Author: Publisher:
ISBN:
Category : Automobiles
Languages : en
Pages : 1250
Book Description
Vol. 29, no. 8-37, no. 7 (Aug., 1937-July, 1944) include the section: Aviation.
Indian and Eastern Motors ...
Author: Publisher:
ISBN:
Category : Automobiles
Languages : en
Pages : 1250
Book Description
Vol. 29, no. 8-37, no. 7 (Aug., 1937-July, 1944) include the section: Aviation.
The Indian and Eastern Engineer
Author: Indian and Eastern Engineer
Author: Publisher:
ISBN:
Category : Automobiles
Languages : en
Pages : 942
Book Description
Vol. 29, no. 8-37, no. 7 (Aug., 1937-July, 1944) include the section: Aviation.
Special Agents Series
Author: American Automotive Products in India
Author: United States. Department of CommercePublisher:
ISBN:
Category : Automobile industry and trade
Languages : en
Pages : 514
Book Description
Willing's Press Guide
Author: Publisher:
ISBN:
Category : English newspapers
Languages : en
Pages : 522
Book Description
"A guide to the press of the United Kingdom and to the principal publications of Europe, Australia, the Far East, Gulf States, and the U.S.A.
Indian Icon: A Cult Called Royal Enfield
Author: Amrit RajPublisher: Westland Business
ISBN: 9395073489
Category : Biography & Autobiography
Languages : en
Pages : 249
Book Description
About the Book THE BUSINESS HISTORY OF THE CULT BRAND CALLED ROYAL ENFIELD, Royal Enfield. More than just the brand name of a legendary bike! Few brands inspire the kind of devotion that an Enfield does. Its distinctive look and feel, the sound of its engine and the image that it creates of its rider have all contributed to putting the brand on the kind of pedestal that others could only dream of. From the beginning of the brand’s journey in India in the early 1950s, the Enfield bikes have had quite a ride. Initial success and acceptance notwithstanding, by the 1980s, the brand was considered an underachiever and a basket case. Enter Vikram Lal of Eicher in 1990. Lal’s enthusiasm for the brand gave it a new lease of life. Later, his son Siddhartha’s time at the helm saw marketing, product and vision all come together to catapult the bike to iconic status. In the past few years, Enfield has come to represent successful business turnarounds even as its bikes have found newer and newer converts. Indian Icon: A Cult Called Royal Enfield by former Mint journalist Amrit Raj maps the trail-blazing story of the brand, the company and, most of all, the individuals who have made it what it is. It is also the story of the clash of the old guard with the new leading to dramatic changes in the business. In a first, the book bares the behind-the-scenes takeover dramas and the bare-knuckled battle to create a premium homegrown consumer brand for the global markets. Extensively researched and expertly narrated, the book takes you to the heart of the Royal Enfield story. A worthy addition to the shelf of both business readers as well as Royal Enfield aficionados.
Solar Energy Update
Author: Serial Titles Cited in Nuclear Science Abstracts
Author: U.S. Atomic Energy CommissionPublisher:
ISBN:
Category : Nuclear physics
Languages : en
Pages : 440
Book Description
Author: