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Author: Philip G Zimbardo
Publisher: Pearson
ISBN: 9780135289303
Category :
Languages : en
Pages : 720

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Author: Frank Manis
Publisher:
ISBN: 9780138163020
Category : Child development
Languages : en
Pages : 0

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"The Dynamic Child is accompanied by a robust suite of instructor resources in order to help instructors have the ideal in-class experience they've always wanted. The author team that prepared the teaching and learning package had as its goal to deliver the most comprehensive and integrated package on the market. All supplements were developed around the textbook's carefully constructed learning objectives. The author is grateful for reviewers and focus group members who provided invaluable feedback and suggestions for improving various elements of the program"--

Author: Beckie Weinheimer
Publisher: Penguin
ISBN: 9780670061525
Category : Juvenile Fiction
Languages : en
Pages : 328

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After moving from Arizona to Maine, sixteen-year-old Kate tries to recover from her father's death as she resists her mother's dogmatic religious beliefs and attempts to find a new direction to her life.

Author: Charles G. Morris
Publisher: Pearson
ISBN: 9780205787999
Category : Psychology
Languages : en
Pages :

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Author: Robert J. Sternberg
Publisher: Pearson
ISBN:
Category : Education
Languages : en
Pages : 648

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Written with an emphasis on helping readers understand and develop expertise in both teaching and learning, this book focuses on the science of educational psychology and the art of what it takes to become an expert teacher.

Author: Mark H. Ashcraft
Publisher:
ISBN: 9781292021478
Category : Cognition
Languages : en
Pages : 588

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Book Description
For undergraduate level courses in Cognition and Theories of Learning. The psychology of human memory and cognition is fascinating, dealing with questions and ideas that are inherently interesting, such as how we think, reason, remember, and use language. Using a first person narrative, posing direct questions to the reader, and balancing classic research with cutting edge topics, the author draws in the reader and conveys the excitement of the field. Reflecting the increasing use of new technologies to study memory and cognition, Ashcraft and the new co-author, Gabriel Radvansky, continue to integrate sections on neurosciences within individual chapter topics.

Author: Avi J. Cohen
Publisher:
ISBN: 9780321364487
Category : Economics
Languages : en
Pages : 552

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Book Description
Economics for Life: Smart Choices for All offers a new approach to learning economics that demonstrates the relevance of economics to students. Accessible language, a non-mathematical approach, and the use of practical examples connects economics to students' lives in a meaningful way. This text will teach students about economics, unlike traditional texts, which teach them how to be an economist. Note: If you are purchasing an electronic version, MyEconLab does not come automatically packaged with it. To purchase MyEconLab, please visit www.MyEconLab.com or you can purchase a package of the physical text and MyEconLab by searching for ISBN 10: 0321675592 / ISBN 13: 9780321675590.

Author: Svend Hollensen
Publisher: Pearson
ISBN: 9781292100111
Category :
Languages : en
Pages : 872

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"All good marketing is local. Global companies know this and are going "glocal."There is also a trend towards the Internet of Everything, which revolutionizes the whole marketing discipline.Svend Hollensenhas captured all the latest trends very well with the new cases inhis seventh edition of Global Marketing." Philip Kotler, S. C. Johnson & Son Distinguished Professor of International Marketing, Kellogg School of Management, Northwestern University In this era of increased globalisation, if there s one textbook that today s students and tomorrow s marketers need to read, it s Svend Hollensen s world renowned text. For over fifteen years "Global Marketing" has been the definitive, truly international guide to marketing. During that time, borders have become ever more transient and this book more central to the work of marketers all around the world. Now into its seventh edition, "Global Marketing "continues to be the most up-to-date and thorough text of its kind, with cutting-edge case studies and a focus on the impact of new technologies and perspectives on international marketing. This seventh edition expands on a number of new topics, including: shared economy solutions, social media, e-services and smartwatch app marketing, as well as many more. It is ideal for undergraduate and postgraduate students studying international marketing, and for any practitioners who want to take their global marketing strategies to the next level. "The world today truly is flat, and a sound global perspective is an absolute must for all students. SvendHollensen'sGlobal Marketingprovides a thorough and comprehensive treatment that delivers on this need." Michael R. Solomon, Professor of Marketing, Haub School of Business, Saint Joseph's University, USA, and Professor of Consumer Behaviour, University of Manchester, UK The best textbook on global marketing I have come across! The case studies, many of them available online, provide an excellent basis for class discussion. Elisabeth Gotze, Vienna University of Economics and Business Excellent level of detail in each chapter to support learning around strategic global marketing decisions. The video case studies are a huge bonus and really help to bring the subject alive. Giovanna Battiston, Senior Lecturer in Marketing, Sheffield Hallam University Key Features include: A clear part structure, organised around the five main decisions that marketing people in companies face in connection to the global marketing process End of part and end of chapter case studies helping students to understand how the theory relates to real world application Video case studies (available at www.pearsoned.co.uk/hollensen), showing how practitioners are using Global Marketing in their work About the author Svend Hollensen is Associate Professor of International Marketing at the University of Southern Denmark and has worked as a marketing consultant for several international companies and organizations. As well as this book, he is the author of other Pearson texts, including"Marketing Management"and "Essentials of Global Marketing." Student resourcesspecifically written to complement this textbook are at www.pearsoned.co.uk/hollensen "

Author: Joseph A. DeVito
Publisher:
ISBN: 9781292025162
Category : Interpersonal communication
Languages : en
Pages : 360

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Book Description
Updated in its 13th edition, Joseph Devito's The Interpersonal Communication Book provides a highly interactive presentation of the theory, research, and skills of interpersonal communication with integrated discussions of diversity, ethics, workplace issues, face-to-face and computer-mediated communication and a new focus on the concept of choice in communication. This thirteenth edition presents a comprehensive view of the theory and research in interpersonal communication and, at the same time, guides readers to improve a wide range of interpersonal skills. The text emphasizes how to choose among those skills and make effective communication choices in a variety of personal, social, and workplace relationships

Author: Saundra K. Ciccarelli
Publisher: Pearson
ISBN: 9780136636847
Category :
Languages : en
Pages : 0

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