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Author: Lawrence J. Gitman Publisher: ISBN: Category : Business & Economics Languages : en Pages : 1455
Book Description
Introduction to Business covers the scope and sequence of most introductory business courses. The book provides detailed explanations in the context of core themes such as customer satisfaction, ethics, entrepreneurship, global business, and managing change. Introduction to Business includes hundreds of current business examples from a range of industries and geographic locations, which feature a variety of individuals. The outcome is a balanced approach to the theory and application of business concepts, with attention to the knowledge and skills necessary for student success in this course and beyond. This is an adaptation of Introduction to Business by OpenStax. You can access the textbook as pdf for free at openstax.org. Minor editorial changes were made to ensure a better ebook reading experience. Textbook content produced by OpenStax is licensed under a Creative Commons Attribution 4.0 International License.
Author: Lawrence J. Gitman Publisher: ISBN: Category : Business & Economics Languages : en Pages : 1455
Book Description
Introduction to Business covers the scope and sequence of most introductory business courses. The book provides detailed explanations in the context of core themes such as customer satisfaction, ethics, entrepreneurship, global business, and managing change. Introduction to Business includes hundreds of current business examples from a range of industries and geographic locations, which feature a variety of individuals. The outcome is a balanced approach to the theory and application of business concepts, with attention to the knowledge and skills necessary for student success in this course and beyond. This is an adaptation of Introduction to Business by OpenStax. You can access the textbook as pdf for free at openstax.org. Minor editorial changes were made to ensure a better ebook reading experience. Textbook content produced by OpenStax is licensed under a Creative Commons Attribution 4.0 International License.
Author: U. S. Department of Homeland Security Federal Emergency Management Agency Publisher: CreateSpace ISBN: 9781484168882 Category : Languages : en Pages : 168
Book Description
Emergency Medical Services (EMS) agencies regardless of service delivery model have sought guidance on how to better integrate their emergency preparedness and response activities into similar processes occurring at the local, regional, State, tribal, and Federal levels. This primary purpose of this project is to begin the process of providing that guidance as it relates to mass care incident deployment.
Author: Delbert I. Hawkins Publisher: McGraw-Hill/Irwin ISBN: 9780072865493 Category : Consumer Behavior Languages : en Pages : 0
Book Description
Consumer Behavior, 9/e, by Hawkins, Best, & Coney offers balanced coverage of consumer behavior including the psychological, social, and managerial implications. The new edition features current and exciting examples that are tied into global and technology consumer behavior issues and trends, a solid foundation in marketing strategy, integrated coverage of ethical/social issues and outlines the consumer decision process. This text is known for its ability to link topics back to marketing decision-making and strategic planning which gives students the foundation to understanding consumer behavior which will make them better consumers and better marketers.
Author: U S Marine Corps History Division Publisher: St, John's Press ISBN: 9781946411235 Category : Languages : en Pages :
Book Description
This volume presents a collection of 38 articles, interviews, and speeches describing many aspects of the U.S. Marine Corps' participation in Operation Enduring Freedom from 2001 to 2009. This work is intended to serve as a general overview and provisional reference to inform both Marines and the general public until the History Division completes monographs dealing with major Marine Corps operations during the campaign. The accompanying annotated bibliography provides a detailed look at selected sources that currently exist until new scholarship and archival materials become available. From the Preface - From the outset, some experts doubted that the U.S. Marines Corps would play a major role in Afghanistan given the landlocked nature of the battlefield. Naval expeditionary Task Force 58 (TF-58) commanded by then-Brigadier General James N. Mattis silenced naysayers with the farthest ranging amphibious assault in Marine Corps/Navy history. In late November 2001, Mattis' force seized what became Forward Operating Base Rhino, Afghanistan, from naval shipping some 400 miles away. The historic assault not only blazed a path for follow-on forces, it also cut off fleeing al-Qaeda and Taliban elements and aided in the seizure of Kandahar. While Corps doctrine and culture advocates Marine employment as a fully integrated Marine air-ground task force (MAGTF), deployments to Afghanistan often reflected what former Commandant General Charles C. Krulak coined as the "three-block war." Following TF-58's deployment during the initial take down of the Taliban regime, the MAGTF made few appearances in Afghanistan until 2008. Before then, subsequent Marine units often deployed as a single battalion under the command of the U.S. Army Combined Joint Task Force (CJTF) to provide security for provincial reconstruction teams. The Marine Corps also provided embedded training teams to train and mentor the fledgling Afghan National Army and Police. Aviation assets sporadically deployed to support the U.S.-led coalition mostly to conduct a specific mission or to bridge a gap in capability, such as close air support or electronic warfare to counter the improvised explosive device threat. From 2003 to late 2007, the national preoccupation with stabilizing Iraq focused most Marine Corps assets on stemming the insurgency, largely centered in the restive al-Anbar Province. As a result of the North Atlantic Treaty Organization (NATO) taking over command of Afghan operations and Marine Corps' commitments in Iraq, relatively few Marine units operated in Afghanistan from late 2006 to 2007. Although Marines first advocated shifting resources from al-Anbar to southern Afghanistan in early 2007, the George W. Bush administration delayed the Marine proposal for fear of losing the gains made as a result of Army General David H. Petraeus' "surge strategy" in Iraq. By late 2007, the situation in Afghanistan had deteriorated to the point that it inspired Rolling Stone to later publish the story "How We Lost the War We Won." In recognition of the shifting tides in both Iraq and Afghanistan, the Bush administration began to transfer additional resources to Afghanistan in early 2008. The shift prompted senior Marines to again push for a more prominent role in the Afghan campaign, even proposing to take over the Afghan mission from the Army. . . .
Author: Paul Carroll Publisher: Three Rivers Press ISBN: 9780517882214 Category : Computer industry Languages : en Pages : 0
Book Description
A reporter who spent seven years covering IBM for the Wall Street Journal tells the inside story of the giant corporation's fall from grace. This edition includes an afterword updating IBM's fortunes after Louis Gerstner's first year as the company's CEO.
Author: Charles T. Clotfelter Publisher: Cambridge University Press ISBN: 1108421121 Category : Business & Economics Languages : en Pages : 403
Book Description
This book expands on the argument that spectator sports, despite their problems, have become a central function of American universities.
Author: Carol V Brown Publisher: Pearson Education (Us) ISBN: 9780131789609 Category : Languages : en Pages : 786
Book Description
For upper-level undergraduate and graduate level MIS courses.ThisMIS text gives students and active managers a thorough and practical guide to IT management practices and issues."
Author: Guy Kawasaki Publisher: HarperCollins Publishers ISBN: Category : Business & Economics Languages : en Pages : 228
Book Description
The Macintosh Way is a "take-no-prisoners guide to marketing warfare" says Jean Louis Gasse, President of Apple Products. Must reading for anyone in the high-tech industry, it is valuable, insightful guide to innovation management and marketing for any industry.
Author: Glenn M. Wong Publisher: Praeger ISBN: Category : Education Languages : en Pages : 814
Book Description
In this thoroughly revised Second Edition, Glenn Wong updates and adds to his already highly successful First Editon. He addresses the significant changes that have come about in amateur sports law and administrative practice over the last several years. These changes impact amateur athletic associations; athletes' rights; administrative procedures; and the liability of sponsoring organizations. Issues of special topicality and importance, including women's sports, drug testing, and the issues involved in the change of status to professional, are closely examined. Amateur sports have expanded rapidly, as have legal issues and ramifications concerning them. Wong's careful, detailed, and clear exposition and analysis both organizes and clarifies fundamental principles affecting athletes, associations, and management in the category of amateur sports. This is an indispensable text, resource and guide.
Author: Lawrence J. Gitman
Author: Lawrence J. Gitman
Author: U. S. Department of Homeland Security Federal Emergency Management Agency
Author: Delbert I. Hawkins
Author: John B. Torinus
Author: U S Marine Corps History Division
Author: Paul Carroll
Author: Charles T. Clotfelter
Author: Carol V Brown
Author: Guy Kawasaki
Author: Glenn M. Wong