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Author: Clara Shih Publisher: Pearson Education ISBN: 0132693518 Category : Business & Economics Languages : en Pages : 64
Book Description
The condensed guide summarizing everything you need to know to help your business win in the Facebook Era: Learn tools from effective strategy to profitable execution, systems, and policies. Like the Internet before it, Facebook is changing every aspect of business and society. Facebook has in fact become, for all intents and purposes, the new Web. What does this mean for your organization? Fifteen years ago, we had to master email. Today, we must master Facebook to stay relevant with customers. Business leaders who cultivate fans on social media are reaping repeat sales, cross-sales, and referrals. Those who don’t are missing out on critical conversations and risking brand irrelevancy. 2010 was about social media strategy, vision, and learning. 2011 is all about execution.
Author: Clara Shih Publisher: Pearson Education ISBN: 0132693518 Category : Business & Economics Languages : en Pages : 64
Book Description
The condensed guide summarizing everything you need to know to help your business win in the Facebook Era: Learn tools from effective strategy to profitable execution, systems, and policies. Like the Internet before it, Facebook is changing every aspect of business and society. Facebook has in fact become, for all intents and purposes, the new Web. What does this mean for your organization? Fifteen years ago, we had to master email. Today, we must master Facebook to stay relevant with customers. Business leaders who cultivate fans on social media are reaping repeat sales, cross-sales, and referrals. Those who don’t are missing out on critical conversations and risking brand irrelevancy. 2010 was about social media strategy, vision, and learning. 2011 is all about execution.
Author: Brian Carter Publisher: Pearson Education ISBN: 0789751364 Category : Business & Economics Languages : en Pages : 334
Book Description
'The Like Economy' offers a complete, start-to-finish plan for making money on Facebook. Brian Carter demonstrates step-by-step techniques and practical lessons to help companies build their online revenue.
Author: Noah Hope Publisher: Habits of Wisdom ISBN: 9781950931019 Category : Business & Economics Languages : en Pages : 136
Book Description
You'll find out how to use the tools and features of your Facebook page for increased marketing impact, and how to get the most out of the Facebook Business Manager. You'll discover how to leverage the call-to-action button, your scheduled publishing option, and the page comparison feature.
Author: Scott Bishop Publisher: Pearson Education ISBN: 0132623269 Category : Business & Economics Languages : en Pages : 46
Book Description
Discover foursquare social marketing–and achieve powerful bottom-line results with less than an hour’s work per week. Social media marketing has many advantages, but it ain’t easy. Dollar and capital investment costs are often low, but time and resource costs can be very high. How can you find energy to do all this stuff? foursquare is different. With less than one hour of work on foursquare, you can see bottom-line results that are immediate and measurable.
Author: Scott Bishop Publisher: Pearson Education ISBN: 0132731886 Category : Business & Economics Languages : en Pages : 41
Book Description
Tumblr: what it is, how it can extend your reach and deepen customer trust, and how to establish an effective Tumblr strategy for your company. Tumblr can be a great way to jump into social media marketing. If you’re already neck deep, it’s a great way to reach an active new audience. The best part: you can feel your way around and measure results without allocating excessive time, money, and resources. Why Tumblr? Because it works.
Author: Kim Garst Publisher: Morgan James Publishing ISBN: 1630472700 Category : Business & Economics Languages : en Pages : 185
Book Description
"People buy from people they know and trust. That's always been true. What's changing, however, is how people are buying. Online purchasing is redefining the buyer/seller relationship and the winners will be those who can form meaningful, authentic relationships with their digital communities ... Kim Garst not only helps you find your authentic voice but use it to create meaningful, long-term, business-building relationships through the greatest marketing tool of our generation - social media"--Publisher's description.
Author: Chris Treadaway Publisher: John Wiley & Sons ISBN: 0470872284 Category : Business & Economics Languages : en Pages : 316
Book Description
Develop, implement, and measure a successful Facebook marketing campaign The social networking site Facebook boasts more than 300 million users worldwide. Its ability to target users who have provided real data about themselves and their interests makes Facebook the ideal platform for marketers, and marketers everywhere recognize the importance of Facebook and are eager to successfully tap Facebook's potential. This book shows you how. Quickly get up to speed on today's Facebook conventions and demographics, and then gain an understanding of the various strategic and implementation issues you must consider from start to finish. Guides you through crafting a successful presence on Facebook and takes you through each step for developing an overall marketing strategy Explains each step for setting realistic goals, defining metrics, developing reports, and acquiring corporate buy-in Shows how to execute your strategy while incorporating all of Facebook's relevant features Addresses Facebook's pay-per-click platform, Facebook Connect, and more Packed with tips and tactics not documented anywhere else, the book serves as the ultimate step-by-step guide to developing a winning Facebook marketing campaign.
Author: Rize Jenkins Publisher: ISBN: Category : Languages : en Pages : 68
Book Description
BOOK DESCRIPTIONAre you wondering how to promote, market and monetize your social media? This book is the answer you've been looking for.Social media has become a critical part of our life. More than half of the adult population engages with social media. Where there are people, there is a market. Thus, social media has become a huge marketplace in its own standing. This has brought about the need for marketers to consider using social media marketing as a way of reaching out to their existing and potential customers. You too can take advantage of social media marketing to drive your business by monetizing your followers.This book has been specifically written to enable you to use tested and proven social media marketing strategies to grow and monetize your social media following.The book begins by introducing to you the importance of social media marketing to your business and implying that you need to be using it. It proves to you the immense benefits that you are missing out on and you are likely to gain should you start carrying out social media marketing.In this Book, you will discover: -What is Social Media Marketing?-Why Social Media Marketing is Important-Different Types of Social Media Marketing-Facebook -Instagram-WordPress -LinkedIn -YouTube -Oke.io .....and much more ! ! ! Every marketer knows that there is no standard marketing approach. The same applies to social media marketing. Thus, this book introduces you to different types of social media marketing strategies. It goes further by showing you how you can employ each of these strategies to grow and monetize your following. This book focuses on the top 9 social media marketing platforms that can help you to optimize monetization of your following -TikTok Facebook, WordPress, oke.io, Instagram, LinkedIn, Twitch, Twitter and YouTube. It shows you how you can optimize each social media platform for business, create a following, build a community and harvest money from your endeavors.Finally, you have to choose the best of these social media platforms for your purposes. It is difficult to use all due to time constraints but not impossible with a team... Thus, you will need certain specific parameters to guide you on how to select the best for your unique social media marketing.Enjoy reading!
Author: Jeffrey Hughes Publisher: Pearson Education ISBN: 0132732041 Category : Business & Economics Languages : en Pages : 29
Book Description
A complete plan for selling your Android apps — including little-known techniques based on Google’s unique “open selling model”. Unlike Apple, Google allows developers to market their Apps from any site, including your own, not just Android Market. Google’s open sales model, while still maturing, can provide advantages over Apple’s closed model — if you take advantage of the options Google gives you. This paper identifies key marketing activities that can help you succeed.
Author: Clara Shih
Author: Clara Shih
Author: Brian Carter
Author: Noah Hope
Author: Scott Bishop
Author: Claude C. Hopkins
Author: Scott Bishop
Author: Kim Garst
Author: Chris Treadaway
Author: Rize Jenkins
Author: Jeffrey Hughes