Author: Bob Moesta
Publisher:
ISBN: 9781544509969
Category : Customer relations
Languages : en
Pages : 0
Book Description
For a lot of us, selling feels icky. Our stomachs tighten at the thought of reciting features and benefits, or pressuring customers into purchasing. It's really not our fault. We weren't taught how to sell, plus we've been sold before, leaving us with a bitter taste. Here's the truth: sales does not have to feel icky for you or your customers. In fact, with the right approach, sales can be an empowering experience for all. Bob Moesta, lifelong innovator and coarchitect of the "Jobs to be Done" theory, shares his approach for flipping the lens on sales. Bob shifts the focus of sales from selling, to helping people buy and make progress in their lives-demand-side sales. Now, in Demand-Side Sales 101, you'll learn to really see what your customers see, hear what they hear, and understand what they mean. You'll not only be a more effective and innovative salesperson-you'll want to help people make progress.
Demand-Side Sales 101
Author: Bob Moesta
Publisher:
ISBN: 9781544509969
Category : Customer relations
Languages : en
Pages : 0
Book Description
For a lot of us, selling feels icky. Our stomachs tighten at the thought of reciting features and benefits, or pressuring customers into purchasing. It's really not our fault. We weren't taught how to sell, plus we've been sold before, leaving us with a bitter taste. Here's the truth: sales does not have to feel icky for you or your customers. In fact, with the right approach, sales can be an empowering experience for all. Bob Moesta, lifelong innovator and coarchitect of the "Jobs to be Done" theory, shares his approach for flipping the lens on sales. Bob shifts the focus of sales from selling, to helping people buy and make progress in their lives-demand-side sales. Now, in Demand-Side Sales 101, you'll learn to really see what your customers see, hear what they hear, and understand what they mean. You'll not only be a more effective and innovative salesperson-you'll want to help people make progress.
Publisher:
ISBN: 9781544509969
Category : Customer relations
Languages : en
Pages : 0
Book Description
For a lot of us, selling feels icky. Our stomachs tighten at the thought of reciting features and benefits, or pressuring customers into purchasing. It's really not our fault. We weren't taught how to sell, plus we've been sold before, leaving us with a bitter taste. Here's the truth: sales does not have to feel icky for you or your customers. In fact, with the right approach, sales can be an empowering experience for all. Bob Moesta, lifelong innovator and coarchitect of the "Jobs to be Done" theory, shares his approach for flipping the lens on sales. Bob shifts the focus of sales from selling, to helping people buy and make progress in their lives-demand-side sales. Now, in Demand-Side Sales 101, you'll learn to really see what your customers see, hear what they hear, and understand what they mean. You'll not only be a more effective and innovative salesperson-you'll want to help people make progress.
Unshackled
Author: Aaron Scott Young
Publisher: Morgan James Publishing
ISBN: 1636983545
Category : Business & Economics
Languages : en
Pages : 223
Book Description
Unshackled dives into the insights of two business magnates, unlocking the secrets to building a self-sustaining empire. Aaron and Robert are two normal individuals with average IQs and humble beginnings, who both managed to build self-sustaining business empires. They have rendered outstanding service to clients, provided excellent employment opportunities for hundreds of people, and amassed fortunes for themselves. Over the decades, they have gathered wisdom from the most successful business owners that ever lived. By implementing thousands of different strategies across all areas of business and learning from countless mistakes, they have refined a precise framework detailing what a business needs to have in place to reach its highest potential. Unshackled outlines this proprietary framework – a formula they have used time and again to build businesses that have generated over a billion dollars and counting. Written in a practical way, Unshackled simplifies the fundamentals of business, making it attainable to start implementing its principles right away. Dr. John G. Hibben, former President of Princeton University, once said, “Education is the ability to meet life’s situations.” With clear answers to common problems and a plethora of real-world examples, Unshackled is a field guide to help both established and aspiring leaders navigate the everyday challenges of running a sustainable business.
Publisher: Morgan James Publishing
ISBN: 1636983545
Category : Business & Economics
Languages : en
Pages : 223
Book Description
Unshackled dives into the insights of two business magnates, unlocking the secrets to building a self-sustaining empire. Aaron and Robert are two normal individuals with average IQs and humble beginnings, who both managed to build self-sustaining business empires. They have rendered outstanding service to clients, provided excellent employment opportunities for hundreds of people, and amassed fortunes for themselves. Over the decades, they have gathered wisdom from the most successful business owners that ever lived. By implementing thousands of different strategies across all areas of business and learning from countless mistakes, they have refined a precise framework detailing what a business needs to have in place to reach its highest potential. Unshackled outlines this proprietary framework – a formula they have used time and again to build businesses that have generated over a billion dollars and counting. Written in a practical way, Unshackled simplifies the fundamentals of business, making it attainable to start implementing its principles right away. Dr. John G. Hibben, former President of Princeton University, once said, “Education is the ability to meet life’s situations.” With clear answers to common problems and a plethora of real-world examples, Unshackled is a field guide to help both established and aspiring leaders navigate the everyday challenges of running a sustainable business.
Influence Is Your Superpower
Author: Zoe Chance
Publisher: Random House
ISBN: 1984854348
Category : Business & Economics
Languages : en
Pages : 305
Book Description
Rediscover the superpower that makes good things happen, from the professor behind Yale School of Management's most popular class “The new rules of persuasion for a better world.”—Charles Duhigg, author of the bestsellers The Power of Habit and Smarter Faster Better You were born influential. But then you were taught to suppress that power, to follow the rules, to wait your turn, to not make waves. Award-winning Yale professor Zoe Chance will show you how to rediscover the superpower that brings great ideas to life. Influence doesn’t work the way you think because you don’t think the way you think. Move past common misconceptions—such as the idea that asking for more will make people dislike you—and understand why your go-to negotiation strategies are probably making you less influential. Discover the one thing that influences behavior more than anything else. Learn to cultivate charisma, negotiate comfortably and creatively, and spot manipulators before it’s too late. Along the way, you’ll meet alligators, skydivers, a mind reader in a gorilla costume, Jennifer Lawrence, Genghis Khan, and the man who saved the world by saying no. Influence Is Your Superpower will teach you how to transform your life, your organization, and perhaps even the course of history. It’s an ethical approach to influence that will make life better for everyone, starting with you.
Publisher: Random House
ISBN: 1984854348
Category : Business & Economics
Languages : en
Pages : 305
Book Description
Rediscover the superpower that makes good things happen, from the professor behind Yale School of Management's most popular class “The new rules of persuasion for a better world.”—Charles Duhigg, author of the bestsellers The Power of Habit and Smarter Faster Better You were born influential. But then you were taught to suppress that power, to follow the rules, to wait your turn, to not make waves. Award-winning Yale professor Zoe Chance will show you how to rediscover the superpower that brings great ideas to life. Influence doesn’t work the way you think because you don’t think the way you think. Move past common misconceptions—such as the idea that asking for more will make people dislike you—and understand why your go-to negotiation strategies are probably making you less influential. Discover the one thing that influences behavior more than anything else. Learn to cultivate charisma, negotiate comfortably and creatively, and spot manipulators before it’s too late. Along the way, you’ll meet alligators, skydivers, a mind reader in a gorilla costume, Jennifer Lawrence, Genghis Khan, and the man who saved the world by saying no. Influence Is Your Superpower will teach you how to transform your life, your organization, and perhaps even the course of history. It’s an ethical approach to influence that will make life better for everyone, starting with you.
Asymmetric Marketing
Author: Joseph E. Bentzel
Publisher: Asymmetric Marketing
ISBN: 1419649809
Category : Business & Economics
Languages : en
Pages : 188
Book Description
Publisher: Asymmetric Marketing
ISBN: 1419649809
Category : Business & Economics
Languages : en
Pages : 188
Book Description
The Transparency Sale
Author: Todd Caponi
Publisher: IdeaPress Publishing
ISBN: 9781646870226
Category : Business & Economics
Languages : en
Pages : 0
Book Description
The future of sales is radically transparent. Are you ready for it? Today, anyone buying anything relies on reviews and feedback shared by strangers and often trust those anonymously posted experiences more than the claims made by the providers of the products or services themselves. They expect to see the full picture and find out all of the pros and cons before making any purchase. And the larger the purchase, the greater the demand for transparency. What if the key to selling was to do exactly the opposite of what most sales courses tell you to do? It may be hard to imagine, but something as counterintuitive as leading with your flaws can result in faster sales cycles, increased win rates, and makes competing with you almost impossible. Leveraging transparency and vulnerability in your presentations and your negotiations leads to faster buyer consensus, larger deals, faster payments, longer commitments and more predictable sales forecasts. In this groundbreaking book, award winning sales leader Todd Caponi will reveal his hard-earned secrets for engaging potential buyers with unexpected honesty and understanding the buying brain to get the deal you want, while delighting your customer with the experience.
Publisher: IdeaPress Publishing
ISBN: 9781646870226
Category : Business & Economics
Languages : en
Pages : 0
Book Description
The future of sales is radically transparent. Are you ready for it? Today, anyone buying anything relies on reviews and feedback shared by strangers and often trust those anonymously posted experiences more than the claims made by the providers of the products or services themselves. They expect to see the full picture and find out all of the pros and cons before making any purchase. And the larger the purchase, the greater the demand for transparency. What if the key to selling was to do exactly the opposite of what most sales courses tell you to do? It may be hard to imagine, but something as counterintuitive as leading with your flaws can result in faster sales cycles, increased win rates, and makes competing with you almost impossible. Leveraging transparency and vulnerability in your presentations and your negotiations leads to faster buyer consensus, larger deals, faster payments, longer commitments and more predictable sales forecasts. In this groundbreaking book, award winning sales leader Todd Caponi will reveal his hard-earned secrets for engaging potential buyers with unexpected honesty and understanding the buying brain to get the deal you want, while delighting your customer with the experience.
Saga #8
Author: Brian K. Vaughan
Publisher: Image Comics
ISBN:
Category : Comics & Graphic Novels
Languages : en
Pages : 32
Book Description
Former soldier and new mom Alana has already survived lethal assassins, rampaging armies and alien monstrosities, but now she faces her greatest challenge yet: the in-laws.
Publisher: Image Comics
ISBN:
Category : Comics & Graphic Novels
Languages : en
Pages : 32
Book Description
Former soldier and new mom Alana has already survived lethal assassins, rampaging armies and alien monstrosities, but now she faces her greatest challenge yet: the in-laws.
Invincible #98
Author: Robert Kirkman
Publisher: Image Comics
ISBN:
Category : Comics & Graphic Novels
Languages : en
Pages : 32
Book Description
THE DEATH OF EVERYONE,' Part One The countdown to issue #100 begins here--with the story that will change EVERYTHING for Invincible! Mark's powers have finally returned, just in time for every life on Earth to rest in his hands. But what will happen when everyone learns that what is happening... is Mark's fault?
Publisher: Image Comics
ISBN:
Category : Comics & Graphic Novels
Languages : en
Pages : 32
Book Description
THE DEATH OF EVERYONE,' Part One The countdown to issue #100 begins here--with the story that will change EVERYTHING for Invincible! Mark's powers have finally returned, just in time for every life on Earth to rest in his hands. But what will happen when everyone learns that what is happening... is Mark's fault?
Cirque Du Freak: A Living Nightmare
Author: Darren Shan
Publisher: Little, Brown Books for Young Readers
ISBN: 031604184X
Category : Young Adult Fiction
Languages : en
Pages : 130
Book Description
From the Master of Horror comes the first gripping book in the twelve book New York Times bestselling Saga of Darren Shan. Start the tale from the beginning in the book that inspired the feature film The Vampire's Assistant and petrified devoted fans worldwide. A young boy named Darren Shan and his best friend, Steve, get tickets to the Cirque Du Freak, a wonderfully gothic freak show featuring weird, frightening half human/half animals who interact terrifyingly with the audience. In the midst of the excitement, true terror raises its head when Steve recognizes that one of the performers-- Mr. Crepsley-- is a vampire! Stever remains after the show finishes to confront the vampire-- but his motives are surprising! In the shadows of a crumbling theater, a horrified Darren eavesdrops on his friend and the vampire, and is witness to a monstrous, disturbing plea. As if by destiny, Darren is pulled to Mr. Crepsley and what follows is his horrifying descent into the dark and bloody world of vampires. This is the beginning of Darren's story.
Publisher: Little, Brown Books for Young Readers
ISBN: 031604184X
Category : Young Adult Fiction
Languages : en
Pages : 130
Book Description
From the Master of Horror comes the first gripping book in the twelve book New York Times bestselling Saga of Darren Shan. Start the tale from the beginning in the book that inspired the feature film The Vampire's Assistant and petrified devoted fans worldwide. A young boy named Darren Shan and his best friend, Steve, get tickets to the Cirque Du Freak, a wonderfully gothic freak show featuring weird, frightening half human/half animals who interact terrifyingly with the audience. In the midst of the excitement, true terror raises its head when Steve recognizes that one of the performers-- Mr. Crepsley-- is a vampire! Stever remains after the show finishes to confront the vampire-- but his motives are surprising! In the shadows of a crumbling theater, a horrified Darren eavesdrops on his friend and the vampire, and is witness to a monstrous, disturbing plea. As if by destiny, Darren is pulled to Mr. Crepsley and what follows is his horrifying descent into the dark and bloody world of vampires. This is the beginning of Darren's story.
Making Conversation
Author: Fred Dust
Publisher: HarperCollins
ISBN: 0062933914
Category : Business & Economics
Languages : en
Pages : 197
Book Description
A former Senior Partner and Global Managing Director at the legendary design firm IDEO shows how to design conversations and meetings that are creative and impactful. Conversations are one of the most fundamental means of communicating we have as humans. At their best, conversations are unconstrained, authentic and open—two or more people sharing thoughts and ideas in a way that bridges our individual experiences, achieves a common goal. At their worst, they foster misunderstanding, frustration and obscure our real intentions. How often do you walk away from a conversation feeling really heard? That it moved the people in it forward in some important way? You’re not alone. In his practice as a designer, Fred Dust began to approach conversations differently. After years of trying to broker communication between colleagues and clients, he came to believe there had to a way to design the art of conversation itself with intention and purpose, but still artful and playful. Making Conversation codifies what he learned and outlines the seven elements essential to successful exchanges: Commitment, Creative Listening, Clarity, Context, Constraints, Change, and Create. Taken together, these seven elements form a set of resources anyone can use to be more deliberate and purposeful in making conversations work.
Publisher: HarperCollins
ISBN: 0062933914
Category : Business & Economics
Languages : en
Pages : 197
Book Description
A former Senior Partner and Global Managing Director at the legendary design firm IDEO shows how to design conversations and meetings that are creative and impactful. Conversations are one of the most fundamental means of communicating we have as humans. At their best, conversations are unconstrained, authentic and open—two or more people sharing thoughts and ideas in a way that bridges our individual experiences, achieves a common goal. At their worst, they foster misunderstanding, frustration and obscure our real intentions. How often do you walk away from a conversation feeling really heard? That it moved the people in it forward in some important way? You’re not alone. In his practice as a designer, Fred Dust began to approach conversations differently. After years of trying to broker communication between colleagues and clients, he came to believe there had to a way to design the art of conversation itself with intention and purpose, but still artful and playful. Making Conversation codifies what he learned and outlines the seven elements essential to successful exchanges: Commitment, Creative Listening, Clarity, Context, Constraints, Change, and Create. Taken together, these seven elements form a set of resources anyone can use to be more deliberate and purposeful in making conversations work.
Witchblade #162
Author: Tim Seeley
Publisher: Image Comics
ISBN:
Category : Comics & Graphic Novels
Languages : en
Pages : 32
Book Description
"BLACK CAT" Sara Pezzini finally relents to Cain Jorgenson's advances and agrees to a date at a baseball game in this date night issue of WITCHBLADE! But as usual, the Witchblade's tendency to attract weirdness like a magnet will draw out Chicago's supernatural corruption... even at Wrigley Field.
Publisher: Image Comics
ISBN:
Category : Comics & Graphic Novels
Languages : en
Pages : 32
Book Description
"BLACK CAT" Sara Pezzini finally relents to Cain Jorgenson's advances and agrees to a date at a baseball game in this date night issue of WITCHBLADE! But as usual, the Witchblade's tendency to attract weirdness like a magnet will draw out Chicago's supernatural corruption... even at Wrigley Field.