Author: Alain Verbeke
Publisher: Cambridge University Press
ISBN: 1107355273
Category : Business & Economics
Languages : en
Pages : 615
Book Description
Verbeke provides a new perspective on international business strategy by combining analytical rigour and true managerial insight on the functioning of large multinational enterprises (MNEs). With unique commentary on 48 seminal articles published in the Harvard Business Review, the Sloan Management Review and the California Management Review over the past three decades, Verbeke shows how these can be applied to real businesses engaged in international expansion programmes, especially as they venture into high-distance markets. The second edition has been thoroughly updated and features greater coverage of emerging markets with a new chapter and seven new cases. Suited for advanced undergraduates and graduate courses, students will benefit from updated case studies and improved learning features, including 'management takeaways', key lessons that can be applied to MNEs and a wide range of online resources.
International Business Strategy
Author: Alain Verbeke
Publisher: Cambridge University Press
ISBN: 1107355273
Category : Business & Economics
Languages : en
Pages : 615
Book Description
Verbeke provides a new perspective on international business strategy by combining analytical rigour and true managerial insight on the functioning of large multinational enterprises (MNEs). With unique commentary on 48 seminal articles published in the Harvard Business Review, the Sloan Management Review and the California Management Review over the past three decades, Verbeke shows how these can be applied to real businesses engaged in international expansion programmes, especially as they venture into high-distance markets. The second edition has been thoroughly updated and features greater coverage of emerging markets with a new chapter and seven new cases. Suited for advanced undergraduates and graduate courses, students will benefit from updated case studies and improved learning features, including 'management takeaways', key lessons that can be applied to MNEs and a wide range of online resources.
Publisher: Cambridge University Press
ISBN: 1107355273
Category : Business & Economics
Languages : en
Pages : 615
Book Description
Verbeke provides a new perspective on international business strategy by combining analytical rigour and true managerial insight on the functioning of large multinational enterprises (MNEs). With unique commentary on 48 seminal articles published in the Harvard Business Review, the Sloan Management Review and the California Management Review over the past three decades, Verbeke shows how these can be applied to real businesses engaged in international expansion programmes, especially as they venture into high-distance markets. The second edition has been thoroughly updated and features greater coverage of emerging markets with a new chapter and seven new cases. Suited for advanced undergraduates and graduate courses, students will benefit from updated case studies and improved learning features, including 'management takeaways', key lessons that can be applied to MNEs and a wide range of online resources.
Economics of International Business
Author: Mark Casson
Publisher: Edward Elgar Publishing
ISBN: 1843767015
Category : Business & Economics
Languages : en
Pages : 329
Book Description
This is an interesting book on an important topic. . . Mikael Linden, Scandinavian Economic History Review This book is indispensable reading for all researchers and practitioners in the international business field as well as economists and academics alike. Giustificativo Pubblicato sul Bollettino del CIRT Economics of International Business sets out a new agenda for international business research. Mark Casson asserts that it is time to move the subject on from sterile debates about transaction cost economies and resource-based theories of the firm. Instead of focusing on the individual firm, the new agenda focuses on the global systems view of international business. A static view of the firm s environment is replaced by a dynamic view which highlights the volatility of the international business environment. Coping with volatility requires entrepreneurial skills, flexibility and the need to synthesize information on a global basis. To co-ordinate the global system properly, entrepreneurs must co-operate through social networks of trust, as well as competing. Constructing a network of joint ventures, it is argued, is simply not enough. Building on his previous book, The Organization of International Business, Mark Casson shows that with suitable modifications, the methods of economics can be used to analyse all of these issues in a rigorous way. The tools of business strategy are too clumsy to address the more subtle issues, whilst descriptive approaches fail to bring key issues into sharp relief. This book is indispensable reading for all researchers and practitioners in the international business field as well as economists and academics alike.
Publisher: Edward Elgar Publishing
ISBN: 1843767015
Category : Business & Economics
Languages : en
Pages : 329
Book Description
This is an interesting book on an important topic. . . Mikael Linden, Scandinavian Economic History Review This book is indispensable reading for all researchers and practitioners in the international business field as well as economists and academics alike. Giustificativo Pubblicato sul Bollettino del CIRT Economics of International Business sets out a new agenda for international business research. Mark Casson asserts that it is time to move the subject on from sterile debates about transaction cost economies and resource-based theories of the firm. Instead of focusing on the individual firm, the new agenda focuses on the global systems view of international business. A static view of the firm s environment is replaced by a dynamic view which highlights the volatility of the international business environment. Coping with volatility requires entrepreneurial skills, flexibility and the need to synthesize information on a global basis. To co-ordinate the global system properly, entrepreneurs must co-operate through social networks of trust, as well as competing. Constructing a network of joint ventures, it is argued, is simply not enough. Building on his previous book, The Organization of International Business, Mark Casson shows that with suitable modifications, the methods of economics can be used to analyse all of these issues in a rigorous way. The tools of business strategy are too clumsy to address the more subtle issues, whilst descriptive approaches fail to bring key issues into sharp relief. This book is indispensable reading for all researchers and practitioners in the international business field as well as economists and academics alike.
International Marketing
Author: Richard Sandhusen
Publisher:
ISBN: 9780812094329
Category : Export marketing
Languages : en
Pages : 0
Book Description
Publisher:
ISBN: 9780812094329
Category : Export marketing
Languages : en
Pages : 0
Book Description
Cross-cultural Management
Author: Terence Jackson
Publisher: Digital Press
ISBN: 9780750619332
Category : Aziende
Languages : en
Pages : 423
Book Description
Transcultural management ; Management styles ; Intercultural communication.
Publisher: Digital Press
ISBN: 9780750619332
Category : Aziende
Languages : en
Pages : 423
Book Description
Transcultural management ; Management styles ; Intercultural communication.
International Business
Author: Peter J. Buckley
Publisher: Springer
ISBN: 1349264164
Category : Business & Economics
Languages : en
Pages : 308
Book Description
This innovative new text brings together the disciplines of economics and social anthropology to provide a refreshing and unique perspective on international business. The bridge building nature of transaction cost economics is utilised to provide coherence for a dialogue of ideas, concepts and methods of analysis. The unique approach spanning both theory and practice, provides new insights into some of the central issues in international business including international joint venture strategy, the internationalization process and organizing for innovation in multinational companies.
Publisher: Springer
ISBN: 1349264164
Category : Business & Economics
Languages : en
Pages : 308
Book Description
This innovative new text brings together the disciplines of economics and social anthropology to provide a refreshing and unique perspective on international business. The bridge building nature of transaction cost economics is utilised to provide coherence for a dialogue of ideas, concepts and methods of analysis. The unique approach spanning both theory and practice, provides new insights into some of the central issues in international business including international joint venture strategy, the internationalization process and organizing for innovation in multinational companies.
International Business in the Information and Digital Age
Author: Rob van Tulder
Publisher: Emerald Group Publishing
ISBN: 1787563278
Category : Business & Economics
Languages : en
Pages : 441
Book Description
The information and digital age is shaped by a small number of multinational enterprises from a limited number of countries. This volume covers the latest insight from the International Business discipline on prevailing trends in business model evolution. It also discusses critical issues of regulation in the new information and digital space.
Publisher: Emerald Group Publishing
ISBN: 1787563278
Category : Business & Economics
Languages : en
Pages : 441
Book Description
The information and digital age is shaped by a small number of multinational enterprises from a limited number of countries. This volume covers the latest insight from the International Business discipline on prevailing trends in business model evolution. It also discusses critical issues of regulation in the new information and digital space.
Partial Least Squares Structural Equation Modeling
Author: Necmi K. Avkiran
Publisher: Springer
ISBN: 3319716913
Category : Business & Economics
Languages : en
Pages : 243
Book Description
This book pulls together robust practices in Partial Least Squares Structural Equation Modeling (PLS-SEM) from other disciplines and shows how they can be used in the area of Banking and Finance. In terms of empirical analysis techniques, Banking and Finance is a conservative discipline. As such, this book will raise awareness of the potential of PLS-SEM for application in various contexts. PLS-SEM is a non-parametric approach designed to maximize explained variance in latent constructs. Latent constructs are directly unobservable phenomena such as customer service quality and managerial competence. Explained variance refers to the extent we can predict, say, customer service quality, by examining other theoretically related latent constructs such as conduct of staff and communication skills. Examples of latent constructs at the microeconomic level include customer service quality, managerial effectiveness, perception of market leadership, etc.; macroeconomic-level latent constructs would be found in contagion of systemic risk from one financial sector to another, herd behavior among fund managers, risk tolerance in financial markets, etc. Behavioral Finance is bound to provide a wealth of opportunities for applying PLS-SEM. The book is designed to expose robust processes in application of PLS-SEM, including use of various software packages and codes, including R. PLS-SEM is already a popular tool in marketing and management information systems used to explain latent constructs. Until now, PLS-SEM has not enjoyed a wide acceptance in Banking and Finance. Based on recent research developments, this book represents the first collection of PLS-SEM applications in Banking and Finance. This book will serve as a reference book for those researchers keen on adopting PLS-SEM to explain latent constructs in Banking and Finance.
Publisher: Springer
ISBN: 3319716913
Category : Business & Economics
Languages : en
Pages : 243
Book Description
This book pulls together robust practices in Partial Least Squares Structural Equation Modeling (PLS-SEM) from other disciplines and shows how they can be used in the area of Banking and Finance. In terms of empirical analysis techniques, Banking and Finance is a conservative discipline. As such, this book will raise awareness of the potential of PLS-SEM for application in various contexts. PLS-SEM is a non-parametric approach designed to maximize explained variance in latent constructs. Latent constructs are directly unobservable phenomena such as customer service quality and managerial competence. Explained variance refers to the extent we can predict, say, customer service quality, by examining other theoretically related latent constructs such as conduct of staff and communication skills. Examples of latent constructs at the microeconomic level include customer service quality, managerial effectiveness, perception of market leadership, etc.; macroeconomic-level latent constructs would be found in contagion of systemic risk from one financial sector to another, herd behavior among fund managers, risk tolerance in financial markets, etc. Behavioral Finance is bound to provide a wealth of opportunities for applying PLS-SEM. The book is designed to expose robust processes in application of PLS-SEM, including use of various software packages and codes, including R. PLS-SEM is already a popular tool in marketing and management information systems used to explain latent constructs. Until now, PLS-SEM has not enjoyed a wide acceptance in Banking and Finance. Based on recent research developments, this book represents the first collection of PLS-SEM applications in Banking and Finance. This book will serve as a reference book for those researchers keen on adopting PLS-SEM to explain latent constructs in Banking and Finance.
International Trade and Business Law Review
Author: Gabriel Moens
Publisher: Routledge
ISBN: 1136019901
Category : Law
Languages : en
Pages : 326
Book Description
Compiled by leading international trade law practitioners and academics from across the globe, this volume provides legal and business communities with information, knowledge and an understanding of recent developments in international trade, business and international commercial arbitration. Scholarly in style, this volume contributes to the discussions surrounding the developments whilst being informative and of practical use to the business community and lawyers. Covering the areas of international trade and business law, arbitration law, foreign law and comparative law, with one section devoted to the Willem C. Vis International Commercial Arbitration Moot, it contains: leading articles comments case notes book reviews. International Trade and Business Law Review is an invaluable resource for post-graduate students and business and legal professionals, primarily studying and working in the UK, USA and Australia.
Publisher: Routledge
ISBN: 1136019901
Category : Law
Languages : en
Pages : 326
Book Description
Compiled by leading international trade law practitioners and academics from across the globe, this volume provides legal and business communities with information, knowledge and an understanding of recent developments in international trade, business and international commercial arbitration. Scholarly in style, this volume contributes to the discussions surrounding the developments whilst being informative and of practical use to the business community and lawyers. Covering the areas of international trade and business law, arbitration law, foreign law and comparative law, with one section devoted to the Willem C. Vis International Commercial Arbitration Moot, it contains: leading articles comments case notes book reviews. International Trade and Business Law Review is an invaluable resource for post-graduate students and business and legal professionals, primarily studying and working in the UK, USA and Australia.
The Oxford Handbook of International Business Strategy
Author: Kamel Mellahi
Publisher: Oxford University Press, USA
ISBN: 0198868375
Category : Business & Economics
Languages : en
Pages : 519
Book Description
Multinational enterprises must contend with increasingly challenging conditions in the international business environment. This Handbook explores how classic principles of international competitive strategy are transformed in today's markets and provides suggestions on how firms can develop effective strategies to respond to these transformations.
Publisher: Oxford University Press, USA
ISBN: 0198868375
Category : Business & Economics
Languages : en
Pages : 519
Book Description
Multinational enterprises must contend with increasingly challenging conditions in the international business environment. This Handbook explores how classic principles of international competitive strategy are transformed in today's markets and provides suggestions on how firms can develop effective strategies to respond to these transformations.