Panorama of EU Industry 1997. Vol. 1 PDF Download

Author: Commission of the European Communities
Publisher:
ISBN: 9789282793046
Category :
Languages : en
Pages : 778

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Author: Giorgio Natalicchi
Publisher: Rowman & Littlefield
ISBN: 9780847699094
Category : Political Science
Languages : en
Pages : 278

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Involving both integration and liberalization, the state of telecommunications in Europe has undergone radical change in the past few years. Natalicchi (political science, U. of Florence, Italy) examines the external and internal forces of change originating from international, national, and European Union levels. He argues that the EU is a polycentric and multilayered polity and that multiple mechanisms determine integrative steps and policy outcomes. Annotation copyrighted by Book News, Inc., Portland, OR

Author: Michael Darmer
Publisher: Edward Elgar Publishing
ISBN: 9781781959589
Category : Business & Economics
Languages : en
Pages : 400

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'This book is a most valuable contribution to the understanding of the complexity of European policies and their impact on individual businesses and industry as a whole. That focus makes this book unique. All in all, there are only a few books about the industrial policy of the European Union and none with such a focus.' - Karel van Miert, Universiteit Nyenrode, The Netherlands 'Contrary to standard works covering community industrial policy, this book is based on the experience of those involved in the actual formulation of policies. It documents the evolution of this policy towards a horizontal approach combining various instruments that need to be made consistent with each other. This book will be very valuable to scholars and policymakers alike.' - Alexis Jacquemin, European Commission and Université Catholique de Louvain, Belgium European policies increasingly affect the daily decisions of European firms. Better understanding of the motivation and reasoning behind policies that affect industry is therefore essential to those interested in or affected by industrial policy. Industry and the European Union explores different European policy areas, focusing on aspects that are of particular importance for business.

Author: Ioannis Konsolas
Publisher: Routledge
ISBN: 1351757288
Category : Business & Economics
Languages : en
Pages : 151

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This title was first published in 2002: This compelling text is the first major application of Michael Porter's diamond framework to identify the sources of national competitive advantage in the case of Greece. Offering a useful evaluation of Porter's theory through an extensive literature review, the book also draws on empirical evidence from five selected Greek industries. It also provides information and commentary on many aspects of the Greek economy, its historical evolution and its current trends. International and Greek investors, international organizations, business consultants and financial institutions will certainly benefit from this analysis of the Greek economic environment. Moreover, universities and researchers will be interested in the evidence supporting or refuting parts of the widely used and cited "diamond" framework.

Author:
Publisher: International Labour Organization
ISBN: 9789221109679
Category : Business & Economics
Languages : en
Pages : 152

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This report has been prepared by the International Labour Office as the basis for discussions at the Tripartite Meeting on Technology and Employment in the Food and Drink Industries. It examines recent developments in the food and drink industries and new technology that has been adopted in these industries with a view to illustrating their impact on employment and working conditions.

Author: Peter Mair
Publisher: Routledge
ISBN: 1136344632
Category : Political Science
Languages : en
Pages : 230

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Focusing upon the emerging patterns of unity and diversity in the enlarged European Union, this study explores enlargement from the East and the impact this will have on the future identity of Europe.

Author:
Publisher:
ISBN:
Category : Competition, International
Languages : en
Pages : 124

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Author: Thomas J. Misa
Publisher: MIT Press
ISBN: 9780262633109
Category : Science
Languages : en
Pages : 444

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The book is divided into three parts.

Author: Roman Keilhacker
Publisher: diplom.de
ISBN: 383242413X
Category : Business & Economics
Languages : en
Pages : 91

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Inhaltsangabe:Abstract: This liberal translation of the famous Victor Hugo quote applies to direct marketing as it exists today. Only 20 years ago, direct marketing was considered a speciality employed by book publishers, record clubs or magazine publishers seeking subscriptions. Meanwhile direct marketing has become a marketing tool utilised by more than half the U.S. Fortune 500 companies. Realising the growing importance of direct marketing in addition to traditional advertising, major advertising agencies such as Young & Rubican (Y&R) and Doyle Dane Bernbach (DDB) purchased the most famous specialised agencies in this field and worked with them to bring both general and direct marketing clients the combined expertise of both disciplines. Due to direct marketing s success it is now the basis for various subdisciplines. Database marketing, relationship marketing, one-to-one marketing, integrated marketing, and others all offer interesting extensions and variations of direct marketing s basic techniques. More and more companies, in Europe and the United States, are using direct marketing as one part of their overall marketing mix. But even with enormous advances in analytical and computer capabilities, many direct marketing attempts fail to achieve their potential or, worse, fail to work at all due to a misunderstanding of their advantages and disadvantages. Therefore the aim of this thesis will be to examine the characteristics of direct mail, outbound telemarketing and online direct marketing, and to explore their specific advantages & disadvantages in order to enable their effective utilisation in todays' business world. At the beginning of this thesis direct marketing s evolution and development over time will be analysed. The thesis continues with a description of these three direct marketing media and an evaluation of their respective advantages and disadvantages under the headings of communication, privacy, design and media. These four categories have been chosen, because they are the most important elements for the future of successful direct marketing. After analysing the current situation the future prospects of the three direct marketing media will be demonstrated by examining how their various characteristics fit into the future. Finally a case study was conducted to determine to which degree the analysed arguments were applicable. This is examined in the case of Roba Baumann GmbH, a wholesaler which produces children s [...]

Author: Roger Clarke
Publisher: Edward Elgar Publishing
ISBN: 9781781959299
Category : Business & Economics
Languages : en
Pages : 228

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Book Description
In this text, experts in the field of retail examine the effects of the contemporary growth in concentration in the European food retailing sector. In particular, the book develops a number of buyer power propositions and builds on the previous work of several of the authors, to consider how the growth of large supermarket chains affects competition in food retailing. The authors outline the theoretical and policy analysis underpinning the work and assess evidence on the size and growth of supermarket chains across the EU. Whilst not entirely critical, they suggest that there is strong evidence in some countries that supermarkets use their buying power to impose unfair terms and conditions on suppliers, particularly affecting small suppliers. The authors use case studies to provide in-depth analysis of four European countries, namely France, Germany, Spain and the UK. The book ends with a discussion of policy issues against a backdrop of likely future trends in concentration in this area.