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Author: David Remund Publisher: Business Expert Press ISBN: 1606497553 Category : Business & Economics Languages : en Pages : 146
Book Description
Business leaders control information, data, and feedback. How should that power be managed in this digital age and fast-paced, globalized economy? That important question is at the heart of The ART of Responsible Communication. This book serves as a how-to guide for executives and emerging business leaders across multiple industries and a full spectrum of functional disciplines. The ART of Responsible Communication examines multifaceted corporate communication as a responsibility shared by leaders across the enterprise. You simply cannot delegate all communication responsibility to the corporate communications department or a public relations agency. It is every leader’s responsibility to model and champion effective communication, requiring an ongoing commitment to Accessibility, Responsiveness and Transparency, or, in other words, The ART of Responsible Communication.
Author: David Remund Publisher: Business Expert Press ISBN: 1606497553 Category : Business & Economics Languages : en Pages : 146
Book Description
Business leaders control information, data, and feedback. How should that power be managed in this digital age and fast-paced, globalized economy? That important question is at the heart of The ART of Responsible Communication. This book serves as a how-to guide for executives and emerging business leaders across multiple industries and a full spectrum of functional disciplines. The ART of Responsible Communication examines multifaceted corporate communication as a responsibility shared by leaders across the enterprise. You simply cannot delegate all communication responsibility to the corporate communications department or a public relations agency. It is every leader’s responsibility to model and champion effective communication, requiring an ongoing commitment to Accessibility, Responsiveness and Transparency, or, in other words, The ART of Responsible Communication.
Author: Janis Teruggi Page Publisher: SAGE Publications ISBN: 1506358055 Category : Language Arts & Disciplines Languages : en Pages : 927
Book Description
Winner of the 2019 Textbook & Academic Authors Association’s The Most Promising New Textbook Award How can public relations play a more active role in the betterment of society? Introduction to Strategic Public Relations: Digital, Global, and Socially Responsible Communication prepares you for success in today’s fast-changing PR environment. Recognizing that developments in technology, business, and culture require a fresh approach, Janis T. Page and Lawrence Parnell have written a practical introductory text that aligns these shifts with the body of knowledge from which the discipline of public relations was built. Because the practice of public relations is rooted in credibility, the authors believe that you must become ethical and socially responsible communicators more concerned with building trust and respect with diverse communities than with creating throwaway content. The authors balance this approach with a focus on communication theory, history, process, and practice and on understanding how these apply to strategic public relations planning, as well as on learning how to create a believable and persuasive message. Key Features Chapter-opening Scenarios capture your attention by discussing current PR challenges—such as the Wells Fargo cross-selling, VW emissions cover-up, and P&G’s “Like a Girl” campaign—and thus frame the chapter content and encourage active reading. At the end of the chapter, you explore various aspects of socially responsible communication to “solve” the PR challenge. Socially Responsible Case Studies in each chapter illustrate the key responsibilities of a modern public relations professional such as media relations, crisis communications, employee communications, applied communications research, and corporate and government-specific communications. Each case features problem-solving questions to encourage critical thinking. Social Responsibility in Action boxes feature short, specific social responsibility cases—such as Universals’ #NoFoodWasted, Nespresso in South Sudan, and Merck’s collaboration with AIDS activists—to highlight best practices and effective tactics, showing the link between sound public relations strategy and meaningful social responsibility programs. Insight boxes spark classroom discussion on particularly important or unique topics in each chapter. Personality Profile boxes will inspire you with stories from PR veterans and rising stars such as the U.S. CEO of Burson-Marstellor, the Chief Communication Officer of the United Nations Foundation, and the Executive VP at HavasPR.
Author: James A. Jaksa Publisher: Hampton Press (NJ) ISBN: Category : Business & Economics Languages : en Pages : 424
Book Description
The authors discuss ethics of "communication in high-risk technologies" through such examples as whistleblowing, the Challenger explosion, computer monitoring, life support systems, Chernobyl, the Union Carbide crisis in India, and reproductive technology.
Author: Commission on Freedom of the Press Publisher: University of Chicago Press ISBN: 0226471357 Category : Freedom of the press Languages : en Pages : 146
Book Description
"The question of how much freedom the press should enjoy has been debated throughout American history. In 1942 an impartial commission was formed to study mass communication, evaluate the performance of the media, and make recommendations for possible regulation of the press. This book is the general report of that commission."--Book cover.
Author: Roger N. Conaway Publisher: Business Expert Press ISBN: 1606493256 Category : Business & Economics Languages : en Pages : 188
Book Description
Stakeholders today want to know about your company’s social and environmental performance. Effectively communicating these topics has become critical to economic success. This book offers an extensive toolbox of the most effective instruments that can help you, and each chapter provides specific examples of how to communicate social and cause-related marketing, sustainability reporting, issues and crisis communication, vision, mission statements and codes, and web-based stakeholder communication. You will find hands-on concepts and actual illustrations. Chapter cases provide rich practical coverage and translate concepts into solutions for dayto- day business realities.
Author: Marié Hattingh Publisher: Springer Nature ISBN: 3030450023 Category : Computers Languages : en Pages : 479
Book Description
This two-volume set constitutes the proceedings of the 19th IFIP WG 6.11 Conference on e-Business, e-Services, and e-Society, I3E 2020, held in Skukuza, South Africa, in April 2020.* The total of 80 full and 7 short papers presented in these volumes were carefully reviewed and selected from 191 submissions. The papers are organized in the following topical sections: Part I: block chain; fourth industrial revolution; eBusiness; business processes; big data and machine learning; and ICT and education Part II: eGovernment; eHealth; security; social media; knowledge and knowledge management; ICT and gender equality and development; information systems for governance; and user experience and usability *Due to the global COVID-19 pandemic and the consequential worldwide imposed travel restrictions and lockdown, the I3E 2020 conference event scheduled to take place in Skukuza, South Africa, was unfortunately cancelled.
Author: Susan R. Beauchamp Publisher: SAGE Publications ISBN: 1071922580 Category : Language Arts & Disciplines Languages : en Pages : 541
Book Description
Now published by Sage Introduction to Human Communication, Third Edition, offers a comprehensive and balanced survey of the discipline. Susan R. Beauchamp and Stanley J. Baran show students how central successful communication is to gaining effective control over perception, meaning making, and identity. After walking students through the basics of communication theory and research, they provide tools to help students become more competent, confident, employable, and ethical communicators. A diverse array of real-world examples and practical pedagogical tools help students apply what they′ve learned to a wide variety of communication contexts, including mass and digital communication, media literacy, health communication, interpersonal communication, organizational communication, and intercultural communication. This title is accompanied by a complete teaching and learning package. Contact your Sage representative to request a demo. Learning Platform / Courseware Sage Vantage is an intuitive learning platform that integrates quality Sage textbook content with assignable multimedia activities and auto-graded assessments to drive student engagement and ensure accountability. Unparalleled in its ease of use and built for dynamic teaching and learning, Vantage offers customizable LMS integration and best-in-class support. It’s a learning platform you, and your students, will actually love. Learn more. Assignable Video with Assessment Assignable video (available in Sage Vantage) is tied to learning objectives and curated exclusively for this text to bring concepts to life. Watch a sample video now. LMS Cartridge: Import this title’s instructor resources into your school’s learning management system (LMS) and save time. Don’t use an LMS? You can still access all of the same online resources for this title via the password-protected Instructor Resource Site. Learn more.
Author: Alex Hope Publisher: Taylor & Francis ISBN: 1040223907 Category : Business & Economics Languages : en Pages : 635
Book Description
As sustainable development becomes an increasingly important strategic issue for all organizations, there is a growing need for management and executive education to adapt to this new reality. This textbook provides a theoretically sound and highly relevant introduction to the topic of socially and environmentally responsible business. The authors take a “competence-based approach” to responsible management education. The book aims to go beyond the traditional domains of teaching and towards the facilitation of learning across key competences. Each chapter in this book has a section dedicated to exercises that cover five core competences – know, think, do, relate, be – to enable self-directed transformative learning. Drawing from the classic background theories such as corporate sustainability, business ethics, and corporate social responsibility, these concepts are applied to the most up-to-date practices. The book covers an international perspective, featuring cases from countries all around the world, has a strong theoretical basis, and fully integrates the topics of sustainability, responsibility, and ethics. The book includes a wide variety of tools for change at individual, company, and systemic levels resulting in both an essential resource for business students at all levels and a self-study, practical handbook for executives.
Author: James M. Yokley Publisher: Routledge ISBN: 1135696519 Category : Family & Relationships Languages : en Pages : 372
Book Description
Gain the unique approach to enhance relapse prevention in harmful behavior treatment Social Responsibility Therapy for Adolescents and Young Adults: A Multicultural Treatment Manual for Harmful Behavior is a crucial treatment manual that can be used by mental health professionals whose caseload includes a multicultural population of adolescents and young adults who exhibit multiple forms of harmful behavior. This unique therapy enhances relapse prevention in harmful behavior treatment by addressing the target behavior problem, negative social influence problem, and dose-response problem, along with acknowledging that harmful behavior is multicultural and addressing the key criticisms of multicultural therapy through a theory-driven treatment approach that utilizes methods and procedures from existing evidence-based treatments with known multicultural applications. Social Responsibility Therapy for Adolescents and Young Adults: A Multicultural Treatment Manual for Harmful Behavior provides a comprehensive explanation of Social Responsibility Therapy, its advantages, and the intervention evidence-base for multiple forms of harmful behavior. This text discusses in detail the multicultural intervention approach, its rationale, and content. Implementation methods and treatment protocol are explored. The book includes illustrated case studies, tables, figures, and references to additional available readings. Topics discussed in Social Responsibility Therapy for Adolescents and Young Adults: A Multicultural Treatment Manual for Harmful Behavior include: evidence-based procedures used in Structured Discovery learning experiences to target harmful behavior helping clients discover how they acquired, maintained, and generalized a broad range of harmful behavior addressing target behavior problems, negative social influence problems, and the dose-response problem five areas of human functioning that are critical to the wellbeing of self and others which can only be addressed through psychotherapy and forensic parenting developing prosocial behavior alternatives which contribute to both relapse prevention and personal development and much more! Social Responsibility Therapy for Adolescents and Young Adults: A Multicultural Treatment Manual for Harmful Behavior is an essential resource for social workers, counselors, psychologists, and psychiatrists whose caseloads include a multicultural population of young people who exhibit multiple forms of harmful, abusive behavior.
Author: David Remund
Author: David Remund
Author: Janis Teruggi Page
Author: James A. Jaksa
Author: Commission on Freedom of the Press
Author: Roger N. Conaway
Author: 
Author: Marié Hattingh
Author: Susan R. Beauchamp
Author: Alex Hope
Author: James M. Yokley