Author: Devansh Dhiman
Publisher: Devansh Dhiman
ISBN:
Category : Art
Languages : en
Pages : 15
Book Description
Dear Aspiring Content Creators Thank you for downloading this e-book and a big congratulations. If you read this ebook carefully and follow the rules in your creative brain then your gonna make yourself better as well as your content. In this e-book. I share my 9 tips to be a successful Content Creator. Hopefully, this e-book will help you to be a better version of yourself. Good luck!
How to Become a Content Creator: The 9 Tip's for a Successful Content Creator.
Author: Devansh Dhiman
Publisher: Devansh Dhiman
ISBN:
Category : Art
Languages : en
Pages : 15
Book Description
Dear Aspiring Content Creators Thank you for downloading this e-book and a big congratulations. If you read this ebook carefully and follow the rules in your creative brain then your gonna make yourself better as well as your content. In this e-book. I share my 9 tips to be a successful Content Creator. Hopefully, this e-book will help you to be a better version of yourself. Good luck!
Publisher: Devansh Dhiman
ISBN:
Category : Art
Languages : en
Pages : 15
Book Description
Dear Aspiring Content Creators Thank you for downloading this e-book and a big congratulations. If you read this ebook carefully and follow the rules in your creative brain then your gonna make yourself better as well as your content. In this e-book. I share my 9 tips to be a successful Content Creator. Hopefully, this e-book will help you to be a better version of yourself. Good luck!
The Elements of Style
Author: William Strunk Jr.
Publisher: Arcturus Publishing
ISBN: 1398833916
Category : Language Arts & Disciplines
Languages : en
Pages : 70
Book Description
First published in 1918, William Strunk Jr.'s The Elements of Style is a guide to writing in American English. The boolk outlines eight "elementary rules of usage", ten "elementary principles of composition", "a few matters of form", a list of 49 "words and expressions commonly misused", and a list of 57 "words often misspelled". A later edition, enhanced by E B White, was named by Time magazine in 2011 as one of the 100 best and most influential books written in English since 1923.
Publisher: Arcturus Publishing
ISBN: 1398833916
Category : Language Arts & Disciplines
Languages : en
Pages : 70
Book Description
First published in 1918, William Strunk Jr.'s The Elements of Style is a guide to writing in American English. The boolk outlines eight "elementary rules of usage", ten "elementary principles of composition", "a few matters of form", a list of 49 "words and expressions commonly misused", and a list of 57 "words often misspelled". A later edition, enhanced by E B White, was named by Time magazine in 2011 as one of the 100 best and most influential books written in English since 1923.
The Ultimate Guide to TikTok (100% Unofficial)
Author: Scholastic
Publisher: Scholastic UK
ISBN: 0702307262
Category : Juvenile Nonfiction
Languages : en
Pages : 80
Book Description
This is the ultimate guide to TikTok, just #foryou! From crazy challenges and dynamic duets to daring dance moves and lip-sync legends, discover the TikTok stars that make your day. Uncover all the inside info on @charlidamelio, @lilhuddy, @avani and amazing TikTok stars you should be watching RIGHT NOW. With details of their star style, their best videos, their lives outside of the app and other must-know facts, this is the ultimate insider book for everyone obsessed with all things TikTok. Packed with profiles, quizzes, fill-in fun and loads of top tips for creating your own videos, from the perfect camera angle to the best background. Be inspired to create and share your very own TikTok style - it's your time to shine!
Publisher: Scholastic UK
ISBN: 0702307262
Category : Juvenile Nonfiction
Languages : en
Pages : 80
Book Description
This is the ultimate guide to TikTok, just #foryou! From crazy challenges and dynamic duets to daring dance moves and lip-sync legends, discover the TikTok stars that make your day. Uncover all the inside info on @charlidamelio, @lilhuddy, @avani and amazing TikTok stars you should be watching RIGHT NOW. With details of their star style, their best videos, their lives outside of the app and other must-know facts, this is the ultimate insider book for everyone obsessed with all things TikTok. Packed with profiles, quizzes, fill-in fun and loads of top tips for creating your own videos, from the perfect camera angle to the best background. Be inspired to create and share your very own TikTok style - it's your time to shine!
Content Rules
Author: Ann Handley
Publisher: John Wiley & Sons
ISBN: 0470948728
Category : Business & Economics
Languages : en
Pages : 238
Book Description
The guide to creating engaging web content and building a loyal following, revised and updated Blogs, YouTube, Facebook, Twitter, Google+, and other platforms are giving everyone a "voice," including organizations and their customers. So how do you create the stories, videos, and blog posts that cultivate fans, arouse passion for your products or services, and ignite your business? Content Rules equips you for online success as a one-stop source on the art and science of developing content that people care about. This coverage is interwoven with case studies of companies successfully spreading their ideas online—and using them to establish credibility and build a loyal customer base. Find an authentic "voice" and craft bold content that will resonate with prospects and buyers and encourage them to share it with others Leverage social media and social tools to get your content and ideas distributed as widely as possible Understand why you are generating content—getting to the meat of your message in practical, commonsense language, and defining the goals of your content strategy Write in a way that powerfully communicates your service, product, or message across various Web mediums Boost your online presence and engage with customers and prospects like never before with Content Rules.
Publisher: John Wiley & Sons
ISBN: 0470948728
Category : Business & Economics
Languages : en
Pages : 238
Book Description
The guide to creating engaging web content and building a loyal following, revised and updated Blogs, YouTube, Facebook, Twitter, Google+, and other platforms are giving everyone a "voice," including organizations and their customers. So how do you create the stories, videos, and blog posts that cultivate fans, arouse passion for your products or services, and ignite your business? Content Rules equips you for online success as a one-stop source on the art and science of developing content that people care about. This coverage is interwoven with case studies of companies successfully spreading their ideas online—and using them to establish credibility and build a loyal customer base. Find an authentic "voice" and craft bold content that will resonate with prospects and buyers and encourage them to share it with others Leverage social media and social tools to get your content and ideas distributed as widely as possible Understand why you are generating content—getting to the meat of your message in practical, commonsense language, and defining the goals of your content strategy Write in a way that powerfully communicates your service, product, or message across various Web mediums Boost your online presence and engage with customers and prospects like never before with Content Rules.
Booming Digital Stars
Author: Harsh Pamnani and Manish Pandey
Publisher: Westland
ISBN: 936045947X
Category : Biography & Autobiography
Languages : en
Pages : 228
Book Description
Bhuvan Bam, Ashish Chanchlani, Kabita Singh, Nikunj Lotia, Prajakta Koli, Ranveer Allahbadia, Madan Gowri, Team Naach, Yashraj Mukhate, Abhi and Niyu, Ujjwal Chaurasia-household names, every one of them, and as diverse as they come. They appear on social media, whether YouTube or Instagram, and actively engage with us. But these are not people born to fame-they charted their own course to achieve success and to becoming the widely celebrated content creators and social media influencers of the country. What sets them apart? How did they get here? There has not been enough research and writing on creating and managing a single person brand in an emerging, humongous creator economy like India's. The opportunities are immense, but in the crowded market of creators, the chances of getting noticed are minuscule. In Booming Digital Stars: 11 Inspiring Adventures in India's Creator Economy, Harsh Pamnani and Manish Pandey tell the stories of eleven top Indian creators through interviews with, and quotations from, the stars themselves. A crash course on how to carve your niche and build a strong and lasting personal brand.
Publisher: Westland
ISBN: 936045947X
Category : Biography & Autobiography
Languages : en
Pages : 228
Book Description
Bhuvan Bam, Ashish Chanchlani, Kabita Singh, Nikunj Lotia, Prajakta Koli, Ranveer Allahbadia, Madan Gowri, Team Naach, Yashraj Mukhate, Abhi and Niyu, Ujjwal Chaurasia-household names, every one of them, and as diverse as they come. They appear on social media, whether YouTube or Instagram, and actively engage with us. But these are not people born to fame-they charted their own course to achieve success and to becoming the widely celebrated content creators and social media influencers of the country. What sets them apart? How did they get here? There has not been enough research and writing on creating and managing a single person brand in an emerging, humongous creator economy like India's. The opportunities are immense, but in the crowded market of creators, the chances of getting noticed are minuscule. In Booming Digital Stars: 11 Inspiring Adventures in India's Creator Economy, Harsh Pamnani and Manish Pandey tell the stories of eleven top Indian creators through interviews with, and quotations from, the stars themselves. A crash course on how to carve your niche and build a strong and lasting personal brand.
You Can't Make This Stuff Up
Author: Lee Gutkind
Publisher: Hachette+ORM
ISBN: 0738215864
Category : Language Arts & Disciplines
Languages : en
Pages : 339
Book Description
From "the godfather behind creative nonfiction" (Vanity Fair) comes this indispensable how-to for nonfiction writers of all levels and genres, "reminiscent of Stephen King's fiction handbook On Writing" (Kirkus). Whether you're writing a rags-to-riches tell-all memoir or literary journalism, telling true stories well is hard work. In You Can't Make This Stuff Up, Lee Gutkind, the go-to expert for all things creative nonfiction, offers his unvarnished wisdom to help you craft the best writing possible. Frank, to-the-point, and always entertaining, Gutkind describes and illustrates every aspect of the genre. Invaluable tools and exercises illuminate key steps, from defining a concept and establishing a writing process to the final product. Offering new ways of understanding the genre, this practical guidebook will help you thoroughly expand and stylize your work.
Publisher: Hachette+ORM
ISBN: 0738215864
Category : Language Arts & Disciplines
Languages : en
Pages : 339
Book Description
From "the godfather behind creative nonfiction" (Vanity Fair) comes this indispensable how-to for nonfiction writers of all levels and genres, "reminiscent of Stephen King's fiction handbook On Writing" (Kirkus). Whether you're writing a rags-to-riches tell-all memoir or literary journalism, telling true stories well is hard work. In You Can't Make This Stuff Up, Lee Gutkind, the go-to expert for all things creative nonfiction, offers his unvarnished wisdom to help you craft the best writing possible. Frank, to-the-point, and always entertaining, Gutkind describes and illustrates every aspect of the genre. Invaluable tools and exercises illuminate key steps, from defining a concept and establishing a writing process to the final product. Offering new ways of understanding the genre, this practical guidebook will help you thoroughly expand and stylize your work.
Content Creator
Author: Myra E Looring
Publisher:
ISBN: 9781952814075
Category :
Languages : en
Pages : 160
Book Description
What do today's young influencers know, that you don't? Are you spending much of your day online, scrolling through social media or viewing endless streams of videos? As fun and relaxing as this may be, it can sometimes feel like a whole day has gone by without accomplishing anything productive. If you're looking to become more active online, and maybe make some money from it, why not become a content creator? Nowadays, anyone with a computer and an internet connection can create and upload content. In fact, most of us do. But to be part of the special few that stand out and gain a following, there's more that needs to be done than just shooting and posting a video. Excellent videos have a few things in common that make them successful, widely shared, and profitable. They're often high quality, well-edited, and concise. Not only that, they are somehow able to make you feel like they're talking straight to you, even though they're made for a large audience. So, what's the recipe for online success? Content Creator is a handy guide that will lead you through the process and give you proven tips for creating content that connects with people. Inside, here is just a fraction of what you will discover: The #1 thing to always keep in mind when creating content that will make your videos more personal and engaging Brainstorming habits to ensure that you'll never run out of content ideas The secret to getting 10x more views on your Facebook video posts, and how to lead them to your YouTube channel Why having a million subscribers won't guarantee significant income, and how the top content creators earn their millions The key metric you need to track that will help you appear in recommended and suggested video lists and boost your views 8 subtle but effective ways to turn a casual viewer to a committed subscriber The important but often neglected detail of your videos that will affect whether or not someone will click on your content A powerful strategy that will increase your exposure and multiply your reach without any additional effort And much more. It's amazing what you can learn about yourself when you start creating instead of consuming. You never know how creative you are until you consistently come up with new ideas and produce great content. You'll build useful, marketable skills that will make you more attractive to potential employers. You can expand your network considerably by interacting with viewers and other creators. You also get to discover more about your chosen niche, and as well as yourself and what you're capable of. And the potential millions in income? That will just be icing on the cake. If you want to flex your creative muscles, indulge in your passion, and even get to earn at the same time, then scroll up and click the "Add to Cart" button right now.
Publisher:
ISBN: 9781952814075
Category :
Languages : en
Pages : 160
Book Description
What do today's young influencers know, that you don't? Are you spending much of your day online, scrolling through social media or viewing endless streams of videos? As fun and relaxing as this may be, it can sometimes feel like a whole day has gone by without accomplishing anything productive. If you're looking to become more active online, and maybe make some money from it, why not become a content creator? Nowadays, anyone with a computer and an internet connection can create and upload content. In fact, most of us do. But to be part of the special few that stand out and gain a following, there's more that needs to be done than just shooting and posting a video. Excellent videos have a few things in common that make them successful, widely shared, and profitable. They're often high quality, well-edited, and concise. Not only that, they are somehow able to make you feel like they're talking straight to you, even though they're made for a large audience. So, what's the recipe for online success? Content Creator is a handy guide that will lead you through the process and give you proven tips for creating content that connects with people. Inside, here is just a fraction of what you will discover: The #1 thing to always keep in mind when creating content that will make your videos more personal and engaging Brainstorming habits to ensure that you'll never run out of content ideas The secret to getting 10x more views on your Facebook video posts, and how to lead them to your YouTube channel Why having a million subscribers won't guarantee significant income, and how the top content creators earn their millions The key metric you need to track that will help you appear in recommended and suggested video lists and boost your views 8 subtle but effective ways to turn a casual viewer to a committed subscriber The important but often neglected detail of your videos that will affect whether or not someone will click on your content A powerful strategy that will increase your exposure and multiply your reach without any additional effort And much more. It's amazing what you can learn about yourself when you start creating instead of consuming. You never know how creative you are until you consistently come up with new ideas and produce great content. You'll build useful, marketable skills that will make you more attractive to potential employers. You can expand your network considerably by interacting with viewers and other creators. You also get to discover more about your chosen niche, and as well as yourself and what you're capable of. And the potential millions in income? That will just be icing on the cake. If you want to flex your creative muscles, indulge in your passion, and even get to earn at the same time, then scroll up and click the "Add to Cart" button right now.
Practical Content Strategy & Marketing
Author: Julia McCoy
Publisher: Julia McCoy
ISBN: 1978318286
Category : Business & Economics
Languages : en
Pages : 368
Book Description
Finally: a real-life, practical industry guide on content strategy and marketing. Practical Content Strategy & Marketing is your go-to guide on a practical content strategy and marketing education, created by author Julia McCoy as a written accompaniment to her new course, the Content Strategy & Marketing Course (www.contentstrategycourse.com). If you run a business, or if you’re trying to break into a top-dollar content marketing career, you need to know the practical concepts involved in content strategy and marketing. The “how,” the “why,” the “where” of content. Content marketing itself involves so many platforms, formats, content types, strategies, tools—and to get the most ROI from your approach to content marketing and strategy, you have to know how to do the most important content marketing practices. Forget FOMO and trying to figure out too many things. This guide will teach you the most important foundations and skills you actually need in order to get far in our booming industry of content marketing. For the first time in the industry, Practical Content Strategy & Marketing lays the “hows” of content marketing and strategy out, in a step-by-step approach, book form. Each section has written exercises built to solidify what you’re reading and learning—you’ll be able to fill these out with a pen. Don’t be afraid to mark up this book! Why is this book different? You’re not going to find corporate, birds-eye, mumbo-jumbo fluff in this content marketing guide. Quite the opposite. The author, Julia McCoy, won her way to the top (awarded as the top 33rd content marketer in 2016) the hard-knocks way. She dropped out of college and built a content agency, Express Writers, on nothing but $75 and the tenacity to go and follow her dream and see it through. Five years later, Julia’s business has served over 5,000 clients and employs over 40 team members, and her content consistently ranks at the top of Google and among the highest-shared for guest publications. Her go-to marketing strategy? A practical, hands-on content marketing approach that has ended up bringing her 99% of the clients her agency currently works with. With Julia as your guide, learn the principles and physical “how-to” behind these six key cores of effective content marketing: Module 1: Core Foundations of an ROI-Based Content Strategy Module 2: Audience Persona Discovery, Sales Funnel Content Mapping, & Style Guidelines Module 3: Understanding Keywords, SEO Opportunities, & Creating Keyword Reports Module 4: How to Build Content Cores (Your Content House) for an Authority Presence Online Module 5: Practical Content Creation (Your Site & Guest Blogging) Module 6: Content Promotion, Setting a Budget, Preparing Your Editorial Calendar, & Maintenance Along the way, you’ll get to build a working content strategy from the ground up, using the Brand Strategy Exercises in each module. Have your pen and thinking cap ready—and a brand you want to build an entire working strategy for! Practical Content Strategy & Marketing is a field guide for the smartest content marketers who know that strategy is the key to thriving in our world of new marketing through content. Bonus: leading business marketing expert Mark Schaefer joins Julia to write the foreword, and guests Sujan Patel, Michele Linn, Steve Rayson and more appear in guest lessons throughout the book.
Publisher: Julia McCoy
ISBN: 1978318286
Category : Business & Economics
Languages : en
Pages : 368
Book Description
Finally: a real-life, practical industry guide on content strategy and marketing. Practical Content Strategy & Marketing is your go-to guide on a practical content strategy and marketing education, created by author Julia McCoy as a written accompaniment to her new course, the Content Strategy & Marketing Course (www.contentstrategycourse.com). If you run a business, or if you’re trying to break into a top-dollar content marketing career, you need to know the practical concepts involved in content strategy and marketing. The “how,” the “why,” the “where” of content. Content marketing itself involves so many platforms, formats, content types, strategies, tools—and to get the most ROI from your approach to content marketing and strategy, you have to know how to do the most important content marketing practices. Forget FOMO and trying to figure out too many things. This guide will teach you the most important foundations and skills you actually need in order to get far in our booming industry of content marketing. For the first time in the industry, Practical Content Strategy & Marketing lays the “hows” of content marketing and strategy out, in a step-by-step approach, book form. Each section has written exercises built to solidify what you’re reading and learning—you’ll be able to fill these out with a pen. Don’t be afraid to mark up this book! Why is this book different? You’re not going to find corporate, birds-eye, mumbo-jumbo fluff in this content marketing guide. Quite the opposite. The author, Julia McCoy, won her way to the top (awarded as the top 33rd content marketer in 2016) the hard-knocks way. She dropped out of college and built a content agency, Express Writers, on nothing but $75 and the tenacity to go and follow her dream and see it through. Five years later, Julia’s business has served over 5,000 clients and employs over 40 team members, and her content consistently ranks at the top of Google and among the highest-shared for guest publications. Her go-to marketing strategy? A practical, hands-on content marketing approach that has ended up bringing her 99% of the clients her agency currently works with. With Julia as your guide, learn the principles and physical “how-to” behind these six key cores of effective content marketing: Module 1: Core Foundations of an ROI-Based Content Strategy Module 2: Audience Persona Discovery, Sales Funnel Content Mapping, & Style Guidelines Module 3: Understanding Keywords, SEO Opportunities, & Creating Keyword Reports Module 4: How to Build Content Cores (Your Content House) for an Authority Presence Online Module 5: Practical Content Creation (Your Site & Guest Blogging) Module 6: Content Promotion, Setting a Budget, Preparing Your Editorial Calendar, & Maintenance Along the way, you’ll get to build a working content strategy from the ground up, using the Brand Strategy Exercises in each module. Have your pen and thinking cap ready—and a brand you want to build an entire working strategy for! Practical Content Strategy & Marketing is a field guide for the smartest content marketers who know that strategy is the key to thriving in our world of new marketing through content. Bonus: leading business marketing expert Mark Schaefer joins Julia to write the foreword, and guests Sujan Patel, Michele Linn, Steve Rayson and more appear in guest lessons throughout the book.
How to Be a Great Student
Author: Kimberly Hatch Harrison
Publisher:
ISBN:
Category :
Languages : en
Pages : 122
Book Description
There are a LOT of Study Tips books out there. Most of them are basically Top 10 lists of the same advice you've heard a hundred times before. It's not rocket science. Be honest: we all know what we need to do. So what would actually work? THIS BOOK is the one that offers something truly different. You have the chance to read something extraordinary-the true story of how one smart kid who had no study skills TRANSFORMED herself into a GREAT STUDENT. Part memoir, part how-to, part teacher-confessional, How to Be a Great Student is the no-holds-barred frank words of wisdom from Kimberly Hatch Harrison, co-founder of SOCRATICA. Are you a smart kid who coasted by getting good grades with no effort until suddenly you hit a brick wall? This book will really resonate with you. Kimberly tells the story of how she worked her way from clueless kid to the highest heights of academia, figuring out all these skills the hard way. These super-effective learning techniques took her from one of the top prep schools in the country, to Caltech, and then Princeton. What does it take to succeed at the very best schools? You can't find this kind of inside information anywhere else. This book ties in with the Study Tips video series on Socratica's YouTube channel. (youtube.com/socratica). Intended audience: anyone in high school or college who is ready to take an honest look at themselves and change their habits.Real talk: this book won't work unless you do your part. In this book, you'll find guidance on: ▫ Preparing your Study Space ▫ Taking Notes in Class and Reading (Cornell Notes Technique ▫ Using a Planner for Effective Time Management ▫ The Pomodoro Technique to Avoid Burnout ▫ How to Study for a Test (Smart Test Prep) ▫ How to Improve your Memory▫ How to Use Flashcards the SMART Way ▫ How to Use the Feynman Technique ▫ How to Use Office Hours (Corson Technique) ▫ How to TAKE a Test ▫ How to Answer Multiple Choice Questions ▫ How to Improve Your Writing▫ How to Take Online Classes (Bonus Chapter written especially for today's challenges)What's more, you'll learn these techniques from an understanding, empathetic teacher who was once EXACTLY where you are now.
Publisher:
ISBN:
Category :
Languages : en
Pages : 122
Book Description
There are a LOT of Study Tips books out there. Most of them are basically Top 10 lists of the same advice you've heard a hundred times before. It's not rocket science. Be honest: we all know what we need to do. So what would actually work? THIS BOOK is the one that offers something truly different. You have the chance to read something extraordinary-the true story of how one smart kid who had no study skills TRANSFORMED herself into a GREAT STUDENT. Part memoir, part how-to, part teacher-confessional, How to Be a Great Student is the no-holds-barred frank words of wisdom from Kimberly Hatch Harrison, co-founder of SOCRATICA. Are you a smart kid who coasted by getting good grades with no effort until suddenly you hit a brick wall? This book will really resonate with you. Kimberly tells the story of how she worked her way from clueless kid to the highest heights of academia, figuring out all these skills the hard way. These super-effective learning techniques took her from one of the top prep schools in the country, to Caltech, and then Princeton. What does it take to succeed at the very best schools? You can't find this kind of inside information anywhere else. This book ties in with the Study Tips video series on Socratica's YouTube channel. (youtube.com/socratica). Intended audience: anyone in high school or college who is ready to take an honest look at themselves and change their habits.Real talk: this book won't work unless you do your part. In this book, you'll find guidance on: ▫ Preparing your Study Space ▫ Taking Notes in Class and Reading (Cornell Notes Technique ▫ Using a Planner for Effective Time Management ▫ The Pomodoro Technique to Avoid Burnout ▫ How to Study for a Test (Smart Test Prep) ▫ How to Improve your Memory▫ How to Use Flashcards the SMART Way ▫ How to Use the Feynman Technique ▫ How to Use Office Hours (Corson Technique) ▫ How to TAKE a Test ▫ How to Answer Multiple Choice Questions ▫ How to Improve Your Writing▫ How to Take Online Classes (Bonus Chapter written especially for today's challenges)What's more, you'll learn these techniques from an understanding, empathetic teacher who was once EXACTLY where you are now.
Content Inc.: How Entrepreneurs Use Content to Build Massive Audiences and Create Radically Successful Businesses
Author: Joe Pulizzi
Publisher: McGraw Hill Professional
ISBN: 1259589668
Category : Business & Economics
Languages : en
Pages : 358
Book Description
“Instead of throwing money away and sucking up to A-listers, now there is a better way to promote your business. It’s called content marketing, and this book is a great way to master this new technique.” -Guy Kawasaki, Chief evangelist of Canva and author of The Art of the Start 2.0 "How do you take the maximum amount of risk out of starting a business? Joe Pulizzi shows us. Fascinate your audience, then turn them into loyal fans. Content Inc. shows you how. Use it as your roadmap to startup success.” -Sally Hogshead, New York Times and Wall Street Journal bestselling author, How the World Sees You "If you're serious about turning content into a business, this is the most detailed, honest, and useful book ever written." -Jay Baer, New York Times bestselling author of Youtility" The approach to business taught all over the world is to create a product and then spend a bunch of money to market and sell it. Joe outlines a radically new way to succeed in business: Develop your audience first by creating content that draws people in and then watch your business sell themselves!" -David Meerman Scott bestselling author of ten books including The New Rules of Sales and Service "The digital age has fundamentally reshaped the cost curve for entrepreneurs. Joe describes the formula for developing a purpose-driven business that connects with an engaged and loyal audience around content. With brand, voice and audience, building and monetizing a business is easy." -Julie Fleischer, Sr. Director, Data + Content + Media, Kraft Foods" What if you launched a business with nothing to sell, and instead focused first on serving the needs of an audience, trusting that the 'selling' part would come later? Crazy? Or crazy-brilliant? I'd say the latter. Because in today's world, you should serve before selling." -Ann Handley, author of the Wall Street Journal bestseller Everybody Writes and Content Rules "Today, anyone, anywhere with a passion and a focus on a content niche can build a multi-million dollar platform and business. I did it and so can you. Just follow Joe's plan and hisContent Inc. model." -John Lee Dumas, Founder, EntrepreneurOnFire" The Internet doesn't need more content. It needs amazing content. Content Inc is the business blueprint on how to achieve that. If you're in business and are tired of hearing about the need for content marketing, but want the how and the proof, Content Inc is your blueprint." -Scott Stratten, bestselling author and President of UnMarketing Inc." Content marketing is by far the best marketing strategy for every company and Joe is by far the best guru on the topic. I wish this book was available when we started our content marketing initiative. It would have saved us a huge amount of time and effort!" -Scott Maxwell, Managing Partner/Founder OpenView Venture Partners
Publisher: McGraw Hill Professional
ISBN: 1259589668
Category : Business & Economics
Languages : en
Pages : 358
Book Description
“Instead of throwing money away and sucking up to A-listers, now there is a better way to promote your business. It’s called content marketing, and this book is a great way to master this new technique.” -Guy Kawasaki, Chief evangelist of Canva and author of The Art of the Start 2.0 "How do you take the maximum amount of risk out of starting a business? Joe Pulizzi shows us. Fascinate your audience, then turn them into loyal fans. Content Inc. shows you how. Use it as your roadmap to startup success.” -Sally Hogshead, New York Times and Wall Street Journal bestselling author, How the World Sees You "If you're serious about turning content into a business, this is the most detailed, honest, and useful book ever written." -Jay Baer, New York Times bestselling author of Youtility" The approach to business taught all over the world is to create a product and then spend a bunch of money to market and sell it. Joe outlines a radically new way to succeed in business: Develop your audience first by creating content that draws people in and then watch your business sell themselves!" -David Meerman Scott bestselling author of ten books including The New Rules of Sales and Service "The digital age has fundamentally reshaped the cost curve for entrepreneurs. Joe describes the formula for developing a purpose-driven business that connects with an engaged and loyal audience around content. With brand, voice and audience, building and monetizing a business is easy." -Julie Fleischer, Sr. Director, Data + Content + Media, Kraft Foods" What if you launched a business with nothing to sell, and instead focused first on serving the needs of an audience, trusting that the 'selling' part would come later? Crazy? Or crazy-brilliant? I'd say the latter. Because in today's world, you should serve before selling." -Ann Handley, author of the Wall Street Journal bestseller Everybody Writes and Content Rules "Today, anyone, anywhere with a passion and a focus on a content niche can build a multi-million dollar platform and business. I did it and so can you. Just follow Joe's plan and hisContent Inc. model." -John Lee Dumas, Founder, EntrepreneurOnFire" The Internet doesn't need more content. It needs amazing content. Content Inc is the business blueprint on how to achieve that. If you're in business and are tired of hearing about the need for content marketing, but want the how and the proof, Content Inc is your blueprint." -Scott Stratten, bestselling author and President of UnMarketing Inc." Content marketing is by far the best marketing strategy for every company and Joe is by far the best guru on the topic. I wish this book was available when we started our content marketing initiative. It would have saved us a huge amount of time and effort!" -Scott Maxwell, Managing Partner/Founder OpenView Venture Partners