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Author: Herbert Stone Publisher: Elsevier ISBN: 0323155812 Category : Technology & Engineering Languages : en Pages : 327
Book Description
Sensory Evaluation Practices examines the principles and practices of sensory evaluation. It describes methods and procedures for the analysis of results from sensory tests; explains the reasons for selecting a particular procedure or test method; and discusses the organization and operation of a testing program, the design of a test facility, and the interpretation of results. Comprised of three parts encompassing nine chapters, this volume begins with an overview of sensory evaluation: what it does; how, where, and for whom; and its origin in physiology and psychology. It then discusses measurement, psychological errors in testing, statistics, test strategy, and experimental design. The reader is also introduced to the discrimination, descriptive, and affective methods of testing, along with the criteria used to select a specific method, procedures for data analysis, and the communication of actionable results. The book concludes by looking at problems where sensory evaluation is applicable, including correlation of instrumental and sensory data, measurement of perceived efficacy, storage testing, and product optimization. This book is a valuable resource for sensory professionals, product development and production specialists, research directors, technical managers, and professionals involved in marketing, marketing research, and advertising.
Author: Herbert Stone Publisher: Elsevier ISBN: 0323155812 Category : Technology & Engineering Languages : en Pages : 327
Book Description
Sensory Evaluation Practices examines the principles and practices of sensory evaluation. It describes methods and procedures for the analysis of results from sensory tests; explains the reasons for selecting a particular procedure or test method; and discusses the organization and operation of a testing program, the design of a test facility, and the interpretation of results. Comprised of three parts encompassing nine chapters, this volume begins with an overview of sensory evaluation: what it does; how, where, and for whom; and its origin in physiology and psychology. It then discusses measurement, psychological errors in testing, statistics, test strategy, and experimental design. The reader is also introduced to the discrimination, descriptive, and affective methods of testing, along with the criteria used to select a specific method, procedures for data analysis, and the communication of actionable results. The book concludes by looking at problems where sensory evaluation is applicable, including correlation of instrumental and sensory data, measurement of perceived efficacy, storage testing, and product optimization. This book is a valuable resource for sensory professionals, product development and production specialists, research directors, technical managers, and professionals involved in marketing, marketing research, and advertising.
Author: Walter Thirring Publisher: Templeton Foundation Press ISBN: 1599471159 Category : Religion Languages : en Pages : 200
Book Description
Walter Thirring is an internationally renowned scientist who took part in and worked among those involved in many of the scientific developments of the twentieth century. His book, about the knowledge of the world as illuminated by twentieth century science, was originally published in German. This is the first English translation and is a book that is easily accessible to readers of popular science books and magazines. Professor Thirring starts with cosmology as he examines scientific questions and theories concerning the intricacy of nature and the universe. He branches into an exposition of chaos and its connection to the macroscopic world, as well as to life sciences, touching on such diverse related subjects as the structure of the water molecule. He speaks of advances with which he was personally involved, and offers priceless vignettes of great scientists with whom he exchanged discussions, including Albert Einstein, Werner Heisenberg, Erwin Schrödinger, and Wolfgang Pauli. His study of scientific theory and the intricacy of nature and the universe illuminates his argument for the role of a Creator. "Reflections on the creation of the universe lead to reflections about the creator," he writes. And arguing against atheism, he points out: “When we are moved by a fantastic building, a cathedral or a mosque and have finally realized what is behind the glorious proportions, who would then say, ‘Now we don't need the architect anymore. There might not even be one, that could all just be the random product of circumstance.’” Furthermore, in making humankind special in his creation, the Creator gave us the responsibility of seeking an understanding of creation and protecting it. Tackling complex issues in science and religion, Professor Thirring presents a compelling argument for their synthesis. His tenure and influence in the scientific field make this argument even more compelling.
Author: C. H. Townes Publisher: Courier Corporation ISBN: 0486162311 Category : Science Languages : en Pages : 722
Book Description
Two Nobel Laureates present a systematic, comprehensive account of the theory, techniques, experimental data, and interpretation involved in the study of microwave spectroscopy. Eighteen self-contained chapters on key topics may be read individually or serially, making this volume ideal as a reference as well as a textbook. 190 tables and figures. 1955 edition.
Author: Herbert Stone
Author: Herbert Stone
Author: Damtew Teferra
Author: Walter Thirring
Author: C. H. Townes
Author: B. N. Prasad