How to Get a Job in Advertising PDF Download

Author: Ken Haas
Publisher:
ISBN: 9780910158602
Category : Business & Economics
Languages : en
Pages : 228

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Book Description

Author: James Davis Woolf
Publisher:
ISBN:
Category : Advertising
Languages : en
Pages : 132

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Book Description

Author: Jordan Brady
Publisher: Createspace Independent Publishing Platform
ISBN: 9781986181020
Category :
Languages : en
Pages : 102

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Book Description
Practical filmmaking tips, tricks and philosophies specific to the art and craft of directing commercials for television and the web. Filmmaker Jordan Brady has directed over 1,000 spots and shares his insights from over 20 years filming for advertising.

Author: S. William Pattis
Publisher: McGraw Hill Professional
ISBN: 9780071430494
Category : Business & Economics
Languages : en
Pages : 164

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Book Description
Provides information on how to begin a career in advertising, offering specific information on each profession, career choices, working conditions, details on responsibilities, education, and training required.

Author: Barbara Ganim
Publisher: McGraw-Hill Companies
ISBN: 9780844224800
Category : Advertising
Languages : en
Pages : 0

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Book Description
For readers who have ever considered a career in advertising, this book is an essential tool. Inside, they'll find real-world career advice from an advertising executive, presented in an easy-to-use format. They'll also learn the ins and outs of working in an advertising agency or as a freelancer, the best ways to get started and proven strategies for keeping their career on track.

Author: Cameron Day
Publisher:
ISBN: 9780578917924
Category :
Languages : en
Pages :

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Book Description
Allow me to blast a ray of sunshine through the murky clouds hovering over advertising agencies and marketing departments alike. If you've got talent, I can keep you from rolling an embarrassing string of gutter balls. Chew With Your Mind Open is here to make it make sense to the degree that advertising ever will. The politics. The personalities. The nonstop problems in need of smart and effective solutions. I was lucky. I had a great thinker in my corner for over two decades. A rock-solid, real-live 24/7 mentor. My father, Guy Day, knew the advertising racket well and was no stranger to remarkable creative work. He co-founded Chiat/Day as a writer and was the agency's president, twice. My dad helped inspire some of the best advertising of the 20th century, Apple's "1984" Super Bowl spot for example. He also inspired me. What my father gave me, is what I'm now ready to give you. Just enough big-picture guidance to be dangerous. My advice can keep you from falling into unproductive time-sucks and sinking in conceptual quicksand. I'll help you avoid the chronic wallowing, unneeded politicking, and blame game that's all too common in the business. I'll help you develop good habits that will serve you well in the worst of times. Throughout my book, I'll share how I got -- and still get -- my best thinking through the gauntlet without collecting a huge assortment of knives in my back. Granted, a few of them will be unavoidable. I'll address that part, too. My knowledge comes from real-life experiences, and my book is broken down by subject and is served one easily digestible nugget at a time. Sometimes my experiences are funny, other times embarrassing, but they always reveal an underlying truth and a learning opportunity that could spare you some scar tissue. Along the way, readers will be in the room with me as I present work, defend it, debate clients, and push the best thinking forward.

Author: Walter Albert Lowen
Publisher:
ISBN:
Category : Advertising
Languages : en
Pages : 404

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Book Description

Author: Maxine Paetro
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 228

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Book Description

Author: Belle Frank
Publisher:
ISBN: 9780985179519
Category : Advertising
Languages : en
Pages : 0

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Book Description
"The Advertising On-Ramp" provides strategies readers can use to make their job prospecting more effective. It also serves as a source of emotional support for job seekers, which is increasingly needed in these complicated economic times. This book is a must-read for college seniors and new graduates in communications, marketing, and advertising, or those in liberal arts who want to move into those fields. Belle Frank is responsible for hiring, so it addresses many issues that marketing professionals have encountered when interviewing and hiring. "The Advertising On-Ramp" is also important for professionals in the marketing business who are responsible for attracting and developing new talent as well as those who are advising graduates about career choices.

Author: Dustin Lane
Publisher:
ISBN: 9781740184199
Category : Advertising
Languages : en
Pages : 69

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Book Description