Author: Leela Cyd
Publisher: St. Martin's Griffin
ISBN: 9781250182210
Category : Photography
Languages : en
Pages : 0
Book Description
Capture success on Instagram! Instagram is a digital wonderland of stunning photographs and inspirational images, but how can you make sure that your own photos stand out amidst the rainbow of eye candy? To master Instagram and earn that coveted double tap of approval, you need to have a strong personal brand and an aspirational style that captures the viewer. Styling for Instagram will help you achieve both. Author Leela Cyd has an eye for photography and keen sense of digital media—and she has the Instagram following to prove it. Full of gorgeous, full-color inspiration images, Styling for Instagram is full of her expert advice on how to make the most of Instagram. From tips on arranging the perfect composition and styling your shots to using natural lighting and telling story with your work, the book will help you capture the attention of the Instagram community.
Styling for Instagram
Author: Leela Cyd
Publisher: St. Martin's Griffin
ISBN: 9781250182210
Category : Photography
Languages : en
Pages : 0
Book Description
Capture success on Instagram! Instagram is a digital wonderland of stunning photographs and inspirational images, but how can you make sure that your own photos stand out amidst the rainbow of eye candy? To master Instagram and earn that coveted double tap of approval, you need to have a strong personal brand and an aspirational style that captures the viewer. Styling for Instagram will help you achieve both. Author Leela Cyd has an eye for photography and keen sense of digital media—and she has the Instagram following to prove it. Full of gorgeous, full-color inspiration images, Styling for Instagram is full of her expert advice on how to make the most of Instagram. From tips on arranging the perfect composition and styling your shots to using natural lighting and telling story with your work, the book will help you capture the attention of the Instagram community.
Publisher: St. Martin's Griffin
ISBN: 9781250182210
Category : Photography
Languages : en
Pages : 0
Book Description
Capture success on Instagram! Instagram is a digital wonderland of stunning photographs and inspirational images, but how can you make sure that your own photos stand out amidst the rainbow of eye candy? To master Instagram and earn that coveted double tap of approval, you need to have a strong personal brand and an aspirational style that captures the viewer. Styling for Instagram will help you achieve both. Author Leela Cyd has an eye for photography and keen sense of digital media—and she has the Instagram following to prove it. Full of gorgeous, full-color inspiration images, Styling for Instagram is full of her expert advice on how to make the most of Instagram. From tips on arranging the perfect composition and styling your shots to using natural lighting and telling story with your work, the book will help you capture the attention of the Instagram community.
Fashion Styling
Author: Jacqueline McAssey
Publisher: Bloomsbury Publishing
ISBN: 1350241849
Category : Business & Economics
Languages : en
Pages : 177
Book Description
Learn to style for advertisements, magazines and portfolios and take your first steps into one of fashion communication's most dynamic and rewarding careers. With hands-on practical advice on working as part of a team, developing a visual vocabulary and managing a shoot, you'll be encouraged to experiment and develop your own original creative concepts. This revised edition includes a new chapter on the future of the industry, exploring how the role is changing and the stylist's position as an entrepreneur. There are also new interviews with professional stylists and 120 new images to demonstrate each technique.
Publisher: Bloomsbury Publishing
ISBN: 1350241849
Category : Business & Economics
Languages : en
Pages : 177
Book Description
Learn to style for advertisements, magazines and portfolios and take your first steps into one of fashion communication's most dynamic and rewarding careers. With hands-on practical advice on working as part of a team, developing a visual vocabulary and managing a shoot, you'll be encouraged to experiment and develop your own original creative concepts. This revised edition includes a new chapter on the future of the industry, exploring how the role is changing and the stylist's position as an entrepreneur. There are also new interviews with professional stylists and 120 new images to demonstrate each technique.
A Passion for Fashion
Author: Nick Verreos
Publisher: Simon and Schuster
ISBN: 1682610101
Category : Business & Economics
Languages : en
Pages : 208
Book Description
The must-have book for anyone thinking about a life in fashion. Fashion designer, red carpet expert and educator Nick Verreos provides an insightful view into how to harness your passion for fashion and translate it into a successful career. With over 20 years of experience in the industry and an extensive knowledge in teaching fashion, Nick has amassed a lifetime of "Tips & Tricks" to help the reader navigate this world. A Passion For Fashion will help young fashionistas maximize their time at design school, as well as prepare them for a life in the industry—and even shares advice on how readers can start their own business. Along the way, you'll find out how Nick's Mantras of "No Should've, Would've, Could've" and "Get The Coffee" can guide you along the path of success. Nick will even dish on his time on Project Runway and share all the lessons he learned from his time on reality TV. If you are thinking of studying fashion, becoming a fashion designer or working in the industry, this book will soon become your indispensable guide to life in fashion. Includes design sketches and photos from the author's personal collection.
Publisher: Simon and Schuster
ISBN: 1682610101
Category : Business & Economics
Languages : en
Pages : 208
Book Description
The must-have book for anyone thinking about a life in fashion. Fashion designer, red carpet expert and educator Nick Verreos provides an insightful view into how to harness your passion for fashion and translate it into a successful career. With over 20 years of experience in the industry and an extensive knowledge in teaching fashion, Nick has amassed a lifetime of "Tips & Tricks" to help the reader navigate this world. A Passion For Fashion will help young fashionistas maximize their time at design school, as well as prepare them for a life in the industry—and even shares advice on how readers can start their own business. Along the way, you'll find out how Nick's Mantras of "No Should've, Would've, Could've" and "Get The Coffee" can guide you along the path of success. Nick will even dish on his time on Project Runway and share all the lessons he learned from his time on reality TV. If you are thinking of studying fashion, becoming a fashion designer or working in the industry, this book will soon become your indispensable guide to life in fashion. Includes design sketches and photos from the author's personal collection.
Social Media for Fashion Marketing
Author: Wendy K. Bendoni
Publisher: Bloomsbury Publishing
ISBN: 1474238998
Category : Business & Economics
Languages : en
Pages : 273
Book Description
Social Media for Fashion Marketing uses cutting edge case studies and detailed interviews to show how the business of fashion is changing in the digital landscape. Bendoni (@BendoniStyle) also considers the psychological impact of being a hyper-connected consumer and the generational gaps in social media communication. Using academic research, alongside her 25 years of fashion marketing experience, Bendoni offers a clear picture of the changing narrative of storytelling, social confirmation, digital nesting and how to use data to shape a brand's online presence. With practical and critical thinking activities to hone your skills into professional practice, this is the ultimate guide to social marketing, promotion, SEO, branding and communication. Featured topics - Rules of Digital Storytelling - Rethinking Gamification - Strategic Digital Marketing - The Role of Citizen Journalists - The Social Media Looking Glass - World of Influencer Marketing - Visual Consumption Economy - Global Perspective of Social Media
Publisher: Bloomsbury Publishing
ISBN: 1474238998
Category : Business & Economics
Languages : en
Pages : 273
Book Description
Social Media for Fashion Marketing uses cutting edge case studies and detailed interviews to show how the business of fashion is changing in the digital landscape. Bendoni (@BendoniStyle) also considers the psychological impact of being a hyper-connected consumer and the generational gaps in social media communication. Using academic research, alongside her 25 years of fashion marketing experience, Bendoni offers a clear picture of the changing narrative of storytelling, social confirmation, digital nesting and how to use data to shape a brand's online presence. With practical and critical thinking activities to hone your skills into professional practice, this is the ultimate guide to social marketing, promotion, SEO, branding and communication. Featured topics - Rules of Digital Storytelling - Rethinking Gamification - Strategic Digital Marketing - The Role of Citizen Journalists - The Social Media Looking Glass - World of Influencer Marketing - Visual Consumption Economy - Global Perspective of Social Media
Storytelling in Luxury Fashion
Author: Amanda Sikarskie
Publisher: Routledge
ISBN: 1000259684
Category : Design
Languages : en
Pages : 211
Book Description
This book examines the ways in which luxury fashion brands use their heritage in their digital storytelling and marketing. With chapters from authors in China and Macau (PRC), India, Romania, Turkey, the United Kingdom, and the United States, covering British, Chinese, French, Japanese, Indian, Italian, and Turkish brands, this truly global collection is the first book of its kind devoted solely to the emerging study of digital heritage storytelling. This method of reaching potential consumers and perpetuating brand identity is a hugely important factor in the marketing of luxury brands and has yet to be studied comprehensively. The book will be of interest to scholars working in fashion studies, fashion history, design history, design studies, digital humanities, and fashion marketing.
Publisher: Routledge
ISBN: 1000259684
Category : Design
Languages : en
Pages : 211
Book Description
This book examines the ways in which luxury fashion brands use their heritage in their digital storytelling and marketing. With chapters from authors in China and Macau (PRC), India, Romania, Turkey, the United Kingdom, and the United States, covering British, Chinese, French, Japanese, Indian, Italian, and Turkish brands, this truly global collection is the first book of its kind devoted solely to the emerging study of digital heritage storytelling. This method of reaching potential consumers and perpetuating brand identity is a hugely important factor in the marketing of luxury brands and has yet to be studied comprehensively. The book will be of interest to scholars working in fashion studies, fashion history, design history, design studies, digital humanities, and fashion marketing.
The Fashioned Body
Author: Joanne Entwistle
Publisher: John Wiley & Sons
ISBN: 1509547908
Category : Social Science
Languages : en
Pages : 256
Book Description
The Fashioned Body provides a wide-ranging and original overview of fashion and dress from an historical and sociological perspective. Where once fashion was seen as marginal, it has now entered into core economic discourse focused around ideas about 'cultural' and 'creative' work as a major driver of developed economies. This third edition of The Fashioned Body, the most comprehensive revision to date, revisits the classic works on fashion, dress and the body, and introduces contemporary issues and debates in the area. With new sections and revisions to all chapters, the major updates pick up on recent debates on fashion from the perspective of decolonising the curriculum, diversity, queer studies, sustainability, the environment, and digital fashion. A newly expanded bibliography of contemporary studies of fashion and dress is also included. The book continues to show how an understanding of fashion and dress requires analysing the meanings and practices of the dressed body in culture. Moreover, its central premise – that fashion is a 'situated practice' articulated through everyday dressed bodies – has become established orthodoxy within fashion studies since publication of the first edition in 2000. Remaining a seminal text in the field, this book will be essential reading for anyone interested in the social role of fashion and dress in modern culture.
Publisher: John Wiley & Sons
ISBN: 1509547908
Category : Social Science
Languages : en
Pages : 256
Book Description
The Fashioned Body provides a wide-ranging and original overview of fashion and dress from an historical and sociological perspective. Where once fashion was seen as marginal, it has now entered into core economic discourse focused around ideas about 'cultural' and 'creative' work as a major driver of developed economies. This third edition of The Fashioned Body, the most comprehensive revision to date, revisits the classic works on fashion, dress and the body, and introduces contemporary issues and debates in the area. With new sections and revisions to all chapters, the major updates pick up on recent debates on fashion from the perspective of decolonising the curriculum, diversity, queer studies, sustainability, the environment, and digital fashion. A newly expanded bibliography of contemporary studies of fashion and dress is also included. The book continues to show how an understanding of fashion and dress requires analysing the meanings and practices of the dressed body in culture. Moreover, its central premise – that fashion is a 'situated practice' articulated through everyday dressed bodies – has become established orthodoxy within fashion studies since publication of the first edition in 2000. Remaining a seminal text in the field, this book will be essential reading for anyone interested in the social role of fashion and dress in modern culture.
Digital Research Methods in Fashion and Textile Studies
Author: Amanda Sikarskie
Publisher: Bloomsbury Publishing
ISBN: 1350042528
Category : Design
Languages : en
Pages : 233
Book Description
Are you a researcher struggling to mine and make sense of a mountain of fashion data? Are you interested in learning about how digital methods and tools could enhance your research? Have you thought about ways to spark and engage in academic conversations on social media? Have you wondered how digital technologies are internationalizing the field of fashion and textile studies? Digital Research Methods in Fashion and Textile Studies presents the reader with a variety of digital methodologies to help build skills in searching for, analyzing, and discussing vintage design, photography, and writing on fashion, as well as historic and ethnographic dress and textile objects themselves. Each chapter focuses upon a different method, problem, or research site, including: - Maximalism and mixed-methods approaches to research - Searching large databases effectively - Pattern recognition and visual searching. - Critical reading, use, and citation of social media texts - Digital ethnography and shopping as research - Data visualization and mapping - Images in the public domain From advanced undergraduates and postgraduate students working on research projects to veteran professionals in fashion and textile history and beyond, everyone can benefit from a diverse set of fresh approaches to conducting and disseminating research. In the current age of instant gratification, with users snapping and posting images from runway shows long before the clothes will ever appear instores, the world of fashion is increasingly digital and fast-paced. Research on fashion is, too. Digital Research Methods in Fashion and Textile Studies will help you keep up in this rapidly changing world.
Publisher: Bloomsbury Publishing
ISBN: 1350042528
Category : Design
Languages : en
Pages : 233
Book Description
Are you a researcher struggling to mine and make sense of a mountain of fashion data? Are you interested in learning about how digital methods and tools could enhance your research? Have you thought about ways to spark and engage in academic conversations on social media? Have you wondered how digital technologies are internationalizing the field of fashion and textile studies? Digital Research Methods in Fashion and Textile Studies presents the reader with a variety of digital methodologies to help build skills in searching for, analyzing, and discussing vintage design, photography, and writing on fashion, as well as historic and ethnographic dress and textile objects themselves. Each chapter focuses upon a different method, problem, or research site, including: - Maximalism and mixed-methods approaches to research - Searching large databases effectively - Pattern recognition and visual searching. - Critical reading, use, and citation of social media texts - Digital ethnography and shopping as research - Data visualization and mapping - Images in the public domain From advanced undergraduates and postgraduate students working on research projects to veteran professionals in fashion and textile history and beyond, everyone can benefit from a diverse set of fresh approaches to conducting and disseminating research. In the current age of instant gratification, with users snapping and posting images from runway shows long before the clothes will ever appear instores, the world of fashion is increasingly digital and fast-paced. Research on fashion is, too. Digital Research Methods in Fashion and Textile Studies will help you keep up in this rapidly changing world.
Style Wise
Author: Shannon Burns-Tran
Publisher: Bloomsbury Publishing USA
ISBN: 1501323784
Category : Design
Languages : en
Pages : 617
Book Description
Style Wise: A Practical Guide to Becoming a Fashion Stylist is an essential step-by-step guide and reference tool for anyone interested or involved in professional styling. The book paints a realistic picture of the day-to-day activities of professional stylists and provides aspiring stylists with the tools and information needed to begin building a portfolio. Topics covered include photo shoots, film shoots, fashion shows, special events, and other areas such as image management and food, prop, and set styling. Burns-Tran includes charts of fashion icons, history, terms, and other sources of inspiration from classic films to street culture. The book also provides references to helpful apps, websites, and other resources for portfolio building, branding, networking, and maintaining a freelance or salaried career. New to this Edition - New coverage of social media and technological marketing avenues for stylists - More emphasis on prop styling and styling for home collections - New quotes, tips and interviews with professional stylists - New section on the language of fashion to improve professional communications Style Wise STUDIO ~ Study smarter with self-quizzes featuring scored results and personalized study tips ~ Review concepts with flashcards of terms and definitions ~ Access samples of documents, forms and templates for all stages of planning a photo shoot including a call sheet form, supply checklist, planning calendars, and more
Publisher: Bloomsbury Publishing USA
ISBN: 1501323784
Category : Design
Languages : en
Pages : 617
Book Description
Style Wise: A Practical Guide to Becoming a Fashion Stylist is an essential step-by-step guide and reference tool for anyone interested or involved in professional styling. The book paints a realistic picture of the day-to-day activities of professional stylists and provides aspiring stylists with the tools and information needed to begin building a portfolio. Topics covered include photo shoots, film shoots, fashion shows, special events, and other areas such as image management and food, prop, and set styling. Burns-Tran includes charts of fashion icons, history, terms, and other sources of inspiration from classic films to street culture. The book also provides references to helpful apps, websites, and other resources for portfolio building, branding, networking, and maintaining a freelance or salaried career. New to this Edition - New coverage of social media and technological marketing avenues for stylists - More emphasis on prop styling and styling for home collections - New quotes, tips and interviews with professional stylists - New section on the language of fashion to improve professional communications Style Wise STUDIO ~ Study smarter with self-quizzes featuring scored results and personalized study tips ~ Review concepts with flashcards of terms and definitions ~ Access samples of documents, forms and templates for all stages of planning a photo shoot including a call sheet form, supply checklist, planning calendars, and more
Party Style: Kids' Parties from Baby to Sweet 16
Author: Gemma Lyn Touchstone
Publisher: Cedar Fort Publishing & Media
ISBN: 1462125204
Category : Cooking
Languages : en
Pages : 409
Book Description
Party in style! Enjoy easy entertaining! Filled with DIY decoration ideas and tons of time-saving tips, this book lets you create one-of-a-kind events that your guests will never forget. Try these crowd-pleasing treats at your next gathering. - Crazy Cotton Candy Dip - Bacon Burger on a Stick - Lasagna in a Jar - Grilled Cheese Station - Noah's Horchata This book is like your own personal party planner with quizzes, timelines, checklists, sample menus, and decorative crafts. Perfect for parents, teachers, and teens! No matter how big or small your soire?É?Öe, Party Style makes it easy to create the celebration of your dreams for all your friends and family to enjoy.
Publisher: Cedar Fort Publishing & Media
ISBN: 1462125204
Category : Cooking
Languages : en
Pages : 409
Book Description
Party in style! Enjoy easy entertaining! Filled with DIY decoration ideas and tons of time-saving tips, this book lets you create one-of-a-kind events that your guests will never forget. Try these crowd-pleasing treats at your next gathering. - Crazy Cotton Candy Dip - Bacon Burger on a Stick - Lasagna in a Jar - Grilled Cheese Station - Noah's Horchata This book is like your own personal party planner with quizzes, timelines, checklists, sample menus, and decorative crafts. Perfect for parents, teachers, and teens! No matter how big or small your soire?É?Öe, Party Style makes it easy to create the celebration of your dreams for all your friends and family to enjoy.
The Future of Fashion Education
Author: Kirsten Scott
Publisher: Taylor & Francis
ISBN: 1040153380
Category : Business & Economics
Languages : en
Pages : 250
Book Description
Fashion education is changing. Not only is it preparing students for induction into the ethos and business practices of a wide variety of design, manufacturing, distribution, marketing, retailing, and promotional activities, it is also offering understanding and empowerment for meeting the challenges of sustainability, decolonisation, and new business models. This book presents 20 essays by cosmopolitan thinkers, activists, and designers to explore new challenges and potentials for fashion education. The chapters comprise case studies, manifestos, and detailed analyses of the realpolitik of collaborating across continents and more sustained overviews of the imminent crises and prospective challenges that face practitioners. Recurring themes include the geopolitics of globalisation, the imbalances between North and South, decolonisation, intersectionality, exploitation, cultural appropriation, and social justice. The thought-provoking contributions show that, although we confront a common challenge in shaping the future of education, we have varied approaches and opportunities to address a transforming industry. This edited collection addresses the issues of greatest concern to students, designers, lecturers and researchers in fashion and allied fields of creative design and as such will find a varied audience.
Publisher: Taylor & Francis
ISBN: 1040153380
Category : Business & Economics
Languages : en
Pages : 250
Book Description
Fashion education is changing. Not only is it preparing students for induction into the ethos and business practices of a wide variety of design, manufacturing, distribution, marketing, retailing, and promotional activities, it is also offering understanding and empowerment for meeting the challenges of sustainability, decolonisation, and new business models. This book presents 20 essays by cosmopolitan thinkers, activists, and designers to explore new challenges and potentials for fashion education. The chapters comprise case studies, manifestos, and detailed analyses of the realpolitik of collaborating across continents and more sustained overviews of the imminent crises and prospective challenges that face practitioners. Recurring themes include the geopolitics of globalisation, the imbalances between North and South, decolonisation, intersectionality, exploitation, cultural appropriation, and social justice. The thought-provoking contributions show that, although we confront a common challenge in shaping the future of education, we have varied approaches and opportunities to address a transforming industry. This edited collection addresses the issues of greatest concern to students, designers, lecturers and researchers in fashion and allied fields of creative design and as such will find a varied audience.