Author: Julie M. Fenster
Publisher: Automobile Heritage Publishing & Co
ISBN: 0971146829
Category : Packard automobile
Languages : en
Pages : 220
Book Description
Discover the passion of Packard. From the 1899 Model A to the 1956 Caribbean these magnificently presented cars tell the story of the company. Lavish color photography and rare documentary offerings have made this a classic favorite with serious collectors.
Packard
Author: Julie M. Fenster
Publisher: Automobile Heritage Publishing & Co
ISBN: 0971146829
Category : Packard automobile
Languages : en
Pages : 220
Book Description
Discover the passion of Packard. From the 1899 Model A to the 1956 Caribbean these magnificently presented cars tell the story of the company. Lavish color photography and rare documentary offerings have made this a classic favorite with serious collectors.
Publisher: Automobile Heritage Publishing & Co
ISBN: 0971146829
Category : Packard automobile
Languages : en
Pages : 220
Book Description
Discover the passion of Packard. From the 1899 Model A to the 1956 Caribbean these magnificently presented cars tell the story of the company. Lavish color photography and rare documentary offerings have made this a classic favorite with serious collectors.
"Ask the Man Who Owns One"
Author: Arthur W. Einstein, Jr.
Publisher: McFarland
ISBN: 0786456612
Category : Transportation
Languages : en
Pages : 283
Book Description
A major force in the American automobile scene through the 1950s, Packard made a mark on American advertising as well. The cars themselves seemed built for promotion--the red hexagon in the hubcap, the yoke grille, and the half-arrow belt-line molding acted as a logo of sorts, setting a new standard in visual continuity and branding. The company's image became so firmly established, in fact, that Packard eventually ran advertisements which pictured the cars but purposely omitted the name, instead asking readers to "guess what name it bears." This book traces Packard's advertising history from 1900 through 1958, based on original research that includes several first-hand interviews with the people who made it happen. Filled with reproductions of Packard ads (some in color), the book looks beyond the surface to examine how the advertisements reflect and interpret the company's management and business convictions, how they were influenced by business conditions and competitive pressure, and how they changed with the times.
Publisher: McFarland
ISBN: 0786456612
Category : Transportation
Languages : en
Pages : 283
Book Description
A major force in the American automobile scene through the 1950s, Packard made a mark on American advertising as well. The cars themselves seemed built for promotion--the red hexagon in the hubcap, the yoke grille, and the half-arrow belt-line molding acted as a logo of sorts, setting a new standard in visual continuity and branding. The company's image became so firmly established, in fact, that Packard eventually ran advertisements which pictured the cars but purposely omitted the name, instead asking readers to "guess what name it bears." This book traces Packard's advertising history from 1900 through 1958, based on original research that includes several first-hand interviews with the people who made it happen. Filled with reproductions of Packard ads (some in color), the book looks beyond the surface to examine how the advertisements reflect and interpret the company's management and business convictions, how they were influenced by business conditions and competitive pressure, and how they changed with the times.
A Grand Complication
Author: Stacy Perman
Publisher: Simon and Schuster
ISBN: 1439190100
Category : History
Languages : en
Pages : 527
Book Description
Two wealthy and powerful men engage in a decades-long contest to create and possess the most remarkable watch in history. James Ward Packard of Warren, Ohio, was an entrepreneur and a talented engineer of infinite curiosity, a self-made man who earned millions from his inventions, including the design and manufacture of America’s first luxury car—the elegant and storied Packard. Henry Graves, Jr., was the very essence of blue-blooded refinement in the early 1900s: son of a Wall Street financier, a central figure in New York high society, and a connoisseur of beautiful things—especially fine watches. Then, as now, expensive watches were the ultimate sign of luxury and wealth, but in the early twentieth century the limitless ambition, wealth, and creativity of these two men pushed the boundaries of mathematics, astronomy, craftsmanship, technology, and physics to create ever more ingenious timepieces. In any watch, features beyond the display of hours, minutes, and seconds are known as “complications.” Packard and Graves spurred acclaimed Swiss watchmaker Patek Philippe to create the Mona Lisa of timepieces—a fabled watch that incorporated twenty-four complications and took nearly eight years to design and build. For the period, it was the most complicated watch ever created. For years it disappeared, but then it surfaced at a Sotheby’s auction in 1999, touching off a heated bidding war, shattering all known records when it fetched $11 million from an anonymous bidder. New York Times bestselling author Stacy Perman takes us from the clubby world of New York high society into the ateliers of the greatest Swiss watchmakers, and into the high-octane, often secretive subculture of modern-day watch collecting. With meticulous research, vivid historical details, and a wealth of dynamic personalities, A Grand Complication is the fascinating story of the thrilling duel between two of the most intriguing men of the early twentieth century. Above all, it is a sweeping chronicle of innovation, the desire for beauty, and the lengths people will go to possess it.
Publisher: Simon and Schuster
ISBN: 1439190100
Category : History
Languages : en
Pages : 527
Book Description
Two wealthy and powerful men engage in a decades-long contest to create and possess the most remarkable watch in history. James Ward Packard of Warren, Ohio, was an entrepreneur and a talented engineer of infinite curiosity, a self-made man who earned millions from his inventions, including the design and manufacture of America’s first luxury car—the elegant and storied Packard. Henry Graves, Jr., was the very essence of blue-blooded refinement in the early 1900s: son of a Wall Street financier, a central figure in New York high society, and a connoisseur of beautiful things—especially fine watches. Then, as now, expensive watches were the ultimate sign of luxury and wealth, but in the early twentieth century the limitless ambition, wealth, and creativity of these two men pushed the boundaries of mathematics, astronomy, craftsmanship, technology, and physics to create ever more ingenious timepieces. In any watch, features beyond the display of hours, minutes, and seconds are known as “complications.” Packard and Graves spurred acclaimed Swiss watchmaker Patek Philippe to create the Mona Lisa of timepieces—a fabled watch that incorporated twenty-four complications and took nearly eight years to design and build. For the period, it was the most complicated watch ever created. For years it disappeared, but then it surfaced at a Sotheby’s auction in 1999, touching off a heated bidding war, shattering all known records when it fetched $11 million from an anonymous bidder. New York Times bestselling author Stacy Perman takes us from the clubby world of New York high society into the ateliers of the greatest Swiss watchmakers, and into the high-octane, often secretive subculture of modern-day watch collecting. With meticulous research, vivid historical details, and a wealth of dynamic personalities, A Grand Complication is the fascinating story of the thrilling duel between two of the most intriguing men of the early twentieth century. Above all, it is a sweeping chronicle of innovation, the desire for beauty, and the lengths people will go to possess it.
Packard
Author: Beverly Rae Kimes
Publisher: Automobile Quarterly Publications
ISBN: 9780971146815
Category : Automobile industry and trade
Languages : en
Pages : 0
Book Description
Only the legendary Packard could command a book of such scope and expense. This monumental work has required ten years of research, documentation and photography. It represents many more decades of collecting Packard automobiles, facts, photographs, technical data and information to record for all time every aspect, every model, every achievement of the Packard motor car and the men who made its name an emblem and international byword for taste and refinement in automotive design and engineering. Over three years were spent in intensive writing, checking, cross-checking, rewriting, coordinating, editing, and winnowing thousands of rare and unpublished historic photographs. This volume represents the scholarly efforts of sixteen contributors and was written by ten highly qualified authorities on Packard lore.Winner of a Cugnot Award.
Publisher: Automobile Quarterly Publications
ISBN: 9780971146815
Category : Automobile industry and trade
Languages : en
Pages : 0
Book Description
Only the legendary Packard could command a book of such scope and expense. This monumental work has required ten years of research, documentation and photography. It represents many more decades of collecting Packard automobiles, facts, photographs, technical data and information to record for all time every aspect, every model, every achievement of the Packard motor car and the men who made its name an emblem and international byword for taste and refinement in automotive design and engineering. Over three years were spent in intensive writing, checking, cross-checking, rewriting, coordinating, editing, and winnowing thousands of rare and unpublished historic photographs. This volume represents the scholarly efforts of sixteen contributors and was written by ten highly qualified authorities on Packard lore.Winner of a Cugnot Award.
American ‘Independent’ Automakers - AMC to Willys 1945 to 1960
Author: Norm Mort
Publisher: David and Charles
ISBN: 178711838X
Category :
Languages : en
Pages : 235
Book Description
The independent automakers who had survived the depression of the 1930s had flexibility and enough capital from the war to be the first to launch all-new models for a car-starved nation. So lucrative was the American post-war car market that new automobile companies were also formed to cash in on the pent-up demand for new cars. This is their story told through text and the use of contemporary brochures, period literature, factory photos, road test info, and over 90 new, previously unpublished colour photos of restored examples to relate the importance of these historic vehicles.
Publisher: David and Charles
ISBN: 178711838X
Category :
Languages : en
Pages : 235
Book Description
The independent automakers who had survived the depression of the 1930s had flexibility and enough capital from the war to be the first to launch all-new models for a car-starved nation. So lucrative was the American post-war car market that new automobile companies were also formed to cash in on the pent-up demand for new cars. This is their story told through text and the use of contemporary brochures, period literature, factory photos, road test info, and over 90 new, previously unpublished colour photos of restored examples to relate the importance of these historic vehicles.
Packard
Author: Dennis Adler
Publisher: Motorbooks
ISBN: 0760319286
Category : Packard automobile
Languages : en
Pages : 160
Book Description
Foreword by Jay Leno. The author delivers the complete history of this magnificent marque, from Packard's first Model A horseless carriage of 1899, to the company's final days in 1958. Archival black-and-white photographs, stunning new color photos, and a thorough and well-researched text guide you through Packard's stylish lineup.
Publisher: Motorbooks
ISBN: 0760319286
Category : Packard automobile
Languages : en
Pages : 160
Book Description
Foreword by Jay Leno. The author delivers the complete history of this magnificent marque, from Packard's first Model A horseless carriage of 1899, to the company's final days in 1958. Archival black-and-white photographs, stunning new color photos, and a thorough and well-researched text guide you through Packard's stylish lineup.
The Hidden Persuaders
Author: Vance Packard
Publisher: Ig Publishing
ISBN: 9780978843106
Category : Business & Economics
Languages : en
Pages : 0
Book Description
A discussion of how modern advertising attempts to control our thoughts and desires in order to make us buy the products it produces. Exploring the use of consumer motivational research and other psychological techniques, including subliminal tactics, this book shows how advertisers secretly manipulate mass desire for consumer goods and products. In addition, Packard also discusses advertising in politics, predicting the way image and personality rapidly came to overshadow real issues in the televised age.
Publisher: Ig Publishing
ISBN: 9780978843106
Category : Business & Economics
Languages : en
Pages : 0
Book Description
A discussion of how modern advertising attempts to control our thoughts and desires in order to make us buy the products it produces. Exploring the use of consumer motivational research and other psychological techniques, including subliminal tactics, this book shows how advertisers secretly manipulate mass desire for consumer goods and products. In addition, Packard also discusses advertising in politics, predicting the way image and personality rapidly came to overshadow real issues in the televised age.
Independent Hardtops 1949-1964
Author: Don Narus
Publisher: Lulu.com
ISBN: 1365577546
Category : History
Languages : en
Pages : 160
Book Description
Covers Studebaker, Packard, Hudson, Nash, Kaiser-Frazer and Willys. All hardtop models including Concepts, show cars and one-offs. Over 200 large B&W photos, history, specs and details. Excellent premier, great reference guide. Must have addition to your library
Publisher: Lulu.com
ISBN: 1365577546
Category : History
Languages : en
Pages : 160
Book Description
Covers Studebaker, Packard, Hudson, Nash, Kaiser-Frazer and Willys. All hardtop models including Concepts, show cars and one-offs. Over 200 large B&W photos, history, specs and details. Excellent premier, great reference guide. Must have addition to your library
American Cars, 1946-1959
Author: J. “Kelly” Flory, Jr.
Publisher: McFarland
ISBN: 0786452307
Category : Transportation
Languages : en
Pages : 1049
Book Description
From the resumption of automobile production at the close of World War II through the 1950s, the American auto industry would see the births and deaths of several manufacturers, great technological advances, and an era of dramatic styling as a prospering nation asserted its growing mobility. Cars of this period are among the most iconic vehicles ever built in the United States: the 1949 Ford, the remarkable Studebaker designs of 1950 and 1953, the 1955-1957 Chevrolets, the "Forward Look" Chrysler products, the ill-fated Edsel and many others. This comprehensive reference book details every model from each of the major manufacturers (including independents such as Kaiser-Frazer and Crosley but excluding very low-volume marques such as Tucker) from model years 1946 through 1959. Year by year, it provides an overview of the industry and market, followed by an individual report on each company: its main news for the year (introductions or cancellations of models, new engines and transmissions, advertising themes, sales trends etc.); its production figures and market status; and its powertrain offerings, paint colors and major options. The company's models are then detailed individually with such information as body styles, prices, dimensions and weights, standard equipment and production figures. Nearly 1,000 photographs are included.
Publisher: McFarland
ISBN: 0786452307
Category : Transportation
Languages : en
Pages : 1049
Book Description
From the resumption of automobile production at the close of World War II through the 1950s, the American auto industry would see the births and deaths of several manufacturers, great technological advances, and an era of dramatic styling as a prospering nation asserted its growing mobility. Cars of this period are among the most iconic vehicles ever built in the United States: the 1949 Ford, the remarkable Studebaker designs of 1950 and 1953, the 1955-1957 Chevrolets, the "Forward Look" Chrysler products, the ill-fated Edsel and many others. This comprehensive reference book details every model from each of the major manufacturers (including independents such as Kaiser-Frazer and Crosley but excluding very low-volume marques such as Tucker) from model years 1946 through 1959. Year by year, it provides an overview of the industry and market, followed by an individual report on each company: its main news for the year (introductions or cancellations of models, new engines and transmissions, advertising themes, sales trends etc.); its production figures and market status; and its powertrain offerings, paint colors and major options. The company's models are then detailed individually with such information as body styles, prices, dimensions and weights, standard equipment and production figures. Nearly 1,000 photographs are included.
The Dry Grass of August
Author: Anna Jean Mayhew
Publisher: Kensington
ISBN: 1496722264
Category : Fiction
Languages : en
Pages : 307
Book Description
In this beautifully written debut, Anna Jean Mayhew offers a riveting depiction of Southern life in the throes of segregation, what it will mean for a young girl on her way to adulthood—and for the woman who means the world to her . . . On a scorching day in August 1954, thirteen-year-old Jubie Watts leaves Charlotte, North Carolina, with her family for a Florida vacation. Crammed into the Packard along with Jubie are her three siblings, her mother, and the family’s black maid, Mary Luther. For as long as Jubie can remember, Mary has been there—cooking, cleaning, compensating for her father’s rages and her mother’s benign neglect, and loving Jubie unconditionally. Bright and curious, Jubie takes note of the anti-integration signs they pass, and of the racial tension that builds as they journey further south. But she could never have predicted the shocking turn their trip will take. Now, in the wake of tragedy, Jubie must confront her parents’ failings and limitations, decide where her own convictions lie, and make the tumultuous leap to independence . . . Infused with the intensity of a changing time, here is a story of hope, heartbreak, and the love and courage that can transform us—from child to adult, from wounded to indomitable. “Mayhew keeps the story taut, thoughtful and complex, elevating it from the throng of coming-of-age books.” —Publishers Weekly “Beautifully written, with complex characters, an urgent plot, and an ending so shocking and real it had me in tears.” —Eleanor Brown, New York Times bestselling author of The Weird Sisters “A must-read for fans of The Help.” —Woman’s World
Publisher: Kensington
ISBN: 1496722264
Category : Fiction
Languages : en
Pages : 307
Book Description
In this beautifully written debut, Anna Jean Mayhew offers a riveting depiction of Southern life in the throes of segregation, what it will mean for a young girl on her way to adulthood—and for the woman who means the world to her . . . On a scorching day in August 1954, thirteen-year-old Jubie Watts leaves Charlotte, North Carolina, with her family for a Florida vacation. Crammed into the Packard along with Jubie are her three siblings, her mother, and the family’s black maid, Mary Luther. For as long as Jubie can remember, Mary has been there—cooking, cleaning, compensating for her father’s rages and her mother’s benign neglect, and loving Jubie unconditionally. Bright and curious, Jubie takes note of the anti-integration signs they pass, and of the racial tension that builds as they journey further south. But she could never have predicted the shocking turn their trip will take. Now, in the wake of tragedy, Jubie must confront her parents’ failings and limitations, decide where her own convictions lie, and make the tumultuous leap to independence . . . Infused with the intensity of a changing time, here is a story of hope, heartbreak, and the love and courage that can transform us—from child to adult, from wounded to indomitable. “Mayhew keeps the story taut, thoughtful and complex, elevating it from the throng of coming-of-age books.” —Publishers Weekly “Beautifully written, with complex characters, an urgent plot, and an ending so shocking and real it had me in tears.” —Eleanor Brown, New York Times bestselling author of The Weird Sisters “A must-read for fans of The Help.” —Woman’s World