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Author: Smaranda Cosma Publisher: Cambridge Scholars Publishing ISBN: 1443802891 Category : Business & Economics Languages : en Pages : 295
Book Description
By the end of the 1970s Romania tourism was blooming and the hotel industry appeared to be strong and healithy... That bright period is still vivid in the minds of several generations of Romanians including the present politicians, whi believed that foreign tourist did not forgot their time spent in Romania, experiencing its bveautifl landscapes and Romanians traditional hospitality. In this respect, the book’s aim is to analyse the evolution of the Romanian tourism and hotel industry after 1990s until now. Does Romanian tourism reach the level of development from the golden age of 1970s? How well developed is the Romanian hotel industry? Has Romania managed to buid a country brand and differentiate with certain forms of tourism from other coutries competing in this area? By adressing and debating this issues the book Romania as a tourist destination and the Romanian hotel industry is must reading for practioners in the tourism business, like business managers, owners, consultants, corporate financiers, private investors and should also be of particular interest to academic community especially students in the business and tourism subject related areas.
Author: Smaranda Cosma Publisher: Cambridge Scholars Publishing ISBN: 1443802891 Category : Business & Economics Languages : en Pages : 295
Book Description
By the end of the 1970s Romania tourism was blooming and the hotel industry appeared to be strong and healithy... That bright period is still vivid in the minds of several generations of Romanians including the present politicians, whi believed that foreign tourist did not forgot their time spent in Romania, experiencing its bveautifl landscapes and Romanians traditional hospitality. In this respect, the book’s aim is to analyse the evolution of the Romanian tourism and hotel industry after 1990s until now. Does Romanian tourism reach the level of development from the golden age of 1970s? How well developed is the Romanian hotel industry? Has Romania managed to buid a country brand and differentiate with certain forms of tourism from other coutries competing in this area? By adressing and debating this issues the book Romania as a tourist destination and the Romanian hotel industry is must reading for practioners in the tourism business, like business managers, owners, consultants, corporate financiers, private investors and should also be of particular interest to academic community especially students in the business and tourism subject related areas.
Author: Murat Kasimoglu Publisher: BoD – Books on Demand ISBN: 9535105663 Category : Business & Economics Languages : en Pages : 408
Book Description
Today, it is considered good business practice for tourism industries to support their micro and macro environment by means of strategic perspectives. This is necessary because we cannot contemplate companies existing without their environment. If companies do not involve themselves in such undertakings, they are in danger of isolating themselves from the shareholder. That, in turn, creates a problem for mobilizing new ideas and receiving feedback from their environment. In this respect, the contributions of academics from international level together with the private sector and business managers are eagerly awaited on topics and sub-topics within Strategies for Tourism Industry - Micro and Macro Perspectives.
Author: Nistoreanu, Puiu Publisher: IGI Global ISBN: 1799814254 Category : Business & Economics Languages : en Pages : 338
Book Description
Within the past decade, there has been a re-emergence of tourism in Europe, especially in the central and eastern regions. With socialism becoming a distant memory, these former communist countries are now attractive destinations for travel. Research on this current phenomenon is essential, as professionals and scientists must stay informed on the modern development of this global region. New Trends and Opportunities for Central and Eastern European Tourism provides emerging research exploring the theoretical and practical aspects of contemporary tourism in Eastern Europe and its effect on economics and sociology. Featuring coverage on a broad range of topics such as monument protection, economic features, and socialist architecture, this book is ideally designed for travel agents, tour developers, restaurateurs, hotel management, economic analysts, government officials, policymakers, tourism journalists, tourism practitioners, researchers, and professors seeking current research on the development of travel in Eastern and Central Europe.
Author: Duncan Light Publisher: Routledge ISBN: 1317035313 Category : Business & Economics Languages : en Pages : 216
Book Description
For many in the West, Romania is synonymous with Count Dracula. Since the publication of Bram Stoker's famous novel in 1897 Transylvania (and by extension, Romania) has become inseparable in the Western imagination with Dracula, vampires and the supernatural. Moreover, since the late 1960s Western tourists have travelled to Transylvania on their own searches for the literary and supernatural roots of the Dracula myth. Such 'Dracula tourism' presents Romania with a dilemma. On one hand, Dracula is Romania's unique selling point and has considerable potential to be exploited for economic gain. On the other hand, the whole notion of vampires and the supernatural is starkly at odds with Romania's self-image as a modern, developed, European state. This book examines the way that Romania has negotiated Dracula tourism over the past four decades. During the communist period (up to 1989) the Romanian state did almost nothing to encourage such tourism but reluctantly tolerated it. However, some discrete local initiatives were developed to cater for Dracula enthusiasts that operated at the margins of legality in a communist state. In the post-communist period (after 1989) any attempt to censor Dracula has disappeared and the private sector in Romania has been swift to exploit the commercial possibilities of the Count. However, the Romanian state remains ambivalent about Dracula and continues to be reluctant to encourage or promote Dracula tourism. As such Romania's dilemma with Dracula remains unresolved.
Author: Marco-Lajara, Bartolomé Publisher: IGI Global ISBN: 1668469448 Category : Business & Economics Languages : en Pages : 453
Book Description
In the wine industry, sustainability is an extremely important issue for two main reasons: Firstly, the industry faces serious threats as a consequence of climate change, as well as water and energy scarcity. Secondly, proper sustainable management of wineries can mean obtaining a competitive advantage by allowing them to increase market share and organizational innovation processes. In this sense, previous work has shown that customers tend to select wines that have been developed following sustainable practices, despite not knowing what this means in practice. The Handbook of Research on Sustainability Challenges in the Wine Industry serves as a guide for study, reflection, and critique to understand sustainability in the wine industry in its triple aspect (economic, social, and environmental). The book sheds light on the new trends and challenges of the wine industry, making it a must-read for academicians and managers who want to deepen their knowledge of the wine industry as well as its link with sustainability. Covering key topics such as wine tourism, green innovation, and consumer behavior, this major reference work is ideal for industry professionals, business owners, managers, entrepreneurs, researchers, scholars, academicians, practitioners, instructors, and students.
Author: Batabyal, Debasish Publisher: IGI Global ISBN: 1522584951 Category : Business & Economics Languages : en Pages : 340
Book Description
As one of the largest service industries serving millions of international and domestic individuals yearly, it is important to understand the current trends, practices, and challenges surrounding tourism. Emphasized by the effects on people, management processes, and technological advancements, this economic and socio-cultural phenomenon’s importance is increasing worldwide. Global Trends, Practices, and Challenges in Contemporary Tourism and Hospitality Management discusses and analyzes the impacts of new trends in the tourism industry, including sub-sectors of tourism, and revisits existing trends, identifies new types and forms of tourism, and discusses the influence and use of technology. Featuring research on topics such as guest retention, predictive analysis, and ecotourism practices, the material collected is ideally designed for managers, travel agents, industry professionals, practitioners, consultants, and researchers.
Author: Panagiotis Andrikopoulos Publisher: Academic Press ISBN: 0128038403 Category : Business & Economics Languages : en Pages : 306
Book Description
Handbook of Frontier Markets: The European and African Evidence provides novel insights from academic perspectives about the behavior of investors and prices in several frontier markets. It explores finance issues usually reserved for developed and emerging markets in order to gauge whether these issues are relevant and how they manifest themselves in frontier markets. Frontier markets have now become a popular investment class among institutional investors internationally, with major financial services providers establishing index-benchmarks for this market-category. The anticipation for frontier markets is optimistic uncertainty, and many people believe that, given their growth rates, these markets will be economic success stories. Irrespective of their degrees of success, The Handbook of Frontier Markets can help ensure that the increasing international investment diverted to them will aid in their greater integration within the global financial system. - Presents topics in the context of frontier markets and uses tests based on established methodologies from finance research - Draws from authors who are established university academics - Pays particular attention to financial institutions and applications of financial risk models - Explores finance issues usually reserved for developed and emerging markets in order to gauge whether these issues are relevant and how they manifest themselves in frontier markets
Author: Katalin Miklóssy Publisher: Routledge ISBN: 1317752740 Category : Social Science Languages : en Pages : 255
Book Description
This book explores how the concept of "competition", which is usually associated with market economies, operated under state socialism in the Soviet Union and Eastern Europe, where the socialist system, based on command economic planning and state-centred control over society, was supposed to emphasise "co-operation", rather than competitive mechanisms. The book considers competition in a wider range of industries and social fields across the Soviet bloc, and shows how the gradual adoption and adaptation of Western practices led to the emergence of more open competitiveness in socialist society. The book includes discussion of the state’s view of competition, and focuses especially on how competition operated at the grassroots level. It covers politico-economic reforms and their impact, both overall and at the enterprise level; competition in the cultural sphere; and the huge effect of increasing competition on socialist ways of thinking.
Author: Murat Kasimoglu Publisher: BoD – Books on Demand ISBN: 9535105205 Category : Business & Economics Languages : en Pages : 494
Book Description
We have been witnessing huge competition among the organisations in the business world. Companies, NGO's and governments are looking for innovative ways to compete in the global tourism market. In the classical literature of business the main purpose is to make a profit. However, if purpose only focus on the profit it will not to be easy for them to achieve. Nowadays, it is more important for organisations to discover how to create a strong strategy in order to be more competitive in the marketplace. Increasingly, organisations have been using innovative approaches to strengthen their position. Innovative working enables organisations to make their position much more competitive and being much more value-orientated in the global tourism industry. In this book, we are pleased to present many papers from all over the world that discuss the impact of tourism business strategies from innovative perspectives. This book also will help practitioners and academician to extend their vision in the light of scientific approaches.
Author: Smaranda Cosma
Author: Smaranda Cosma
Author: Murat Kasimoglu
Author: Nistoreanu, Puiu
Author: Duncan Light
Author: Marco-Lajara, Bartolomé
Author: Batabyal, Debasish
Author: Panagiotis Andrikopoulos
Author: Katalin Miklóssy
Author: Murat Kasimoglu
Author: Puiu Nistoreanu