, Harvard Divinity School John B. Hench, American Antiquarian Society Patrick Henry, New York City College of Technology Dan Lacy (d. 2001) Marshall Leaffer, Indiana University Bruce Lewenstein, Cornell University Elizabeth Long, Rice University Beth Luey, Arizona State University Tom McCarthy, Beirut, Lebanon Laura J. Miller, Brandeis University Priscilla Coit Murphy, Chapel Hill, N.C. David Paul Nord, Indiana University Carol Polsgrove, Indiana University David Reinking, Clemson University Jane Rhodes, Macalester College John V. Richardson Jr., University of California, Los Angeles Joan Shelley Rubin, University of Rochester Michael Schudson, University of California, San Diego, and Columbia University Linda Scott, University of Oxford Dan Simon, Seven Stories Press Ilan Stavans, Amherst College Harvey M. Teres, Syracuse University John B. Thompson, University of Cambridge Trysh Travis, University of Florida Jonathan Zimmerman, New York University
Author: Dr Helen Cousins Publisher: Ashgate Publishing, Ltd. ISBN: 1409478904 Category : Social Science Languages : en Pages : 230
Book Description
In January 2004, daytime television presenters Richard Madeley and Judy Finnigan launched their book club and sparked debate about the way people in Britain, from the general reader to publishers to the literati, thought about books and reading. The Richard & Judy Book Club Reader brings together historians of the book, literature scholars, and specialists in media and cultural studies to examine the effect of the club on reading practices and the publishing and promotion of books. Beginning with an analysis of the book club's history and its ongoing development in relation to other reading groups worldwide including Oprah's, the editors consider issues of book marketing and genre. Further chapters explore the effects of the mass-broadcast celebrity book club on society, literature and its marketing, and popular culture. Contributors ask how readers discuss books, judge value and make choices. The collection addresses questions of authorship, authority and canon in texts connected by theme or genre including the postcolonial exotic, disability and representations of the body, food books, and domesticity. In addition, book club author Andrew Smith shares his experiences in a fascinating interview.
Author: Helen Cousins Publisher: Routledge ISBN: 1317017803 Category : Social Science Languages : en Pages : 224
Book Description
In January 2004, daytime television presenters Richard Madeley and Judy Finnigan launched their book club and sparked debate about the way people in Britain, from the general reader to publishers to the literati, thought about books and reading. The Richard & Judy Book Club Reader brings together historians of the book, literature scholars, and specialists in media and cultural studies to examine the effect of the club on reading practices and the publishing and promotion of books. Beginning with an analysis of the book club's history and its ongoing development in relation to other reading groups worldwide including Oprah's, the editors consider issues of book marketing and genre. Further chapters explore the effects of the mass-broadcast celebrity book club on society, literature and its marketing, and popular culture. Contributors ask how readers discuss books, judge value and make choices. The collection addresses questions of authorship, authority and canon in texts connected by theme or genre including the postcolonial exotic, disability and representations of the body, food books, and domesticity. In addition, book club author Andrew Smith shares his experiences in a fascinating interview.
Author: David D. Hall Publisher: UNC Press Books ISBN: 1469628961 Category : History Languages : en Pages : 4704
Book Description
The five volumes in A History of the Book in America offer a sweeping chronicle of our country's print production and culture from colonial times to the end of the twentieth century. This interdisciplinary, collaborative work of scholarship examines the book trades as they have developed and spread throughout the United States; provides a history of U.S. literary cultures; investigates the practice of reading and, more broadly, the uses of literacy; and links literary culture with larger themes in American history. Now available for the first time, this complete Omnibus ebook contains all 5 volumes of this landmark work. Volume 1 The Colonial Book in the Atlantic World Edited by Hugh Amory and David D. Hall 664 pp., 51 illus. Volume 2 An Extensive Republic: Print, Culture, and Society in the New Nation, 1790-1840 Edited by Robert A. Gross and Mary Kelley 712 pp., 66 illus. Volume 3 The Industrial Book, 1840-1880 Edited by Scott E. Casper, Jeffrey D. Groves, Stephen W. Nissenbaum, and Michael Winship 560 pp., 43 illus. Volume 4 Print in Motion: The Expansion of Publishing and Reading in the United States, 1880-1940 Edited by Carl F. Kaestle and Janice A. Radway 688 pp., 74 illus. Volume 5 The Enduring Book: Print Culture in Postwar America Edited by David Paul Nord, Joan Shelley Rubin, and Michael Schudson 632 pp., 95 illus.
Author: Albert N. Greco Publisher: Stanford University Press ISBN: 9780804750318 Category : Business & Economics Languages : en Pages : 292
Book Description
This is the definitive social and economic analysis of the current state and future trends of the American book publishing industry, with an emphasis on the trade, college textbook, and scholarly publishing sectors. Drawing on a rich and extensive data, the thoughtful analysis presented in this book will be valuable to leaders in publishing as well as the scholars and analysts who study this industry.
Author: Thomas K. McCraw Publisher: John Wiley & Sons ISBN: 1119097266 Category : History Languages : en Pages : 323
Book Description
Tells the story of how America’s biggest companies began, operated, and prospered post-World War I This book takes the vantage point of people working within companies as they responded to constant change created by consumers and technology. It focuses on the entrepreneur, the firm, and the industry, by showing—from the inside—how businesses operated after 1920, while offering a good deal of Modern American social and cultural history. The case studies and contextual chapters provide an in-depth understanding of the evolution of American management over nearly 100 years. American Business Since 1920: How It Worked presents historical struggles with decision making and the trend towards relative decentralization through stories of extraordinarily capable entrepreneurs and the organizations they led. It covers: Henry Ford and his competitor Alfred Sloan at General Motors during the 1920s; Neil McElroy at Procter & Gamble in the 1930s; Ferdinand Eberstadt at the government’s Controlled Materials Plan during World War II; David Sarnoff at RCA in the 1950s and 1960s; and Ray Kroc and his McDonald’s franchises in the late twentieth century and early twenty-first; and more. It also delves into such modern success stories as Amazon.com, eBay, and Google. Provides deep analysis of some of the most successful companies of the 20th century Contains topical chapters covering titans of the 2000s Part of Wiley-Blackwell’s highly praised American History Series American Business Since 1920: How It Worked is designed for use in both basic and advanced courses in American history, at the undergraduate and graduate levels.
Author: Brian McCullough Publisher: Liveright Publishing ISBN: 1631493086 Category : Technology & Engineering Languages : en Pages : 371
Book Description
A Library Journal Best Book of the Year Tech-guru Brian McCullough delivers a rollicking history of the internet, why it exploded, and how it changed everything. The internet was never intended for you, opines Brian McCullough in this lively narrative of an era that utterly transformed everything we thought we knew about technology. In How the Internet Happened, he chronicles the whole fascinating story for the first time, beginning in a dusty Illinois basement in 1993, when a group of college kids set off a once-in-an-epoch revolution with what would become the first “dotcom.” Depicting the lives of now-famous innovators like Netscape’s Marc Andreessen and Facebook’s Mark Zuckerberg, McCullough also reveals surprising quirks and unknown tales as he tracks both the technology and the culture around the internet’s rise. Cinematic in detail and unprecedented in scope, the result both enlightens and informs as it draws back the curtain on the new rhythm of disruption and innovation the internet fostered, and helps to redefine an era that changed every part of our lives.
Author: BusinessNews Publishing,
Author: BusinessNews Publishing,
Author: Albert N. Greco
Author: John B. Thompson
Author: David Paul Nord
Author: Dr Helen Cousins
Author: Helen Cousins
Author: David D. Hall
Author: Albert N. Greco
Author: Thomas K. McCraw
Author: Brian McCullough