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Marketing to Libraries for the New Millennium

Marketing to Libraries for the New Millennium PDF Author: Hendrik Edelman
Publisher: ALCTS Papers on Library Technical Services and Collections
ISBN:
Category : Business & Economics
Languages : en
Pages : 220

Book Description
Annotation. This volume is based on the all-day programme, "Marketing to Libraries for the Millennium". Topics included: buying consortia; mergers and acquisitions; discussion lists versus traditional review media; on-demand print services; advances in approval and leasing plans; and more.
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