Instagram en la estrategia de construcción de liderazgo político PDF Download

Author:
Publisher:
ISBN: 9788418193354
Category :
Languages : en
Pages : 314

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Author: Carles Pont Sorribes
Publisher: Editorial GEDISA
ISBN: 8418193360
Category : Business & Economics
Languages : es
Pages : 205

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Book Description
Instagram es la red social que más ha crecido en los últimos años. Su vertiginoso éxito la ha convertido en un escaparate indispensable para líderes y candidatos en todo el mundo. No hay prácticamente estrategias de comunicación política que no contemplen una presencia y una actividad regular en esta plataforma. Por ello, la Cátedra Ideograma – UPF de Comunicación Política y Democracia decidió convocar a académicos y profesionales de diferentes universidades y consultoras de Europa y América Latina y les invitó a reflexionar sobre el papel y el potencial que tiene esta red social en las estrategias de comunicación de quienes nos representan o aspiran a hacerlo.

Author: Patricia Páez Ortiz
Publisher:
ISBN:
Category :
Languages : es
Pages : 74

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Author: Anastasia Veneti
Publisher: Springer
ISBN: 3030187292
Category : Political Science
Languages : en
Pages : 294

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This book offers a theoretically driven, empirically grounded survey of the role visual communication plays in political culture, enabling a better understanding of the significance and impact visuals can have as tools of political communication. The advent of new media technologies have created new ways of producing, disseminating and consuming visual communication, the book hence explores the theoretical and methodological underpinnings of visual political communication in the digital age, and how visual communication is employed in a number of key settings. The book is intended as a specialist reading and teaching resource for courses on media, politics, citizenship, activism, social movements, public policy, and communication.

Author: Jason Gainous
Publisher: Oxford University Press, USA
ISBN: 0199965099
Category : Business & Economics
Languages : en
Pages : 207

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Using theory and data, Gainous and Wagner illustrate how online social media is bypassing traditional media and creating new forums for the exchange of political information and campaigning.

Author: Bruce Bimber
Publisher: Oxford University Press
ISBN: 9780198034575
Category : Political Science
Languages : en
Pages : 240

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Book Description
After a self-assured John F. Kennedy bested a visibly shaky Richard Nixon in their famous 1960 debates, political television, it was said, would henceforth determine elections. Today, many claim the Internet will be the latest medium to revolutionize electoral politics. Candidates invest heavily in web and email campaigns to reach prospective voters, as well as to communicate with journalists, potential donors, and political activists. Do these efforts influence voters, expand democracy, increase the coverage of political issues, or mobilize a shrinking and apathetic electorate? Campaigning Online answers these questions by looking at how candidates present themselves online and how voters respond to their efforts-including whether voters learn from candidates' websites and whether voters' views are affected by what they see. Although the Internet will not lead to a revolution in democracy, it will, Bimber and Davis argue, have consequences: reinforcing messages, mobilizing activists, and strengthening partisans' views. Reporting on a wealth of new data drawn from national and state-wide surveys, laboratory experiments, interviews with campaign staff, and analysis of web sites themselves, Campaigning Online draws the most complete picture of the role of campaign websites in American elections to date.

Author: Waldemar Karwowski
Publisher: Springer Nature
ISBN: 3030582825
Category : Technology & Engineering
Languages : en
Pages : 377

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This book focuses on novel design and systems engineering approaches, including theories and best practices, for promoting a better integration of people and engineering systems. It covers a range of innovative topics related to: development of human-centered systems; interface design and human-computer interaction; usability and user experience; innovative materials in design and manufacturing; biomechanics and physical rehabilitation, as well as safety engineering and systems complexity. The book, which gathers selected papers presented at the 3rd International Conference on Human Systems Engineering and Design: Future Trends and Applications (IHSED 2020), held on September 22-24, 2020, at Juraj Dobrila University of Pula, in Pula, Croatia, provides researchers and practitioners with a snapshot of the state-of-the-art and current challenges in the field of human systems engineering and design.

Author: Pope John Paul II
Publisher: Random House Incorporated
ISBN: 9780679758648
Category : Religion
Languages : en
Pages : 228

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Author: Fernando M. Reimers
Publisher: Springer Nature
ISBN: 3030821595
Category : COVID-19 Pandemic, 2020-
Languages : en
Pages : 352

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Based on twenty case studies of universities worldwide, and on a survey administered to leaders in 101 universities, this open access book shows that, amidst the significant challenges caused by the COVID-19 pandemic, universities found ways to engage with schools to support them in sustaining educational opportunity. In doing so, they generated considerable innovation, which reinforced the integration of the research and outreach functions of the university. The evidence suggests that universities are indeed open systems, in interaction with their environment, able to discover changes that can influence them and to change in response to those changes. They are also able, in the success of their efforts to mitigate the educational impact of the pandemic, to create better futures, as the result of the innovations they can generate. This challenges the view of universities as "ivory towers" being isolated from the surrounding environment and detached from local problems. As they reached out to schools, universities not only generated clear and valuable innovations to sustain educational opportunity and to improve it, this process also contributed to transform internal university processes in ways that enhanced their own ability to deliver on the third mission of outreach

Author: Greg Wilson
Publisher: CRC Press
ISBN: 1000728153
Category : Computers
Languages : en
Pages : 250

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Book Description
Hundreds of grassroots groups have sprung up around the world to teach programming, web design, robotics, and other skills outside traditional classrooms. These groups exist so that people don't have to learn these things on their own, but ironically, their founders and instructors are often teaching themselves how to teach. There's a better way. This book presents evidence-based practices that will help you create and deliver lessons that work and build a teaching community around them. Topics include the differences between different kinds of learners, diagnosing and correcting misunderstandings, teaching as a performance art, what motivates and demotivates adult learners, how to be a good ally, fostering a healthy community, getting the word out, and building alliances with like-minded groups. The book includes over a hundred exercises that can be done individually or in groups, over 350 references, and a glossary to help you navigate educational jargon.