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Author: Selina Oppenheim Publisher: ISBN: Category : Art portfolios Languages : en Pages : 148
Book Description
It used to be that art directors, creative professionals, and producers hired talent based on reputation, networking, and personal relationships. Today’s ultracompetitive business climate is vastly different. Art buying is now more project-oriented. Art directors and creative professionals now must review portfolios with their clients before making any hiring decisions. Since most photographers are self-employed, hiring a photo rep is an expense that cuts dramatically into an already-tight bottom line. So now more than ever, showing a “killer” portfolio that communicates a clear vision can mean the difference between winning projects or just sitting on the sidelines. InPortfolios That Sell, veteran consultant and lecturer Selina Oppenheim reveals how to create an innovative, competitive, and effective portfolio that will get attention from any potential client. Based on her 20-plus years of consulting with scores of photographers, graphic designers, and illustrators, Oppenheim demonstrates how today’s commercial photographer can communicate expertise, experience, and creative vision clearly and intelligently through a well-executed portfolio. Packed with a wealth of no-fail tips and practical advice for effective marketing, self-promotion, and client relationships, Portfolios That Sell is an indispensable guide for the photographer who wants financial as well as artistic success. • Filled with scores of high-quality images taken for real-life clients • Presents important information about a timely, practical subject • A unique look at the business strategies as well as the artistic concerns of preparing a winning portfolio
Author: Selina Oppenheim Publisher: ISBN: Category : Art portfolios Languages : en Pages : 148
Book Description
It used to be that art directors, creative professionals, and producers hired talent based on reputation, networking, and personal relationships. Today’s ultracompetitive business climate is vastly different. Art buying is now more project-oriented. Art directors and creative professionals now must review portfolios with their clients before making any hiring decisions. Since most photographers are self-employed, hiring a photo rep is an expense that cuts dramatically into an already-tight bottom line. So now more than ever, showing a “killer” portfolio that communicates a clear vision can mean the difference between winning projects or just sitting on the sidelines. InPortfolios That Sell, veteran consultant and lecturer Selina Oppenheim reveals how to create an innovative, competitive, and effective portfolio that will get attention from any potential client. Based on her 20-plus years of consulting with scores of photographers, graphic designers, and illustrators, Oppenheim demonstrates how today’s commercial photographer can communicate expertise, experience, and creative vision clearly and intelligently through a well-executed portfolio. Packed with a wealth of no-fail tips and practical advice for effective marketing, self-promotion, and client relationships, Portfolios That Sell is an indispensable guide for the photographer who wants financial as well as artistic success. • Filled with scores of high-quality images taken for real-life clients • Presents important information about a timely, practical subject • A unique look at the business strategies as well as the artistic concerns of preparing a winning portfolio
Author: Sara Eisenman Publisher: Rockport Publishers ISBN: 1616735929 Category : Design Languages : en Pages : 192
Book Description
Presenting one's portfolio is where every designer begins his or her career. Therefore, crafting a portfolio, whether online or for presentation in person, is an essential skill for survival. Because a portfolio can make or break a career, it is vital that designers go out armed with all the right moves and materials. This book talks both to the professionals who have both designed their own portfolios and those on the other side of the table who have looked at scores of portfolios, to uncover the tips and tricks that have won jobs, as well as the must-avoid moves that have lost opportunities. This book is not only a handbook for dos and don'ts; it also provides plenty of inspiration from a wide collection of portfolios, both virtual and real-life. This book asks leaders in the field about the real-world realities of presenting one's work for consideration and answers the question, "What sells and what doesn't."
Author: Anne T. McKenna Publisher: Rockport Publishers ISBN: Category : Animation Languages : en Pages : 168
Book Description
26 design portfolios unzipped unlocks the secrets of creating a memorable digital portfolio through an in-depth look at 26 different designers who have bridgd the gap from print to pixel in presenting their best work.
Author: Franz Zeier Publisher: McGraw Hill Professional ISBN: 9780830634835 Category : Art Languages : en Pages : 316
Book Description
In this introduction to the techniques of bookbinding, Franz Zeier guides readers step-by-step through projects for making a variety of boxes, portfolios, book covers, photograph albums, mats, and sewn and adhesive
Author: Diane Bender Publisher: Bloomsbury Publishing USA ISBN: 1501317245 Category : Architecture Languages : en Pages : 281
Book Description
Today's students of architecture, interior design, and landscape design need to master the art of marketing themselves via multiple print and digital formats. This third edition of Design Portfolios reflects contemporary portfolio practices and enables students to create portfolios that serve as both evolving collections of creative solutions to design problems and evidence of their abilities to visually relay messages. Readers will learn how to create not just a collection of design work but a unique marketing tool for a successful design career.
Author: Harold Linton Publisher: W W Norton & Company Incorporated ISBN: 9780393730951 Category : Architecture Languages : en Pages : 200
Book Description
The ?ible?of portfolio design and production is now in its third edition, revised and expanded to include essential information on the digital and multimedia direction of portfolios today. Whether you work in architecture, urban planning, landscape or interior design, a finely tailored portfolio is the most important element to include in your application for graduate school, a design grant or competition, or to bring to a job interview. In addition to showing you how to assemble a portfolio that will display your talents and qualifications to the best advantage, the third edition of Portfolio Design adds a chapter on digital strategies, discussing all the elements necessary to bring your work together in a digital format. Also new to this edition is commentary and analysis of selected student portfolios by three experienced professionals who offer unique insights to help you develop your own portfolio. From formats, bindings, and cases to reproduction techniques, content, style, sequencing, multimedia, and the latest in promoting yourself on the Internet, Portfolio Design addresses every aspect of portfolio planning and production. Three-hundred samples nearly half of them new to this edition drawn from a wide array of current student and professional portfolios, both print and electronic, illustrate many and varied graphic design alternatives to demonstrate what will capture the reviewer? attention?nd secure you an offer. Portfolio pointers from industry professionals and educators complement the practical advice given by Harold Linton, who has taught portfolio design to generations of students.
Author: Ian Clazie Publisher: HOW Books ISBN: 9781440310232 Category : Design Languages : en Pages : 0
Book Description
Creating Your Digital Portfolio This comprehensive manual gives you all the knowledge and skills you need to build and present a digital portfolio that packs a punch. Creating Your Digital Portfolio covers everything from web hosting and uploading content, to personalizing and presenting your work to clinch that job. Exemplary portfolios, both well-constructed and unique, reveal the how, what, and why of putting together an effective digital portfolio, and leading art directors, graphic designers, and illustrators give their professional advice on making a good impression and avoiding common pitfalls. If you are making the leap to presenting your work digitally or online, or simply wanting to improve your online presence, Creating Your Digital Portfolio will prove indispensable.
Author: Andrew W. Lo Publisher: Princeton University Press ISBN: 0691229880 Category : Business & Economics Languages : en Pages : 416
Book Description
How the greatest thinkers in finance changed the field and how their wisdom can help investors today Is there an ideal portfolio of investment assets, one that perfectly balances risk and reward? In Pursuit of the Perfect Portfolio examines this question by profiling and interviewing ten of the most prominent figures in the finance world—Jack Bogle, Charley Ellis, Gene Fama, Marty Leibowitz, Harry Markowitz, Bob Merton, Myron Scholes, Bill Sharpe, Bob Shiller, and Jeremy Siegel. We learn about the personal and intellectual journeys of these luminaries—which include six Nobel Laureates and a trailblazer in mutual funds—and their most innovative contributions. In the process, we come to understand how the science of modern investing came to be. Each of these finance greats discusses their idea of a perfect portfolio, offering invaluable insights to today’s investors. Inspiring such monikers as the Bond Guru, Wall Street’s Wisest Man, and the Wizard of Wharton, these pioneers of investment management provide candid perspectives, both expected and surprising, on a vast array of investment topics—effective diversification, passive versus active investment, security selection and market timing, foreign versus domestic investments, derivative securities, nontraditional assets, irrational investing, and so much more. While the perfect portfolio is ultimately a moving target based on individual age and stage in life, market conditions, and short- and long-term goals, the fundamental principles for success remain constant. Aimed at novice and professional investors alike, In Pursuit of the Perfect Portfolio is a compendium of financial wisdom that no market enthusiast will want to be without.
Author: Matt Renwick Publisher: ASCD ISBN: 1416624643 Category : Education Languages : en Pages : 176
Book Description
Assessment is messy. Day-to-day, in-the-moment assessments not only reveal information that drives future instruction but also offer a comprehensive picture of students’ abilities and dispositions toward learning. As teachers, we might know what this looks and feels like, yet it can be hard to put into action—hence the messiness. Say hello to digital student portfolios—dynamic, digital collections of authentic information from different media, in many forms, and with multiple purposes. Using digital portfolios to capture student thinking and progress allows us to better see our students as readers, writers, and learners—and help students see themselves in the same way! Matt Renwick’s Digital Portfolios in the Classroom is a guide to help teachers sort through, capture, and make sense of the messiness associated with assessment. By shining a spotlight on three types of student portfolios—performance, process, and progress—and how they can be used to assess student work, Renwick helps educators navigate the maze of digital tools and implement the results to drive instruction.
Author: Kathleen Ziegler Publisher: Collins Design ISBN: Category : Computers Languages : en Pages : 168
Book Description
Nick Greco and Kathleen Ziegler team up to reveal the secrets behind the success of creating a dynamic and impressive online portfolio. What they provide are the essentials--exactly what designers need to succeed. Each chapter covers a single aspect of creating a successful online portfolio, including the entrance, thumbnails, portfolios, motion graphics, resumes and Web site layouts. Portfolios Online also highlights the best features from a selection of cyberportfolio Web sites. All of these features were selected for their promotional excellence and are sure to jumpstart readers' online marketing skills, inspiring them to showcase their own portfolios on the Web. Kathleen Ziegler and Nick Greco are the principals of Dimensional Illustrators, Inc. which they founded to promote three-dimensional illustration in advertising and publishing. They work in Southampton, Pennsylvania and give lectures throughout the United States. They have also co-authored several book including More Paper Sculpture, Digital Focus and The Designer's Guide to Webtype.
Author: Selina Oppenheim
Author: Selina Oppenheim
Author: Sara Eisenman
Author: Anne T. McKenna
Author: Franz Zeier
Author: Diane Bender
Author: Harold Linton
Author: Ian Clazie
Author: Andrew W. Lo
Author: Matt Renwick
Author: Kathleen Ziegler