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Author: Marion Weatherhead Publisher: Bloomsbury Publishing ISBN: 1349140244 Category : Business & Economics Languages : en Pages : 321
Book Description
Introduces business managers and real estate managers to the changing role of real estate in corporate business. The aim is point up the importance of real estate, not in isolation but as an integral part of corporate strategy. The book shows how new technologies are affecting the ways that businesses look upon their real estate needs and make provision for them. Specific features, such as tenures and the problems of obsolescence are addressed. Practical help is provided to assist managers in developing, presenting and implementing corporate strategy incorporating real estate. There are seven case studies that illustrate contemporary practice.
Author: Victoria Edwards Publisher: John Wiley & Sons ISBN: 1405147849 Category : Business & Economics Languages : en Pages : 256
Book Description
Corporate property is routinely identified as the second biggest cost within a business organization after staff. Effective management of such a major asset requires a fundamental understanding of both the operation of the property markets and the operational requirements of the business occupier. This primer on strategic property management focuses on how property held as a corporate asset can be used to add value to the primary business activity of an organization. Rather than separate the needs of the business form the management of the business estate, the aim of Corporate Property Management is to enable the reader to directly support the primary business function through strategic management of corporate property, thereby adding value to the business as a whole. The book introduces a generic framework designed to assist in the analysis of any corporate property portfolio, working as a practical aid to decision making. The book is structured around this framework, providing a detailed review of its application and uses. This is then developed further through extensive use of five in-depth case studies that covers a wide variety of property types and property users – Borders bookshops; Cancer Research high street shops; The Youth Hostel Association; Clifford Chance’s move to Canary Wharf and the Ardtornish Rural Estate in Scotland.
Author: Martha A. O'Mara Publisher: Simon and Schuster ISBN: 0684834898 Category : Building management Languages : en Pages : 376
Book Description
Organisational boundaries are being transformed by downsizing, outsourcing, and networked links with customers and suppliers. Unprecedented advances in telecommunications and 'virtuality' are changing how companies occupy real space. To survive, managers must radically rethink the physical aspects of their companies. Based on cutting-edge research at such companies as Pacific Bell, Lever Brothers and Merrill Lynch, STRATEGY AND PLACE presents a framework for making key business decisions about one of the organisation's most valuable assets: its physical facilities and properties. O'Mara outlines three main approaches to real estate and facility management decision making: Incrementalism, where only short-term commitments to space are made and capital expenditures minimised; Standardisation, in which control over both design and management procedures is strictly maintained with centralised decision making; and Value-based, where organisational values factor into all design-related decisions, and procedures are flexible to meet the needs of individual parts of the organisation. O'Mara explains the advantages and disadvantages of each strategy, and shows how to apply them appropriately, based on an understanding of the profound impact of competitive uncertainty in today's new business environment.
Author: Marion Weatherhead Publisher: Bloomsbury Publishing ISBN: 1349140244 Category : Business & Economics Languages : en Pages : 321
Book Description
Introduces business managers and real estate managers to the changing role of real estate in corporate business. The aim is point up the importance of real estate, not in isolation but as an integral part of corporate strategy. The book shows how new technologies are affecting the ways that businesses look upon their real estate needs and make provision for them. Specific features, such as tenures and the problems of obsolescence are addressed. Practical help is provided to assist managers in developing, presenting and implementing corporate strategy incorporating real estate. There are seven case studies that illustrate contemporary practice.
Author: Barry Haynes Publisher: Taylor & Francis ISBN: 1136445269 Category : Business & Economics Languages : en Pages : 313
Book Description
It is important for those studying and practicing in real estate and property management to learn to manage property assets effectively, to be able to provide their companies with effective property and facilities solutions. This book raises the awareness of how real estate management can support business, transform the workplace and impact upon people and productivity, ensuring that costs are minimized and profit maximized. Written for advanced undergraduate students on property related courses, it provides them with a rounded understanding by aligning the subject with estates management, facilities management and business strategy. Case studies and action plans provide real insight and make this book an essential reference for those at the start of their careers in real estate and facilities management.
Author: M. Joseph Sirgy Publisher: Routledge ISBN: 1317689054 Category : Business & Economics Languages : en Pages : 319
Book Description
Real Estate Marketing is specifically designed to educate real estate students with the art and science of the real estate marketing profession. The ideal textbook for undergraduate and graduate level classes in business school and professional / continuing education programs in Real Estate, this book will also be of interest to professional real estate entrepreneurs looking to boost their knowledge and improve their marketing techniques. The book is divided into five major parts. Part 1 focuses on introducing students to fundamental concepts of marketing as a business philosophy and strategy. Concepts discussed include strategic analysis, target marketing, and the four elements of the marketing mix: property planning, site selection, pricing of properties, and promotion of properties. Part 2 focuses on personal selling in real estate. Students will learn the exact process and steps involved in representing real estate buyers and sellers. Part 3 focuses on negotiations in real estate. How do effective real estate professionals use negotiation approaches such as collaboration, competition, accommodation, and compromise as a direct function of the situation and personalities involved in either buying or selling real estate properties? Part 4 focuses on human resource management issues such as recruiting and training real estate agents, issues related to performance evaluation, motivation, and compensation, as well as issues related to leadership. Finally, Part 5 focuses on legal and ethical issues in the real estate industry. Students will learn how to address difficult situations and legal/ethical dilemmas by understanding and applying a variety of legal/ethical tests. Students will also become intimately familiar with the industry’s code of ethics.
Author: Alain Pinel Publisher: John Hunt Publishing ISBN: 1789046432 Category : Business & Economics Languages : en Pages : 118
Book Description
'Alain has given so much to real estate and real estate professionals fortunate enough to work with him. I consider him a mentor of mine. His leadership, his pure business intelligence, his values, his insights and his wisdom continue shaping our industry.' Gino Blefari, CEO of HomeServices of America From France to California, from journalism to real estate, from sales associate to founder, executive vice-president, general manager, CEO, or president of several of the top companies in the US, such has been the professional itinerary of Alain Pinel, an American real estate icon in constant search for business excellence. In Real Estate Management Strategies and Tactics, Alain shows managers of all levels, from office sales managers to CEOs, how to reach top performance and make success more predictable, measurable and sustainable. A must read for real estate leaders.
Author: Anthony Banfield Publisher: Taylor & Francis ISBN: 1135329214 Category : Law Languages : en Pages : 302
Book Description
Previously known as Estate Management Practice, the fourth edition of this work has been renamed to reflect current market practice and to embrace the discipline of corporate real estate. This book provides a comprehensive study of the management of urban property and is divided into three parts. Part one considers the diverse nature of the many types of estates and different aspects and interpretations of the management task. Part two concentrates on the management of leased property, repairs, service charges and rent reviews and the statutory framework within which the landlord and tenant relationship has developed. Part three is concerned with the positive management covering both technical skills, such as portfolio performance, and the professional practice environment in which they are exercised. Stapleton’s Real Estate Management Practice is written both for advanced students and practitioners. It provides a firm basis for management affecting the decision-making hierarchy from tenant to property, to portfolio, to proprietary unit. While retaining the format of previous editions, it has been updated to reflect the many changes in the law, practice, technology and the market place since the previous edition. In addition, this new edition highlights factors that influence the enhancement of different types of property and the various strategies involved in managing properties from both owners’ and occupiers’ point of view.
Author: Bridget McCrea Publisher: AMACOM/American Management Association ISBN: 9780814428726 Category : Business & Economics Languages : en Pages : 276
Book Description
Mocker details a system enabling real estate agents to operate like a small business. Readers will learn to set up a strategy for getting through the "lean" months; prepare financial projections and learn how to manage a fluctuating income; find creative ways to market themselves within their budget; and more.
Author: Real Estate Brokerage Managers Council (Chicago, Ill.) Publisher: Dearborn Real Estate ISBN: 9780793178704 Category : Business & Economics Languages : en Pages : 300
Book Description
Intense competition makes intelligent state of the art real estate office management the key not only to success but to survival. The Real Estate Brokerage Council produced the first edition of Real Estate Office Management for brokers' classes taught by the Realtor's National Marketing Institute where it is still required reading. Highlights of this book include: * Leadership, planning, organizing and communicating. * Recruiting, agency types, and training. * Retaining, motivating, and terminating employees. * Record keeping and financial systems. * Marketing and utilizing statistical records. * Analyzing Real Estate growth patterns. * Mergers and acquisitions.
Author: Marion Weatherhead
Author: Victoria Edwards
Author: Martha A. O'Mara
Author: Richard F. Muhlebach
Author: Marion Weatherhead
Author: Barry Haynes
Author: M. Joseph Sirgy
Author: Alain Pinel
Author: Anthony Banfield
Author: Bridget McCrea
Author: Real Estate Brokerage Managers Council (Chicago, Ill.)