Author: Tom Kelley Publisher: Crown Currency ISBN: 0385349378 Category : Business & Economics Languages : en Pages : 306
Book Description
IDEO founder and Stanford d.school creator David Kelley and his brother Tom Kelley, IDEO partner and the author of the bestselling The Art of Innovation, have written a powerful and compelling book on unleashing the creativity that lies within each and every one of us. Too often, companies and individuals assume that creativity and innovation are the domain of the "creative types." But two of the leading experts in innovation, design, and creativity on the planet show us that each and every one of us is creative. In an incredibly entertaining and inspiring narrative that draws on countless stories from their work at IDEO, the Stanford d.school, and with many of the world's top companies, David and Tom Kelley identify the principles and strategies that will allow us to tap into our creative potential in our work lives, and in our personal lives, and allow us to innovate in terms of how we approach and solve problems. It is a book that will help each of us be more productive and successful in our lives and in our careers.
Author: Kristin Luker Publisher: Harvard University Press ISBN: 0674040384 Category : Social Science Languages : en Pages : 334
Book Description
This book is both a handbook for defining and completing a research project, and an astute introduction to the neglected history and changeable philosophy of modern social science.
Author: Joe Vitale Publisher: John Wiley & Sons ISBN: 0470009799 Category : Business & Economics Languages : en Pages : 295
Book Description
Discover the secrets of written persuasion! "The principles of hypnosis, when applied to copywriting, add a new spin to selling. Joe Vitale has taken hypnotic words to set the perfect sales environment and then shows us how to use those words to motivate a prospect to take the action you want. This is truly a new and effective approach to copywriting, which I strongly recommend you learn. It's pure genius." -Joseph Sugarman, author of Triggers "I've read countless book on persuasion, but none come close to this one in showing you exactly how to put your readers into a buying trance that makes whatever you are offering them irresistible." -David Garfinkel, author of Advertising Headlines That Make You Rich "I am a huge fan of Vitale and his books, and Hypnotic Writing (first published more than twenty years ago), is my absolute favorite. Updated with additional text and fresh examples, especially from e-mail writing, Joe's specialty, Hypnotic Writing is the most important book on copywriting (yes, that's really what it is about) to be published in this century. Read it. It will make you a better copywriter, period." -Bob Bly, copywriter and author of The Copywriter's Handbook "I couldn't put this book down. It's eye opening and filled with genuinely new stuff about writing and persuading better. And it communicates it brilliantly and teaches it brilliantly-exemplifying the techniques by the writing of the book itself as you go along." -David Deutsch, author of Think Inside the Box, www.thinkinginside.com "Hypnotic Writing is packed with so much great information it's hard to know where to start. The insights, strategies, and tactics in the book are easy to apply yet deliver one heck of a punch. And in case there's any question how to apply them, the before-and-after case studies drive the points home like nothing else can. Hypnotic Writing is not just about hypnotic writing. It is hypnotic writing. On the count of three, you're going to love it. Just watch and see." -Blair Warren, author of The Forbidden Keys to Persuasion
Author: Therese Huston Publisher: HMH ISBN: 0544416104 Category : Psychology Languages : en Pages : 387
Book Description
“An authoritative guide to help women navigate the workplace and their everyday life with greater success and impact” (Forbes). So, you’ve earned a seat at the table. What happens next? We all face hard decisions every day—and the choices we make, and how others perceive them, can be life changing. There are countless books on how to make those tough calls, but How Women Decide is the first to examine a much overlooked truth: Men and women reach verdicts differently, and often in surprising ways. Stress? It makes women more focused. Confidence? Caution can lead to stronger resolutions. And despite popular misconceptions, women are just as decisive as men—though they may pay for it. Pulling from the latest science on decision-making, as well as lively stories of real women and their experiences, cognitive scientist Therese Huston teaches us how we can better shape our habits, perceptions, and strategies, not just to make the most of our own opportunities, but to reform the culture and bring out the best results—regardless of who’s behind them.
Author: Jonathan Lethem Publisher: Random House ISBN: 1473523001 Category : Fiction Languages : en Pages : 343
Book Description
**A New York Times top 100 Notable Book of the Year** Alexander Bruno is a man with expensive problems. Sporting a tuxedo and trotting the globe, he has spent his adult life as a professional gambler. His particular line of work: backgammon, at which he extracts large sums of money from men who think they can challenge his peerless acumen. In Singapore, his luck turned. Maybe it had something to do with the Blot – a black spot which has emerged to distort Bruno’s vision. It’s not showing any signs of going away. As Bruno extends his losing streak in Berlin, it becomes clinically clear that the Blot is the symptom of something terrible. There’s a surgeon who can help, but surgery is going to involve a lot of money, and worse: returning home to the garish, hash-smoke streets of Berkeley, California. Here, the unseemly Keith Stolarsky – a childhood friend in possession of an empire of themed burger bars and thrift stores – is king. And he’s willing to help Bruno out. But there was always going to be a price.
Author: Anna Malaika Tubbs Publisher: William Collins ISBN: 9780008405359 Category : African American families Languages : en Pages : 272
Book Description
'A fascinating exploration into the lives of three women ignored by history ... Eye-opening, engrossing' Brit Bennett, bestselling author of The Vanishing Half In her groundbreaking debut, Anna Malaika Tubbs tells the incredible, moving story of three women who raised three world-changing men.
Author: Young-sun Hong Publisher: Cambridge University Press ISBN: 1107095573 Category : History Languages : en Pages : 445
Book Description
This book examines global humanitarian efforts involving the two German states and Third World liberation movements during the Cold War.
Author: Drew Hayes Publisher: Thunder Pear Publishing ISBN: 9780986396878 Category : Languages : en Pages : 546
Book Description
Knowledge is power. That would be the motto of Lander University, had it not been snatched up and used to death by others long before the school was founded. For while Lander offers a full range of courses to nearly all students, it also offers a small number of specialty classes to a very select few. Lander is home to the Hero Certification Program, a curriculum designed to develop student with superhuman capabilities, commonly known as Supers, into official Heroes. Five of this year's freshmen are extra special. They have a secret aside from their abilities, one that they must guard from even their classmates. Because for every one person in the world with abilities they can control, there are three who lack such skill. These lesser super beings, Powereds as they are called, have always been treated as burdens and second class citizens. Though there has been ample research in the area, no one has ever succeeded in turning a Powered into a regular human, let alone a Super. That is, until now...
Author: Juni Felix Publisher: NavPress ISBN: 1641582669 Category : Religion Languages : en Pages : 205
Book Description
The First Book to Link the Science Behind Tiny Habits to Faith and Trauma Recovery “The heartache that you woke up with this morning, that pain in your soul that makes even the task of receiving hope for today exhausting, that heartache is not who you are. The abuses, losses, and betrayals you’ve experienced do not have to continue to cast a dark shadow over your life. Your journey is not over, and you are never alone. Your situation is not your destiny, and sorrow isn’t your permanent address.” Juni Felix is a triumph—a survivor of profound trauma, a Behavior Design Teaching Team member of renowned Stanford University professor Dr. B. J. Fogg’s Behavior Design Lab, and a Tiny Habits Coach. She begins her book with these words to encourage every recovering person to design a path toward hope, peace, and joy. By combining the science of Behavior Design with faith, she equips you with a proven method that works: Tiny Habits, a fun and surprisingly simple system that reprograms your mind toward faith that offers freedom from the wounds of your past. In this accessible book, she offers a vision of living faith by practicing Tiny Habits that build on each other and reward us with tiny victories and celebrations along the way. As one who has long used Tiny Habits and teaches about using them to transform lives and relationships, Juni teaches that because God is a Systems Guy, human behavior is not random and unpredictable; it’s systematic. Once you understand the system, you can design strategies that work to take back your life and stop the cycle of shame, blame, and self-condemnation for good.
Author: E. Kirsten Peters Publisher: Prometheus Books ISBN: 1616146729 Category : Science Languages : en Pages : 292
Book Description
An engaging narrative that describes the important contributions of geology to our understanding of climate change. What emerges is a much more complex and nuanced picture than is usually presented.
Author: Tom Kelley
Author: Kristin Luker
Author: Joe Vitale
Author: Therese Huston
Author: Jonathan Lethem
Author: Anna Malaika Tubbs
Author: Young-sun Hong
Author: Drew Hayes
Author: Juni Felix
Author: E. Kirsten Peters