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Author:
Publisher:
ISBN:
Category :
Languages : en
Pages : 2286

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Author: Alicia Dickenstein
Publisher: Springer Science & Business Media
ISBN: 0387751556
Category : Mathematics
Languages : en
Pages : 162

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In the last decade, there has been a burgeoning of activity in the design and implementation of algorithms for algebraic geometric computation. The workshop on Algorithms in Algebraic Geometry that was held in the framework of the IMA Annual Program Year in Applications of Algebraic Geometry by the Institute for Mathematics and Its Applications on September 2006 is one tangible indication of the interest. This volume of articles captures some of the spirit of the IMA workshop.

Author: Debi Prasanna Pattanayak
Publisher:
ISBN:
Category : Literacy
Languages : en
Pages : 128

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Author: David A. Aaker
Publisher:
ISBN: 9781849830409
Category : Business & Economics
Languages : en
Pages : 380

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As industries turn increasingly hostile, it is clear that strong brand-building skills are needed to survive and prosper. In David Aaker's pathbreaking book, MANAGING BRAND EQUITY, managers discovered the value of a brand as a strategic asset and a company's primary source of competitive advantage. Now, in this compelling new work, Aaker uses real brand-building cases from Saturn, General Electric, Kodak, Healthy Choice, McDonald's, and others to demonstrate how strong brands have been created and managed. A common pitfall of brand strategists is to focus on brand attributes. Aaker shows how to break out of the box by considering emotional and self-expressive benefits and by introducing the brand-as-person, brand-as-organisation, and brand-as-symbol perspectives. A second pitfall is to ignore the fact that individual brands are part of a larger system consisting of many intertwined and overlapping brands and subbrands. Aaker shows how to manage the "brand system" to achieve clarity and synergy, to adapt to a changing environment, and to leverage brand assets into new markets and products. As executives in a wide range of industries seek to prevent their products and services from becoming commodities, they are recommitting themselves to brands as a foundation of business strategy. This new work will be essential reading for the battle-ready.

Author: Amy Krouse Rosenthal
Publisher: Chronicle Books
ISBN: 145210381X
Category : Juvenile Fiction
Languages : en
Pages : 38

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From the award-winning author of Little Pea, Little Hoot, and Little Oink comes a clever take on the age-old optical illusion: is it a duck or a rabbit? Depends on how you look at it! Readers will find more than just Amy Krouse Rosenthal's signature humor herethere's also a subtle lesson for kids who don't know when to let go of an argument. A smart, simple story that will make readers of all ages eager to take a side, Duck! Rabbit! makes it easy to agree on one thing—reading it again!

Author: Gary Alan Fine
Publisher: University of Chicago Press
ISBN: 022626503X
Category : Social Science
Languages : en
Pages : 286

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A chess match seems as solitary an endeavor as there is in sports: two minds, on their own, in fierce opposition. In contrast, Gary Alan Fine argues that chess is a social duet: two players in silent dialogue who always take each other into account in their play. Surrounding that one-on-one contest is a community life that can be nearly as dramatic and intense as the across-the-board confrontation. Fine has spent years immersed in the communities of amateur and professional chess players, and with Players and Pawns he takes readers deep inside them, revealing a complex, brilliant, feisty world of commitment and conflict. Within their community, chess players find both support and challenges, all amid a shared interest in and love of the long-standing traditions of the game, traditions that help chess players build a communal identity. Full of idiosyncratic characters and dramatic gameplay, Players and Pawns is a celebration of the fascinating world of serious chess.

Author: Laurence Sigler
Publisher: Springer Science & Business Media
ISBN: 1461300797
Category : Mathematics
Languages : en
Pages : 736

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First published in 1202, Fibonacci’s Liber Abaci was one of the most important books on mathematics in the Middle Ages, introducing Arabic numerals and methods throughout Europe. This is the first translation into a modern European language, of interest not only to historians of science but also to all mathematicians and mathematics teachers interested in the origins of their methods.

Author: Deborah Ellis
Publisher: Oxford University Press
ISBN: 9780192752840
Category : Juvenile Nonfiction
Languages : en
Pages : 178

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Because the Taliban rulers of Kabul, Afghanistan impose strict limitations on women's freedom and behavior, eleven-year-old Parvana must disguise herself as a boy so that her family can survive after her father's arrest.

Author: Charles W. Fisher
Publisher: Longman Publishing Group
ISBN:
Category : Education
Languages : en
Pages : 396

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Author: Alistair Cameron Crombie
Publisher: Oxford, Clarendon P
ISBN:
Category : Science
Languages : en
Pages : 410

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"Historical scholarship in the last half-century has found the origins of modern science long before the so-called Scientific Revolution of the seventeenth century, has demonstrated in fact that the modern science of the West began in the thirteenth century withe the Western response to the new Latin translations from Greek and Arabic. Dr. Crombie has shown in this study that the outstanding contribution of the natural philosophers of the thirteenth and fourteenth centuries to the Western scientific tradition was their understanding of the systematic use of experiment in scientific investigation and explanation. This contribution marks one of the great stages in the history of science, comparable with the development of geometry by the Greeks and of the mathematics of motion in the seventeenth century. Uniting Greek geometrical methods with the practical tradition of Western and Arab technology, Western scholars, beginning with Robert Grosseteste and his followers in Oxford, systematically developed methods of induction and experimental verification and falsification which have remained a permanent part of scientific procedure. The book begins with a sketch of the philosophical and technological background to thirteenth-century science. It goes on to give a detailed analysis of Grosseteste's ideas on the logic of science and the development of these ideas in Oxford from Roger Bacon to William of Ockham and Thomas Bradwardine. Then follows an account of the influence of Oxford ideas on scientific method in Paris and other continental centres. Examples are given of the use of the new experimental method in investigating concrete problems. especially in optics, astronomy, and magnetics. The theory of the rainbow, first attempted by Grosseteste and successfully advanced in the essentials detail. The book concludes by tracing the influence of thirteenth- and fourteenth-century writings on the rainbow and on the nature of light down to Descartes and Newton, and the influence of the writings on scientific method down to Francis Bacon, Galileo, Descartes, and Newton."- Publisher