New York/New Jersey Publicity Guide & Media Directory 2016-17 PDF Download
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Author: Jaci Clement Publisher: Fair Media Council ISBN: 9780692664339 Category : Languages : en Pages : 92
Book Description
Want news coverage? Get this book. The New York/New Jersey Publicity Guide & Media Directory is everything you need to secure news coverage in the New York metro area -- the No. 1 media market in the world. Filled with expert advice as well as tips on how to build your brand and navigate your way into the news, plus contact information -- phone numbers, email addresses, twitter handles and more (depending on the journalist's preference for story pitches) -- for hundreds of journalists and news outlets throughout Long Island, Queens, New York City and Northern New Jersey. Contributors include some of the most notable experts in the communications business in New York. They include: Bethpage Federal Credit Union's Linda Armyn offering branding advice and taking you behind the scenes of the Bethpage Air Show, one of the largest air shows in the country; Epoch 5's Katherine Heaviside giving advice on holding a successful press conference; Northwell's Terry Lynam offering rebranding tips, following the rebrand of North Shore-LIJ Health Systems to become Northwell; Hofstra University Prof. Jeffrey Morosoff discussing how a well-crafted press release release remains a vital component of a communicator's toolkit; Farmingdale State College's (and former journalist) Patrick Calabria giving an inside look at what you say vs. what the media hears; South Nassau Communities Hospital's Mark Head offering a detailed report on how to leverage social media to build a brand And many more!
Author: Jaci Clement Publisher: Fair Media Council ISBN: 9780692664339 Category : Languages : en Pages : 92
Book Description
Want news coverage? Get this book. The New York/New Jersey Publicity Guide & Media Directory is everything you need to secure news coverage in the New York metro area -- the No. 1 media market in the world. Filled with expert advice as well as tips on how to build your brand and navigate your way into the news, plus contact information -- phone numbers, email addresses, twitter handles and more (depending on the journalist's preference for story pitches) -- for hundreds of journalists and news outlets throughout Long Island, Queens, New York City and Northern New Jersey. Contributors include some of the most notable experts in the communications business in New York. They include: Bethpage Federal Credit Union's Linda Armyn offering branding advice and taking you behind the scenes of the Bethpage Air Show, one of the largest air shows in the country; Epoch 5's Katherine Heaviside giving advice on holding a successful press conference; Northwell's Terry Lynam offering rebranding tips, following the rebrand of North Shore-LIJ Health Systems to become Northwell; Hofstra University Prof. Jeffrey Morosoff discussing how a well-crafted press release release remains a vital component of a communicator's toolkit; Farmingdale State College's (and former journalist) Patrick Calabria giving an inside look at what you say vs. what the media hears; South Nassau Communities Hospital's Mark Head offering a detailed report on how to leverage social media to build a brand And many more!
Author: Janis Teruggi Page Publisher: SAGE Publications ISBN: 1506358020 Category : Business & Economics Languages : en Pages : 497
Book Description
This practical introductory text presents the comprehensive field of public relations as it is today and as it will be tomorrow, exploring how public relations can play an active role in the betterment of society.
Author: Publisher: ISBN: Category : Languages : en Pages : 136
Book Description
In its 114th year, Billboard remains the world's premier weekly music publication and a diverse digital, events, brand, content and data licensing platform. Billboard publishes the most trusted charts and offers unrivaled reporting about the latest music, video, gaming, media, digital and mobile entertainment issues and trends.
Author: David Meerman Scott Publisher: John Wiley & Sons ISBN: 0470606630 Category : Business & Economics Languages : en Pages : 324
Book Description
A completely revised and updated edition of the BusinessWeek bestseller on effective, modern marketing and PR best practices The New Rules of Marketing and PR shows you how to leverage the potential that Web-based communication offers your business. Finally, you can speak directly to customers and buyers, establishing a personal link with the people who make your business work. This new second edition paperback keeps you up-to-date on the latest trends. New case studies and current examples are included to illustrate the very latest in marketing and PR trends Completely updated to reflect the latest marketing and PR techniques using social media sites such as Twitter, Facebook, and YouTube Includes a step-by-step action plan for harnessing the power of the Internet to communicate directly with buyers, increase sales, and raise online visibility David Meerman Scott is a renowned online marketing strategist, keynote speaker and the author of World Wide Rave, from Wiley The New Rules of Marketing and PR, Second Edition gives you all the information you need to craft powerful and effective marketing messages and get them to the right people at the right moment-at a fraction of the price of a traditional marketing campaign.
Author: Publisher: ISBN: Category : Languages : en Pages : 156
Book Description
In its 114th year, Billboard remains the world's premier weekly music publication and a diverse digital, events, brand, content and data licensing platform. Billboard publishes the most trusted charts and offers unrivaled reporting about the latest music, video, gaming, media, digital and mobile entertainment issues and trends.
Author: Michelle Alexander Publisher: The New Press ISBN: 1620971941 Category : Law Languages : en Pages : 434
Book Description
Named one of the most important nonfiction books of the 21st century by Entertainment Weekly‚ Slate‚ Chronicle of Higher Education‚ Literary Hub, Book Riot‚ and Zora A tenth-anniversary edition of the iconic bestseller—"one of the most influential books of the past 20 years," according to the Chronicle of Higher Education—with a new preface by the author "It is in no small part thanks to Alexander's account that civil rights organizations such as Black Lives Matter have focused so much of their energy on the criminal justice system." —Adam Shatz, London Review of Books Seldom does a book have the impact of Michelle Alexander's The New Jim Crow. Since it was first published in 2010, it has been cited in judicial decisions and has been adopted in campus-wide and community-wide reads; it helped inspire the creation of the Marshall Project and the new $100 million Art for Justice Fund; it has been the winner of numerous prizes, including the prestigious NAACP Image Award; and it has spent nearly 250 weeks on the New York Times bestseller list. Most important of all, it has spawned a whole generation of criminal justice reform activists and organizations motivated by Michelle Alexander's unforgettable argument that "we have not ended racial caste in America; we have merely redesigned it." As the Birmingham News proclaimed, it is "undoubtedly the most important book published in this century about the U.S." Now, ten years after it was first published, The New Press is proud to issue a tenth-anniversary edition with a new preface by Michelle Alexander that discusses the impact the book has had and the state of the criminal justice reform movement today.
Author: Pedersen, Paul M. Publisher: Human Kinetics ISBN: 1492550957 Category : Business & Economics Languages : en Pages : 544
Book Description
Thoroughly updated, Contemporary Sport Management, Sixth Edition, offers a complete and contemporary overview of the field. It addresses the professional component topical areas that must be mastered for COSMA accreditation, and it comes with an array of ancillaries that make instruction organized and easy.
Author: Publisher: ISBN: Category : Languages : en Pages : 110
Book Description
In its 114th year, Billboard remains the world's premier weekly music publication and a diverse digital, events, brand, content and data licensing platform. Billboard publishes the most trusted charts and offers unrivaled reporting about the latest music, video, gaming, media, digital and mobile entertainment issues and trends.
Author: Jaci Clement
Author: Jaci Clement
Author: Jeanne R. Graves
Author: Janis Teruggi Page
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Author: David Meerman Scott
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Author: Michelle Alexander
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Author: Pedersen, Paul M.
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