How to Have Great Ideas PDF Download

Author: John Ingledew
Publisher: Laurence King Publishing
ISBN: 1780679904
Category : Design
Languages : en
Pages : 184

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Book Description
How to Have Great Ideas is the essential guide for students and young professionals looking to embrace creative thinking in design, advertising and communications. It provides 53 practical strategies for unlocking innovative ideas. Strategies include improvisation techniques, changing the scenery, finding hidden links, looking to nature for inspiration, combining unusual systems, challenging set boundaries and many more. Each strategy is packed with great examples of successful contemporary and historical designs – from a designer dress made out of an old typewriter to ticket machines powered by recycled bottles in China, via the reimagining of famous brand logos and mis-use of photocopiers. Packed with practical projects to kick-start inventive thought in idea-blocked moments, this book explores creative thinking across all visual arts disciplines.

Author: Liz Dean
Publisher: CICO Books
ISBN: 9781782491675
Category : Body, Mind & Spirit
Languages : en
Pages : 0

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Book Description
Rediscover your innate creativity and use it for personal growth and development. For many of us, creativity is something that belongs to other people —actors, writers, musicians, artists—it is not something we would describe ourselves as having. However, creativity is innate in everyone and a key part of our personality. As children, we are in touch with our natural creativity. We learn by engaging all of our senses and we know the value of curiosity and fun. As we get older this creative and intuitive self is stifled and locked away as we become burdened with responsibilities at work and home. In 'How to Be Creative' Liz Dean shows you simple ways to bring creativity back into your life. She starts by looking at the biggest obstacle to creativity: making time. Liz shows you how spending just ten minutes a day on a creative project is enough time to spark new ideas and tap into your creative power. With over 40 specially-designed exercises and original case studies to inspire you, 'How to be Creative' is your go-to guide to a happier, more fulfilled life.

Author: Anthony Burrill
Publisher: Random House
ISBN: 0753558238
Category : Design
Languages : en
Pages : 116

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Book Description
Ask More Questions, Get More Answers Don’t Be Normal, Don’t Be Ordinary Say Yes More Than No! Work Hard & Be Nice to People It’s usually the simple truths that provide the most profound answers. Discover inspirational aphorisms and sound advice for the real world from graphic artist Anthony Burrill, inspired by his best-loved and most iconic typographic prints. With wise words on getting things done, success, creativity, difficult decisions, motivation, work, collaboration and happiness, this refreshing, life-affirming guide is the perfect gift or ‘manual for all those needing a little inspired encouragement.’ Wallpaper Work Hard & Be Nice to People is a re-worked and re-packaged paperback edition of Make it Now! with some new material.

Author: Patrick Dunleavy
Publisher: Bloomsbury Publishing
ISBN: 0230802087
Category : Education
Languages : en
Pages : 311

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Book Description
This engaging and highly regarded book takes readers through the key stages of their PhD research journey, from the initial ideas through to successful completion and publication. It gives helpful guidance on forming research questions, organising ideas, pulling together a final draft, handling the viva and getting published. Each chapter contains a wealth of practical suggestions and tips for readers to try out and adapt to their own research needs and disciplinary style. This text will be essential reading for PhD students and their supervisors in humanities, arts, social sciences, business, law, health and related disciplines.

Author: Steve Harrison
Publisher: Pearson UK
ISBN: 0273742191
Category : Education
Languages : en
Pages : 226

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Book Description
Effective creative work is not a nice-to-have, it's a necessity - it’s the only way you’ll stand out in a fiercely competitive marketplace. Whether you're in digital, direct or advertising, the CEO of an agency or just starting out, How to do better creative work has been written for you. In fact, you'll see that everyone plays a crucial role in producing creative work that works: What it means to be creative, How to build a creative culture, How virtually all great work is underpinned by a simple problem/solution dynamic, How to use that dynamic to create your big marketing ideas, How to brief a creative team, How to use 'relevant abruption' to produce big creative ideas, How to simultaneously build a brand and get response, How to sell your work, How to run a creative department. All this is illustrated by some of the best advertising, direct and digital work ever produced, plus 12 case studies featuring ideas that have not only sold millions of pounds worth of products, but also won dozens of the world's most coveted awards. "Steve writes like he talks, with great intelligence, wisdom and common sense. He's one of the few people capable of looking at a notoriously self-obsessed industry and saying, "The Emperor has no clothes." And he's one of an even smaller number who can look at its problems and say, "here's how you fix it." Creative Work is as challenging as it is engaging. When I reached the end I felt like I wanted to continue the conversation, which is probably the highest compliment you can offer a book." - Jon Steel, author of Truth, Lies & Advertising and Perfect Pitch. "This is genuinely essential reading for anyone who wants to demystify the advertising creative process – and vastly more entertaining than your average business book. Harrison’s simple, commonsense approach makes you wonder why so many ad campaigns fail so spectacularly. Buy it, read it and learn from it!” - Larissa Vince, Campaign magazine. "This is a smart, straightforward and very special book. It affirmed so much I knew already, but my eyes were opened afresh to what is genuinely important about the work that we do. I came away with ten or twelve things I wanted to share with the rest of the team at glue and it also fortunately gave me some confidence that we’re getting a lot of this right already." - Mark Cridge, CEO, glue London. "Steve is one of the dying breed of creative directors that clients crave. He tells it like it is and delivers. How to do better creative work is a refreshingly honest must-read for any client, suit or creative who want to cut through the bullshit and produce great creative work that does the job. Harrison has the right to say what he likes about the ad industry - and he does!" - Charlie Smith, Head of Brand Marketing, Vodafone UK. "This book isn't just about how clients can help get the best work from their agency. I loved the insight into the thinking that goes on before the creative idea is had and realise it applies to every business that takes a creative approach to problem solving." - Paul Ferraiolo, President, Rolls-Royce Motor Cars, North America. “If, one day, my son tells me that he wants to be part of this business, I will make sure that he reads Steve ́s book and, if possible, find a way for him to spend a couple of hours with Steve himself” - Pablo Alzugary, President, Shackleton Madrid.

Author: Roya A Azadi
Publisher: Hardie Grant Publishing
ISBN: 1743588577
Category : Self-Help
Languages : en
Pages : 204

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Book Description
How to Be a Creative Thinker is a map to your creative mind, the places your creative potential resides, and the allies and enemies along the way. It’s a practical guide to the science and the psychology of creativity and the conditions required for cultivating it. We think creativity is for those lucky enough to be born with it – something you either have or you don’t. But this is untrue. Creativity is more than God-given talent, and it’s more than artistic flair. It’s the ability to come up with a new idea in any area or setting. And most importantly, it can be learned by anyone. In How to Be a Creative Thinker, professional creative and strategic designer Roya Azadi teaches you techniques to encourage creative thinking and shows how you can unlock your creative potential. She reveals that technology is inhibiting our ability to daydream and explains why this headspace is so important if you want to ‘catch a live one’. You’ll learn to not fear failure by understanding that it’s actually fertile ground for creativity. Throughout the book there are interviews, quotes, explainers and activities to inspire creative thought along the way. By the end of the book, you’ll be bubbling with creative force to take out into the world and make real change. The Survive the Modern World series tackles big subjects in a fun and digestible way. The tone is frank and chatty, but the content is comprehensive. Upskill and expand your knowledge with these accessible pocket guides. 'The hardest part of being creative lies in simply deciding to do so. And, after you've done that, Roya's astonishingly useful book is a great place to begin.' Seth Godin, author of The Practice.

Author: Guy Claxton
Publisher: Harper Collins
ISBN: 0062032119
Category : Psychology
Languages : en
Pages : 268

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Book Description
In these accelerated times, our decisive and businesslike ways of thinking are unprepared for ambiguity, paradox, and sleeping on it." We assume that the quick-thinking "hare brain" will beat out the slower Intuition of the "tortoise mind." However, now research in cognitive science is changing this understanding of the human mind. It suggests that patience and confusion--rather than rigor and certainty--are the essential precursors of wisdom. With a compelling argument that the mind works best when we trust our unconscious, or "undermind," psychologist Guy Claxton makes an appeal that we be less analytical and let our creativity have free rein. He also encourages reevaluation of society's obsession with results-oriented thinking and problem-solving under pressure. Packed with Interesting anecdotes, a dozen puzzles to test your reasoning, and the latest related research, Hare Brain, Tortoise Mind is an Illuminating, uplifting, stimulating read that focuses on a new kind of well-being and cognition.

Author: Doreen Virtue
Publisher: Hay House
ISBN: 1401948715
Category : BODY, MIND & SPIRIT
Languages : en
Pages : 241

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Book Description
"You were born creative, because you are the creation of the Creator, as we all are. If you don't feel creative or your creative pursuits haven't worked out, Doreen Virtue's newest book can help. Doreen, the author of more than 50 best-selling books, shows you how to gain 10 forms of courage that lead to creativity, including the courage to be yourself. Each chapter features practical exercises to lead readers to discover their natural talents as writers or artists and in other creative vocations or avocations. Doreen also includes summaries of fascinating psychological studies that demonstrate how to become a successful and satisfied creative individual. Filled with practical advice, scientific research on the creative process, and real-life stories, The Courage to Be Creative is a mainstream book with an inspirational flavor"--

Author: John S. Couch
Publisher: John Couch
ISBN: 1989025951
Category : Self-Help
Languages : en
Pages : 312

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Book Description
Can a creative mind thrive in a corporate landscape? Can a business leader use creativity to guide teams more effectively? From one of today’s leading creative minds comes a book for modern rebels on building a rewarding life without losing your edge. Written for uncompromising creative thinkers and aspiring changemakers, The Art of Creative Rebellion encapsulates insights and wisdom collected over a life of creative and professional prosperity. In these frank and insightful reflections, John S. Couch shares with young free thinkers the uncompromising principles needed to thrive in a world that seems to reward conformity. Above all, The Art of Creative Rebellion is a guide to shaping a life, career and reality that nourishes the spirit and feeds the soul—without compromises or apologies.

Author: Julia Triston
Publisher: Batsford Books
ISBN: 1849941459
Category : Crafts & Hobbies
Languages : en
Pages : 370

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Book Description
It's a question asked by many budding textile artists: how can I be more creative? You've got a few ideas and know some techniques, but you're not sure how to get started or make your work hang together. This book shows you how. It explains the creative process from the very beginning: where to find inspiration and how to harness those ideas; how to gather source material; how to pull together what you have. The authors then take you on a journey to develop a design. Learn how to put elements together to make a cohesive whole and develop a theme, learning established design rules along the way. Part Three, Moving into Stitch, gives you a range of techniques and easy experiments with which to turn your design into stitched-textile work. From choosing what fabrics to use, to layering, creating texture and adding embellishment, it covers the key techniques to try. This is a terrific book for those starting out in textiles who really do want to be as creative as they can possibly be.