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Author: Whitney Quesenbery Publisher: Rosenfeld Media ISBN: 1933820039 Category : Computers Languages : en Pages : 569
Book Description
We all tell stories. It's one of the most natural ways to share information, as old as the human race. This book is not about a new technique, but how to use something we already know in a new way. Stories help us gather and communicate user research, put a human face on analytic data, communicate design ideas, encourage collaboration and innovation, and create a sense of shared history and purpose. This book looks across the full spectrum of user experience design to discover when and how to use stories to improve our products. Whether you are a researcher, designer, analyst or manager, you will find ideas and techniques you can put to use in your practice.
Author: Whitney Quesenbery Publisher: Rosenfeld Media ISBN: 1933820039 Category : Computers Languages : en Pages : 569
Book Description
We all tell stories. It's one of the most natural ways to share information, as old as the human race. This book is not about a new technique, but how to use something we already know in a new way. Stories help us gather and communicate user research, put a human face on analytic data, communicate design ideas, encourage collaboration and innovation, and create a sense of shared history and purpose. This book looks across the full spectrum of user experience design to discover when and how to use stories to improve our products. Whether you are a researcher, designer, analyst or manager, you will find ideas and techniques you can put to use in your practice.
Author: Nancy Duarte Publisher: John Wiley & Sons ISBN: 1118008936 Category : Business & Economics Languages : en Pages : 276
Book Description
Reveals the underlying story form of all great presentations that will not only create impact, but will move people to action Presentations are meant to inform, inspire, and persuade audiences. So why then do so many audiences leave feeling like they've wasted their time? All too often, presentations don't resonate with the audience and move them to transformative action. Just as the author's first book helped presenters become visual communicators, Resonate helps you make a strong connection with your audience and lead them to purposeful action. The author's approach is simple: building a presentation today is a bit like writing a documentary. Using this approach, you'll convey your content with passion, persuasion, and impact. Author has a proven track record, including having created the slides in Al Gore's Oscar-winning An Inconvenient Truth Focuses on content development methodologies that are not only fundamental but will move people to action Upends the usual paradigm by making the audience the hero and the presenter the mentor Shows how to use story techniques of conflict and resolution Presentations don't have to be boring ordeals. You can make them fun, exciting, and full of meaning. Leave your audiences energized and ready to take action with Resonate.
Author: Golden Krishna Publisher: New Riders ISBN: 0133890422 Category : Computers Languages : en Pages : 257
Book Description
Our love affair with the digital interface is out of control. We’ve embraced it in the boardroom, the bedroom, and the bathroom. Screens have taken over our lives. Most people spend over eight hours a day staring at a screen, and some “technological innovators” are hoping to grab even more of your eyeball time. You have screens in your pocket, in your car, on your appliances, and maybe even on your face. Average smartphone users check their phones 150 times a day, responding to the addictive buzz of Facebook or emails or Twitter. Are you sick? There’s an app for that! Need to pray? There’s an app for that! Dead? Well, there’s an app for that, too! And most apps are intentionally addictive distractions that end up taking our attention away from things like family, friends, sleep, and oncoming traffic. There’s a better way. In this book, innovator Golden Krishna challenges our world of nagging, screen-based bondage, and shows how we can build a technologically advanced world without digital interfaces. In his insightful, raw, and often hilarious criticism, Golden reveals fascinating ways to think beyond screens using three principles that lead to more meaningful innovation. Whether you’re working in technology, or just wary of a gadget-filled future, you’ll be enlighted and entertained while discovering that the best interface is no interface.
Author: Matthew Walker Publisher: Simon and Schuster ISBN: 1501144316 Category : Health & Fitness Languages : en Pages : 368
Book Description
"Sleep is one of the most important but least understood aspects of our life, wellness, and longevity ... An explosion of scientific discoveries in the last twenty years has shed new light on this fundamental aspect of our lives. Now ... neuroscientist and sleep expert Matthew Walker gives us a new understanding of the vital importance of sleep and dreaming"--Amazon.com.
Author: Zoe Chance Publisher: Random House ISBN: 1984854348 Category : Business & Economics Languages : en Pages : 305
Book Description
Rediscover the superpower that makes good things happen, from the professor behind Yale School of Management's most popular class “The new rules of persuasion for a better world.”—Charles Duhigg, author of the bestsellers The Power of Habit and Smarter Faster Better You were born influential. But then you were taught to suppress that power, to follow the rules, to wait your turn, to not make waves. Award-winning Yale professor Zoe Chance will show you how to rediscover the superpower that brings great ideas to life. Influence doesn’t work the way you think because you don’t think the way you think. Move past common misconceptions—such as the idea that asking for more will make people dislike you—and understand why your go-to negotiation strategies are probably making you less influential. Discover the one thing that influences behavior more than anything else. Learn to cultivate charisma, negotiate comfortably and creatively, and spot manipulators before it’s too late. Along the way, you’ll meet alligators, skydivers, a mind reader in a gorilla costume, Jennifer Lawrence, Genghis Khan, and the man who saved the world by saying no. Influence Is Your Superpower will teach you how to transform your life, your organization, and perhaps even the course of history. It’s an ethical approach to influence that will make life better for everyone, starting with you.
Author: Adrian Hanft, 3rd Publisher: ISBN: 9781735835808 Category : Languages : en Pages :
Book Description
When there is a disease outbreak, as is often the case in apocalyptic movies, the first person infected is referred to as patient zero. One moment you are minding your own business cleaning the cage of a genetically modified monkey, the next you are a zombie infecting humanity with your sickness as armageddon ensues. So it goes.What would be the utopian equivalent of patient zero? If one person can trigger an epidemic, could a single person also transform the world for the better? Someone like that would have to see the world differently, to think differently, and behave in ways that would surprise us. User Zero is a journey inside your minds to find that long-lost world-altering ability.
Author: Jon Kolko Publisher: Oxford University Press ISBN: 0199780951 Category : Psychology Languages : en Pages : 206
Book Description
Design synthesis is a way of thinking about complicated, multifaceted problems of a large scale with a repeatable degree of success. Design synthesis methods can be applied in business, with the goal of producing new and compelling products and services, and they can be applied in government, with the goal of changing culture and bettering society. In both contexts, however, there is a need for speed and for aggressive action. This text is immediately relevant, and is more relevant than ever, as we acknowledge and continually reference a feeling of an impending and massive change. Simply, this text is intended to act as a practitioner's guide to exposing the magic of design.
Author: Tutti Taygerly Publisher: ISBN: 9781737998327 Category : Languages : en Pages :
Book Description
How can making space transform the way you work and live? Many high-achieving professionals believe that we must continually drive ourselves to work harder to gain the success we desire. But the reality is that we've trapped ourselves within this pattern of busyness and overwork. If you've ever felt burned out, overwhelmed, anxious and unsatisfied in your work life, it's imperative to make space to figure out what truly fulfills you. From her twenty-two years of experience in Silicon Valley, award-winning design leader and international speaker Tutti Taygerly shows readers how you can design your best professional and personal lives using the design process of research, ideation, and focused experiments. Make Space to Lead shares ideas, stories, and experiments from leaders at the top technology companies and startups. Insights include: -The Cult of Achievement: how to break the business cycle and why accomplishing more won't bring you the validation you seek. -It's okay to exhale. You need a break from the constant to-do list and milestones and make room for creativity and flow. Pausing and slowing down your thinking actually makes you stronger-How to develop self-awareness to see the recurring patterns in your work life. With this superpower, you can decide which patterns to keep and which ones to experiment with breaking. -As a surfer, Tutti shares how surfing as a metaphor balances the achievement and flow needed to be a leader in business and your own life. This book will be your hands-on guide to research, create experiments, and take action on what matters for your leadership.
Author: Jessika von Innerebner Publisher: Penguin ISBN: 1984814303 Category : Juvenile Fiction Languages : en Pages : 0
Book Description
A unicorn's bad day turns into a laugh-out-loud look at the pressure to be perfect and the importance of expressing your feelings Everyone knows that unicorns are perfect. They are glamorous and glittery, and their smiles make rainbows appear! But Kevin is having a less-than-perfect day. First, he wakes up on the wrong side of the bed ...on the floor. Then he discovers that his mane is so wild that even his Super-Perfect-Hair-Day-Spray can't tame it. And the day just gets worse from there. Kevin does his best to keep his outlook sunny, but it's hard to keep smiling when everything goes horribly wrong!
Author: Russ Unger Publisher: New Riders ISBN: 0132931729 Category : Computers Languages : en Pages : 558
Book Description
User experience design is the discipline of creating a useful and usable Web site or application that’s easily navigated and meets the needs of the site owner and its users. There’s a lot more to successful UX design than knowing the latest Web technologies or design trends: It takes diplomacy, management skills, and business savvy. That’s where the updated edition of this important book comes in. With new information on design principles, mobile and gestural interactions, content strategy, remote research tools and more, you’ll learn to: Recognize the various roles in UX design, identify stakeholders, and enlist their support Obtain consensus from your team on project objectives Understand approaches such as Waterfall, Agile, and Lean UX Define the scope of your project and avoid mission creep Conduct user research in person or remotely, and document your findings Understand and communicate user behavior with personas Design and prototype your application or site Plan for development, product rollout, and ongoing quality assurance
Author: Whitney Quesenbery
Author: Whitney Quesenbery
Author: Nancy Duarte
Author: Golden Krishna
Author: Matthew Walker
Author: Zoe Chance
Author: Adrian Hanft, 3rd
Author: Jon Kolko
Author: Tutti Taygerly
Author: Jessika von Innerebner
Author: Russ Unger