Insider's Guide to the Art of Persuasion PDF Download

Author: Rick Kirschner
Publisher: Lulu.com
ISBN: 0615156312
Category : Self-Help
Languages : en
Pages : 256

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Book Description
A comprehensive communication and persuasion training for anyone wanting to use their influence to change the world. Ideal for parents, managers, business owners, community leaders, project managers, networkers, and advocates for change.

Author: Imogen Moore
Publisher: Oxford University Press
ISBN: 0192635123
Category : Law
Languages : en
Pages : 526

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Book Description
The Successful Law Student: An Insider's Guide to Studying Law is the ultimate companion for all prospective and current law students. Packed full of insights, advice and perspectives from current and past law students it is the only student guide to offer you the inside track on how to make the most of your law degree and your time at university. The Successful Law Student: An Insider's Guide to Studying Law is perfect for you whether you're taking a one-, two-, three- or four-year degree course or planning to take a year abroad, whether you're a full-time, part-time, or mature student, or whether you'll be balancing your studies with work or other commitments. The focus is on the things that will make a big difference to your student experience, including making a smooth transition to university level study, getting the most out of lectures and feedback from tutors, advice on how to approach law exams, and finding a rewarding career. Complemented by a variety of insider voices from students and alumni, which add valuable context and real-life insight, Imogen Moore and Craig Newbery-Jones use their extensive experience as law teachers to explore the learning process and look beyond it to consider the wider definition of success, and help you manage the pressures of legal study. Digital formats This edition is available for students and institutions to purchase in a variety of formats. The e-book offers a mobile experience and convenient access along with functionality tools and navigation features. www.oxfordtextbooks.co.uk/ebooks

Author: Juliet Erickson
Publisher: Yellow Kite
ISBN: 1444722417
Category : Self-Help
Languages : en
Pages : 201

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Book Description
You may think you know what you want in life, but having the idea, the goal, the means, the business plan or the enthusiasm will only get you halfway there. Whatever it is that you want to make happen – whether a new business, community project or innovative idea – the one crucial factor by which it will stand or fall is how well you can communicate it to others. This invaluable book explains just why good communication is so critical and reveals the secrets of honing your skills to ensure your goal is realised. From planning your initiative tois realised. From planning your initiative to making an effective pitch when the stakes are high, international communication coach Juliet Erickson presents the best insights and techniques of persuasive communication that are essential to really make your great ideas happen.

Author: Justin Spizman
Publisher: Simon and Schuster
ISBN: 1440516901
Category : Education
Languages : en
Pages : 223

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Book Description
They say that there are more students in law school than there are practicing lawyers. If they’re right, then you need every possible advantage. In this insider’s guide, Georgia State University School of Law student Justin Spizman helps you get the head start you need. Whether you are considering law school or are already ensconced in the curriculum, Spizman tells you what you need to know to survive—and thrive! With firsthand experience and interviews with both professors and practicing attorneys, Spizman gives you the edge you need to manage your workload, figure out what your professors really want, get an edge on your future in the legal field, determine the right type of law to pursue, reduce stress, and more. In addition, this guide addresses current issues that law students like you face every day, including computers in the classroom, electronic databases, the Socratic method, outlining and study tips, balancing a heavy workload with everyday life, and making time for friends and family. The Insider’s Guide to Your First Year of Law School promises to show you not only how to get through your first year—but how to get ahead!

Author: Rick Kirschner
Publisher: Hachette Books
ISBN: 1401303838
Category : Business & Economics
Languages : en
Pages : 195

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Book Description
The Secret to Building Better Relationships in Business and in Life With some people, you just click. The connection is quick and easy. Communication flows. You can tell them anything and they know just what you mean. When you connect in this way, you feel understood and accepted for who you really are. You "get" these people and they get you. We think of this connection as an instantaneous thing, something that either happens or doesn't. Not so, says author Dr. Rick Kirschner. This connection isn't a magical phenomenon; it's a communication skill that can be learned with specific steps and techniques. Based on the author's three decades of experience as an interpersonal communication expert, How to Click with People will show you how to: -Recognize and respond effectively to the four basic communication styles everyone uses -Speak the same language as the person you're talking to, whether emotional or intellectual -Connect in a digital age ruled by e-mail and social media -Master the 7 Signals that will make you-and your ideas-click with others -Troubleshoot the nine obstacles that could be in your way and learn how to avoid or overcome them In the end, Kirschner argues that these skills are crucial because success has less to do with professional knowledge than with "the ability to express ideas, to assume leadership, and to arouse enthusiasm among people." In this How to Win Friends and Influence People for the twenty-first century, he gives readers the advice and insights they need to strengthen their relationships and take charge of their future.

Author: Elizabeth Borsting
Publisher: Rowman & Littlefield
ISBN: 0762765542
Category : Travel
Languages : en
Pages : 201

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Book Description
Your Travel Destination. Your Home. Your Home-To-Be. Orange County The quintessential California getaway. The real OC. Sunshine and surf. Suburban sensibilities and urban nuances. • A personal, practical perspective for travelers and residents alike • Comprehensive listings of attractions, restaurants, and accommodations • How to live & thrive in the area—from recreation to relocation • Countless details on shopping, arts & entertainment, and children’s activities

Author: Brendan Kane
Publisher: Waterside Productions
ISBN: 9781949001006
Category : Branding (Marketing)
Languages : en
Pages : 0

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Book Description
Hook Point: How to Stand Out in a 3-Second World, by out of the box thinker Brendan Kane, breaks down the most effective strategies to generate new opportunities, innovate and scale your business, and create a compelling brand--both online and off--so you can thrive in the new micro-attention world in which we live. A lot of people know who they are, what they do, and a few even know why they do it--but even when brands or individuals have clarity in these areas, they often struggle to grab a potential audience's attention for long enough to get them to learn about their attributes. Others have amazing products or services that fail to achieve great success because they don't know how to talk about what they do effectively. This is because digital and social media have reshaped our world into one of micro-attention. There are over sixty billion messages shared on digital platforms each day, and the average person is exposed to between four thousand to ten thousand ads a day. This bombardment of stimuli has changed the way we communicate and market content both online and off. In fact, research shows that you have less than three seconds to capture a person's attention. With such a short window of time, we need to hook audiences quickly, efficiently, and consistently if we want to successfully fuel brand awareness and growth. Luckily, Brendan Kane, an out of the box thinker and strategist who's built platforms for celebrities like Taylor Swift and Rhianna, and worked with Fortune 500 companies like Paramount, Viacom, and MTV has mastered the art of standing out. In Hook Point: How to Stand Out in a 3-Second World he reveals the power of hook points--a communication tool that helps marketers package their messages in a succinct, attention-grabbing way that leads to better opportunities both online and off. Whether you're promoting a brand, product, or service this book is the essential guide for making it in our three-second world.

Author: Terry O'Reilly
Publisher: Catapult
ISBN: 1582437246
Category : Business & Economics
Languages : en
Pages : 353

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Book Description
Stop to consider the culture of the 21st century: Each morning, you might hear a half–dozen ads on the radio before your feet touch the floor. Staggering out of bed, you'll pass brand logos on your clothing and in your bathroom. By the end of the day, hundreds — perhaps thousands — of marketing messages have targeted you. And yet so little is understood about how marketing affects our lives, our society, and our world. Enter Terry O'Reilly and Mike Tennant, the ad men behind The Age of Persuasion, the popular radio show broadcast on the Canadian Broadcasting Corporation and Sirius Radio. They have made it their mission to share the back–room story of modern marketing, entertaining asides and all. "Think of advertisers as millions of ants in a colony, each working hard and each with its own objective. Except that in this colony, every single ant is competing against the others. That's the ad business. Almost every ad you see, hear, and otherwise experience is competing for a piece of your imagination. And like any cross–section of humanity, the vast, worldwide advertising community is diverse: composed of geniuses and idiots, saints and buffoons, and everything in between." From the early players to the Mad Men of the 1960s and beyond, O'Reilly and Tennant offer insights into a rapidly evolving industry. Smart and funny, The Age of Persuasion provides an entertaining — and eye–opening — look at a world driven by marketing.

Author: Julie Perry
Publisher: Morgan James Publishing
ISBN: 1614487855
Category : Education
Languages : en
Pages : 368

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Book Description
Part how-to guide, part travelogue, this book not only outlines the step-by-step process to getting a job on a luxury yacht, it also reveals what life is really like aboard these oceangoing toys.

Author: Lionel Zetter
Publisher: Harriman House Limited
ISBN: 0857191187
Category : Political Science
Languages : en
Pages : 555

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Book Description
A practical guide to the art of political lobbying. Lionel Zetter describes in detail how to lobby the civil service, the political parties, the House of Commons and the House of Lords. The book includes separate sections on the European Union and the United States.