Product Concepts PDF Download

Author: Dino Von Noy
Publisher: AuthorHouse
ISBN: 1449071376
Category : Education
Languages : en
Pages : 198

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Book Description

Author: Turkka Kalervo Keinonen
Publisher: Springer Science & Business Media
ISBN: 1846281261
Category : Technology & Engineering
Languages : en
Pages : 210

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Book Description
Product Concept Design has been written by a collection of researchers and practising designers from leading companies such as Nokia and Volvo. The book explains the process of conceptual design of new manufactured products and shows how the principles involved are employed in real examples of consumer products from some of the world’s most important corporations detailed by the designers themselves. The book will be bought by designers and managers in industry, as well as lecturers in design and design engineering and their students.

Author: Marty Cagan
Publisher: John Wiley & Sons
ISBN: 1119691257
Category : Business & Economics
Languages : en
Pages : 435

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Book Description
"Great teams are comprised of ordinary people that are empowered and inspired. They are empowered to solve hard problems in ways their customers love yet work for their business. They are inspired with ideas and techniques for quickly evaluating those ideas to discover solutions that work: they are valuable, usable, feasible and viable. This book is about the idea and reality of "achieving extraordinary results from ordinary people". Empowered is the companion to Inspired. It addresses the other half of the problem of building tech products?how to get the absolute best work from your product teams. However, the book's message applies much more broadly than just to product teams. Inspired was aimed at product managers. Empowered is aimed at all levels of technology-powered organizations: founders and CEO's, leaders of product, technology and design, and the countless product managers, product designers and engineers that comprise the teams. This book will not just inspire companies to empower their employees but will teach them how. This book will help readers achieve the benefits of truly empowered teams"--

Author: Kenneth B. Kahn
Publisher: SAGE
ISBN: 9780761919988
Category : Business & Economics
Languages : en
Pages : 268

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Book Description
Concise yet comprehensive, 'Product Planning Essentials' is a highly practical guide to the complex, interdisciplinary nature of product development and management.

Author: Lawrence J. Gitman
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 1455

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Book Description
Introduction to Business covers the scope and sequence of most introductory business courses. The book provides detailed explanations in the context of core themes such as customer satisfaction, ethics, entrepreneurship, global business, and managing change. Introduction to Business includes hundreds of current business examples from a range of industries and geographic locations, which feature a variety of individuals. The outcome is a balanced approach to the theory and application of business concepts, with attention to the knowledge and skills necessary for student success in this course and beyond. This is an adaptation of Introduction to Business by OpenStax. You can access the textbook as pdf for free at openstax.org. Minor editorial changes were made to ensure a better ebook reading experience. Textbook content produced by OpenStax is licensed under a Creative Commons Attribution 4.0 International License.

Author: Christian Homburg
Publisher: McGraw Hill
ISBN: 0077146050
Category : Business & Economics
Languages : en
Pages : 645

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Book Description
Marketing Management: A Contemporary Perspective provides a fresh new perspective on marketing from some of the leading researchers in Europe. The book offers students and practitioners the comprehensive coverage they need to make the right decisions to create and implement highly successful marketing strategies. This exciting new edition includes updated cases and combines scholarly international research with relevant and contemporary examples from markets and brands across the world. The authors combine their experience as researchers and industry consultants to provide the conceptual and theoretical underpinning of marketing and empirical research, helping students to understand how marketing concepts can be applied and implemented. The book covers a full range of industries including business-to-customer, business-to-business, services marketing, retailing and international marketing from companies around the globe.

Author: M Earle
Publisher: Elsevier
ISBN: 185573639X
Category : Technology & Engineering
Languages : en
Pages : 392

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Book Description
Product development is the lifeblood of the food industry, from refining an established product range to developing completely new products. It is, however, a process fraught with risk that often ends in failure. So what then are the keys to making the process a success? Drawing on a wealth of experience gathered over 40 years, Food product development provides the answers.The first half of the book examines the four core elements of product development:-the business strategy directing product development; the various steps in the product development process; the knowledge required to fuel the process; the need for keeping the product development focused on the consumers needs and aspirations.The second part of the book looks at managing the product development process in practice with four case studies of successful product launches. It also discusses how to evaluate and improve the process to make future product innovation more successful.Filled with examples and practical suggestions, and written by a distinguished team with unrivalled academic and industry expertise, Food product development is a essential guide for R&D and product development staff, and all managers concerned with this key issue throughout the food industry. - Provides comprehensive coverage of the complete product development process - Includes a range of international case studies from various sectors of the food industry - Written by a distinguished international panel of experts

Author: Laurette Dube
Publisher: Academic Press
ISBN: 0080922090
Category : Technology & Engineering
Languages : en
Pages : 832

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Book Description
Over the years, approaches to obesity prevention and treatment have gone from focusing on genetic and other biological factors to exploring a diversity of diets and individual behavior modification interventions anchored primarily in the power of the mind, to the recent shift focusing on societal interventions to design "temptation-proof" physical, social, and economic environments. In spite of repeated calls to action, including those of the World Health Organization (WHO), the pandemic continues to progress. WHO recently projected that if the current lifestyle trend in young and adult populations around the world persist, by 2012 in countries like the USA, health care costs may amount to as much as 17.7% of the GDP. Most importantly, in large part due to the problems of obesity, those children may be the first generation ever to have a shorter life expectancy than that of their parents. Obesity Prevention presents the most current research and proposals for addressing the pandemic. Past studies have focused primarly on either genetic or behavioral causes for obesity, however today's research indicates that a strongly integrated program is the best prospect for success in overcoming obesity. Furthermore, focus on the role of society in establishing an affordable, accessible and sustainable program for implementing these lifestyle changes is vital, particularly for those in economically challenged situations, who are ultimately at the highest risk for obesity. Using studies from both neuroscience and behavioral science to present a comprehensive overview of the challenges and possible solutions, The brain-to-society approach to obesity prevention focuses on what is needed in order to sustain a healthy, pleasurable and affordable lifestyle. - Explores the "brain-to-society" approach to obesity prevention, focusing on an integrative approach to addressing the obesity pandemic - Presents both the nueroscientific and the behavioral factors that impact eating habits - Identifies the challenges and suggests solutions for altering attitudes toward food on both an individual and a societal level

Author: Karl Ulrich
Publisher: McGraw Hill
ISBN: 0077143965
Category : Business & Economics
Languages : en
Pages : 433

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Book Description
Treating such contemporary design and development issues as identifying customer needs, design for manufacturing, prototyping, and industrial design, Product Design and Development by Ulrich and Eppinger presents in a clear and detailed way a set of product development techniques aimed at bringing together the marketing, design, and manufacturing functions of the enterprise. The integrative methods in the book facilitate problem solving and decision making among people with different disciplinary perspectives, reflecting the current industry toward designing and developing products in cross-functional teams.

Author: Henrik Wenzel
Publisher: Springer Science & Business Media
ISBN: 9780412808005
Category : Technology & Engineering
Languages : en
Pages : 568

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Book Description
The aim of this book is to support industry in their effort to design environ mentally friendly products. The book comprises a method and a manual for life cycle assessment of products and it includes examples of how industrial companies have used the method succesfully in the design of more environ mentally friendly products. The method has been developed over a period of four years under the Danish EDIP programme (Environmental Design of Industrial Products) by a team representing the Technical University of Denmark, five Danish industrial companies, the Confederation of Danish Industries and the Dan ish Environmental Protection Agency. The method is coheherent and opera tional and it is well documented by a large variety of examples including five different complex electromechanical products. It guides the user through the inventory and assessment of environmental impacts of products and shows how various products and design solutions during product development can be compared. The method is supported by a base of data for the assessments of environmental impacts and is thus designed as a tool which will make it possible for the user to start on life cycle assessment at once. The book also guides the user through the identification of environmental improvement potentials in the product and the setting of environmental specifications with in the general concept of overall commercial optimization. The partnership between industry, authorities and university has been highly fruitful.