Author: Chris Fox Publisher: Createspace Independent Publishing Platform ISBN: 9781548220396 Category : Authorship Languages : en Pages : 0
Book Description
Many authors write, then market. Successful authors write TO market Have you written a book that just isn't selling? Would you like to write a book that readers eagerly devour? Many authors write, then market. Successful authors write TO market. They start by figuring out how to give readers what they want, and that process begins before writing word one of your novel. This book will teach you to analyze your favorite genre to discover what readers are buying, to mine reviews for reader expectations, and to nail the tropes your readers subconsciously crave. Don't leave the success of your novel up to chance. Deliver the kind of book that will have your fans hounding you for the next one.
Author: Dan Olsen Publisher: John Wiley & Sons ISBN: 1118961021 Category : Business & Economics Languages : en Pages : 336
Book Description
The missing manual on how to apply Lean Startup to build products that customers love The Lean Product Playbook is a practical guide to building products that customers love. Whether you work at a startup or a large, established company, we all know that building great products is hard. Most new products fail. This book helps improve your chances of building successful products through clear, step-by-step guidance and advice. The Lean Startup movement has contributed new and valuable ideas about product development and has generated lots of excitement. However, many companies have yet to successfully adopt Lean thinking. Despite their enthusiasm and familiarity with the high-level concepts, many teams run into challenges trying to adopt Lean because they feel like they lack specific guidance on what exactly they should be doing. If you are interested in Lean Startup principles and want to apply them to develop winning products, this book is for you. This book describes the Lean Product Process: a repeatable, easy-to-follow methodology for iterating your way to product-market fit. It walks you through how to: Determine your target customers Identify underserved customer needs Create a winning product strategy Decide on your Minimum Viable Product (MVP) Design your MVP prototype Test your MVP with customers Iterate rapidly to achieve product-market fit This book was written by entrepreneur and Lean product expert Dan Olsen whose experience spans product management, UX design, coding, analytics, and marketing across a variety of products. As a hands-on consultant, he refined and applied the advice in this book as he helped many companies improve their product process and build great products. His clients include Facebook, Box, Hightail, Epocrates, and Medallia. Entrepreneurs, executives, product managers, designers, developers, marketers, analysts and anyone who is passionate about building great products will find The Lean Product Playbook an indispensable, hands-on resource.
Author: Elliott Bryan Publisher: IdeaPress Publishing ISBN: 9781940858784 Category : Business & Economics Languages : en Pages :
Book Description
This should be a bulleted list of key points about the book and about your background. You can also include any data points about the sales or marketing strategy (ie - full page ad in WIRED planned) and anything else that would be a likely sales point for the book that would be valuable to share.
Author: Dale Carnegie Publisher: Sheba Blake Publishing ISBN: 3966614499 Category : Business & Economics Languages : en Pages : 94
Book Description
Sick and tired of not getting tons of high paying customers to boost sales and profits? This is your ultimate chance to tap into tons of high paying customers & boost ROI without spending much! This comprehensive guide will walk you through the process of YouTube marketing.As part of our mission to publish great works of literary fiction and nonfiction, Sheba Blake Publishing has begun its publishing empire with some of the most popular and beloved classic eBooks and Paperbacks. We are extremely dedicated to bringing to the forefront the amazing works of long dead and truly talented authors.
Author: David Meerman Scott Publisher: John Wiley & Sons ISBN: 0470900520 Category : Business & Economics Languages : en Pages : 196
Book Description
The Grateful Dead-rock legends, marketing pioneers The Grateful Dead broke almost every rule in the music industry book. They encouraged their fans to record shows and trade tapes; they built a mailing list and sold concert tickets directly to fans; and they built their business model on live concerts, not album sales. By cultivating a dedicated, active community, collaborating with their audience to co-create the Deadhead lifestyle, and giving away "freemium" content, the Dead pioneered many social media and inbound marketing concepts successfully used by businesses across all industries today. Written by marketing gurus and lifelong Deadheads David Meerman Scott and Brian Halligan, Marketing Lessons from the Grateful Dead gives you key innovations from the Dead's approach you can apply to your business. Find out how to make your fans equal partners in your journey, "lose control" to win, create passionate loyalty, and experience the kind of marketing gains that will not fade away!
Author: Chris Fox Publisher: Createspace Independent Publishing Platform ISBN: 9781548181338 Category : Languages : en Pages : 108
Book Description
Have you written a book that just isn't selling? Would you like the launch of your next one to be different? Launch to Market provides a simple system to plan, track, and execute your book launch. It covers the basics of marketing in an easy to understand way, complete with exercises that will prepare you for your best launch ever. You'll see real sales numbers from an author who just did exactly what you're trying to do, with take aways that will show you exactly how I did it. Don't leave the success of your novel up to chance. Launch your book to market. "I bought it for the rocket alone. I mean, look at that thing." -- the Author's Totally Biased Friend.
Author: Eric Kevin Tyson Publisher: ReadHowYouWant.com ISBN: 1458721094 Category : Investments Languages : en Pages : 502
Book Description
Become a savvy investor with this updated Wall Street Journal bestseller Want to take charge of your financial future? This national bestselling guide has been thoroughly updated to provide you with the latest insights into smart investing, from weighing your investment options (such as stocks, real estate, and small business) to understanding risks and returns, managing your portfolio, and much more.Get time-tested investment advice -- expert author Eric Tyson shares his extensive knowledge and reveals how to invest in challenging marketsDiscover all the fundamenta.
Author: Chris Fox
Author: Dan Olsen
Author: Elliott Bryan
Author: April Cox
Author: Dale Carnegie
Author: Kenneth Atchity
Author: 
Author: David Meerman Scott
Author: Chris Fox
Author: Eric Kevin Tyson