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Author: Vik Orenstein Publisher: Penguin ISBN: 1599633612 Category : Photography Languages : en Pages : 520
Book Description
Make Money Doing What You Love The Photographer's Market Guide to Building Your Photography Business, Second Edition is an all-in-one resource full of practical advice to successfully start or maintain your business. Experienced photographer, studio owner, and photography teacher Vik Orenstein provides you with the skills you need for every aspect of your photography career. Whether you're just starting out, are looking to revamp an existing business, or have been in the business for years, find out how to make the most of every photo you take. In this revised edition, you'll learn how to: • Harness the power of digital photography • Target your audience through online marketing • Find your niche (or shift to a new one) • Craft a solid business plan • Network professionally with other photographers • Showcase and price your work • Get support from accountants and lawyers • Create a strategic path for your business at every stage • And more! Orenstein and other photographers from a variety of specialties give you firsthand insight into the many facets of this evolving field. In addition to more than 100 color photos, you'll find the know-how and encouragement you need to successfully build your portfolio and your career.
Author: Vik Orenstein Publisher: Penguin ISBN: 1599633612 Category : Photography Languages : en Pages : 520
Book Description
Make Money Doing What You Love The Photographer's Market Guide to Building Your Photography Business, Second Edition is an all-in-one resource full of practical advice to successfully start or maintain your business. Experienced photographer, studio owner, and photography teacher Vik Orenstein provides you with the skills you need for every aspect of your photography career. Whether you're just starting out, are looking to revamp an existing business, or have been in the business for years, find out how to make the most of every photo you take. In this revised edition, you'll learn how to: • Harness the power of digital photography • Target your audience through online marketing • Find your niche (or shift to a new one) • Craft a solid business plan • Network professionally with other photographers • Showcase and price your work • Get support from accountants and lawyers • Create a strategic path for your business at every stage • And more! Orenstein and other photographers from a variety of specialties give you firsthand insight into the many facets of this evolving field. In addition to more than 100 color photos, you'll find the know-how and encouragement you need to successfully build your portfolio and your career.
Author: Vik Orenstein Publisher: Penguin ISBN: 1582972648 Category : Photography Languages : en Pages : 321
Book Description
Transforming your passion into a profitable business can be a challenge. Accomplished photographer Vik Orenstein provides the answers you need to build a successful photography business and turn your dreams into reality. Inside Photographer's Market Guide to Building Your Photography Business, Orenstein combines big-picture thinking with friendly, practical advice on business basics, including: • Carving out a niche • Creating a marketing plan • Pricing your work • Building a clientele • Networking • Sustaining the creative fire Also included are self-contained chapters devoted to specialty markets such as wedding, commercial, and nature photography. You'll find insightful interviews with industry experts as well as 20 assignments to inspire your business brain and recharge your creative batteries.
Author: Alain Briot Publisher: ISBN: 9781933952550 Category : Photographs Languages : en Pages : 0
Book Description
Many photographers don't have the business and marketing knowledge required to successfully sell fine-art photographs. Briot offers practical, up-to-date, and field-tested marketing techniques from the viewpoint of a fine-art landscape photographer who earns a living from the sale of his fine-art prints.
Author: Michael Willins Publisher: ISBN: Category : Photography Languages : en Pages : 164
Book Description
The Photographer's Market Guide to Photo Submission and Portfolio Formats leads you through the Photography-submission-and-selling maze. Picture this, a guide that offers advice on submitting your work, tracking your pictures and selling your photos; business basics, such as releases, contracts, image archiving and invoicing; promotions, with tips on press releases, tearsheets, networking, phone sales and gimmicks; copyright, and the nitty-gritty details on protecting your work and knowing your rights; building a high-impact portfolio, from zippered carriers to electronic presentations and websites; and establishing clients, with advice on approaching ad agencies, publishers, corporations and galleries. Sample letters, releases, packaging and mailing guidelines, and more serve as quick references for your photo-submission needs.
Author: Richard Weisgrau Publisher: Simon and Schuster ISBN: 1581157266 Category : Performing Arts Languages : en Pages : 154
Book Description
Selling Your Photography is the road map to help photographers find their way through the complexities of the marketplace and get their images published! This insider’s guide examines magazines, newspapers, books, posters, greeting cards, calendars, brochures, print and Web advertisements, annual reports, and more. Chapters cover how to: • Break into diverse markets • Shoot and sell stock and assignment photography • Find advertising, corporate, editorial, and merchandise segment clients • Work with photo editors, art directors, and communication directors • Market your photography • Develop good business habits • License and price your work • Get new clients through past publication • Make additional sales with the same photographs. Anyone who plans to have his or her images published will need this handy guide. Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.
Author: Vik Orenstein
Author: Vik Orenstein
Author: Peter L. Gould
Author: 
Author: Vik Orenstein
Author: Jeff Cason
Author: Alain Briot
Author: Jeff Cason
Author: Michael Willins
Author: Mary Virginia Swanson
Author: Richard Weisgrau