Author:
Publisher:
ISBN:
Category : Fish trade
Languages : en
Pages : 520
Book Description
Marine Fish Marketing in India: a. Intermediaries in marketing; b. Investment opportunities in supply and marketing infrastructure. Data base and information requirements
Marine Fish Marketing in India. Vol 5 & 6
Marine Fish Marketing in India
Author: Indian Institute of Management (Ahmedabad) Centre for Management in agriculture
Publisher:
ISBN:
Category :
Languages : en
Pages :
Book Description
Publisher:
ISBN:
Category :
Languages : en
Pages :
Book Description
Marine Fish Marketing in India: a. Supplies : trends and projections; b. Supply infrastructure and projected requirements
Marine Fish Marketing in India: Consumer behaviour and projected demand
Marine Fish Marketing in India: Summary & conclusions
Marine Fish Marketing in India: Current situation : production and marketing, pt. 1. West coast: Gujarat, Maharashtra, Karnataka, and Kerala; pt. 2. East coast: Tamil Nadu, Pondicherry, Andhra Pradesh, Orissa, and West Bengal
A Systems Framework of the Marine Foods Industry in India
Author: G. R. Kulkarni
Publisher: Concept Publishing Company
ISBN:
Category : Fish trade
Languages : en
Pages : 808
Book Description
Publisher: Concept Publishing Company
ISBN:
Category : Fish trade
Languages : en
Pages : 808
Book Description
Impact of Mechanization on Small Fishermen
Author: Uma K. Srivastava
Publisher: Concept Publishing Company
ISBN:
Category : Fisheries
Languages : en
Pages : 536
Book Description
Publisher: Concept Publishing Company
ISBN:
Category : Fisheries
Languages : en
Pages : 536
Book Description
Unravelling Supply Chain Networks of Fisheries in India
Author: Meenakshi Rajeev
Publisher: Springer Nature
ISBN: 9811676038
Category : Business & Economics
Languages : en
Pages : 138
Book Description
This book on the fisheries sector in India, through primary surveys as well as secondary literature, brings out various nuances of the sector and its trade opportunities, the complexities surrounding the supply chain of fish, as well as the evolution of its marketing channels. A distinctive feature of this book is that it carries out a comprehensive mapping of the fisheries supply chain, by taking into account both marine and freshwater fish. It identifies various players, especially traders who take part in the product flow, irrespective of the impact each of them has on the value provided to the end customer. While members of the supply chain include all individuals or organisations between whom interaction takes place, directly or indirectly from the point of production to consumption, this study also distinguishes between primary and peripheral members to make a complex network more manageable. Moreover, the book provides a comprehensive analysis of the emerging marketing channels- both organised and unorganised- in this highly perishable food segment. It provides important insights into the current scenario, focusing on the emergence of newer forms of marketing such as multinationals and e-retailing, while highlighting how traditional forms such as ‘mom-and-pop’ shops have continued to sustain, despite the challenges they face. The findings from India are also compared to global experiences of other fish producing and exporting countries such as Bangladesh, Indonesia, and Thailand to offer a comparison of the differences and similarities in the supply chains of various countries. The book provides important takeaways for researchers and PhD scholars working in the area of fisheries as well as supply chains. Since this book is based on field visits to different parts of the country it brings out the ground realities along with interesting insights and important policy implications for the sector, and should, therefore, appeal to policymakers as well.
Publisher: Springer Nature
ISBN: 9811676038
Category : Business & Economics
Languages : en
Pages : 138
Book Description
This book on the fisheries sector in India, through primary surveys as well as secondary literature, brings out various nuances of the sector and its trade opportunities, the complexities surrounding the supply chain of fish, as well as the evolution of its marketing channels. A distinctive feature of this book is that it carries out a comprehensive mapping of the fisheries supply chain, by taking into account both marine and freshwater fish. It identifies various players, especially traders who take part in the product flow, irrespective of the impact each of them has on the value provided to the end customer. While members of the supply chain include all individuals or organisations between whom interaction takes place, directly or indirectly from the point of production to consumption, this study also distinguishes between primary and peripheral members to make a complex network more manageable. Moreover, the book provides a comprehensive analysis of the emerging marketing channels- both organised and unorganised- in this highly perishable food segment. It provides important insights into the current scenario, focusing on the emergence of newer forms of marketing such as multinationals and e-retailing, while highlighting how traditional forms such as ‘mom-and-pop’ shops have continued to sustain, despite the challenges they face. The findings from India are also compared to global experiences of other fish producing and exporting countries such as Bangladesh, Indonesia, and Thailand to offer a comparison of the differences and similarities in the supply chains of various countries. The book provides important takeaways for researchers and PhD scholars working in the area of fisheries as well as supply chains. Since this book is based on field visits to different parts of the country it brings out the ground realities along with interesting insights and important policy implications for the sector, and should, therefore, appeal to policymakers as well.