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Advertising and Society

Advertising and Society PDF Author: Carol J. Pardun
Publisher: John Wiley & Sons
ISBN: 1118587626
Category : Business & Economics
Languages : en
Pages : 346

Book Description
Now revised and updated to reflect the impact of emerging technologies, this new edition of Advertising and Society: Controversies and Consequences examines the evolution of advertising and its influence on society. Expanded with five new chapters covering the impact of emerging technologies, including the evolution of Direct to Consumer (DTC) pharmaceutical advertising; product placement in various media; and the growing intrusiveness of Internet marketing Explores a broad range of topics including alcohol, tobacco, and sex in advertising; the pros and cons of negative political adverts; advergrames; and the use of stereotypes Examines the impact of advertising through its distinctive ‘point/counterpoint’ format –designed to spark discussion and help students understand the complexities of the issues being presented Lends substantial clarity to the subject, uniquely balancing criticism and practice within one text Includes chapter-level overviews and summaries of the topic history and key issues, along with student-friendly features such as ideas for papers and questions for discussion

Advertising and Society

Advertising and Society PDF Author: Carol J. Pardun
Publisher: John Wiley & Sons
ISBN: 1118587626
Category : Business & Economics
Languages : en
Pages : 346

Book Description
Now revised and updated to reflect the impact of emerging technologies, this new edition of Advertising and Society: Controversies and Consequences examines the evolution of advertising and its influence on society. Expanded with five new chapters covering the impact of emerging technologies, including the evolution of Direct to Consumer (DTC) pharmaceutical advertising; product placement in various media; and the growing intrusiveness of Internet marketing Explores a broad range of topics including alcohol, tobacco, and sex in advertising; the pros and cons of negative political adverts; advergrames; and the use of stereotypes Examines the impact of advertising through its distinctive ‘point/counterpoint’ format –designed to spark discussion and help students understand the complexities of the issues being presented Lends substantial clarity to the subject, uniquely balancing criticism and practice within one text Includes chapter-level overviews and summaries of the topic history and key issues, along with student-friendly features such as ideas for papers and questions for discussion

Publications of the Association of Collegiate Alumnae

Publications of the Association of Collegiate Alumnae PDF Author: American Association of University Women
Publisher:
ISBN:
Category : Women
Languages : en
Pages : 744

Book Description
Includes the Association's Register.

A Christmas Carol

A Christmas Carol PDF Author: Charles Dickens
Publisher: Everyman's Library
ISBN: 0679436391
Category : Fiction
Languages : en
Pages : 162

Book Description
A gorgeous hardcover edition of the timeless holiday classic, featuring stunning full-color illustrations by Arthur Rackham, with a gilt-stamped cloth cover, acid-free paper, sewn bindings, and a silk ribbon marker. No holiday season is complete without Charles Dickens's dramatic and heartwarming story of the transformation of miserly Ebenezer Scrooge through the efforts of the Ghosts of Christmas Past, Present, and Future. Set on a cold Christmas Eve in Victorian London, and featuring Scrooge's long-suffering and mild-mannered clerk, Bob Cratchit; Bob’s kindhearted son, Tiny Tim; and a host of colorful characters, A Christmas Carol was an instant hit and has been beloved ever since by generations of readers of all ages.

The Scorpio Society

The Scorpio Society PDF Author: Carol Ellis
Publisher: Random House Books for Young Readers
ISBN: 9780679873051
Category : Juvenile Fiction
Languages : en
Pages : 180

Book Description
The Scorpio Society meets at midnight, wearing long black robes. Their leader makes the future happen and the future may hold Elizabeth's death.

The Confident Choir

The Confident Choir PDF Author: Michael Bonshor
Publisher: Rowman & Littlefield
ISBN: 1538102803
Category : Music
Languages : en
Pages : 214

Book Description
The Confident Choir is an exploration of conditions affecting the confidence levels in singers of all levels to create an accessible synthesis of the psychological models and offer practical confidence-building strategies for conductors, teachers, community musicians, and workshop leaders. Michael Bonshor combines his experience as a singing teacher and choral director with a series of in-depth interviews that give an intimate depiction of the challenges faced by the contemporary choral singer. These insights provide the basis for a range of suggested techniques to bolster confidence and reduce anxiety in the group-singing context. This book is primarily designed as a guide for leaders of amateur group singing activities and is relevant to choirs of all sizes and genres. The content will appeal to singers, teachers, and choir leaders; students and scholars in the fields of choral research, community music, music psychology, and adult education; and educators training the musical leaders of the future.

American Choral Directors Association

American Choral Directors Association PDF Author: Tim Sharp
Publisher: Arcadia Publishing
ISBN: 1439621128
Category : Photography
Languages : en
Pages : 132

Book Description
American Choral Directors Association (ACDA) was formed in Kansas City, Missouri, on February 24, 1959, by 35 choral directors from around the United States. They aimed to create an organization that would meet the professional needs of all choir directors. To achieve this goal, they made the promotion of excellence in choral music through performance, composition, publication, research, and teaching their central purpose. In addition, ACDA strives through arts advocacy to elevate choral musics position in American society. From the original steering committee to todays leaders, this central purpose continues to drive ACDAs development. Among the ways that ACDA has promoted excellence in choral music are national and division conventions featuring the best choirs in the world, awards given to individuals who have in some way contributed to the art of choral music, state workshops and clinics, and honor choirs and commissioned works. Each generation that has passed through ACDA has left its indelible mark. The first generation built the foundation and gave ACDA its purpose. The second generation gave ACDA its independence and voice. The third generation leads the organization into a new and more globally connected world. And through it all, ACDA remains true to promoting choral music excellence.

Speed of Life

Speed of Life PDF Author: Carol Weston
Publisher: Sourcebooks, Inc.
ISBN: 1492631353
Category : Juvenile Fiction
Languages : en
Pages : 305

Book Description
From award winning author Carol Weston comes an uplifting, heartfelt tale of bravery and strength in the face of loss and grief, perfect for tweens, teens and adults alike. "I will eagerly place it on my daughter's bookshelf, so that she, like Sofia, can find her own resilience and voice in our painful, joyful, speeding world."—New York Times Sofia lost her mother eight months ago, and her friends were 100% there for her. Now it's a new year and they're ready for Sofia to move on. But being a motherless daughter is hard to get used to, especially when you're only fourteen. Problem is, Sofia can't bounce back, can't recharge like a cellphone. She decides to write Dear Kate, an advice columnist for Fifteen Magazine, and is surprised to receive a fast reply. Soon the two are exchanging emails, and Sofia opens up and spills all, including a few worries that are totally embarrassing. Turns out even advice columnists don't have all the answers, and one day Sofia learns a secret that flips her world upside down. 2018 Best Fiction for Young Adults - American Library Association A 2018 Best Children's Book of the Year - Bank Street College of Education 2017 Best Fiction for Older Readers - Chicago Public Library 2019–2020 Young Hoosier Book Award Longlist Four STARRED Reviews Read the first page from Speed of Life: WARNING: This is kind of a sad story. At least at first. So if you don't like sad stories, maybe you shouldn't read this. I mean, I'd understand if you put it down and watched cat videos instead. I like cat videos too. Then again, this book is already in your hands. It starts and ends on January 1, and I was thinking of calling it The Year My Whole Life Changed. Or Life, Death, and Kisses. Or maybe even The Year I Grew Up. For me, being fourteen was hard. Really hard. Childhood was a piece of cake. Being a kid in New York City and spending summers in Spain, that was all pretty perfect, looking back. But being fourteen was like climbing a mountain in the rain. In flip-flops. I hoped I'd wind up in a different place, but I kept tripping and slipping and falling and wishing it weren't way too late to turn around. This book does have funny parts. And I learned two giant facts: Number one: everything can change in an instant—for worse, sure, but also for better. Number two: sometimes, if you just keep climbing, you get an amazing view. You see what's behind you and what's ahead of you and—the big surprise—what's inside you.

The Pornography of Meat

The Pornography of Meat PDF Author: Carol J. Adams
Publisher: Lantern Books
ISBN: 1590565118
Category : Social Science
Languages : en
Pages : 312

Book Description
How does someone become a piece of meat? Carol J. Adams answers this question in this provocative book—her most controversial since The Sexual Politics of Meat—by finding insidious, hidden meanings in the culture around us. With 200 illustrations, this courageous book establishes why Adams's slide show, upon which The Pornography of Meat is based is so popular on campuses and is reviled by the groups she takes on with insight and passion.

The Regenerative Life

The Regenerative Life PDF Author: Carol Sanford
Publisher: Nicholas Brealey
ISBN: 1529311934
Category : Business & Economics
Languages : en
Pages : 282

Book Description
Dear Friends. Pay attention, please. I have no z-e-r-o doubt that The Regenerative Life will be a solid-gold winner. --Tom Peters The world often falls short of how we'd like it to be, and our ability to make even just a little difference can seem limited. Sometimes it feels like you need to be a super-hero to achieve anything meaningful. But what if by re-conceiving what you do, you could change the world for the better? In THE REGENERATIVE LIFE, Carol Sanford shows you how to fundamentally change the roles you play in society, enabling you to do more than you ever believed possible; grow yourself and others, provide astounding innovations for your clients, children and students, generate extraordinary social returns, become more creative, and bring new life and opportunity to everything around you. THE REGENERATIVE LIFE teaches you to see your roles differently: stripping away all preconceptions of how it should be done, understanding what your role is at its core, and building yourself back up to become something new; something so grounded, inspiring, and resilient, it can change the world.

The Regenerative Business

The Regenerative Business PDF Author: Carol Sanford
Publisher: Nicholas Brealey
ISBN: 1473669677
Category : Business & Economics
Languages : en
Pages : 211

Book Description
"The work that Carol Sanford describes in The Regenerative Business profoundly changed my life, and I'm confident it will change yours too." - Jeffrey Hollender, Founding CEO, Seventh Generation What if leaders stripped away all preconceptions about how business operates, allowing the organization to go back to its core and build itself back up to become something new-something so responsive, so innovative and resilient, it becomes virtually non-displaceable in the market? The Regenerative Business sets the stage for what is now only dreamt of by most of today's forward-thinking leaders and paves the path to make it possible. The book features: Real stories from companies leading innovation and transformation across the globe including; Google, Colgate Europe, Seventh Generation, Nike and others A logical, comprehensive approach that factors in the complexities of the modern organization The work of internationally recognized leadership expert Carol Sanford, who for decades has been designing and leading systemic business change