![Special Issue [on] Retail Patronage Dynamics PDF](https://books.google.com/books/content/images/frontcover/tCzAtgAACAAJ?fife=w150-h200)
Author: Martti LaaksonenPublisher:
ISBN:
Category : Consumer behavior
Languages : en
Pages : 174
Book Description
Special Issue [on] Retail Patronage Dynamics
![Special Issue [on] Retail Patronage Dynamics PDF](https://books.google.com/books/content/images/frontcover/tCzAtgAACAAJ?fife=w80-h100)
Author: Martti LaaksonenPublisher:
ISBN:
Category : Consumer behavior
Languages : en
Pages : 174
Book Description
The Shopping Experience
Author: Pasi FalkPublisher: SAGE
ISBN: 9780761950677
Category : Social Science
Languages : en
Pages : 228
Book Description
This shrewd and probing book seeks to theorize shopping as an autonomous realm. It avoids the reductionist characteristics of economics and marketing. At the same time it avoids the moralizing tone of many contemporary discussions of shopping and consumption. It also contains an appendix which gives a brief history and selected literature of shopping.
Retail Patronage Dynamics
Author: Martti LaaksonenPublisher:
ISBN: 9789516832947
Category : Shopping
Languages : en
Pages : 241
Book Description
New Perspectives on Retailing and Store Patronage Behavior
Author: Torben HansenPublisher: Springer Science & Business Media
ISBN: 1402079559
Category : Business & Economics
Languages : en
Pages : 132
Book Description
Retailing and consumer patronage behavior constitute fascinating research areas within the field of marketing. Retailing contributes to an increasing proportion of gross national products and employment but is, however, also faced with problems and opportunities like increased product complexity, rapidly changing consumer expectations, and the introduction of new technologies. Also, consumers are facing markets of increasingly complexity when making decisions on how to conduct their behavior, primarily as a result of new technologies, shorter products life cycles in general, and higher complexity of products and services. In this book, we present and deal with various topics in relation to retailing and consumer patronage behavior. Together, these topics involve different problem settings and draw on different theories, models and statistical techniques. However, it is common to all the results presented in the following chapters (with the exception of chapter II) that they, in total or in part, rest on a major survey, which was conducted by the authors in 1999. Our now retired colleague, Hans Engstrøm participated in preparing this survey and did a great job in providing research ideas. For this, and for many stimulating discussions, we are highly grateful.
Special Issue: Consumer Behavior and Retailing
Author: William O. BeardenProceedings of the 1982 Academy of Marketing Science (AMS) Annual Conference
Author: Vinay KothariPublisher: Springer
ISBN: 3319169467
Category : Business & Economics
Languages : en
Pages : 644
Book Description
This volume includes the full proceedings from the 1982 Academy of Marketing Science (AMS) Annual Conference held in Las Vegas, Nevada. It provides a variety of quality research in the fields of marketing theory and practice in areas such as consumer behaviour, marketing management, marketing education, industrial marketing, and international marketing, among others. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complimenting the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.
Special Issue: Special Section on Retailing Research
Author: Jean-Charles ChebatJournal of Retailing
Author: Roger A. DickinsonPublisher:
ISBN:
Category : Consumers
Languages : en
Pages : 100
Book Description
Patronage Behavior and Retail Management
Author: William R. DardenPublisher: North Holland
ISBN:
Category : Business & Economics
Languages : en
Pages : 520
Book Description
Includes bibliographical references and index
Author: