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Author: Greg Elmer Publisher: MIT Press ISBN: 9780262262583 Category : Business & Economics Languages : en Pages : 202
Book Description
The cultural and media studies perspectives on the technology of electronic consumer profiling. In this book Greg Elmer brings the perspectives of cultural and media studies to the subject of consumer profiling and feedback technology in the digital economy. He examines the multiplicity of processes that monitor consumers and automatically collect, store, and cross-reference personal information. When we buy a book at Amazon.com or a kayak from L.L. Bean, our transactions are recorded, stored, and deployed to forecast our future behavior—thus we may receive solicitations to buy another book by the same author or the latest in kayaking gear. Elmer charts this process, explaining the technologies that make it possible and examining the social and political implications. Elmer begins by establishing a theoretical framework for his discussion, proposing a "diagrammatic approach" that draws on but questions Foucault's theory of surveillance. In the second part of the book, he presents the historical background of the technology of consumer profiling, including such pre-electronic tools as the census and the warranty card, and describes the software and technology in use today for demographic mapping. In the third part, he looks at two case studies—a marketing event sponsored by Molson that was held in the Canadian Arctic (contrasting the attendees and the indigenous inhabitants) and the use of "cookies" to collect personal information on the World Wide Web, which (along with other similar technologies) automate the process of information collection and cross-referencing. Elmer concludes by considering the politics of profiling, arguing that we must begin to question our everyday electronic routines.
Author: Greg Elmer Publisher: MIT Press ISBN: 9780262262583 Category : Business & Economics Languages : en Pages : 202
Book Description
The cultural and media studies perspectives on the technology of electronic consumer profiling. In this book Greg Elmer brings the perspectives of cultural and media studies to the subject of consumer profiling and feedback technology in the digital economy. He examines the multiplicity of processes that monitor consumers and automatically collect, store, and cross-reference personal information. When we buy a book at Amazon.com or a kayak from L.L. Bean, our transactions are recorded, stored, and deployed to forecast our future behavior—thus we may receive solicitations to buy another book by the same author or the latest in kayaking gear. Elmer charts this process, explaining the technologies that make it possible and examining the social and political implications. Elmer begins by establishing a theoretical framework for his discussion, proposing a "diagrammatic approach" that draws on but questions Foucault's theory of surveillance. In the second part of the book, he presents the historical background of the technology of consumer profiling, including such pre-electronic tools as the census and the warranty card, and describes the software and technology in use today for demographic mapping. In the third part, he looks at two case studies—a marketing event sponsored by Molson that was held in the Canadian Arctic (contrasting the attendees and the indigenous inhabitants) and the use of "cookies" to collect personal information on the World Wide Web, which (along with other similar technologies) automate the process of information collection and cross-referencing. Elmer concludes by considering the politics of profiling, arguing that we must begin to question our everyday electronic routines.
Author: Katherine D. Johnston Publisher: University of Iowa Press ISBN: 1609388941 Category : Literary Criticism Languages : en Pages : 227
Book Description
Algorithmic data profiling is not merely an important topic in contemporary fiction, it is an increasingly dominant form of storytelling and characterization in our society. These stories are being told inside boardrooms, banks, presidential briefings, police stations, advertising agencies, and technology companies. And so, to the extent that data has taken up storytelling, literature must take up data. After all, profiling coincides with character development; surveillance reflects point of view; and data points track as plot points in tales of the political economy. In Profiles and Plotlines, Katherine Johnston engages this energetic reformation of contemporary literature to account for a society and economy of frenetic counting. Fiction and poetry are capable of addressing precisely that for which algorithms cannot or do not account: the effects of profile culture; the ideologies and supposed truth-power of data; the gendered and racialized dynamics of watching and being watched; and the politics of who counts and what gets counted. Johnston analyzes prescient work by contemporary authors such as Jennifer Egan, Claudia Rankine, Mohsin Hamid, and William Gibson to probe how the claims of data surveillance serve to make lives seem legible, intelligible, and sometimes even expendable.
Author: Eric Arbiter Publisher: ISBN: 0190919612 Category : Bassoon Languages : en Pages : 353
Book Description
As the sound-producing mechanism for the bassoon, the reed is a vital component in the sound of the entire instrument. While pre-manufactured reeds are widely available for purchase at music stores, this one-size-fits-all option hardly does justice to the unique needs of the musician and the piece. Many bassoonists, including seasoned professional bassoonist Eric Arbiter, instead choose to craft their own reeds. A nuanced and difficult craft to master, reed-making involves specialized machinery and necessitates special attention to the thickness, and even topography, of the reed itself. When done correctly, however, this process results in a reed that not only produces a more beautiful sound, but also holds up to even the most demanding musical performances. In The Way of Cane, Arbiter demystifies this process for bassoonists of all levels of experience. Drawing from his decades-long experience as both musician and reed-maker, Arbiter provides a comprehensive yet accessible overview of the craft, from the differing sound qualities produced by changing the dimensions of the reed's blades to the changes in the reed's behaviors as it passes through cycles of wetting and drying during production. Small changes in each of these variables, Arbiter explains, contribute to the ultimate goal of producing a bassoonist's ideal sound. With step-by-step instructions, detailed photos that further illuminate the reed-making process, and a companion website featuring the author's own recordings. The Way of Cane emphasizes the importance of the reed to the bassoon's sound, as well as the harmony between reed and musician.
Author: Mireille Hildebrandt Publisher: IOS Press ISBN: 1614990565 Category : Computers Languages : en Pages : 336
Book Description
There have been many inevitable transformations in society due to digitization - the introduction of digital technology, including communication technology, through the Internet and its use via the Web. This book is the first Yearbook of the Digital Enlightenment Forum. Whilst it cannot cover all the many aspects which the forum encompasses, the book gives an impression of the broad spectrum of the forum and a clear picture of the multi-disciplinary nature of the issues at stake. The first paper in the book is a contribution from the father of the Web, Sir Tim Berners-Lee, and Harry Halpin. They pose the question of whether the opportunity to participate in the empowered connected society should be protected, and conclude that urgent action is needed to promote and defend the Internet and the Web. Other papers explore topics such as legal issues and the rights of the citizen, privacy protection and international cooperation in the fight against cyber crime. The book ends with a number of scientific and technical papers as well as descriptions of practical problems and their possible solutions. Although the book addresses only the tip of a very large iceberg of problems, issues and possible technologies, it provides an excellent picture of the many challenges which must be faced in the years to come, and will be of interest to all those working towards the development of society in the spirit of enlightenment.
Author: Greg Elmer
Author: Greg Elmer
Author: Lester Gray French
Author: Fred Herbert Colvin
Author: Niles, Bement, Pond Company, New York
Author: Katherine D. Johnston
Author: 
Author: Eric Arbiter
Author: United States. Department of Labor
Author: Fairbanks Company, New York
Author: Mireille Hildebrandt