Author: John Hogan
Publisher: Chicago Review Press
ISBN: 9780916371043
Category : Electric utilities
Languages : en
Pages : 450
Book Description
A Spirit Capable
Author: John Hogan
Publisher: Chicago Review Press
ISBN: 9780916371043
Category : Electric utilities
Languages : en
Pages : 450
Book Description
Publisher: Chicago Review Press
ISBN: 9780916371043
Category : Electric utilities
Languages : en
Pages : 450
Book Description
Thatcher V. Commonwealth Edison Company
Hrobowski V. Commonwealth Edison Co
The World's Work
Proceedings
Author: National Electric Light Association
Publisher:
ISBN:
Category : Electric lighting
Languages : en
Pages : 772
Book Description
Publisher:
ISBN:
Category : Electric lighting
Languages : en
Pages : 772
Book Description
Public Works for Water and Power Development and Atomic Energy Commission Appropriations for Fiscal Year 1972
Author: United States. Congress. Senate. Committee on Appropriations
Publisher:
ISBN:
Category : United States
Languages : en
Pages : 902
Book Description
Publisher:
ISBN:
Category : United States
Languages : en
Pages : 902
Book Description
Courteous Capitalism
Author: Daniel Robert
Publisher: JHU Press
ISBN: 1421447355
Category : History
Languages : en
Pages : 333
Book Description
A provocative history of how corporate titans in the 1920s used a massive public relations campaign to transform public opinion on big business. In the early twentieth century, as Americans erupted in righteous indignation over the flagrant abuses of big business, utility executives faced an existential crisis. With calls for strict regulation or outright government ownership of utilities, how could streetcar, electricity, and telephone executives thwart municipal ownership, rein in regulation, and secure huge profits? In Courteous Capitalism, Daniel Robert reveals how utility executives answered this question by launching the largest nongovernmental public relations campaign the nation had ever seen. In part, this campaign encouraged managers to compel their clerks to exude "courtesy," "sunshine," and "patience" toward customers. Rather than bribe the few, executives would convert the many using a combination of emotional labor and improved customer service. At the same time, executives organized the widespread manipulation of the press, schools, radio, and movies. At once a labor history of clerks and a social history of consumers, Courteous Capitalism offers an intriguing new argument for why a major reform goal of Progressives faded and why Americans changed their minds regarding corporate monopolies.
Publisher: JHU Press
ISBN: 1421447355
Category : History
Languages : en
Pages : 333
Book Description
A provocative history of how corporate titans in the 1920s used a massive public relations campaign to transform public opinion on big business. In the early twentieth century, as Americans erupted in righteous indignation over the flagrant abuses of big business, utility executives faced an existential crisis. With calls for strict regulation or outright government ownership of utilities, how could streetcar, electricity, and telephone executives thwart municipal ownership, rein in regulation, and secure huge profits? In Courteous Capitalism, Daniel Robert reveals how utility executives answered this question by launching the largest nongovernmental public relations campaign the nation had ever seen. In part, this campaign encouraged managers to compel their clerks to exude "courtesy," "sunshine," and "patience" toward customers. Rather than bribe the few, executives would convert the many using a combination of emotional labor and improved customer service. At the same time, executives organized the widespread manipulation of the press, schools, radio, and movies. At once a labor history of clerks and a social history of consumers, Courteous Capitalism offers an intriguing new argument for why a major reform goal of Progressives faded and why Americans changed their minds regarding corporate monopolies.
Proceedings of National Electric Light Association
Author: National Electric Light Association. Convention
Publisher:
ISBN:
Category : Electric lighting
Languages : en
Pages : 1844
Book Description
Publisher:
ISBN:
Category : Electric lighting
Languages : en
Pages : 1844
Book Description
Bulletin - National Electric Light Association
Author: National Electric Light Association
Publisher:
ISBN:
Category : Electric lighting
Languages : en
Pages : 986
Book Description
Publisher:
ISBN:
Category : Electric lighting
Languages : en
Pages : 986
Book Description