Author: Aaron Block
Publisher:
ISBN: 9781642250602
Category : Business & Economics
Languages : en
Pages : 232
Book Description
Technology is simply the means to an end to develop new processes, systems, and tools, but its influence is being felt in every corner of the real estate industry. Given the dizzying pace and expanding scope of PropTech, though, how can anyone hope to keep up? In their book, PropTech 101, authors Aaron Block and Zach Aarons present an insightful narrative into the PropTech and real estate industry in effort to help ensure that you don't get left behind in the wave of change. This is not an exhaustive look at PropTech; it is, rather, a broad overview of basic history, dynamics, key stakeholders, and trends that serves as a set of keys that will open the door and let you into the PropTech space so that you can begin to explore it with confidence and a mental map of the most important contours. The FUTURE of REAL ESTATE "A real estate revolution is underway, and MetaProp is a master navigator of the emerging trends and technologies energizing this transformation. The team's insight into the opportunities and possibilities is a rousing call to embrace change at an advantageous time. Consider Aaron, Zach, and their colleagues your expert partners in sparking open innovation and inspiring digital transformation at a critical confluence in which adaptation is essential for accelerating success." Jeff Stein Senior advisor to the chairman, AECOM "At Columbia Entrepreneurship, it's our mission to enrich and support the entrepreneurial ecosystem throughout the Columbia community. Part of this involves imbuing traditional disciplines such as real estate with technology, digital literacy, and entrepreneurial thinking. In this way we empower the next generation of our students with the skills and sensibilities that will help them succeed. And so it is with PropTech 101--where Zach and Aaron share their access to top minds from around the world as well as actionable insights into the fascinating real estate technology space. Soak this in and enjoy as this book provides a rollicking journey through the exclusive world of elite PropTech investors." Dave Lerner Director, Columbia Entrepreneurship
PropTech 101
Author: Aaron Block
Publisher:
ISBN: 9781642250602
Category : Business & Economics
Languages : en
Pages : 232
Book Description
Technology is simply the means to an end to develop new processes, systems, and tools, but its influence is being felt in every corner of the real estate industry. Given the dizzying pace and expanding scope of PropTech, though, how can anyone hope to keep up? In their book, PropTech 101, authors Aaron Block and Zach Aarons present an insightful narrative into the PropTech and real estate industry in effort to help ensure that you don't get left behind in the wave of change. This is not an exhaustive look at PropTech; it is, rather, a broad overview of basic history, dynamics, key stakeholders, and trends that serves as a set of keys that will open the door and let you into the PropTech space so that you can begin to explore it with confidence and a mental map of the most important contours. The FUTURE of REAL ESTATE "A real estate revolution is underway, and MetaProp is a master navigator of the emerging trends and technologies energizing this transformation. The team's insight into the opportunities and possibilities is a rousing call to embrace change at an advantageous time. Consider Aaron, Zach, and their colleagues your expert partners in sparking open innovation and inspiring digital transformation at a critical confluence in which adaptation is essential for accelerating success." Jeff Stein Senior advisor to the chairman, AECOM "At Columbia Entrepreneurship, it's our mission to enrich and support the entrepreneurial ecosystem throughout the Columbia community. Part of this involves imbuing traditional disciplines such as real estate with technology, digital literacy, and entrepreneurial thinking. In this way we empower the next generation of our students with the skills and sensibilities that will help them succeed. And so it is with PropTech 101--where Zach and Aaron share their access to top minds from around the world as well as actionable insights into the fascinating real estate technology space. Soak this in and enjoy as this book provides a rollicking journey through the exclusive world of elite PropTech investors." Dave Lerner Director, Columbia Entrepreneurship
Publisher:
ISBN: 9781642250602
Category : Business & Economics
Languages : en
Pages : 232
Book Description
Technology is simply the means to an end to develop new processes, systems, and tools, but its influence is being felt in every corner of the real estate industry. Given the dizzying pace and expanding scope of PropTech, though, how can anyone hope to keep up? In their book, PropTech 101, authors Aaron Block and Zach Aarons present an insightful narrative into the PropTech and real estate industry in effort to help ensure that you don't get left behind in the wave of change. This is not an exhaustive look at PropTech; it is, rather, a broad overview of basic history, dynamics, key stakeholders, and trends that serves as a set of keys that will open the door and let you into the PropTech space so that you can begin to explore it with confidence and a mental map of the most important contours. The FUTURE of REAL ESTATE "A real estate revolution is underway, and MetaProp is a master navigator of the emerging trends and technologies energizing this transformation. The team's insight into the opportunities and possibilities is a rousing call to embrace change at an advantageous time. Consider Aaron, Zach, and their colleagues your expert partners in sparking open innovation and inspiring digital transformation at a critical confluence in which adaptation is essential for accelerating success." Jeff Stein Senior advisor to the chairman, AECOM "At Columbia Entrepreneurship, it's our mission to enrich and support the entrepreneurial ecosystem throughout the Columbia community. Part of this involves imbuing traditional disciplines such as real estate with technology, digital literacy, and entrepreneurial thinking. In this way we empower the next generation of our students with the skills and sensibilities that will help them succeed. And so it is with PropTech 101--where Zach and Aaron share their access to top minds from around the world as well as actionable insights into the fascinating real estate technology space. Soak this in and enjoy as this book provides a rollicking journey through the exclusive world of elite PropTech investors." Dave Lerner Director, Columbia Entrepreneurship
PropTech and Real Estate Innovations
Author: Olayiwola Oladiran
Publisher: Taylor & Francis
ISBN: 1040028977
Category : Business & Economics
Languages : en
Pages : 419
Book Description
This textbook serves as a guide to real estate students and educators on the various property innovations and digital technologies that continue to shape the property industry. The advancement of PropTech in the last few decades has led to significant changes in real estate systems, operations, and practice, and this new textbook provides insight on the past, present, and future of PropTech innovations that have spread across the value chain of real estate through planning, development, management, finance, investment, operations, and transactions. The textbook approaches this subject from the real estate components, asset classes, and submarkets and links them to the associated innovations and digital technologies. It concludes by reviewing the role of education, innovation, skill development, and professionalism as major elements of the future of real estate operations and practice. This book’s unique contributions are in putting the “property” element at the forefront and then illustrating how technology can enhance the various areas of real estate; the focus on how the different innovations and technologies can enhance the economic, environmental, social, and physical efficiency of real estate; and its coverage of some non‐technological innovations like flexible working and more practical areas of real estate innovation such as skills, employability, creativity, and education. It contains 21 case studies and 29 case summaries, which can serve as practice exercises for students. This book will be useful to students in helping them build a knowledge base and understanding of innovation and digital technologies in the industry. Real estate educators can use the textbook as a guide to incorporate real estate innovation and digital technologies into their current teaching and also to develop their real estate curricula through PropTech‐related modules and courses where necessary. It will also be valuable to real estate researchers in search of the theoretical and conceptual linkages, as well as industry practitioners who seek insight into the current and future potential of digital technologies and their applications to real estate operations and practice.
Publisher: Taylor & Francis
ISBN: 1040028977
Category : Business & Economics
Languages : en
Pages : 419
Book Description
This textbook serves as a guide to real estate students and educators on the various property innovations and digital technologies that continue to shape the property industry. The advancement of PropTech in the last few decades has led to significant changes in real estate systems, operations, and practice, and this new textbook provides insight on the past, present, and future of PropTech innovations that have spread across the value chain of real estate through planning, development, management, finance, investment, operations, and transactions. The textbook approaches this subject from the real estate components, asset classes, and submarkets and links them to the associated innovations and digital technologies. It concludes by reviewing the role of education, innovation, skill development, and professionalism as major elements of the future of real estate operations and practice. This book’s unique contributions are in putting the “property” element at the forefront and then illustrating how technology can enhance the various areas of real estate; the focus on how the different innovations and technologies can enhance the economic, environmental, social, and physical efficiency of real estate; and its coverage of some non‐technological innovations like flexible working and more practical areas of real estate innovation such as skills, employability, creativity, and education. It contains 21 case studies and 29 case summaries, which can serve as practice exercises for students. This book will be useful to students in helping them build a knowledge base and understanding of innovation and digital technologies in the industry. Real estate educators can use the textbook as a guide to incorporate real estate innovation and digital technologies into their current teaching and also to develop their real estate curricula through PropTech‐related modules and courses where necessary. It will also be valuable to real estate researchers in search of the theoretical and conceptual linkages, as well as industry practitioners who seek insight into the current and future potential of digital technologies and their applications to real estate operations and practice.
The New Era of Real Estate
Author: Gianluca Mattarocci
Publisher: Springer Nature
ISBN: 3031167317
Category : Business & Economics
Languages : en
Pages : 147
Book Description
This book is intended to guide researchers interested in the world of innovation in real estate finance linked to technology and provide new evidence on classifying and evaluating the performance of PropTech companies. Chapters will deal with the evolution of PropTech, possible business models, negotiation and property management tools, new property financing tools (p2p lending and crowdfunding), the market and the balance sheet analysis of PropTech companies in Europe. A valuable resource for researchers studying the real estate industry, this book is also relevant to those studying FinTech and the impact of technology on industry more broadly. It can also be of use to professionals in the real estate industry, looking for a cutting edge research-based study on PropTech.
Publisher: Springer Nature
ISBN: 3031167317
Category : Business & Economics
Languages : en
Pages : 147
Book Description
This book is intended to guide researchers interested in the world of innovation in real estate finance linked to technology and provide new evidence on classifying and evaluating the performance of PropTech companies. Chapters will deal with the evolution of PropTech, possible business models, negotiation and property management tools, new property financing tools (p2p lending and crowdfunding), the market and the balance sheet analysis of PropTech companies in Europe. A valuable resource for researchers studying the real estate industry, this book is also relevant to those studying FinTech and the impact of technology on industry more broadly. It can also be of use to professionals in the real estate industry, looking for a cutting edge research-based study on PropTech.
The Routledge Handbook of FinTech
Author: K. Thomas Liaw
Publisher: Routledge
ISBN: 1000375730
Category : Business & Economics
Languages : en
Pages : 513
Book Description
The Routledge Handbook of FinTech offers comprehensive coverage of the opportunities, challenges and future trends of financial technology. This handbook is a unique and in-depth reference work. It is organised in six thematic parts. The first part outlines the development, funding, and the future trends. The second focuses on blockchain technology applications and various aspects of cryptocurrencies. The next covers FinTech in banking. A significant element of FinTech, mobile payments and online lending, is included in the fourth part. The fifth continues with several chapters covering other financial services, while the last discusses ethics and regulatory issues. These six parts represent the most significant and overarching themes of FinTech innovations. This handbook will appeal to students, established researchers seeking a single repository on the subject, as well as policy makers and market professionals seeking convenient access to a one-stop guide.
Publisher: Routledge
ISBN: 1000375730
Category : Business & Economics
Languages : en
Pages : 513
Book Description
The Routledge Handbook of FinTech offers comprehensive coverage of the opportunities, challenges and future trends of financial technology. This handbook is a unique and in-depth reference work. It is organised in six thematic parts. The first part outlines the development, funding, and the future trends. The second focuses on blockchain technology applications and various aspects of cryptocurrencies. The next covers FinTech in banking. A significant element of FinTech, mobile payments and online lending, is included in the fourth part. The fifth continues with several chapters covering other financial services, while the last discusses ethics and regulatory issues. These six parts represent the most significant and overarching themes of FinTech innovations. This handbook will appeal to students, established researchers seeking a single repository on the subject, as well as policy makers and market professionals seeking convenient access to a one-stop guide.
Real Estate Investment
Author: Andrew Baum
Publisher: Taylor & Francis
ISBN: 1000635643
Category : Business & Economics
Languages : en
Pages : 455
Book Description
Real Estate Investment: A Strategic Approach introduces professional and technical approaches to building and managing large real estate portfolios. The new edition has been fully rewritten and reorganised and includes five new chapters, 25 new international case studies and a renewed focus on topics such PropTech (property technology), innovation and ESG. Andrew Baum outlines the market and the players who dominate it; the investment process; the vehicles available for investment; and an approach to global portfolio construction, pricing and performance measurement. The book contains many useful features for students, including numerous boxed examples drawing on international cases, a glossary, and chapter summaries. Ideal for undergraduate and postgraduate students on all real estate and property courses and related business studies and finance courses, Real Estate Investment is designed to provide a foundation for the next generation of investment managers, advisers and analysts. Further resources for lecturers and students are available online at www.andrewbaum.com.
Publisher: Taylor & Francis
ISBN: 1000635643
Category : Business & Economics
Languages : en
Pages : 455
Book Description
Real Estate Investment: A Strategic Approach introduces professional and technical approaches to building and managing large real estate portfolios. The new edition has been fully rewritten and reorganised and includes five new chapters, 25 new international case studies and a renewed focus on topics such PropTech (property technology), innovation and ESG. Andrew Baum outlines the market and the players who dominate it; the investment process; the vehicles available for investment; and an approach to global portfolio construction, pricing and performance measurement. The book contains many useful features for students, including numerous boxed examples drawing on international cases, a glossary, and chapter summaries. Ideal for undergraduate and postgraduate students on all real estate and property courses and related business studies and finance courses, Real Estate Investment is designed to provide a foundation for the next generation of investment managers, advisers and analysts. Further resources for lecturers and students are available online at www.andrewbaum.com.
The Proptech Guide
Author: Lawin Chandra
Publisher:
ISBN: 9781916479616
Category :
Languages : en
Pages : 170
Book Description
The PropTech Guide is the leading book to the property technology revolution including the disruption, innovation and lucrative opportunities. Created by a technology evangelist and a prominent thought leader in PropTech and the asset management space. This revolutionary guide showcases 222 innovative firms in PropTech in a single volume.
Publisher:
ISBN: 9781916479616
Category :
Languages : en
Pages : 170
Book Description
The PropTech Guide is the leading book to the property technology revolution including the disruption, innovation and lucrative opportunities. Created by a technology evangelist and a prominent thought leader in PropTech and the asset management space. This revolutionary guide showcases 222 innovative firms in PropTech in a single volume.
#PropTech
Author: Richard Brown
Publisher:
ISBN: 9781790804177
Category :
Languages : en
Pages : 217
Book Description
Note: This is the full colour print version of the book.'Technology will change real estate and however you react to it, you must understand what is going on. This book will help you to do just that.' Dan Hughes, CEO Liquid REI (formerly of RICS).#PropTech: a guide to how property technology is changing how we live, work and invest, is the second title to be published by Richard W J Brown, a.k.a. The Property Voice, following the successful publication of Property Investor Toolkit a few years ago.#PropTech was initially inspired from personal curiosity after Richard started to observe an emerging and growing trend in his industry. The advent of new technologies in other industry sectors, such as e-commerce, financial services, application development and mobile communications started to crossover into the real estate property sector. The real estate property sector is often seen as slow-moving; however, some clear influences are starting to bring about change at a more rapid pace now more than ever. There is a push and pull effect. The push comes from the need for more housing, skills shortages and limited resources generally. The pull comes from homeowners, tenants, developers and investors who want to be more productive, profitable and transfer their experiences elsewhere into their property interests.#PropTech is written by a property investor, homeowner and occasional Airbnb guest with a broad audience in mind. If you are involved with or have an interest in the real estate property sector, either personally as a landlord, homeowner or industry professionally, then this book will have something in it for you!Here are the main chapter headings from within the book:*Construction Technology (ConTech)*Smart Homes & The Internet of Things*Artificial Intelligence, Big Data, Tools and Apps*Audio-visual Advances*The Sharing Economy*Financial Technology (FinTech)*Cryptocurrency and The Blockchain*Education Technology (EdTech)*The Big Picture Smart Cities, & MegatrendsPause for a moment and consider that in 2018, when this book was written Rightmove, will have its 18th Birthday, the iPhone is only 10 years old, Airbnb is just 9 years old and Purplebricks is still pre-school at 4 years old. To help put this into context, now we have the likes of Facebook and Google building homes and communities, robot bricklayers and 3D printers that can cut housebuilding from months to just days, 20 million Alexa devices sold allowing people to literally speak commands to their homes, all under the backdrop of a massive growth in Big Data, with 90% of all the world's data ever created coming in the past two years alone! Breakthrough technologies, such as the Internet of Things, Blockchain and Artificial Intelligence are already starting to generate useful applications and will continue to do so. PropTech, is a huge subject area that is going to change property investment, development and indeed our wider lives in myriad ways. There will certainly be some bumps along the way but, PropTech has the potential to create huge opportunity for homeowners, investors and developers alike. However, as with the Internet revolution, there will be winners and losers, and often the first one through the door is the one that gets shot!So, please join me, along with the insights of no less than seventeen PropTech founders, academics, influencers and all-round-know-their-stuff 'subject matter experts', as we lift the lid on what is sure to be a significant area of growth and change for real estate property in the not so distant future. For sure, one thing is for certain...change is coming, whether we like it or not! So, it is probably better to at least be aware of the changes that PropTech is likely to bring, then at least we can prepare, profit or protect as appropriate.You can see more about Richard's work and industry contribution as The Property Voice at www.thepropertyvoice.net.
Publisher:
ISBN: 9781790804177
Category :
Languages : en
Pages : 217
Book Description
Note: This is the full colour print version of the book.'Technology will change real estate and however you react to it, you must understand what is going on. This book will help you to do just that.' Dan Hughes, CEO Liquid REI (formerly of RICS).#PropTech: a guide to how property technology is changing how we live, work and invest, is the second title to be published by Richard W J Brown, a.k.a. The Property Voice, following the successful publication of Property Investor Toolkit a few years ago.#PropTech was initially inspired from personal curiosity after Richard started to observe an emerging and growing trend in his industry. The advent of new technologies in other industry sectors, such as e-commerce, financial services, application development and mobile communications started to crossover into the real estate property sector. The real estate property sector is often seen as slow-moving; however, some clear influences are starting to bring about change at a more rapid pace now more than ever. There is a push and pull effect. The push comes from the need for more housing, skills shortages and limited resources generally. The pull comes from homeowners, tenants, developers and investors who want to be more productive, profitable and transfer their experiences elsewhere into their property interests.#PropTech is written by a property investor, homeowner and occasional Airbnb guest with a broad audience in mind. If you are involved with or have an interest in the real estate property sector, either personally as a landlord, homeowner or industry professionally, then this book will have something in it for you!Here are the main chapter headings from within the book:*Construction Technology (ConTech)*Smart Homes & The Internet of Things*Artificial Intelligence, Big Data, Tools and Apps*Audio-visual Advances*The Sharing Economy*Financial Technology (FinTech)*Cryptocurrency and The Blockchain*Education Technology (EdTech)*The Big Picture Smart Cities, & MegatrendsPause for a moment and consider that in 2018, when this book was written Rightmove, will have its 18th Birthday, the iPhone is only 10 years old, Airbnb is just 9 years old and Purplebricks is still pre-school at 4 years old. To help put this into context, now we have the likes of Facebook and Google building homes and communities, robot bricklayers and 3D printers that can cut housebuilding from months to just days, 20 million Alexa devices sold allowing people to literally speak commands to their homes, all under the backdrop of a massive growth in Big Data, with 90% of all the world's data ever created coming in the past two years alone! Breakthrough technologies, such as the Internet of Things, Blockchain and Artificial Intelligence are already starting to generate useful applications and will continue to do so. PropTech, is a huge subject area that is going to change property investment, development and indeed our wider lives in myriad ways. There will certainly be some bumps along the way but, PropTech has the potential to create huge opportunity for homeowners, investors and developers alike. However, as with the Internet revolution, there will be winners and losers, and often the first one through the door is the one that gets shot!So, please join me, along with the insights of no less than seventeen PropTech founders, academics, influencers and all-round-know-their-stuff 'subject matter experts', as we lift the lid on what is sure to be a significant area of growth and change for real estate property in the not so distant future. For sure, one thing is for certain...change is coming, whether we like it or not! So, it is probably better to at least be aware of the changes that PropTech is likely to bring, then at least we can prepare, profit or protect as appropriate.You can see more about Richard's work and industry contribution as The Property Voice at www.thepropertyvoice.net.
Urban Planning and Real Estate Transformations for the Future
Author: John Ratcliffe
Publisher: Taylor & Francis
ISBN: 1000904008
Category : Architecture
Languages : en
Pages : 412
Book Description
This book presents fresh ways of thinking about the future for all those involved in conceiving, planning, designing, funding, constructing, occupying and managing the built environment, to face the challenges, and grasp the opportunities, that lie ahead over the next few decades. Four major themes form the basis of the volume: (1) Future Awareness and a New Sense of Place. (2) Global Governance and Anticipatory Leadership. (3) Innovation, Reform and Exemplars. (4) Urban Planning and Real Estate Transformations. Within these structural themes are a diverse range of 'Discourses' addressing many of the big questions and driving forces that face us, together with a proposed methodology (Strategic Foresight) and an array of practical illustrations viewing what can be done today – whether by organisations, individuals, cities or communities – to positively shape a preferred future and manipulate us towards achieving it. It will be important reading for students, practitioners, agencies and corporations across the built environment, especially in the fields of urban planning, real estate development, architecture, civil engineering and construction.
Publisher: Taylor & Francis
ISBN: 1000904008
Category : Architecture
Languages : en
Pages : 412
Book Description
This book presents fresh ways of thinking about the future for all those involved in conceiving, planning, designing, funding, constructing, occupying and managing the built environment, to face the challenges, and grasp the opportunities, that lie ahead over the next few decades. Four major themes form the basis of the volume: (1) Future Awareness and a New Sense of Place. (2) Global Governance and Anticipatory Leadership. (3) Innovation, Reform and Exemplars. (4) Urban Planning and Real Estate Transformations. Within these structural themes are a diverse range of 'Discourses' addressing many of the big questions and driving forces that face us, together with a proposed methodology (Strategic Foresight) and an array of practical illustrations viewing what can be done today – whether by organisations, individuals, cities or communities – to positively shape a preferred future and manipulate us towards achieving it. It will be important reading for students, practitioners, agencies and corporations across the built environment, especially in the fields of urban planning, real estate development, architecture, civil engineering and construction.
Real Estate Investment
Author: Andrew Baum
Publisher: Routledge
ISBN: 1317647874
Category : Business & Economics
Languages : en
Pages : 341
Book Description
Real Estate Investment: A Strategic Approach provides a unique introduction to both the theory and practice of real estate investing, and examines the international real estate investment industry as it reacts to the global financial crisis. Andrew Baum outlines the market and the players who dominate it; the investment process; the vehicles available for investment; and a suggested approach to global portfolio construction. The book contains many useful features for students including discussion questions, a full further reading list and case studies drawing on international examples from the UK, continental Europe, the USA and Asia. Ideal for undergraduate and postgraduate students on all real estate and property courses and related business studies and finance courses, Real Estate Investment is designed to provide a foundation for the next generation of investment managers, advisers and analysts. Further resources for lecturers and students are available at: www.routledge.com/cw/baum
Publisher: Routledge
ISBN: 1317647874
Category : Business & Economics
Languages : en
Pages : 341
Book Description
Real Estate Investment: A Strategic Approach provides a unique introduction to both the theory and practice of real estate investing, and examines the international real estate investment industry as it reacts to the global financial crisis. Andrew Baum outlines the market and the players who dominate it; the investment process; the vehicles available for investment; and a suggested approach to global portfolio construction. The book contains many useful features for students including discussion questions, a full further reading list and case studies drawing on international examples from the UK, continental Europe, the USA and Asia. Ideal for undergraduate and postgraduate students on all real estate and property courses and related business studies and finance courses, Real Estate Investment is designed to provide a foundation for the next generation of investment managers, advisers and analysts. Further resources for lecturers and students are available at: www.routledge.com/cw/baum
Business Model Innovation
Author: Constantinos Markides
Publisher: Cambridge University Press
ISBN: 1108999174
Category : Business & Economics
Languages : en
Pages : 119
Book Description
Digital technologies have allowed for the proliferation of new business models, something that has attracted the attention of academic research. Much of this research has focused on (i) understanding what a business model is and its theoretical connection to the concept of strategy, and (ii) exploring what business model innovation is and what its sources and outcomes are. Less work has gone into studying the issues that established firms face in business model innovation – such as how to respond to the arrival of a disruptive business model in one's industry, or how to compete with dual business models or how to migrate from one business model to another. This Element approaches the topic of business model innovation from the perspective of the established firm and examines the unique strategic and organizational issues that big, established companies face when a new business model enters their markets.
Publisher: Cambridge University Press
ISBN: 1108999174
Category : Business & Economics
Languages : en
Pages : 119
Book Description
Digital technologies have allowed for the proliferation of new business models, something that has attracted the attention of academic research. Much of this research has focused on (i) understanding what a business model is and its theoretical connection to the concept of strategy, and (ii) exploring what business model innovation is and what its sources and outcomes are. Less work has gone into studying the issues that established firms face in business model innovation – such as how to respond to the arrival of a disruptive business model in one's industry, or how to compete with dual business models or how to migrate from one business model to another. This Element approaches the topic of business model innovation from the perspective of the established firm and examines the unique strategic and organizational issues that big, established companies face when a new business model enters their markets.