Author: Saurav Uniyal
Publisher: Clever Fox Publishing
ISBN: 9356485860
Category : Antiques & Collectibles
Languages : en
Pages : 194
Book Description
In an Era characterized by the pervasive influence of digital technology in every facet of our lives, the book “Human cognition: In the Digital Era” emerges as a critical exploration of the intricate relationship between Human Cognitive processes and the Digital landscape that envelops us. The aim of the book is to provide essential insights for navigating our digital future, fostering an understanding of how cognitive faculties adapt and evolve. Organized into six sections, the book delves into key topics. Section I: Digital Detox and Cognitive Rejuvenation examines the importance of disconnecting from devices to restore mental health. Section II: Digital Exposure and Learning focuses on how screen exposure affects cognitive development, especially in children, and the cognitive challenges posed by online learning post-COVID. Section III: Artificial Intelligence and Cognitive Adaptation investigates AI’s influence on decision-making, cognitive diversity, and errors in cybercrime. Section IV: Digital Interactions and Relationships explores online identity, parasocial relationships, and their impact on social cognition. Section V: Digital Marketing and Cognitive Automation analyzes the cognitive mechanisms behind consumer behavior in the digital economy. Section VI: Diverse Perspectives on Digital Engagement and Cognition highlights digital mental health interventions and smartphone usage effects on mindfulness in adolescents. This book is designed for academician, researchers, policy makers, students, and anyone interested in the profound ways digital technology is shaping human thought and behavior. This book’s unique contribution lies in its ability to foster a deeper comprehension of the transformative power of the digital era on human cognition
Digital and Social Media Marketing
Author: Nripendra P. Rana
Publisher: Springer Nature
ISBN: 3030243745
Category : Business & Economics
Languages : en
Pages : 337
Book Description
This book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of developed theories and approaches employed in the Western world. The book investigates problems specific to emerging markets, while identifying new theoretical constructs and practical applications of digital marketing. It addresses topics such as electronic word of mouth (eWOM), demographic differences in digital marketing, mobile marketing, search engine advertising, among others. A radical increase in both temporal and geographical reach is empowering consumers to exert influence on brands, products, and services. Information and Communication Technologies (ICTs) and digital media are having a significant impact on the way people communicate and fulfil their socio-economic, emotional and material needs. These technologies are also being harnessed by businesses for various purposes including distribution and selling of goods, retailing of consumer services, customer relationship management, and influencing consumer behaviour by employing digital marketing practices. This book considers this, as it examines the practice and research related to digital and social media marketing.
Publisher: Springer Nature
ISBN: 3030243745
Category : Business & Economics
Languages : en
Pages : 337
Book Description
This book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of developed theories and approaches employed in the Western world. The book investigates problems specific to emerging markets, while identifying new theoretical constructs and practical applications of digital marketing. It addresses topics such as electronic word of mouth (eWOM), demographic differences in digital marketing, mobile marketing, search engine advertising, among others. A radical increase in both temporal and geographical reach is empowering consumers to exert influence on brands, products, and services. Information and Communication Technologies (ICTs) and digital media are having a significant impact on the way people communicate and fulfil their socio-economic, emotional and material needs. These technologies are also being harnessed by businesses for various purposes including distribution and selling of goods, retailing of consumer services, customer relationship management, and influencing consumer behaviour by employing digital marketing practices. This book considers this, as it examines the practice and research related to digital and social media marketing.
Human Cognition: In the Digital Era
Author: Saurav Uniyal
Publisher: Clever Fox Publishing
ISBN: 9356485860
Category : Antiques & Collectibles
Languages : en
Pages : 194
Book Description
In an Era characterized by the pervasive influence of digital technology in every facet of our lives, the book “Human cognition: In the Digital Era” emerges as a critical exploration of the intricate relationship between Human Cognitive processes and the Digital landscape that envelops us. The aim of the book is to provide essential insights for navigating our digital future, fostering an understanding of how cognitive faculties adapt and evolve. Organized into six sections, the book delves into key topics. Section I: Digital Detox and Cognitive Rejuvenation examines the importance of disconnecting from devices to restore mental health. Section II: Digital Exposure and Learning focuses on how screen exposure affects cognitive development, especially in children, and the cognitive challenges posed by online learning post-COVID. Section III: Artificial Intelligence and Cognitive Adaptation investigates AI’s influence on decision-making, cognitive diversity, and errors in cybercrime. Section IV: Digital Interactions and Relationships explores online identity, parasocial relationships, and their impact on social cognition. Section V: Digital Marketing and Cognitive Automation analyzes the cognitive mechanisms behind consumer behavior in the digital economy. Section VI: Diverse Perspectives on Digital Engagement and Cognition highlights digital mental health interventions and smartphone usage effects on mindfulness in adolescents. This book is designed for academician, researchers, policy makers, students, and anyone interested in the profound ways digital technology is shaping human thought and behavior. This book’s unique contribution lies in its ability to foster a deeper comprehension of the transformative power of the digital era on human cognition
Publisher: Clever Fox Publishing
ISBN: 9356485860
Category : Antiques & Collectibles
Languages : en
Pages : 194
Book Description
In an Era characterized by the pervasive influence of digital technology in every facet of our lives, the book “Human cognition: In the Digital Era” emerges as a critical exploration of the intricate relationship between Human Cognitive processes and the Digital landscape that envelops us. The aim of the book is to provide essential insights for navigating our digital future, fostering an understanding of how cognitive faculties adapt and evolve. Organized into six sections, the book delves into key topics. Section I: Digital Detox and Cognitive Rejuvenation examines the importance of disconnecting from devices to restore mental health. Section II: Digital Exposure and Learning focuses on how screen exposure affects cognitive development, especially in children, and the cognitive challenges posed by online learning post-COVID. Section III: Artificial Intelligence and Cognitive Adaptation investigates AI’s influence on decision-making, cognitive diversity, and errors in cybercrime. Section IV: Digital Interactions and Relationships explores online identity, parasocial relationships, and their impact on social cognition. Section V: Digital Marketing and Cognitive Automation analyzes the cognitive mechanisms behind consumer behavior in the digital economy. Section VI: Diverse Perspectives on Digital Engagement and Cognition highlights digital mental health interventions and smartphone usage effects on mindfulness in adolescents. This book is designed for academician, researchers, policy makers, students, and anyone interested in the profound ways digital technology is shaping human thought and behavior. This book’s unique contribution lies in its ability to foster a deeper comprehension of the transformative power of the digital era on human cognition
The Impact of the Digital Consumer's Emotional Intelligence in Relation to the Moral Values Promoted in E-Business
Author: Ioana Bucur-Teodorescu
Publisher: Springer Nature
ISBN: 3658329653
Category : Business & Economics
Languages : en
Pages : 247
Book Description
The study on the impact of the digital consumer's emotional intelligence based on the moral values promoted in e-business presents an actual interdisciplinary topic in the context of the digital age. The research proposes an original approach to e-business and digital consumer in terms of moral values and emotional intelligence. The Internet has positive effects on consumers and organizations when it is used properly to improve the quality of life. New consumers are more selective, receptive and interested in new technologies. Digital consumers have the opportunity to get informed quickly about products/services offers and e-business provides a simplified acquisition process through diversity and accessibility.
Publisher: Springer Nature
ISBN: 3658329653
Category : Business & Economics
Languages : en
Pages : 247
Book Description
The study on the impact of the digital consumer's emotional intelligence based on the moral values promoted in e-business presents an actual interdisciplinary topic in the context of the digital age. The research proposes an original approach to e-business and digital consumer in terms of moral values and emotional intelligence. The Internet has positive effects on consumers and organizations when it is used properly to improve the quality of life. New consumers are more selective, receptive and interested in new technologies. Digital consumers have the opportunity to get informed quickly about products/services offers and e-business provides a simplified acquisition process through diversity and accessibility.
Handbook of Research on Disruptive Innovation and Digital Transformation in Asia
Author: Ordóñez de Pablos, Patricia
Publisher: IGI Global
ISBN: 1799864782
Category : Business & Economics
Languages : en
Pages : 661
Book Description
With new technologies constantly being created, implemented, and sold, it is a robust opportunity for companies to hop on board with the latest digital trends. With the business world undergoing rapid changes and advancements in current times, the transformation process has been rapid and the disruptions significant. This has created a culture of innovation and a plethora of available business opportunities, especially when focused on Central Asia, Southeast Asia, and East Asia. Along with these innovative technologies and new opportunities in the business world comes challenges and trends within the Asian region that require more attention and advanced research to fully understand this digital transformation era and the resulting impacts, challenges, and solutions. The Handbook of Research on Disruptive Innovation and Digital Transformation in Asia addresses key topics for understanding business opportunities in Asia, covering a variety of challenges and nations in the Asian region from technological disruption and innovation to connectivity and economic corridors in Asia, Islamic finance and tourism, and more. Due to its innovative topics and approaches, geographical focus, and methodologies, the chapters provide readers with a unique value in bringing new perspectives to understanding emerging businesses and challenges in Asia. This book is ideal for professors in academia, deans, students, politicians, policymakers, corporate heads of firms, senior general managers, managing directors, information technology directors and managers, and researchers.
Publisher: IGI Global
ISBN: 1799864782
Category : Business & Economics
Languages : en
Pages : 661
Book Description
With new technologies constantly being created, implemented, and sold, it is a robust opportunity for companies to hop on board with the latest digital trends. With the business world undergoing rapid changes and advancements in current times, the transformation process has been rapid and the disruptions significant. This has created a culture of innovation and a plethora of available business opportunities, especially when focused on Central Asia, Southeast Asia, and East Asia. Along with these innovative technologies and new opportunities in the business world comes challenges and trends within the Asian region that require more attention and advanced research to fully understand this digital transformation era and the resulting impacts, challenges, and solutions. The Handbook of Research on Disruptive Innovation and Digital Transformation in Asia addresses key topics for understanding business opportunities in Asia, covering a variety of challenges and nations in the Asian region from technological disruption and innovation to connectivity and economic corridors in Asia, Islamic finance and tourism, and more. Due to its innovative topics and approaches, geographical focus, and methodologies, the chapters provide readers with a unique value in bringing new perspectives to understanding emerging businesses and challenges in Asia. This book is ideal for professors in academia, deans, students, politicians, policymakers, corporate heads of firms, senior general managers, managing directors, information technology directors and managers, and researchers.
Online Consumer Behavior
Author: Angeline Close Scheinbaum
Publisher: Routledge
ISBN: 1136342214
Category : Business & Economics
Languages : en
Pages : 402
Book Description
Social media (e.g., Facebook, LinkedIn, Groupon, Twitter) have changed the way consumers and advertisers behave. It is crucial to understand how consumers think, feel and act regarding social media, online advertising, and online shopping. Business practitioners, students and marketers are trying to understand online consumer experiences that help instill brand loyalty. This book is one of the first to present scholarly theory and research to help explain and predict online consumer behavior.
Publisher: Routledge
ISBN: 1136342214
Category : Business & Economics
Languages : en
Pages : 402
Book Description
Social media (e.g., Facebook, LinkedIn, Groupon, Twitter) have changed the way consumers and advertisers behave. It is crucial to understand how consumers think, feel and act regarding social media, online advertising, and online shopping. Business practitioners, students and marketers are trying to understand online consumer experiences that help instill brand loyalty. This book is one of the first to present scholarly theory and research to help explain and predict online consumer behavior.
Research Handbook on Artificial Intelligence and Communication
Author: Seungahn Nah
Publisher: Edward Elgar Publishing
ISBN: 1803920300
Category : Computers
Languages : en
Pages : 453
Book Description
This forward-looking Research Handbook makes an insightful contribution to the emerging field of studies on communication of, by and with AI. Bringing together state-of-the-art research from over 50 leading international scholars across various fields, it provides a comprehensive overview of the complex intersections between AI and communication.
Publisher: Edward Elgar Publishing
ISBN: 1803920300
Category : Computers
Languages : en
Pages : 453
Book Description
This forward-looking Research Handbook makes an insightful contribution to the emerging field of studies on communication of, by and with AI. Bringing together state-of-the-art research from over 50 leading international scholars across various fields, it provides a comprehensive overview of the complex intersections between AI and communication.
Motivating Cooperation and Compliance with Authority
Author: Brian H. Bornstein
Publisher: Springer
ISBN: 3319161512
Category : Psychology
Languages : en
Pages : 231
Book Description
This volume explores the various ways in which trust is thought about and studied in contemporary society. In doing so, it aims to advance both theoretical and methodological perspectives on trust. Trust is an important topic in this series because it raises issues of both motivation and emotion. Specifically, notions of trust and fairness motivate individuals to behave in a manner they deem appropriate when responding to governmental authority. On the emotions-related side, individuals have emotional responses to institutions with authority over their lives, such as the city government or the Supreme Court, depending on whether they perceive the institutions as legitimate. The public’s trust and confidence in governmental institutions are frequently claimed as essential to the functioning of democracy), spawning considerable research and commentary. For those in the law and social sciences, the tendency is to focus on the criminal justice system in general and the courts in particular. However, other public institutions also need trust and confidence in order not only to promote democracy but also to assure effective governance, facilitate societal interactions, and optimize organizational productivity. Not surprisingly, therefore, important research and commentary is found in literatures that focus on issues ranging from social sciences to natural resources, from legislatures to executive branch agencies, from brick and mortar businesses to online commerce, from health and medicine to schools, from international development to terrorism, etc. This volume integrates these various approaches to trust from these disciplines, with the goal of fostering a truly interdisciplinary dialogue. By virtue of this interdisciplinary focus, the volume should have broad appeal for researchers and instructors in a variety of disciplines: psychology, sociology, political science, criminal justice, social justice practitioners, economics and other areas.
Publisher: Springer
ISBN: 3319161512
Category : Psychology
Languages : en
Pages : 231
Book Description
This volume explores the various ways in which trust is thought about and studied in contemporary society. In doing so, it aims to advance both theoretical and methodological perspectives on trust. Trust is an important topic in this series because it raises issues of both motivation and emotion. Specifically, notions of trust and fairness motivate individuals to behave in a manner they deem appropriate when responding to governmental authority. On the emotions-related side, individuals have emotional responses to institutions with authority over their lives, such as the city government or the Supreme Court, depending on whether they perceive the institutions as legitimate. The public’s trust and confidence in governmental institutions are frequently claimed as essential to the functioning of democracy), spawning considerable research and commentary. For those in the law and social sciences, the tendency is to focus on the criminal justice system in general and the courts in particular. However, other public institutions also need trust and confidence in order not only to promote democracy but also to assure effective governance, facilitate societal interactions, and optimize organizational productivity. Not surprisingly, therefore, important research and commentary is found in literatures that focus on issues ranging from social sciences to natural resources, from legislatures to executive branch agencies, from brick and mortar businesses to online commerce, from health and medicine to schools, from international development to terrorism, etc. This volume integrates these various approaches to trust from these disciplines, with the goal of fostering a truly interdisciplinary dialogue. By virtue of this interdisciplinary focus, the volume should have broad appeal for researchers and instructors in a variety of disciplines: psychology, sociology, political science, criminal justice, social justice practitioners, economics and other areas.
Market Signaling: Informational Transfer in Hiring and Related Screening Processes
Author: A. Michael Spence
Publisher:
ISBN:
Category : Information measurement
Languages : en
Pages : 221
Book Description
Publisher:
ISBN:
Category : Information measurement
Languages : en
Pages : 221
Book Description
Delivering Distinctive Value in Emerging Economies
Author: Thomas Anning-Dorson
Publisher: CRC Press
ISBN: 1000527190
Category : Business & Economics
Languages : en
Pages : 419
Book Description
The idea behind editing this book is to present a contemporary reference that tells the story of how businesses and institutions in emerging economies are circumventing or can better circumvent institutional voids in order to create distinct value for consumers and develop resilient and sustainable economies. For this book, we gathered 24 contributions (or chapters) on new directions and strategies to create value in emerging economies. The contributions span thematic areas such as: COVID-19 and small businesses, social influencers and COVID-19 advocacy, artisan entrepreneurship, leadership and project success, internationalization and intellectual property, cultural artifacts in corporate branding, fintech adoption, mobile money and agriculture value chain, workplace fraud, ethical decision-making in accountancy, modeling early detection of mother’s mode of delivery, assessment of health systems in Africa, online platforms and patient empowerment, students’ academic engagement and technology, and continuous use of e-learning among professional accounting students. The authors of these contributions discuss the relevance of each chapter to its target audience (practitioners and students). They also outline the implications for practice and policy (where applicable) alongside the concluding arguments of their respective chapters. In effect, the 24 chapters offer key strategic directions for businesses, public sector institutions, non-governmental organizations, and international development institutions to be more efficient and sustainably responsible in delivering distinctive value in emerging economies. Emerging economies have become an opportune interest of practitioners, entrepreneurs and policy makers worldwide. Hence, a contemporary text which explores how to create and deliver distinct value in these economies is a must a read.
Publisher: CRC Press
ISBN: 1000527190
Category : Business & Economics
Languages : en
Pages : 419
Book Description
The idea behind editing this book is to present a contemporary reference that tells the story of how businesses and institutions in emerging economies are circumventing or can better circumvent institutional voids in order to create distinct value for consumers and develop resilient and sustainable economies. For this book, we gathered 24 contributions (or chapters) on new directions and strategies to create value in emerging economies. The contributions span thematic areas such as: COVID-19 and small businesses, social influencers and COVID-19 advocacy, artisan entrepreneurship, leadership and project success, internationalization and intellectual property, cultural artifacts in corporate branding, fintech adoption, mobile money and agriculture value chain, workplace fraud, ethical decision-making in accountancy, modeling early detection of mother’s mode of delivery, assessment of health systems in Africa, online platforms and patient empowerment, students’ academic engagement and technology, and continuous use of e-learning among professional accounting students. The authors of these contributions discuss the relevance of each chapter to its target audience (practitioners and students). They also outline the implications for practice and policy (where applicable) alongside the concluding arguments of their respective chapters. In effect, the 24 chapters offer key strategic directions for businesses, public sector institutions, non-governmental organizations, and international development institutions to be more efficient and sustainably responsible in delivering distinctive value in emerging economies. Emerging economies have become an opportune interest of practitioners, entrepreneurs and policy makers worldwide. Hence, a contemporary text which explores how to create and deliver distinct value in these economies is a must a read.
Analyzing Security, Trust, and Crime in the Digital World
Author: Nemati, Hamid R.
Publisher: IGI Global
ISBN: 1466648570
Category : Computers
Languages : en
Pages : 299
Book Description
In the digital era, information is the most valuable resource, and protecting ones assets is a constant struggle for both individuals and organizations. Analyzing Security, Trust, and Crime in the Digital World explores techniques and technologies used to secure data and prevent intrusion in virtual environments. Within these pages, computer scientists, programmers, engineers, and practitioners will find meaningful research on intrusion detection and authentication techniques in order to further defend their own systems and protect the information therein.
Publisher: IGI Global
ISBN: 1466648570
Category : Computers
Languages : en
Pages : 299
Book Description
In the digital era, information is the most valuable resource, and protecting ones assets is a constant struggle for both individuals and organizations. Analyzing Security, Trust, and Crime in the Digital World explores techniques and technologies used to secure data and prevent intrusion in virtual environments. Within these pages, computer scientists, programmers, engineers, and practitioners will find meaningful research on intrusion detection and authentication techniques in order to further defend their own systems and protect the information therein.