Marketing in Morocco PDF Download

Author: Latifa Louraoui
Publisher:
ISBN:
Category : Marketing
Languages : en
Pages : 28

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Author:
Publisher: Chronicle Books
ISBN: 0811877388
Category : Cooking
Languages : en
Pages : 227

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Presents an introduction to the food of Morocco, with eighty recipes for appetizers, tangine, coucous dishes, and stuffed pastries, along with a discussion of the country's history and diverse culinary culture.

Author: Carola Richter
Publisher: Open Book Publishers
ISBN: 1800640625
Category : Language Arts & Disciplines
Languages : en
Pages : 366

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Book Description
This volume provides a comparative analysis of media systems in the Arab world, based on criteria informed by the historical, political, social, and economic factors influencing a country’s media. Reaching beyond classical western media system typologies, Arab Media Systems brings together contributions from experts in the field of media in the Middle East and North Africa (MENA) to provide valuable insights into the heterogeneity of this region’s media systems. It focuses on trends in government stances towards media, media ownership models, technological innovation, and the role of transnational mobility in shaping media structure and practices. Each chapter in the volume traces a specific country’s media – from Lebanon to Morocco – and assesses its media system in terms of historical roots, political and legal frameworks, media economy and ownership patterns, technology and infrastructure, and social factors (including diversity and equality in gender, age, ethnicities, religions, and languages). This book is a welcome contribution to the field of media studies, constituting the only edited collection in recent years to provide a comprehensive and systematic overview of Arab media systems. As such, it will be of great use to students and scholars in media, journalism and communication studies, as well as political scientists, sociologists, and anthropologists with an interest in the MENA region.

Author: Joe Tidd
Publisher: John Wiley & Sons
ISBN: 1118457234
Category : Business & Economics
Languages : en
Pages : 451

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Book Description
This first edition of Strategic Innovation Management is an exciting new addition to the established bestselling texts Managing Innovation and Innovation and Entrepreneurship written by Joe Tidd and John Bessant. Aimed at students taking courses in business studies and management, as well as non-specialist courses in other disciplines, this book provides a practical and accessible evidence-based approach to managing innovation in a wide range of contexts, including: manufacturing, services, small to large organizations and the private, public and third sectors. The text has been designed to be fully integrated with the Innovation Portal at www.innovation-portal.info, which contains an extensive collection of additional resources for both lecturers and students including teaching resources, case studies, media clips, innovation tools, seminar and assessment activities and over 300 test-bank questions.

Author: Raphael Chijioke Njoku
Publisher: Bloomsbury Publishing USA
ISBN: 0313038430
Category : Social Science
Languages : en
Pages : 177

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Book Description
Moroccan culture today is a blend of Berber, African, Arab, Jewish, and European influences in an Islamic state. Morocco's strategic position at the tip of North Africa just below Spain has brought these cultures together through the centuries. The parallels with African and Middle Eastern countries and other Muslim cultures are drawn as the major topics are discussed, yet the uniqueness of Moroccan traditions, particularly those of the indigenous Berbers, stand out. The narrative emphasizes the evolving nature of the storied subcultures. With more exposure to Western-style education and pop culture, the younger generations are gradually turning away from the strict religious observances of their elders. General readers finally have a substantive resource for information on a country most known in the United States for the Humphrey Bogart classic Casablanca, images of the souks (markets), hashish, and Berber rugs. The strong introduction surveys the people, land, government, economy, educational system, and history. Most weight is given to modern history, with French colonial rule ending in 1956 and a succession of monarchs since then. The discussion of religion and worldview illuminates the Islamic base and Jewish communities but is also notable for the discussion of Berber beliefs in spirits. In the Literature and Media chapter, the oral culture of the Berbers and the new preference for Western-style education and use of French and even English are highlights. The Moroccans are renowned as skilled artisans, and their products are enumerated in the Art and Architecture/Housing chapter, along with the intriguing descriptions of casbahs and old quarters in the major cities. Moroccans are hospitable and family oriented, which is reflected in descriptions of their cuisine and social customs. Moroccan women seem to be somewhat freer than others in Muslim countries but the chapter on Gender Roles, Marriage, and Family shows that much progress is still needed. Ceremonies and celebrations are important cultural markers that bring communities together, and a wealth of religious, national, and family rites of passage, with accompanying music and dance, round out the cultural coverage.

Author: Mr.Babacar Sarr
Publisher: International Monetary Fund
ISBN: 1513513761
Category : Business & Economics
Languages : en
Pages : 35

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This paper studies the macroeconomic effects and sequencing of (LMRs) and product (PMRs) market reforms in Morocco. It finds that introducing LMRs and PMRs simultaneously would add about 2.5 percentage points (pp) of GDP growth and reduce unemployment by about 2.2 pp after five years. If sequencing is required, starting with PMRs would be more effective in boosting output, while starting with LMRs would reduce unemployment faster. Finally, increasing unemployment benefits would be more effective if this reform takes place after the implementation of LMRs and PMRs.

Author: Pierre-Richard Agénor
Publisher: World Bank Publications
ISBN:
Category : Labor market
Languages : en
Pages : 88

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Book Description
The authors study the impact of labor market policies on unemployment in Morocco. They begin by reviewing the main features of the labor market. Then they present a quantitative framework that captures many of these features-such as a large public sector, high redundancy payments, powerful trade unions, and international labor migration. The authors simulate the impact of a cut in the minimum wage and a reduction in payroll taxation. The results indicate that these policies may have a significant impact in the short term on open unskilled unemployment. But they also show that labor market reforms, to be effective in the long run, may need to be accompanied by offsetting changes in the budget to avoid crowding-out effects on private investment.

Author:
Publisher: Oxford Business Group
ISBN: 1902339762
Category :
Languages : en
Pages : 269

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Author: IBP USA
Publisher: Lulu.com
ISBN: 1438770553
Category : Business & Economics
Languages : en
Pages : 282

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Book Description
Morocco Business Law Handbook - Strategic Information and Basic Laws

Author:
Publisher: Oxford Business Group
ISBN: 1907065075
Category :
Languages : en
Pages : 263

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